scholarly journals Tourist Environmentally Responsible Behavior and Satisfaction; Study on the World’s Longest Natural Sea Beach, Cox’s Bazar, Bangladesh

2021 ◽  
Vol 13 (16) ◽  
pp. 9383
Author(s):  
Md Sahabuddin ◽  
Qingmei Tan ◽  
Imran Hossain ◽  
Md. Shariful Alam ◽  
Md. Nekmahmud
Keyword(s):  
Service Quality ◽  
Perceived Value ◽  
Partial Least Square ◽  
Least Square ◽  
Tourist Destination ◽  
Environmentally Responsible Behavior ◽  
Environmental Commitment ◽  
Tourist Satisfaction ◽  
Responsible Behavior ◽  
Environmentally Responsible

This research was aimed at investigating the environmentally responsible behavior of tourists and their satisfaction with a tourist destination. Moreover, this study examined the effects of employee service quality, perceived value, environmental commitment and tourist satisfaction with a destination on loyalty and environmentally responsible behavior. We used data from tourists (n = 640) who had previously visited the world’s longest natural sea beach (Cox’s Bazar, Bangladesh). A partial least square structural equation model (PLS-SEM) method was used in this study to evaluate the proposed model and hypotheses. The results suggest that the perceived value of the destination has a significantly positive impact on both tourist satisfaction and environmental commitment. Similarly, employee service quality significantly impacts perceived value, tourist satisfaction and environmental commitment. Thus, both perceived value and employee service quality also substantially affect the environmentally responsible behavior at the Cox’s Bazar tourist destination. The main contribution of this research involved an investigation of the mediating effects of environmental commitment and tourist satisfaction with a destination on loyalty and environmentally responsible behavior using a single model based on relationship quality theory. Tourist satisfaction was found to completely mediate the relationship between the perceived value of a destination and environmentally responsible behavior, as well as loyalty. In addition, the theoretical and managerial implications for the destination were discussed.

Analysis of Tourism Destination Loyalty of Ragunan Zoo in Jakarta

2018 ◽  
Vol 9 (2) ◽  
pp. 276
Author(s):  
Edy SUPRIYAD
Keyword(s):  
Service Quality ◽  
Structural Equation ◽  
Sampling Technique ◽  
Partial Least Square ◽  
Least Square ◽  
Equation Modeling ◽  
Tourism Destination ◽  
Tourist Destination ◽  
Destination Loyalty ◽  
Tourist Satisfaction

The most popular tourist destination visited in Jakarta is Ragunan Zoo. Ragunan Zoo is a 147-hectare park and inhabited more than 2.009 animals and overgrown more than 20,000 trees to make the atmosphere cool and comfortable environment. The area was arranged and woke up and partly still developed into a modern Ragunan Zoo as the identity of the city of Jakarta, located in Ragunan, South Jakarta. The purpose of this research includes (1) To test among variables tourism destination parts, service quality has affect to destination loyalty (2) To test among variables tourism destination parts, service quality have affect to Satisfaction (3) To test the effect between variable satisfaction to the destination loyalty. The population in this study covers all tourist visited Ragunan Zoo. The sample in this study was taken using non-probability sampling method, with purposive sampling technique. The number of samples is 150 samples from tourists who have visited Ragunan Zoo. Dependent variable is destination loyalty and independent variable consists of tourism destination parts, service quality and intermediary variable is satisfaction. Analysis of data using Structural Equation Modeling with PLS software (Partial Least Square) The results obtained are (1) Tourism Destination Parts, Service Quality has significant effect to Tourist Destination Parts, while Service Quality has significant effect to Destination Loyalty (3) Tourist Satisfaction has no significant effect to Destination Loyalty at Ragunan Zoo.

scholarly journals IMAGE DAERAH TUJUAN WISATA: SUATU TINJAUAN DARI PERSPEKTIF WISATAWAN NUSANTARA

2018 ◽  
Vol 15 (4) ◽  
pp. 501-522
Author(s):  
Martaleni Martaleni
Keyword(s):  
Service Quality ◽  
Positive Influence ◽  
Partial Least Square ◽  
Least Square ◽  
Destination Image ◽  
Government Agencies ◽  
Tourist Destination ◽  
Tourist Satisfaction ◽  
Quality Value ◽  
The Right

