scholarly journals The Idea of Corporate Social Responsibility in the Opinion of Future Managers—Comparative Research between Poland and Georgia

2021 ◽  
Vol 13 (13) ◽  
pp. 7045
Author(s):  
Iwona Zdonek ◽  
Anna Mularczyk ◽  
Grzegorz Polok
Keyword(s):  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Local Community ◽  
Public Awareness ◽  
Chi Square ◽  
Economics Students ◽  
Chi Square Test ◽  
Intense Activity ◽  
Corporate Social ◽  
The Impact

The article deals with the issue of corporate social responsibility (CSR) in the awareness of economics students as future managers responsible for the implementation of this idea in enterprises. Due to the fact that CSR is a source of many innovations today, the aim of the research was to learn about the awareness and opinions of students about CSR on such issues as: reasons for implementation, main activities, impact on profitability, and the need to explore and assess the usefulness of this knowledge. The research was conducted in 2019 among students from Poland and Georgia (as countries at various stages of advancement in the market economy). The results of the research were statistically analyzed in terms of obtaining answers to the hypotheses and research questions, checking the significance of differences in the answers due to nationality, and additionally, gender (chi-square test and test for two proportions). The primary contribution of this study is an exploration of the views of students on various issues of CSR and sustainability. The results showed that—according to students—ethical values, increased consumer awareness, and the desire to gain a competitive advantage are the most common reasons for the implementation of the CSR concept by companies. The vast majority of respondents indicated the need to enrich the knowledge of business ethics as an important aspect shaping the attitudes of employers and employees. The positive attitude of students regarding the impact of CSR on the company’s profitability was confirmed, although the authors expected more unambiguous results. Differences were also distinguished between the responses of students from both countries on some issues, such as: opinions on the developing ethical sensitivity, the need for the credibility of the EU economic policy, ecology and relations with the local community, as well as relations with the closest stakeholders of companies. The results of the conducted research suggest the need for intense activity in the field of public awareness and the requirement of personnel training for the skilful implementation of CSR principles in enterprises.

scholarly journals The Impact of Corporate Social Responsibility Initiatives on Rural Community Development: The Case of TITAN – Sharrcem in Kosovo

2020 ◽  
Author(s):  
Haziz Vila ◽  
Nikolaos Sklavounos ◽  
Evangelos Vergos ◽  
Konstantinos Rotsios ◽  
Hysen Shabanaj
Keyword(s):  
Corporate Social Responsibility ◽  
Community Development ◽  
Social Responsibility ◽  
Rural Community ◽  
Local Community ◽  
Positive Impact ◽  
Local Residents ◽  
Corporate Social ◽  
Start Ups ◽  
The Impact

Corporate Social Responsibility (CSR) has become an integral part of firms’ strategies in their effort to increase their positive impact on society. This study investigates the impact of a CSR initiative, known as “The LAB Project”, implemented by the TITAN– Sharrcem Company, on the rural community of Hani I Elezit in Kosovo. The LAB project aims to support the establishment and operation of agricultural and food-related start-ups and, most importantly, to ensure their sustainability. The sample of the study consists of 174 area residents. This research examines local residents’ perceptions about a) the TITAN-Sharrcem operations in the area, b) the LAB project’s main contribution to the local community,  c) the project’s overall performance, d)  the profitability of the start-ups created by the project, and e)  the project’s effect on the community’s quality of life. Overall, the results reveal that the project has set the foundation for the community’s sustainable development. To the best of the authors’ knowledge, this is the first research on the effect of such initiatives in the region. Keywords: Corporate Social Responsibility, Rural Entrepreneurship, Community Development

scholarly journals Implementation of Corporate Social Responsibility Program on Community Welfare

2021 ◽  
Vol 2 (3) ◽  
pp. 9-15
Author(s):  
Khenu Lather ◽  
Munnopule Khlise ◽  
Mashue Kinneth
Keyword(s):  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Local Community ◽  
Secondary Data ◽  
Research Technique ◽  
Corporate Social ◽  
The Impact ◽  
Research Show ◽  
Descriptive Qualitative

