Digital Trends in Education Operations and Marketing

2020 ◽  
pp. 356-373 ◽  
Author(s):  
Trevor Gerhardt
Keyword(s):  
Higher Education ◽  
Knowledge Management ◽  
Staff Development ◽  
Competitive Advantage ◽  
Technological Innovation ◽  
Knowledge Economy ◽  
Product Innovation ◽  
Higher Education Institutions ◽  
Functional Factors ◽  
Student Enrolment

This chapter explores education as a business. It considers the various functional factors of education within a knowledge economy and the importance, in order to maintain competitive advantage, of knowledge management. It also considers more specifically technological innovation within this sector and the implications to marketing. Within the management of knowledge, the chapter analyses the higher education institutions producing knowledge, the staff who deliver this knowledge, and the students who purchase and engage in this knowledge. The chapter therefore also explores student enrolment, retention and outcomes, staff development, and product innovation.

The Indian University in a Comparative Perspective

2018 ◽  
Author(s):  
N.R. Madhava Menon
Keyword(s):  
Higher Education ◽  
Competitive Advantage ◽  
Higher Education Institutions ◽  
Knowledge Society ◽  
Comparative Perspective ◽  
Policy Changes ◽  
University System ◽  
Current State ◽  
The World ◽  
The University

The purpose of looking at Indian universities in a comparative perspective is obviously to locate it among higher education institutions across the world and to identify its strengths and weaknesses in the advancement of learning and research. In doing so, one can discern the directions for reform in order to put the university system in a competitive advantage for an emerging knowledge society. This chapter looks at the current state of universities in India and highlights the initiatives under way for change and proposes required policy changes.

Exploring Paths Towards Knowledge Cities Developments

2010 ◽  
pp. 288-297
Author(s):  
Kostas Ergazakis ◽  
Kostas Metaxiotis ◽  
Emmanouil Ergazakis
Keyword(s):  
Knowledge Management ◽  
Strategic Management ◽  
Competitive Advantage ◽  
Knowledge Economy ◽  
Research Community ◽  
Management Approach ◽  
Business World ◽  
The Status

Nowadays, knowledge is considered as one of the most valuable assets of an enterprise which has to be managed efficiently and effectively in order to gain a competitive advantage in the knowledge economy era. Knowledge Management (KM) evolved into a strategic management approach, finding application not only in the business world but also in other areas such as education, government and healthcare. In this way, the new link between KM and KBD created the appropriate environment for the advent of a new concept in the scientific and practitioners’ communities, the concept of “Knowledge City” (KC). Nowadays, the theme of KCs is a ‘hot’ topic of interest and discussion. The process for developing a KC, is neither quick nor simple. This seems to be already understood by the research community, which the last few hears has begun to concentrate its efforts so as to develop appropriate frameworks, methodologies, tools, systems, etc so as to support the development of KCs. In this context, and given that there are still many pending issues, this article attempts to propose a taxonomy of KC research, by co instantaneously presenting the status with these major themes of KC research. The discussion presented on this article should be of value to researchers and practitioners.

Knowledge Management and Capacity Building in Higher Education Holds Key to the Development of a Nation

2021 ◽  
pp. 1158-1169
Author(s):  
Rajat K. Baisya
Keyword(s):  
Higher Education ◽  
Knowledge Management ◽  
Competitive Advantage ◽  
Capacity Building ◽  
Portfolio Management ◽  
Common Good ◽  
Social Impact ◽  
Basic Education ◽  
The People ◽  
The Social

There are many indicators of the health of a nation and that includes the quality of life and gross domestic product. However, the development can happen only through systematic creation and absorption of knowledge in a society which requires imparting quality education. The development of a nation depends on the human development index (HDI) of the people of the nation. The HDI is primarily dependent on the education and health of the citizen. While basic education which is offered compulsorily provides the foundation of the quality workforce engaged in productive work for creation of wealth for the nation but imparting newer knowledge offers competitive advantage over others. Better knowledge is thus essential to produce superior quality goods and services at lesser costs in a sustainable manner which provides competitive advantage in global trade and commerce and serves as the key driver to the development of a nation. Managing knowledge therefore, holds the key. Capacity building on the other hand, enables the society to accomplish a specific task and activity in a desired manner and hence it really required dissemination of knowledge through continuous training and re-training. Capacity building helps in maximising the social impact in terms of implementation of any new knowledge for common good of the society and also for the nation at large. Capacity building therefore, has to be undertaken with all seriousness as it is normally required to do for project, program and portfolio management. In this article an attempt has been made to discuss the key components of knowledge management as a task and how that help in the development process of a nation, a society and a region. The paper also discusses the impact of capacity building in higher education for the development of the society and how capacity building should be attempted in a specific area of higher learning for maximising the social impact.

Evaluating Knowledge Management Practices in Higher Education Institutions (HEIs)

2021 ◽  
pp. 221-245
Author(s):  
Fahmi Ibrahim ◽  
Diyana Najwa Ali
Keyword(s):  
Higher Education ◽  
Knowledge Management ◽  
Significant Role ◽  
Management Practices ◽  
Higher Education Institutions ◽  
Vital Role ◽  
Learning And Teaching ◽  
Brunei Darussalam ◽  
Knowledge Management Practices ◽  
Knowledge Intensive

Higher education institutions (HEIs) are in knowledge intensive environments and play a central role in knowledge creation and production through research, learning, and teaching. It is important to consider that knowledge plays a vital role to HEIs and thus could benefit from established KM practices. The aim of this chapter is to evaluate the practices or implementation of knowledge management (KM) within HEIs in the context of Brunei Darussalam. It examines the importance, processes and the challenges or barriers of KM practices. The findings demonstrate that among the HEIs in Brunei that have developed KM initiatives, there are differences in the role and approaches. This verifies that KM is multifaceted concept and contextual in practice. Moreover, the findings revealed how knowledge in theory is managed and conceptualised. In conclusion, KM plays a significant role in HEIs in Brunei Darussalam with a contribution through a conceptual KMPro framework which has the potential to provide a guideline for HEIs practitioners to succeed in KM which was criticised as elusive.

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