A supply chain model for the South African recording industry
The way companies manage and integrate their business operations is undergoing various dramatic changes. Businesses are competing globally, and traditional barriers between industries are breaking down. One way of coping with the rapidly changing marketplace, remaining competitive and achieving superior performance, is for business leaders to move towards new business paradigms that allow their companies to work more closely together with their traditional and new business partners (including all clients and suppliers up and down the supply chain). The objective of this article is to document the players and processes of the current South African recording industry, and to consider a supply chain model where all non-core business activities are outsourced to an integrated third-party supply chain management partner.