scholarly journals Predicting Continued Participation in Government-Initiated Public Sports Clubs: The Role of Prior Knowledge and Awareness through Health Communications

2021 ◽  
Vol 18 (13) ◽  
pp. 7168
Author(s):  
Doyeon Won ◽  
Jun-Hyun Kim ◽  
Jung-Sup Bae
Keyword(s):  
Prior Knowledge ◽  
Behavioral Intention ◽  
Structural Equation ◽  
Behavioral Control ◽  
Prior Experience ◽  
Equation Modeling ◽  
Perceived Behavioral Control ◽  
Health Communications ◽  
Sports Club ◽  
Anticipated Emotions

Physical activity is the most effective preventive medicine in enhancing our physical health and subjective wellbeing. Since 2013, the South Korean government has introduced and developed the public sports club system as a way to promote exercise and the health of the general public. The current study investigated factors underlying the general public’s desires and intentions to join or participate in a public sports club (PSC) using the model of goal-directed behavior (MGB). Data were collected from 254 college students who had prior experience of participating in at least one PSC and were primarily analyzed using structural equation modeling (SEM). The results suggest that, among the five MGB determinants, the positive anticipated emotions and perceived behavioral control were significantly associated with participants’ desires, and, in turn, their desires were significantly related to their intention to participate in PSCs. Meanwhile, the respondents’ prior experience was marginally but significantly associated with desire but not with behavioral intention. Prior knowledge (through health communications) was significantly related to attitude, desire, and behavioral intention. Overall, the findings support the use of positive anticipated emotions, perceived behavioral condition, prior knowledge, and desire as indicators of participation behavior in the PSC context, and may aid the development of health communication and interventions aimed at encouraging future participation.

The Role of Responsible Gambling Strategy in Forming Behavioral Intention

2011 ◽  
Vol 51 (4) ◽  
pp. 512-523 ◽  
Author(s):  
Hak-Jun Song ◽  
Choong-Ki Lee ◽  
William C. Norman ◽  
Heesup Han
Keyword(s):  
Behavioral Intention ◽  
Structural Equation ◽  
Behavioral Control ◽  
Responsible Gambling ◽  
Equation Modeling ◽  
Perceived Behavioral Control ◽  
Extended Model ◽  
Responsible Gambling Strategy

By examining the perception of a responsible gambling strategy, this study developed an extended model of goal-directed behavior (EMGB) with respect to the behavioral intentions of casino visitors. The results of the EMGB, which uses structural equation modeling, indicate that desire had the strongest relationship with casino visitors’ intention to gamble, followed by positive anticipated emotion, perceived behavioral control, perceptions of a responsible gambling strategy, negative anticipated emotion, and attitude. The perception of a responsible gambling strategy was also a significant predictor of both desire and behavioral intention, as casino visitors had positive perceptions of casinos that implemented responsible gambling strategies. Casino managers should consider a responsible gambling strategy as an important long-term business activity to increase casino visitor’s intention to gamble.

scholarly journals Factors persuade individuals’ behavioral intention to opt for Islamic bank services

2019 ◽  
Vol 11 (1) ◽  
pp. 234-250 ◽  
Author(s):  
Anwar Bin Allah Pitchay ◽  
Mohamed Asmy Bin Mohd Thas Thaker ◽  
Zubir Azhar ◽  
Al Amin Mydin ◽  
Hassanudin Bin Mohd Thas Thaker
Keyword(s):  
Behavioral Intention ◽  
Structural Equation ◽  
Behavioral Control ◽  
Peninsular Malaysia ◽  
Equation Modeling ◽  
Islamic Banking ◽  
Perceived Behavioral Control ◽  
Banking Services ◽  
Content Type ◽  
Islamic Bank

Purpose The sustainable development of Islamic banking services has motivated a significant number of depositors to choose Islamic bank services instead of the conventional bank. There are various factors that can persuade the depositors’ choice to choose an Islamic bank. This paper aims to examine the factors that persuade individuals’ behavioral intention to choose Islamic bank services. Design/methodology/approach To achieve this objective, this study uses the theory of planned behavior (TPB) as the underlying theory to measure the factors that persuade the depositors’ behavioral intention to choose Islamic bank services. A total of 300 questionnaires were distributed to the Malaysian Islamic Bank’s depositors in Peninsular Malaysia. The data from the questionnaires were analyzed using structural equation modeling (SEM). Findings The result showed the three variables that predicted behavioral intentions of the depositors, namely, attitude (ATT), subjective norms (SN) and perceived behavioral control (PBC), were found to be significant in persuading depositors’ behavioral intention to choose Islamic bank services. Furthermore, the findings of the study also confirmed the relevance of using TPB to measure the depositors’ behavioral intention. The results could advance knowledge in the area of Islamic finance and also have positive implications for practitioners. Originality/value The study offers an insight into the present environment involving Islamic banking services which was established in Malaysia 30 years ago. In the context of the current study, the present environment refers to the depositors’ intention to opt for the service and the factors that influence the depositors to choose Islamic banking services apart from the religious factor which has been well acknowledged by a significant number of previous studies.

