PENGARUH KUALITAS PRODUK DAN KUALITAS LAYANAN TERHADAP LOYALITAS PELANGGAN PT. GLOBAL SHINSEI INDONESIA

2016 ◽  
Vol 4 (3) ◽  
Author(s):  
Ismail Razak ◽  
Ryan Ichwanto

The aim of this study was to analize the influence of product quality and service quality on customers loyalty. Secondary data was obtained from PT. Global Shinsei Indonesia, while primary data was obtained from customers of PT. Global Shinsei Indonesia, Tbk through admission filling of questionnaire by using scale of Likert. In this study, accident sampling method was used and data analysis method was simple linear regression and multiple linear regression. The results of this study indicated that product quality no significant and service quality significant influenced the customers loyalty. The conclution of this study is that service quality was dominant than the product quality in influencing customers loyalty

2017 ◽  
Vol 5 (3) ◽  
Author(s):  
Ismail Razak, SE., MS. ◽  
Nirmala Putri Sari

The aim of this study was to analize the effects of product quality and service quality on the customer satisfaction. This study took place in the City of Bekasi and objects in this study are all customer who use the Matrass GM-9000. Primary data was obtained from customers of Matrass GM-9000 in Bekasi City through admission filling of questionnaire by using scale of Likert. The respondent of this study was chosen through accidental sampling method, and data analysis method was simple linear regression and multiple linear regression. The results of this study indicated that product quality and service quality positively and significant influenced the customer satisfaction


2016 ◽  
Vol 4 (2) ◽  
Author(s):  
Ismail Razak

The aim of this study was to analize the influence of promotion and price on purchase intention of customers of IndiHome in Province of DKI Jakarta. Secondary data was obtained from PT. Telekomunikasi Indonesia, Tbk, while primary data was obtained from customers of PT. Telekomunikasi Indonesia, Tbk in Province of DKI Jakarta through admission filling of questionnaire by using scale of Likert. In this study, accident sampling method was used and data analysis method was simple linear regression and multiple linear regression. The results of this study indicated that promotion and price positively and significant influenced the purchase intention of customers of IndiHome in Province of DKI Jakarta. The conclution of this study is that price was dominant than the promotion in influencing the purchase intention of customers of IndiHome in Province of DKI Jakarta.


2018 ◽  
Vol 6 (2) ◽  
Author(s):  
Ismail Razak, SE., MS. ◽  
Silviana Fadilla Prasevie

The purpose of this study was to analize the impacts of service quality and customer value on the satisfaction of customers. Questionnaires are used to collect data from Boks Café customer in Bumiayu, Kabupaten Brebes, Central java by using scale of Likert. In this study, accident sampling method was used and data analysis method was simple linear regression and multiple linear regression. The results of this study indicated that service quality and customer value positively and significant influenced the satisfaction of customers. The conclution of this study is that customer value was dominant than service quality in influencing the satisfaction of customers


2017 ◽  
Vol 5 (2) ◽  
Author(s):  
Ismail Razak, SE., MS. ◽  
Elza Finnora

The aim of this study was to analize the influence of services quality and corporate image on the satisfaction of customers. Primary data was obtained from customers of Standard Chartered Bank through admission filling of questionnaire by using scale of Likert. In this study, accident sampling method was used and data analysis method was simple linear regression and multiple linear regression. The results of this study indicated that services quality and corporate image positively and significant influenced the satisfaction of customers. The conclution of this study is that services quality was dominant than corporate image in influencing the satisfaction of customers.


2019 ◽  
Vol 7 (3) ◽  
Author(s):  
Berlian Rahmatulah ◽  
Ismail Razak

<em>The aim of this study was to analize the influence of product quality and brand image on the satisfaction of  customers. Primary  data  was obtained from  customers of  helm KYT in Kecamatan Bintara Bekasi City. In this study is used purposive sampling method. Data analysis technique used in this research  is simple linear regression and multiple linear regression. The results of this study indicated that product quality and brand image positively and significant influenced the satisfaction of  customers</em>


2018 ◽  
Vol 6 (3) ◽  
Author(s):  
Ismail Razak, SE., MS. ◽  
Rasmansyah MM.

The aim of this study was to analize the influence of services quality indicators on the satisfaction of customers. Primary data was obtained from customers of Bank BNI Pondok Gede Plaza, Bekasi City through admission filling of questionnaire by using scale of Likert. In this study is used purposive sampling method. Data analysis technique used in this research is simple linear regression and multiple linear regression. The results of this study indicated that tangible, reliability, responsiveness, assurance, and emphaty positively and significant influenced the satisfaction of customers. The conclution of this study is that reliability was dominant than the other service quality indicators in influencing the satisfaction of customers.


2019 ◽  
Vol 7 (2) ◽  
Author(s):  
Ismail Razak

<em>The purpose of this study was to analize the impact of product quality indicators on the satisfaction of  customers. Primary  data  was obtained from  customers of  aqua in Transmart Carrefour Kalimalang, Jakarta Timur through admission filling of questionnaire by using scale of Likert. In this study is used purposive sampling method. Data analysis technique used in this study is simple and multiple linear regression. The results of this study indicated that performance, reliability, conformance, and durability positively and significant influenced the satisfaction of  customers. The conclution of this study is that conformance was dominant than the other product quality indicators in influencing the satisfaction of  customers</em>.


2020 ◽  
Vol 1 (3) ◽  
pp. 493-506
Author(s):  
Hilmi Hilmi ◽  
Mutia Rinanda

This study aims to examine the effect of profitability and leverage on environmental disclosure of companies on the Indonesia Stock Exchange. This study uses secondary data in the form of annual reports during 2016-2018 accessed on www.idx.co.id. The population in this study is 641 companies and the samples are 48 companies selected using the Purposive sampling method. The data analysis method used is multiple linear regression with the help of the SPSS program. The results show that profitability affect environmental disclosure and leverage affect negative environmental disclosure.


2016 ◽  
Vol 4 (1) ◽  
Author(s):  
Ismail Razak ◽  
Mohamad Idham Maulani

The aim of this study was to analize the influence of commitment of leaders and work ethic on theemployee performance of PT. Geraha Kerindo Utama, Jakarta. Secondary data was obtained from PT. Geraha Kerindo Utama, while primary data was obtained from employee of PT. Geraha Kerindo Utama through admission filling of questionnaire by using scale of Likert. In this study, simple random sampling method was used and data analysis method was simple linear regression and multiple linear regression. The results of this study indicated that commitment of leadersand work ethicpositively and significant influenced the employee performance of PT. Geraha Kerindo Utama. The conclution of this study is that commitment of leaderswas dominant than work ethic in influencing the employee performance of PT. Geraha Kerindo Utama.


2021 ◽  
Vol 7 (2) ◽  
Author(s):  
Nurrahmi Hayani ◽  
Saipul Alsukri

This study aims to determine the effect of e-servqual on e-satisfaction on mobile banking customers. The population in this study was all customers of BRI Syariah at State Islamic University sultan Syarif Kasim. The sampling method in this study uses non probability sampling with a purposive sampling technique where this technique takes samples with certain considerations. The data used are primary data and secondary data. Data analysis method used is multiple linear regression methods. The results showed the facts of the six e-servqual variables offered in this study, only the fulfillment, privacy, and responsiveness variables have a significant relationship. While the 3 other variables namely efficiency, reliability and contact do not have a significant influence on e-satisfaction customers of BRI Syariah mobile banking in UIN Suska Riau. These six e-servqual variables have an effect of 62.7% on the e-satisfaction variable while the remaining 37% are approved by other variables not included in this study.


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