The Case of Region Marketing of a Greek Southwestern City

Author(s):  
George S. Spais

The examination of the municipal broadband and building a “digital city” for a southwestern Greek city is the heart of this case study in terms of city’s repositioning through open innovation and creativity. The paradigm of the first successful Greek digital city (“e-Trikala”) shows to every Greek that the Digital City ICT applications can improve everyday life by simplifying public transactions in regional urban centers, reducing telecommunication costs, and by delivering new services related to the local way of life (Heeks, 2010). However, every SME has its own social, economic, geographic, or political characteristics (Foster & Heeks, 2010). For this reason, the digital city can vary from region to region, so that ICT applications enhance local characteristics rather than detract from them. The author’s objective is to create an independent case study that can be used as the basis for class discussion. The case of repositioning of Kalamata, a Greek southwestern city, as an open innovative and creative city through the new municipal broadband infrastructure presents a situation that requires the readers of this case study to develop and evaluate solutions. The case may be also meaningfully discussed, presented, or analyzed with reference to other cases. It can be used by itself without creating false impressions. In this case study, Kalamata’s municipal leadership believes that a short-term promotion campaign for the benefit of the city’s digitalization is enough to build a new image and personality for the city: the image and personality of an open, innovative, and creative city, an ideal location to visit, do business, and live. The development of a short-term promotion campaign in order to achieve the repositioning of a city is a major strategic pitfall. The municipal leaders must realize that transforming the city as an open innovative and creative city, needs a new philosophy. The achievement of such a strategic goal prerequires an overall transformation of all the protagonists (from citizens to municipal administrators to entrepreneurs) as the following strategic issues must be managed: the introduction of an open innovation model, the choice of an innovation scenario for the local economy, and the strategy in order to address the way of urban innovation through the municipal broadband infrastructure. However, the question remains whether transformative learning and building critical reflection are the paths for building a new image and personality for Kalamata as an open innovative and creative city.

2021 ◽  
Author(s):  
Corinna Prior

This research paper investigates the impact that digital technological platforms are having on municipalities and the ways in which these practices can and are be incorporated into planning studies and regulatory frameworks. It uses the expansion of the short-term rental market as a case study, looking specifically at the Airbnb platform and its growth within the City of Toronto since 2011. Findings from the study indicate that municipalities need to explore the use of new digital tools like web scraping and advocating for APIs which allow for better data collection. Furthermore, the collection of data for municipal governance purposes is a practice that needs to be more clearly defined by either the provincial or federal governments. Interviews with key informants also suggest that there is a need to establish strong data agreement policies and to expand Information Technology departments to better equip municipalities to cope with technological change.


2021 ◽  
Author(s):  
Corinna Prior

This research paper investigates the impact that digital technological platforms are having on municipalities and the ways in which these practices can and are be incorporated into planning studies and regulatory frameworks. It uses the expansion of the short-term rental market as a case study, looking specifically at the Airbnb platform and its growth within the City of Toronto since 2011. Findings from the study indicate that municipalities need to explore the use of new digital tools like web scraping and advocating for APIs which allow for better data collection. Furthermore, the collection of data for municipal governance purposes is a practice that needs to be more clearly defined by either the provincial or federal governments. Interviews with key informants also suggest that there is a need to establish strong data agreement policies and to expand Information Technology departments to better equip municipalities to cope with technological change.


2018 ◽  
Vol 12 (1) ◽  
pp. 26-36 ◽  
Author(s):  
Richard B. Apgar

As destination of choice for many short-term study abroad programs, Berlin offers students of German language, culture and history a number of sites richly layered with significance. The complexities of these sites and the competing narratives that surround them are difficult for students to grasp in a condensed period of time. Using approaches from the spatial humanities, this article offers a case study for enhancing student learning through the creation of digital maps and itineraries in a campus-based course for subsequent use during a three-week program in Berlin. In particular, the concept of deep mapping is discussed as a means of augmenting understanding of the city and its history from a narrative across time to a narrative across the physical space of the city. As itineraries, these course-based projects were replicated on site. In moving from the digital environment to the urban landscape, this article concludes by noting meanings uncovered and narratives formed as we moved through the physical space of the city.