scholarly journals Determinants of Consumers’ Purchasing Behavior for Certified Aquaculture Products in South Korea

2019 ◽  
Vol 11 (14) ◽  
pp. 3840 ◽  
Author(s):  
Sangchoul Yi
Keyword(s):  
Behavioral Intention ◽  
Latent Variables ◽  
Structural Equation ◽  
Online Survey ◽  
Social Norm ◽  
Behavioral Control ◽  
Equation Modeling ◽  
Perceived Behavioral Control ◽  
Tpb Model ◽  
Aquaculture Products

This study aims to investigate consumers’ decision-making process for purchasing certified aquaculture products using the theory of the planned behavior (TPB) model. Based on the TPB model, this study empirically examines the relationship among TPB constructs, namely; attitude, social norm, perceived behavioral control, and behavioral intention to purchase sustainably produced products (i.e., Aquaculture Stewardship Council-certified products). Data from a web-based survey conducted through an online survey company (960 usable response samples) are analyzed using structural equation modeling. The results indicate that all latent variables (i.e., attitude, social norm, and perceived behavioral control) positively affect consumers’ behavioral intention. More importantly, environmental awareness moderates the relationships between TPB constructs and behavioral intention. In the case of the high awareness group in this study, attitude influences behavioral intention more than social norm does. On the contrary, in the case of the low awareness group, social norm influences behavioral intention more than attitude does.

Financial inclusion enhancement through the adoption of Islamic microfinance in Nigeria

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Abdurrahman Abdullahi ◽  
Anwar Hasan Abdullah Othman
Keyword(s):  
Behavioral Intention ◽  
Structural Equation ◽  
Behavioral Control ◽  
Public Attitude ◽  
Financial Inclusion ◽  
Equation Modeling ◽  
Perceived Behavioral Control ◽  
Content Type ◽  
Intention To Adopt ◽  
Islamic Microfinance

Purpose This paper aims to examine the determinants of intention to adopt Islamic microfinance among prospective customers in Nigeria, to enhance access to formal financial services. Design/methodology/approach The quantitative study used the proportionate stratified random sampling technique to collect data from 450 respondents, using close-ended questionnaires. The data was analyzed using analysis of moment structures-structural equation modeling. The decomposed theory of planned behavior (DTPB) was used as the underlying theory to test 10 hypotheses. Findings Results showed the intention toward the adoption of Islamic microfinance is high in Nigeria. In total, 8 of the 10 study hypotheses were supported, out of which attitude, subjective norm and perceived behavioral control were found to have a positive and significant influence on the behavioral intention to adopt Islamic microfinance. Consequently, the study recommends the need for stakeholders in the Nigerian financial system to embark on enlightenment campaigns that will improve the public attitude on the role of Islamic microfinance banks in the promotion of financial inclusion and poverty reduction. Research limitations/implications The study focused specifically on three selected states in Northern Nigeria that are predominantly Muslim. The findings and indeed the conclusions of the study, may not be suitable for generalization to other parts of the country. Practical implications The study found that three constructs: attitude, subjective norms and perceived behavioral control were found to affect behavioral intention. Thus, the Central Bank of Nigeria and Islamic financial institutions should tailor their enlightenment campaigns toward improving public attitude on the need to adopt Islamic microfinance banks to further enhance financial inclusion, and thus reduce the incidence of poverty. Islamic microfinance banks should complement their commercial products and services with Islamic social finance products such as Sadaqat, Zakat and benevolent loan, as is the practice in jurisdictions where Islamic finance is institutionalized. Social implications The social implication of the study is its ability to determine factors that will enhance financial inclusion in Nigeria. This will assist in reducing poverty and income inequality. Originality/value The study was also able to extend the DTPB by introducing awareness as an additional latent construct in explaining attitude.