The purpose of this research is to evaluate the impact of the execution of the Corporate Social Responsibility program on the welfare of the local community. This research technique is descriptive qualitative, and it makes use of both primary and secondary data. The findings of this research show that the implementation of the Corporate Social Responsibility (CSR) program for the benefit of the community has not been successful, which is supported by a number of impediments to the success of these programs

Corporate Social Responsibility in Tourism Businesses

2019 ◽  
pp. 1444-1461
Author(s):  
Raquel García Revila ◽  
Olga Martínez Moure
Keyword(s):  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Local Community ◽  
Specific Weight ◽  
Current Situation ◽  
International Crisis ◽  
Organizational Activities ◽  
Corporate Social ◽  
The Impact

Tourism is configured as an activity that has a specific weight in the economy of a country, being a palpable reality especially in the case of Spain. Tourist activities have undergone a major evolution, switching from developmentalist models to environmental paradigms. It is in this scenario that Corporate Social Responsibility acquires a specific weight, which can be succinctly defined as the kind of leadership that has in mind, when planning organizational activities, the impact of the activity on the environment, customers and local community. In this contribution we analyze the evolution that have suffered tourism businesses in our country, focusing specifically on the current situation, marked by Corporate Social Responsibility. This way of understanding tourism is particularly relevant and peculiar in a time of economic and sociological changes like the current, and specifically influenced by the international crisis. Tourism businesses, more than any other businesses, have adapted to the turbulent changes that have occurred in the worldwide scenario.

Benefits of corporate social responsibility

2018 ◽  
Vol 35 (3) ◽  
pp. 277-286 ◽  
Author(s):  
Sarah Alhouti ◽  
Giles D’Souza
Keyword(s):  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Structural Equation ◽  
Equation Model ◽  
Mediation Effect ◽  
Chi Square ◽  
Content Type ◽  
Chi Square Test ◽  
Corporate Social ◽  
The Relationship

Purpose The purpose of this paper is to determine how consumers benefit from corporate social responsibility (CSR) and whether spiritual benefits are a stronger outcome of CSR. Design/methodology/approach Items for values are developed and tested prior to their inclusion in an experiment that manipulates the presence and absence of CSR. A structural equation model is used to test the mediation effect of perceived value on the relationship between CSR and consumer outcomes. A chi-square test is used to compare the magnitude of the significant effects. Findings CSR influences spiritual, status, efficiency and aesthetic benefits equally. Spiritual benefits is a stronger predictor of attitude and personal satisfaction than efficiency and status benefits. Originality/value Conceptual and qualitative findings in the literature demonstrate that CSR is associated with spiritual benefits. This study quantitatively tests not only how CSR influences various benefits but also how those effects compare to the relationship between CSR and spiritual benefits. The examination of the effect of CSR benefits on consumer outcomes reveals that the types of benefits do not have identical effects.

Corporate Social Responsibility of Public Sector Company: A Case Study of BHEL

2016 ◽  
Vol 5 (1) ◽  
Author(s):  
S. K. Khatik
Keyword(s):  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Local Community ◽  
Net Worth ◽  
Business Operations ◽  
Net Profit ◽  
Corporate Social ◽  
The Impact

Corporate Social Responsibility (CSR) is not a new concept in the present scenario. CSR is a continuing commitment by business to behave ethically and contribute to economic development while improving the quality of life of the workforce and their families as well as the local community and society at large. After replacement of the Company Act 1956 by Corporate Act 2013, certain changes have been made. Earlier CSR was not mandatory for the Indian companies but after enforcement of Corporate Act 2013 it has become mandatory for those companies whose turnover is more than Rs. 1000 crore or net worth is more than Rs. 500 crore or net profit is more than Rs 5 crore. Such companies implement the CSR practice in their business and expend on CSR activities which should be 2% of their net profit. CSR is a concept where an organization considers the interest of society by taking responsibility for the impact of their activities on customers, suppliers, employees, shareholders, and other stakeholders. CSR policies, practices, and programmes are being comprehensively integrated by an increasing number of companies throughout their business operations and processes. This research paper highlights the concept, philosophy, role of CSR in value creation. How Indian companies are treating CSR activities in contemporary environment. In this study we found that community welfare, education and enlightening rural youth is the top priority areas for most Indian Companies.

