Tackling M-Government Service Complexity

2013 ◽  
pp. 17-31
Author(s):  
Ahmed Sowaileh ◽  
Ali AlSoufi
Keyword(s):  
Mobile Phone ◽  
Mobile Devices ◽  
Current Approach ◽  
Mobile Technologies ◽  
Exploratory Research ◽  
Government Service ◽  
Design And Development ◽  
Government Services

The development of mobile government services in Bahrain is moving slowly, when compared with traditional e-government services. Few informational and transactional services are available on the mobile portal. The complexity of government services prevents their delivery through the limited mobile phone interface. This exploratory research builds a method to tackle service complexity, as well as simplify and streamline the design and development of government services that target mobile devices. Forty government services in Bahrain were analyzed to identify the factors that affect mobile government services. The model was then applied to the sample services, and results were used to develop the target method. The main finding of this research is that the current approach of taking the existing services on the PC portal and implementing them on the mobile portal should be avoided. A better approach is to break down the services into sessions or components and identify opportunities where mobile technologies can be utilized.

Tackling M-Government Service Complexity

2011 ◽  
Vol 2 (1) ◽  
pp. 50-64
Author(s):  
Ahmed Sowaileh ◽  
Ali AlSoufi
Keyword(s):  
Mobile Phone ◽  
Mobile Devices ◽  
Current Approach ◽  
Mobile Technologies ◽  
Exploratory Research ◽  
Government Service ◽  
Design And Development ◽  
Government Services

The development of mobile government services in Bahrain is moving slowly, when compared with traditional e-government services. Few informational and transactional services are available on the mobile portal. The complexity of government services prevents their delivery through the limited mobile phone interface. This exploratory research builds a method to tackle service complexity, as well as simplify and streamline the design and development of government services that target mobile devices. Forty government services in Bahrain were analyzed to identify the factors that affect mobile government services. The model was then applied to the sample services, and results were used to develop the target method. The main finding of this research is that the current approach of taking the existing services on the PC portal and implementing them on the mobile portal should be avoided. A better approach is to break down the services into sessions or components and identify opportunities where mobile technologies can be utilized.

Extension of E-Government

2012 ◽  
pp. 527-543
Author(s):  
Mahmud Akhter Shareef ◽  
Norm Archer
Keyword(s):  
Mobile Devices ◽  
Public Service ◽  
Mobile Technologies ◽  
Information And Communications Technologies ◽  
Service Adoption ◽  
Government Services ◽  
Communications Technologies

The emergence of mobile technologies has not only revolutionalized business procedures, but it has also resulted in transformation and reengineering of public service adoption mechanisms in more traditional e-government (EG) systems. Mobile-government or m-government (MG) is a subset of EG where interactions with government services can be conducted through mobile devices. In this chapter, we identify the development of the fundamental capabilities needed to adopt and manage information and communications technologies and to successfully implement citizen-focused MG systems. To accomplish this, we address the feasibility of adopting MG and the fundamental capabilities needed by a government to establish MG.

scholarly journals Brookie: uma plataforma para suporte ao agronegócio de equinos

2020 ◽  
Vol 1 (52) ◽  
pp. 137
Author(s):  
Silvano Herculano da Luz Júnior ◽  
Juliana Dantas Ribeiro Viana de Medeiros ◽  
Amanda Days Ramos Novo ◽  
Heverton Luiz Dantas Souza ◽  
Victor Monteiro Silva
Keyword(s):  
Mobile Devices ◽  
Exploratory Research ◽  
Design And Development ◽  
Agile Methodology ◽  
The Future ◽  
Web Platform ◽  
The Web

This paper presents the results of an applied and exploratory research whose purpose was the design and development of a software called Brookie, for buying and selling horses, created to facilitate the negotiations between sellers and buyers of the equine market. The software is based on a web platform and was developed using the agile methodology called Scrum, it can also be accessed through mobile devices, in the future. The functionalities available in the software were identified based on the needs pointed out by people with horse market expertise, who identified relevant gaps in the solutions currently available on the web for the horse market. The article’s conclusion presents the positive and negative points about the development of the project