scholarly journals ANALISIS PENERIMAAN TEKNOLOGI FINANCIAL AGGREGATOR CEKAJA.COM TERHADAP BEHAVIOR INTENTION MELALUI PENDEKATAN TEORI PERILAKU RENCANAAN (THEORY OF PLANNED BEHAVIOR ATAU TPB) (Studi Pada Masyarakat Kota Pangkalpinang)

2020 ◽  
Vol 1 (2) ◽  
pp. 131-152
Author(s):  
Laurensia Widyastuti ◽  
Suhaidar Suhaidar ◽  
Anggraeni Yunita
Keyword(s):  
Behavioral Intention ◽  
Structural Equation ◽  
Behavioral Control ◽  
Relevant Literature ◽  
Field Research ◽  
Sampling Technique ◽  
Subjective Norms ◽  
Primary Data ◽  
Equation Modeling ◽  
Perceived Behavioral Control

The purpose of this research study is to analyze and empirically prove the effects of attitude towards behavior, subjective norms, and perceived behavioral control on behavioral intention related to accepting the financial aggregator technology of CekAja.com. It is a quantitative study of Pangkalpinang society using an incidental sampling technique. To determine the sample size, the Maximum Likelihood Estimation (MLE) method was used. To collect the primary data used in this study, this writer conducted field research (by means of online and in person questionnaires) as well as a review of relevant literature. To analyze the data, this writer used the Covariance Based Structural Equation Modeling (CB-SEM) approach using the Analysis of Moment Structure (AMOS) Version 22 and Statictical Product and Service Solution (SPSS) Version 25 analysis tools. The results of the research showed that attitude towards behavior positively and significantly influenced the behavioral intention of Pangkalpinang society in accepting the financial aggregator technology of CekAja.com; subjective norms did not have significant and positive influence on the behavioral intention of Pangkalpinang society in accepting the financial aggregator technology of CekAja.com; while perceived behavioral control positively and significantly influenced the behavioral intention of Pangkalpinang society in the accepting the financial aggregator technology of CekAja.com.

scholarly journals Examining the Feasibility of Vaccine Tourism

Tourism ◽  
2021 ◽  
Vol 70 (1) ◽  
pp. 136-140
Author(s):  
V.G. Girish ◽  
Choong-Ki Lee ◽  
P.J. Shyju ◽  
Yae-Na Park
Keyword(s):  
Structural Equation Modeling ◽  
Least Squares ◽  
Perceived Stress ◽  
Behavioral Intention ◽  
Psychological Factors ◽  
Structural Equation ◽  
Behavioral Control ◽  
Subjective Norms ◽  
Equation Modeling ◽  
Perceived Behavioral Control

The study assesses the feasibility of vaccine tourism. Psychological factors, such as perceived stress and fear of COVID-19, were treated as the antecedents of the constructs of the theory of planned behavior (TPB). Data were collected from the respondents from India, and the partial least squares-structural equation modeling (PLS-SEM) method was employed for the analysis. Results reveal that perceived stress and fear of COVID-19 positively and significantly influence attitude, subjective norms, and perceived behavioral control. Furthermore, subjective norms predominantly influence behavioral intention. Likewise, perceived behavioral control and attitude influence behavioral intention.

Predicting Low-Carbon Travel Behavior

2015 ◽  
pp. 95-116 ◽  
Author(s):  
Nae-Wen Kuo ◽  
You-Yu Dai
Keyword(s):  
Behavioral Intention ◽  
Travel Behavior ◽  
Carbon Dioxide Emissions ◽  
Structural Equation ◽  
Behavioral Control ◽  
Influence Factors ◽  
Tourism Industry ◽  
Equation Modeling ◽  
Perceived Behavioral Control ◽  
Low Carbon

The activities of the tourism industry and tourists cause many of the world's carbon dioxide emissions. To reduce carbon emissions resulted from travel, low-carbon tourism has becoming an urgent issue. Little research has paid attention to low-carbon travel behavior of tourists, and their influence factors are still unclear. Therefore, the purpose of this chapter is to establish a modified Theory of Planned Behavior model to predict which factors may impact low-carbon travel behaviors. In this study, an effective sample of 387 Taiwanese was collected in the first “ECO Taiwan Expo.” Through a rigorous structural equation modeling process, the results show that the respondents are independently involved in low-carbon tourism, rather than influenced by significant others or groups. In addition, past travel experiences could improve travelers' perceived behavioral control and behavioral intention toward low-carbon travel behavior. Finally, the moderating effect of perceived behavioral control is evidenced between behavioral intention and preferred behavior in this study.