scholarly journals Corporate Social Responsibility and Environmental Management Linkage: An Empirical Analysis of the Slovak Republic

2020 ◽  
Vol 12 (13) ◽  
pp. 5431 ◽  
Author(s):  
Mariana Dubravská ◽  
Martina Marchevská ◽  
Petra Vašaničová ◽  
Rastislav Kotulič
Keyword(s):  
Environmental Management ◽  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Management System ◽  
Slovak Republic ◽  
Environmental Management System ◽  
Management Tools ◽  
Chi Square ◽  
Chi Square Test ◽  
Corporate Social

Sustainability describes a means to satisfy the needs of today’s generation without causing suffering to the needs and standards of living of future generations. The concept of sustainability consists of three pillars: economic, environmental, and social. The purpose of this study is to find a link between Corporate Social Responsibility and the Environmental Management System and its impact on the economic results of the researched companies. Many companies expect to increase their profits through Corporate Social Responsibility behavior and Environmental Management System certification. Based on an analysis of data collected from 200 of the largest firms operating in various industries in the Slovak Republic, we observed the implications of these two management tools and their impacts on the economic results of these companies. To verify individual hypotheses, we use well-established methods, specifically the Pearson Chi-square test, the Mann-Whitney U test, and the Kruskal-Wallis test, along with the Statistica software. The results suggest a relationship between the incorporation of these two management tools and that incorporation of the Corporate Social Responsibility has an impact on company profit. This work contributes to the literature on sustainability, corporate social behavior, and environmental certification in firms operating in various sectors of the national economy.

Corporate Social Responsibility in Tourism Businesses

2018 ◽  
pp. 241-257
Author(s):  
Raquel García Revila ◽  
Olga Martínez Moure
Keyword(s):  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Local Community ◽  
Specific Weight ◽  
Current Situation ◽  
International Crisis ◽  
Organizational Activities ◽  
Corporate Social ◽  
The Impact

Tourism is configured as an activity that has a specific weight in the economy of a country, being a palpable reality especially in the case of Spain. Tourist activities have undergone a major evolution, switching from developmentalist models to environmental paradigms. It is in this scenario that Corporate Social Responsibility acquires a specific weight, which can be succinctly defined as the kind of leadership that has in mind, when planning organizational activities, the impact of the activity on the environment, customers and local community. In this contribution we analyze the evolution that have suffered tourism businesses in our country, focusing specifically on the current situation, marked by Corporate Social Responsibility. This way of understanding tourism is particularly relevant and peculiar in a time of economic and sociological changes like the current, and specifically influenced by the international crisis. Tourism businesses, more than any other businesses, have adapted to the turbulent changes that have occurred in the worldwide scenario.

Corporate Social Responsibility of Public Sector Company: A Case Study of BHEL

Think India ◽  
2016 ◽  
Vol 19 (1) ◽  
pp. 25-34
Author(s):  
S. K. Khatik
Keyword(s):  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Local Community ◽  
Net Worth ◽  
Business Operations ◽  
Net Profit ◽  
Corporate Social ◽  
The Impact