Companies increasingly turn to the marketing based on the consumers’ image and emotions in order to win mind share and heart share. The management of a tourist destination image is an important factor in achieving success in business tourism. This study aimed to examine the effect of  service quality value towards the image, either directly or indirectly through tourist satisfaction as a moderating variable. Data obtained from the domestic tourists who visited tourist destination in Great Malang were analyzed by the method of Partial Least Square (PLS). The findings of this study explains that there are direct and indirect positive influence between the service quality value and the measurement of tourist object attraction, supporting means, empathy and feeling towards tourists’ image. Likewise there is a positive influence between satisfaction and tourist image.This study can help marketers (government agencies, private sectors in Great Malang), to better understand the contribution of the image of an increasing number of tourists. Thus marketers will be more careful in designing the right marketing strategy to make tourists  more loyal.

scholarly journals IMAGE DAERAH TUJUAN WISATA: SUATU TINJAUAN DARI PERSPEKTIF WISATAWAN NUSANTARA

2017 ◽  
Vol 15 (4) ◽  
pp. 501
Author(s):  
Martaleni Martaleni
Keyword(s):  
Service Quality ◽  
Positive Influence ◽  
Partial Least Square ◽  
Least Square ◽  
Destination Image ◽  
Government Agencies ◽  
Tourist Destination ◽  
Tourist Satisfaction ◽  
Quality Value ◽  
The Right

Companies increasingly turn to the marketing based on the consumers’ image and emotions in order to win mind share and heart share. The management of a tourist destination image is an important factor in achieving success in business tourism. This study aimed to examine the effect of  service quality value towards the image, either directly or indirectly through tourist satisfaction as a moderating variable. Data obtained from the domestic tourists who visited tourist destination in Great Malang were analyzed by the method of Partial Least Square (PLS). The findings of this study explains that there are direct and indirect positive influence between the service quality value and the measurement of tourist object attraction, supporting means, empathy and feeling towards tourists’ image. Likewise there is a positive influence between satisfaction and tourist image.This study can help marketers (government agencies, private sectors in Great Malang), to better understand the contribution of the image of an increasing number of tourists. Thus marketers will be more careful in designing the right marketing strategy to make tourists  more loyal

The influence of e-customer satisfaction, e-trust and perceived value on consumer's repurchase intention in B2C e-commerce segment

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Miao Miao ◽  
Tariq Jalees ◽  
Syed Imran Zaman ◽  
Sherbaz Khan ◽  
Noor-ul-Ain Hanif ◽  
...  
Keyword(s):  
Customer Satisfaction ◽  
Service Quality ◽  
Perceived Value ◽  
Partial Least Square ◽  
Least Square ◽  
Mediation Effect ◽  
Equation Modeling ◽  
Repurchase Intention ◽  
Content Type ◽  
Online Experience

PurposeThis research study investigates the factors that influence e-customer satisfaction, e-trust, perceived value and consumers repurchase intention in the context of the B2C e-commerce segment. It investigates the mediation effect of e-customer satisfaction, e-trust and perceived value on repurchase intention. It also examines the moderating role of prior online experience.Design/methodology/approachBased on the adapted questionnaire, pre-recruited enumerators collected the data from five leading business universities of Karachi. They distributed 425 questionnaires and received 415 questionnaires. The study has used Partial Least Square-Structure Equation Modeling (PLS-SEM) technique for data analysis.FindingsWe have tested 20 hypotheses, of which our results do not support five, including two direct, two mediating. Our results support all the direct hypotheses except the following two: (1) delivery service affects e-satisfaction (2) customer services quality effect on trust. We did not find support for the following two mediating hypotheses (1) e-satisfaction mediates delivery services and repurchase intention, (2) service quality mediates customers' service quality and repurchase intention. Our results do not support one moderating relationship. Prior online experience moderates e-perceived value and repurchase intention.Research limitations/implicationsThis research provides valuable information to the online retailers of B2C e-commerce, which can help them make strategies based on their consumers' behavior and encourage them to make repeat purchases from online retailing stores. It allows future researchers to replicate the model in cross-cultural studies in different product categories.Originality/valueWe have examined the moderating effect of prior online experience between (e-satisfaction, e-trust and perceived value) on the repurchase intention.

scholarly journals The Influence of Services’ Quality on Intention to Revisit through Mediation of Satisfaction of Visitors at Sasak Sade Village, Central Lombok, West Nusa Tenggara