The role of CSR in sport consumption decision-making

2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Chung-Long Yu
Keyword(s):  
Decision Making ◽  
Behavioral Intention ◽  
Structural Equation ◽  
Behavioral Control ◽  
Explanatory Power ◽  
Theoretical Development ◽  
Equation Modeling ◽  
Perceived Behavioral Control ◽  
Extended Model ◽  
Content Type

PurposeThe purpose of the present study was to examine the effect of corporate social responsibility (CSR) on sport spectator's decision-making using extended model of goal-directed behavior (EMGB).Design/methodology/approachAn on-site survey was conducted for individuals (N = 408) who attended professional baseball games held in Taiwan.FindingsStructural equation modeling indicated that the proposed EMGB offered a comprehensive perspective on the complicated decision-making process of sporting event spectators, which increased the explanatory power for predicting future game attending intentions. Specifically, positive anticipated emotion, subjective norm, past behavior, perceived behavioral control and attitude were important determinants of desire, which in turn influenced behavioral intention. The perception of CSR initiatives also played a role in the development of both desire and behavioral intention.Originality/valueBased on the findings, sport managers should consider integrating CSR actions into management and marketing strategies to enhance individuals' desire and intention to attend games. To the best of our knowledge, this is the first attempt to use MGB to study sport spectating, hence extending theoretical development of MGB.

scholarly journals Can Co-Creation and Crowdfunding Types Predict Funder Behavior? An Extended Model of Goal-Directed Behavior

2019 ◽  
Vol 11 (24) ◽  
pp. 7061 ◽  
Author(s):  
Myung Ja Kim ◽  
C. Michael Hall
Keyword(s):  
Behavioral Intention ◽  
Structural Equation ◽  
Online Survey ◽  
Behavioral Control ◽  
Critical Role ◽  
Equation Modeling ◽  
Perceived Behavioral Control ◽  
Extended Model ◽  
Research Model ◽  
Goal Directed Behavior

Crowdfunding is an emerging means for financing by small and medium-sized enterprises or individuals to attract capital from investors who look to obtain products, services, and/or equity in the future. Co-creation in crowdfunding projects substantially influences sponsors’ behavior, playing a critical role in crowdfunding performance. Despite the significance of co-creation in crowdfunding, research from the leisure and tourism fields has been largely neglected in terms of theory-based models of co-creation. To address this gap, the goal of this work is to study the effects of co-creation on the extended model of goal-directed behavior, along with the moderator of crowdfunding types. To do this, an online survey was conducted on crowdfunders in South Korea and partial least squares (PLS)-structural equation modeling (SEM) was applied to analyze the collected data. Results reveal that co-creation considerably leads to attitude towards, as well as behavior in relation to, crowdfunding participation. Funders’ attitude and positive and negative anticipated emotion also significantly influence desire to participate in crowdfunding. Behavioral intention is highly affected by perceived behavioral control as well as desire. Reward and investment types significantly moderate eight relationships in the research model. Hence, this study contributes to crowdfunding research and stakeholders in the visitor economy sectors.

scholarly journals Practicing Green Residence Business Model Based on TPB Perspective

2021 ◽  
Vol 13 (13) ◽  
pp. 7379
Author(s):  
Chao Wu ◽  
Shuling Liang ◽  
Weijiong Wu ◽  
Yuxiang Hong
Keyword(s):  
Business Model ◽  
Purchase Intention ◽  
Structural Equation ◽  
Behavioral Control ◽  
Steel Structure ◽  
Equation Modeling ◽  
Perceived Behavioral Control ◽  
Intention To Purchase ◽  
Wide Range ◽  
Green Business

Green residence is the future of urban development, it is also an attempt to implement the green business model in the residential business field. The key to the success of a green business model is that a wide range of customers can accept its green value proposition and react to it through their purchase decisions. This study aims to develop a theory of a planned behavior (TPB) research model to predict individuals’ intention to purchase green residence. This study took steel structure residence as an example, which was widely recognized as one emerging type of green residence. The samples were selected in Baotou city of Inner Mongolia, P.R. China. Data analysis was performed using the structural equation modeling (SEM) with data obtained from a survey of 208 respondents using SPSS19.0 and AMOS17.0. The results found that the individuals’ intention to purchase green residence was significantly affected by attitude, subjective norm, and perceived behavioral control. Moreover, the empirical evidence showed that these influences differed between different gender groups. Specifically, women responders had a stronger effect on the path attitude impact on purchase intention than men. These findings can provide implications for practicing the green business model of real estate enterprise.

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