Corporate Social Responsibility (CSR) is not a new concept in the present scenario. CSR is a continuing commitment by business to behave ethically and contribute to economic development while improving the quality of life of the workforce and their families as well as the local community and society at large. After replacement of the Company Act 1956 by Corporate Act 2013, certain changes have been made. Earlier CSR was not mandatory for the Indian companies but after enforcement of Corporate Act 2013 it has become mandatory for those companies whose turnover is more than Rs. 1000 crore or net worth is more than Rs. 500 crore or net profit is more than Rs 5 crore. Such companies implement the CSR practice in their business and expend on CSR activities which should be 2% of their net profit. CSR is a concept where an organization considers the interest of society by taking responsibility for the impact of their activities on customers, suppliers, employees, shareholders, and other stakeholders. CSR policies, practices, and programmes are being comprehensively integrated by an increasing number of companies throughout their business operations and processes. This research paper highlights the concept, philosophy, role of CSR in value creation. How Indian companies are treating CSR activities in contemporary environment. In this study we found that community welfare, education and enlightening rural youth is the top priority areas for most Indian Companies.

Adding value to Brazilian companies through corporate social responsibility

2017 ◽  
Vol 28 (2) ◽  
pp. 264-281 ◽  
Author(s):  
Eduardo Soares Batista ◽  
Alexandro Reis ◽  
Filipe Bortolini ◽  
Marcelo Alves de Souza ◽  
Miriam Borchardt ◽  
...  
Keyword(s):  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Business Strategy ◽  
Local Community ◽  
Working Environment ◽  
Content Type ◽  
Multiple Case ◽  
Corporate Social ◽  
The Impact

Purpose The purpose of this paper is to examine how corporate social responsibility (CSR) initiatives add value to Brazilian companies and how these companies perceive the impact of CSR initiatives on their customers, employees, and society. Design/methodology/approach A multiple case study was conducted on 17 Brazilian companies, from diverse industries, that started their CSR initiatives between 1984 and 2011. Findings It is possible to identify ten companies with CSR initiatives disconnected from business strategy. In such cases, CSR started as an altruistic contribution to the local community. Actions have been limited to the employees and have demanded resources without perceived value for stakeholders. In seven companies, CSR initiatives are linked to the business strategy. In these cases, CSR initiatives add value to the companies promoting companies’ or brands’ reputation. It is observed to provide better working environment through employees’ motivation and their involvement in CSR initiatives. This value is perceived for the customers, employees, and for the society. However, to reinforce this perception, interested stakeholders should be informed about CSR initiatives and their contribution to the society. Originality/value This research attempts to analyze the CSR initiatives of the companies in emerging countries and to understand how CSR could add value to these companies and how this value is perceived. It also aims to understand how these initiatives have been organized and could support the altruistic efforts with effective results to the companies and to the society.

scholarly journals Give Goods or Give Money? The Influence of Cause-Related Marketing Approach on Consumers’ Purchase Intention

2021 ◽  
Vol 11 ◽  
Author(s):  
Shenghong Ye ◽  
Yunxiao Liu ◽  
Suizi Gu ◽  
Haiquan Chen
Keyword(s):  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Purchase Intention ◽  
Product Information ◽  
Public Awareness ◽  
Cause Related Marketing ◽  
Main Effect ◽  
Product Sales ◽  
Corporate Social ◽  
The Impact

With the progress of social and improvement of public awareness, the demand for enterprises to participate in a social welfare cause is increasing. A company can directly support corporate social responsibility issues through cause-related marketing (CRM) approaches, for example, by donating part of the proceeds from product sales (i.e., buy-one give-money or BOGM) or simply by donating their products (i.e., buy-one give-one or BOGO). Previous research has only discussed the impact of one of these CRM approaches on customers in one study. This research compared the effect of these two approaches on the purchase intention of consumers. Experiment 1 demonstrated that, for practical products, the purchase intention of BOGO (vs. BOGM) was higher, while for hedonic products, the purchase intention of BOGM (vs. BOGO) was higher. More importantly, we found a potential mechanism – perceived helpfulness – that drives our main effect. Experiment 2 revealed that the different statement order of charity information and product information in advertising can moderate the main effect. The research also provides several implications and insight into how companies can make donations while winning more customers’ willingness to pay, thus encouraging more companies to fulfill their corporate social responsibility.

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