Building a Measurement Framework for m-Government Services

2012 ◽  
Vol 3 (4) ◽  
pp. 18-37 ◽  
Author(s):  
Emmanouil Stiakakis ◽  
Christos K. Georgiadis
Keyword(s):  
Mobile Devices ◽  
Methodological Approach ◽  
Mobile Users ◽  
Government Service ◽  
Government Services ◽  
Measurement Framework

This study develops and presents a proposed framework for the measurement of mobile government (m-government) services. The measurement framework consists of: (i) identification/categorisation of m-government services; (ii) sophistication stages of these services; and (iii) indicators to evaluate their progress. With respect to the methodological approach followed in the study, twenty e-government services clustered by type of activity and interaction level are ranked for importance in terms of criteria that characterise the mobile setting. Moreover, core indicators used for e-government are examined in terms of their appropriateness to the mobile setting. According to the authors’ findings, three m-government service clusters are established, assisting governments to prioritise services to mobile users. A modification in the sophistication model for e-services is recommended for application in m-government. Finally, the proposed indicators are mainly user-focused, in accordance with the personalised nature of services delivered through mobile devices.

Mobile Marketing

2013 ◽  
pp. 46-64
Author(s):  
Barbara L. Ciaramitaro
Keyword(s):  
Mobile Phone ◽  
Mobile Devices ◽  
Mobile Phones ◽  
Web Sites ◽  
Personal Information ◽  
Mobile User ◽  
Mobile Technologies ◽  
Mobile Marketing ◽  
Communication Devices ◽  
Phone User

Mobile technologies have dramatically changed the world’s ability to communicate. The number of mobile phones used worldwide has exceeded 4.6 billion with continued growth expected in the future. In fact, in the United States alone, the numbers of mobile phone users comprise over 80% of the population. Mobile phones and tablets (mobile devices) are not simply voice communication devices. They have become a medium to create voice, music, text, video, and image communications. Importantly, these various types of communication can be created and shared on demand by the mobile user. In addition to communication methods, mobile devices are also a tool used to access the Internet, view television and movies, interact with GPS (Global Positioning System), and read and respond to barcode and augmented reality messages. Each of these methods utilized by the mobile phone user becomes a tool that can be used in mobile marketing to expand beyond traditional marketing methods. Mobile devices are considered to be “the most personal piece of technology that most of us will ever own” (Krum, 2010, p. 7). We usually take them with us wherever we go and are usually reachable through them. However, mobile devices also provide the ability to access the most personal information about us. Mobile devices know who we communicate with and how often. They know our schedule – both business and personal. They often know all of our email addresses and frequently accessed web sites. They know what videos, music, television shows, and movies we like. They know about us through pictures and text messages sent and received. They know where we go, how often, and how long we stay through location tracking technology. This collection of accessible personal information allows mobile marketing to target individuals at the time and place where their message will be most effective. Mobile technologies over the past 20 years have dramatically changed the way people communicate, collaborate, search for, receive, and share information. These dramatic changes have had striking impact on the world of marketing to the extent that mobile marketing has become the predominant form of customer engagement.

An Exploratory Analysis of Market Segmentation and Young Mobile Phone Consumers in Nigeria

2018 ◽  
Vol 2 (2) ◽  
pp. 30-37
Author(s):  
Okonkwo Deborah Chinwendu
Keyword(s):  
Mobile Phone ◽  
Market Segmentation ◽  
Well Being ◽  
Mobile Technologies ◽  
Strategic Marketing ◽  
Research Approach ◽  
Target Market ◽  
Exploratory Research ◽  
Research Activities ◽  
Young Consumers