2019 ◽  
pp. 322
Author(s):  
Rahman Rahman ◽  
I Gusti Ayu Oka Suryawardani ◽  
Agung Suryawan Wiranatha
Keyword(s):  
Service Quality ◽  
Structural Equation ◽  
Sampling Technique ◽  
Partial Least Square ◽  
Least Square ◽  
Equation Modeling ◽  
Tourist Attractions ◽  
Tourist Satisfaction ◽  
Revisit Intention ◽  
Inner Model

The Sasak Sade Village is inhabited by a people from generation to generation. As a place that has been known and visited by many tourists, the management of the Sasak Sade Village offers traditional building house and daily activities of local people as tourist attractions. It is very important to have good quality services to increase revisit intention in the future. The purposes of this research were to determine service quality that influences tourist satisfactions and revisit intention in Sasak Sade Village. This study used 85 respondents of domestic tourists and a purposive sampling technique. The analysis used in this study was a structural equation modeling (SEM) by using Smart Partial Least Square (PLS) 3.0. This study tested two models namely outer model to predict the relationship between indicator and variable, and inner model to predict between two variables.  The results of this research were: 1) the service quality significantly influenced the tourist satisfaction at the Sasak Sade Village; 2) the tourist satisfaction significantly influenced their revisit intention at the Sasak Sade Village; and 3) the service quality significantly influenced  their revisit intention at the Sasak Sade Village. Keywords: Service Quality, Tourist Satisfaction, Revisit Intention

scholarly journals PENGARUH INFORMATION QUALITY DAN SERVICE QUALITY TERHADAP PERCEIVED VALUE DAN KONSEKUENSINYA TERHADAP CUSTOMER ENGAGEMENT BEHAVIOR INTENTION (STUDI PADA SOCIAL COMMERCE INSTAGRAM)

2021 ◽  
Vol 5 (2) ◽  
pp. 321
Author(s):  
Ivonne Maria ◽  
Valentino Wijaya ◽  
Keni Keni
Keyword(s):  
Service Quality ◽  
Information Quality ◽  
Perceived Value ◽  
Partial Least Square ◽  
Least Square ◽  
Customer Engagement ◽  
Equation Modeling ◽  
Social Commerce ◽  
Behavior Intention ◽  
Engagement Behavior

Keberhasilan social commerce bergantung pada tingkat transaksi yang terjadi pada social commerce. Tingkat transaksi yang tinggi mengindikasikan adanya interaksi yang kuat dalam social commerce. Penelitian ini bertujuan untuk menguji pengaruh kualitas informasi, kualitas layanan terhadap persepsi nilai dan konsekuensinya terhadap niat perilaku keterlibatan pelanggan. Sampel yang terkumpul dalam penelitian ini berjumlah 214 responden menggunakan metode pengisian kuesioner yang dilakukan secara online. Pengujian hipotesis dilakukan dengan analisis Partial Least Square – Structural Equation Modeling (PLS-SEM) dengan software SmartPLS. Hasil penelitian ini menunjukkan bahwa kualitas informasi dan kualitas layanan berpengaruh secara positif terhadap persepsi nilai dan persepsi nilai berpengaruh secara positif terhadap niat perilaku keterlibatan pelanggan. The success of social commerce depends on the level of transactions that occur on the platform. A high transaction rate indicates a strong interaction in social commerce. This study aims to examine the effect of information quality, service quality on perceived value and its consequences on the customer engagement behavior intention. The sample collected in this study amounted to 214 respondents using online questionnaires. Hypothesis testing was conducted by analyzing Partial Least Square – Structural Equation Modeling (PLS-SEM) with SmartPLS software. The results of this study indicate that the information quality and service quality have a positive effect on perceived value and perceived value have a positive effect on customer engagement behavior intention.

scholarly journals The effect of brand experience, service quality and perceived value on brand loyalty study (Case Study: National Bank of Birjand city)

2015 ◽  
Vol 16 (SE) ◽  
pp. 387-394
Author(s):  
Mahdi Mahmoodzadeh ◽  
Mahdi Mahmoodzadeh
Keyword(s):  
Service Quality ◽  
Brand Loyalty ◽  
Structural Equation ◽  
Perceived Value ◽  
Simple Random Sampling ◽  
Partial Least Square ◽  
Least Square ◽  
Equation Modeling ◽  
Brand Experience ◽  
National Bank