2021 ◽  
Vol 10 (4) ◽  
pp. 230
Author(s):  
Onel Pérez-Fernández ◽  
Juan Carlos García-Palomares

Moped-style scooters are one of the most popular systems of micro-mobility. They are undoubtedly good for the city, as they promote forms of environmentally-friendly mobility, in which flexibility helps prevent traffic build-up in the urban centers where they operate. However, their increasing numbers are also generating conflicts as a result of the bad behavior of users, their unwarranted use in public spaces, and above all their parking. This paper proposes a methodology for finding parking spaces for shared motorcycle services using Geographic information system (GIS) location-allocation models and Global Positioning System (GPS) data. We used the center of Madrid and data from the company Muving (one of the city’s main operators) for our case study. As well as finding the location of parking spaces for motorbikes, our analysis examines how the varying distribution of demand over the course of the day affects the demand allocated to parking spaces. The results demonstrate how reserving a relatively small number of parking spaces for scooters makes it possible to capture over 70% of journeys in the catchment area. The daily variations in the distribution of demand slightly reduce the efficiency of the network of parking spaces in the morning and increase it at night, when demand is strongly focused on the most central areas.


Author(s):  
Jorge André Guerreiro ◽  
João Filipe Marques

This chapter presents a case-study of tourism gentrification in a fishing town in Algarve, South Portugal. Olhão is a former industrial city that saw much of its fishing industry disappear since the 1980s. Over the last few years, hundreds of foreigners have moved into its historic centre. This rapid influx of citizens to derelict neighbours mostly comprised of old retirees and few active fishermen prompted a gentrification process. Olhão now faces the threat of mass displacements of its older and most vulnerable citizens, a fact that is worrying the foreigners that criticize the touristification of the city, with rents at historical highs and landlords forcing out the Portuguese residents in order to promote short-term rentals to tourists. The chapter presents the results obtained from an extensive mixed-methods research, ending with some notes about the future of the city and the implications that can be taken from this case.


Societies ◽  
2020 ◽  
Vol 10 (1) ◽  
pp. 9
Author(s):  
Emanuele Giorgi ◽  
Angelo Bugatti ◽  
Andrea Bosio

As described by the strong academic literature, (Vattimo, Bauman, Mumford, Simon, Haraway, Meschiari, Florida) the contemporary society is going through new challenges, such as the friction between youth, technology, and productivity. These challenges affect the way people live and experience the cities, but also the way cities need to evolve. An anthological analysis and a study of secondary sources is used to analyze the new spatial and social experiences, while the analysis of Milan (Italy) as a case study of a creative city is used to understand the rapid shift towards the virtualization of cities, in which consumption is progressively induced by a projected image of the city rather than its actual physical fabric. This manuscript opens a research front, with the goal to understand how architecture and urban design should leave the traditional typologies to propose a new way of creating and living architecture, caught in the middle between the real and the virtual.


Author(s):  
A. Razavi ◽  
F. Hosseinali

Abstract. Nowadays, people in most parts of the world always visit, travel and have fun in their cities or other cities, and they spend considerable time and money in their city or in other cities as a tourist. The existence of an intelligent and automated system that can provide the most suitable recreational and cultural offerings at any time and place, with regard to financial capability and time and transport constraints, as well as individual interests and personalization; has always been felt. Recommender systems can be used to suggest suitable recreational options for the user. The main difference between the recommendation model in this study and the previous models is to focus on the short-term planning of a few hours for one day. Previous models were often based on planning a few days a week or days of the month. Also, the cost factor has been considered in this research, which has been less considered in previous models. We used collaborative filtering based on logistic regression to predict whether a type of places is a proper proposition to a user or not. Our case study is about recommending the board game cafés in the city of Kerman, Iran and the result shows that mixed groups between 15 to 30 years old are the best target and our model can predict if board game café is a good suggestion to different users. We used correlation based recommender systems when board game cafes are a proper suggestion for a user and there are at least two options for the user. In case there is no information about the user and his previous rating, popularity based recommender system can be useful. We also used content based recommender systems to give recommendations by having some background information about previous itineraries of a user and his rating to those.


Author(s):  
Ali A. Alraouf

This chapter illustrates the alternative approach to knowledge-based urban development that Qatar adopted to cope with the challenges of the post-carbon paradigm and to construct a new identity as a knowledge-based model of development within the Middle East. Using the capital city, Doha, as the main case study, the chapter provides analysis of the city evolution from the discovery of oil until the contemporary stage where knowledge economy is envisioned as its future and the guiding principle for its urban and architectural projects. The analysis covers the city planning level and how future masterplan is geared towards KBUD and then some influential projects will be assessed. The chapter concludes with a holistic understanding of the case of Doha as a knowledge and creative city that succeeded to craft a new urban brand within the Gulf and Middle Eastern cities.


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