Purpose - The subject of market segmentation with respect to the use of mobile phones is an area that offers promising insights to strategic marketing decisions. The principles of market segmentation as established and grounded in marketing theory contain a multi-dimensional task of segmenting, targeting and positioning. Since telecommunications has inevitably transformed the entire well – being of man, of whom the young people are an interesting category, there has been a rising interest on various patterns of mobile phone usages among young consumers. This study therefore focuses on identifying various segments inherent within the younger consumers’ category in order to aid the formulation and implementation of adequate strategic marketing decisions. Design/methodology/approach - This study adopts the exploratory research approach as it attempts to get a general grasp of issues revolving around target market segmentation, as it relates to mobile phone usage patterns among young consumers. Secondary data was used and analysed vis-à-vis the outcome of a segmentation exercise previously conducted by a field expert. Findings - This study has adapted the six very important segments inherent among young mobile phone users vis: ‘talk n texters’, ‘gaming youths’, ‘talkative trendies’, ‘aspiring to be accepted’, ‘sophisticated careerists’, and ‘international  business users’ and practically related them to the Nigerian younger consumers context. Practical Implications - The implication of this study for marketing practice is that organizational decisions are better guided as it becomes a lot easier to make target marketing decisions. Besides, the differing characteristics among the young mobile phone users category have been made more visible, necessitating the design of a more focused product offering suitable to each consumer category. Originality/Value – This study is a unique effort directed at an area of concern in marketing with very little or no attention accorded to it within the Nigerian market. It captures an interesting segment of the Nigerian mobile technologies market and presents a framework that offers a good basis for much more complex research activities in the nearest future.

Extension of E-Government

2011 ◽  
pp. 120-136
Author(s):  
Mahmud Akhter Shareef ◽  
Norm Archer
Keyword(s):  
Mobile Devices ◽  
Public Service ◽  
Mobile Technologies ◽  
Information And Communications Technologies ◽  
Service Adoption ◽  
Government Services ◽  
Communications Technologies

The emergence of mobile technologies has not only revolutionalized business procedures, but it has also resulted in transformation and reengineering of public service adoption mechanisms in more traditional e-government (EG) systems. Mobile-government or m-government (MG) is a subset of EG where interactions with government services can be conducted through mobile devices. In this chapter, we identify the development of the fundamental capabilities needed to adopt and manage information and communications technologies and to successfully implement citizen-focused MG systems. To accomplish this, we address the feasibility of adopting MG and the fundamental capabilities needed by a government to establish MG.

Implementation of an Inventory Control System for a Computer Center Using QR Codes on Android Mobile Devices

2017 ◽  
Vol 7 (11) ◽  
pp. 50
Author(s):  
Gustavo Poot Tah ◽  
Erika Llanes Castro ◽  
José Luis López Martínez ◽  
Victor Chi Pech
Keyword(s):  
Control System ◽  
Inventory Control ◽  
Mobile Devices ◽  
Mobile Application ◽  
Free Software ◽  
Qr Codes ◽  
Design And Development ◽  
Computer Center

This paper presents the design and development of a mobile application that uses QR codes for the inventory control of a computer center. This application was developed to support the administration of the computer center of the Multidisciplinary Unit Tizimin, with the aim to reduce costs and time of searching for articles when making an inventory, by leveraging the capabilities of smartphones and tablets. The implementation of the system was carried out using free software.

Examining User Perception and Usage of Voice Search

2020 ◽  
Vol 5 (1) ◽  
pp. 40-47
Author(s):  
Ning Sa ◽  
Xiaojun (Jenny) Yuan
Keyword(s):  
Success Rate ◽  
Mobile Devices ◽  
Online Survey ◽  
Search Behavior ◽  
Mobile Technologies ◽  
User Perception ◽  
Daily Lives ◽  
Survey Results ◽  
Search Systems

AbstractWith the development of mobile technologies, voice search is becoming increasingly important in our daily lives. By investigating the general usage of voice search and user perception about voice search systems, this research aims to understand users’ voice search behavior. We are particularly interested in how users perform voice search, their topics of interest, and their preference toward voice search. We elicit users’ opinions by asking them to fill out an online survey. Results indicated that participants liked voice search because it was convenient. However, voice search was used much less frequently than keyboard search. The success rate of voice search was low, and the participants usually gave up voice search or switched to keyboard search. They tended to perform voice search when they were driving or walking. Moreover, the participants mainly used voice search for simple tasks on mobile devices. The main reasons why participants disliked voice search are attributed to the system mistakes and the fact that they were unable to modify the queries.

Sign in / Sign up

Export Citation Format

Share Document