In the era of knowledge-based economy, the value-creating activities of the organization ??are not only based on their tangible assets, but the organization's ability to use the intangible assets, will form the main power of their value creating. The aim of this study is to identify the effect of brand experience, service quality and perceived value on loyalty to the brand in the National Bank of Birjand city. Hypothesized relations between the dimensions of brand marketing experience, service quality and perceived value of loyalty, with data that were selected through structured questionnaires from 254 in person clients of National Bank of Birjand by simple random sampling, were collected and analyzed. Research methodology in this study, from the nature dimension is applied and in terms of methodology is descriptive - survey. For the questionnaire validity, content validity was used and for the reliability, the Cronbach's alpha that the results of which were calculated 0.97 for the questionnaire was used and for data analysis, the structural equation modeling method with the partial least square approach of Smart PLS software has been used. The results of the analysis showed that there is a relation between brand experience marketing dimension and perceived value with brand loyalty directly and indirectly (through a mediator variable), however, a direct relationship between the quality of service and loyalty is not confirmed, but through mediator variables, the consent of the brand and trust to the brand the relation was confirmed.

scholarly journals Kualitas Layanan dan Nilai yang Dipersepsikan terhadap Niat Pembelian Pengguna Jasa MRT dengan Kepuasan Pelanggan Sebagai Mediasi

2020 ◽  
Vol 2 (3) ◽  
pp. 838
Author(s):  
Vony Riyanto ◽  
Hetty Karunia Tunjungsari
Keyword(s):  
Customer Satisfaction ◽  
Service Quality ◽  
Purchase Intention ◽  
Perceived Value ◽  
Partial Least Square ◽  
Least Square ◽  
Rapid Transit ◽  
Convenience Sampling ◽  
The Relationship ◽  
Mass Rapid Transit

Success of public transport service marketers is dependent on how they satisfy their customers by delivering value through quality services.  To understand this phenomenon, this study aims to investigate the effect of service quality on purchase intention with perceived value and customer satisfaction as mediated variable in Jakarta Mass Rapid transit (MRT) system. A convenience sampling technique was used to collect the data by distributing the questionnaires to the 200 passengers at various MRT stations, where from 200 questionnaires obtained 151 respondents who fulfill the criteria. Partial least squares method of structural equation modelling (PLS-SEM) was used to analyse the collected data and test the hypotheses. The results of this study indicate that service quality can positively influense customer satisfaction, service quality can positively influence customers purchase intention, , perceived value positively influence customer satisfaction, perceived value can’t positively influence purchase intention, customer satisfaction can positively influence purchase intention, customer satisfaction can’t mediated positively the relationship between service quality and purchase intention, and Customer satisfaction can’t mediated positively the relationship between perceived value and purchase intention. Keberhasilan pemasar jasa transportasi umum bergantung kepada bagaimana mereka memuaskan pelanggan dengan memberikan nilai melalui kualitas layanan untuk mencapai niat pembelian pelanggan. Untuk memahami fenomena ini, penelitian ini bertujuan untuk menyelidiki pengaruh kualitas pelayanan terhadap niat pembelian dengan variabel mediasi nilai yang dipersepsikan dan kepuasan pelanggan dalam sistem Mass Rapid Transit Jakarta. Teknik convenience sampling digunakan pada penelitian untuk mengumpulkan data dengan mendistribusikan kuesioner kepada 200 penumpang di berbagai stasiun MRT, di mana dari 200 kuesioner diperoleh 151 responden yang memenuhi kriteria. Metode partial least square dari pemodelan persamaan structural digunakan untuk menganalisis data yang dikumpulkan dan menguji hipotesis. Hasil penelitian ini menunjukkan bahwa kualitas layanan dapat mempengaruhi kepuasan pelanggan secara positif, kualitas layanan dapat mempengaruhi niat pembelian secara positif, kualitas layanan dapat mempengaruhi nilai yang dipersepsikan secara positif, nilai yang dipersepsikan dapat mempengaruhi kepuasan pelanggan secara positif, nilai yang dipersepsikan tidak dapat mempengaruhi niat pembelian secara positif, kepuasan pelanggan dapat mempengaruhi niat pembelian secara positif, kepuasan pelanggan tidak dapat memediasi hubungan antara kualitas layanan dan niat pembelian, serta nilai yang dipersepsikan dapat memediasi hubungan antara kualitas layanan dan kepuasan pelanggan.

Sign in / Sign up

Export Citation Format

Share Document