Contemporary Architecture Portfolio: Jacobsen Arquitetura Case Study

Photography is historically used to display architectural works to distant audience. Digital media, mainly the Internet, have expanded the distribution of images, especially through the websites of architecture offices, which found a handy tool for the dissemination of its portfolio. The perception of the resulting image from the photographic registration technique varies depending on the means it is presented, either digital or analogical. This finding led the investigation presented in this article: How architecture design companies present photographic images to promote their work through electronic portfolios? Is there any strategy that prevails? These questions inspired a research that analyses the architectural photographs digitally presented by Brazilian contemporary architecture offices. The goal is to build a diagnosis of the use of photography on their website by identifying recurrent strategies and techniques. This article presents the examination of photographic images displayed in the Jacobsen Architecture office site, which is relevant in the contemporary Brazilian scene. Procedures consisted of bibliographical and documentary researches, followed by analysis. The literature was addressed to the architectural photography. The documentary research explored all the photographs available on the office's website, totalling 418. It was established 25 objective parameters, which were recognized in each image, and the data were tabulated. The operation of the entire universe of data allowed the statistical and comparative analysis. The result identifies the most common practices and the nature of the photographic image from that office.

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Peran Interaksi Simbolik Dalam Perencanaan Komunikasi Pemasaran ( Studi Kasus Strogen Indonesia )

Prologia ◽

10.24912/pr.v5i2.10210 ◽

2021 ◽

Vol 5 (2) ◽

pp. 349

Author(s):

Gerry Hadi Putra ◽

Muhammad Adi Pribadi

Keyword(s):

Digital Media ◽

Smart Home ◽

Symbolic Interaction ◽

The Internet ◽

Marketing Communication ◽

Private Company ◽

Home Appliances ◽

Smart Home Appliances ◽

Communication Planning

In the midst of the rise of communication through digital media and the internet, it is easier to disseminate information, so many companies use the internet as a means of marketing communication. One brand that uses the Internet as a marketing communication medium is Strogen Indonesia. Strogen is a private company that focuses on selling smart home appliances products that are present with the latest technology and have the aim of helping users do their daily homework. In carrying out marketing communications, Strogen Indonesia focuses on sharing attractive visuals of its products as a symbol that can be widely accepted by consumers. Strogen Indonesia shares the visuals of its products through various media such as company websites, Instagram, to Youtube. In addition, Strogen Indonesia also tries to listen to consumers and makes it easier for consumers to communicate by having various social media that actively answer various questions and complaints from customers to achieve the best customer service. Researchers want to focus on the title of the thesis "The Role of Symbolic Interaction in Marketing Communication Planning (Case Study of Indonesian Strogen)". This research uses symbolic interaction communication theory and marketing communication planning. For this research method using a qualitative approach with type one case study method. The research object is Strogen marketing communication planning activity while the research subjects are employees and employees who carry out Strogen Indonesia marketing communication planning activities. The method of data analysis was done through reduction, grouping and drawing conclusions.Di tengah maraknya komunikasi melalui media digital dan internet membuat semakin mudahnya penyebaran informasi maka banyak perusahaan menggunakan media internet ini sebagai suatu sarana komunikasi pemasaran. Salah satu brand yang menggunakan Internet sebagai media komunikasi pemasarannya adalah Strogen Indonesia. Strogen merupakan salah satu perusahaan swasta yang berfokus pada penjualan produk – produk smart home appliances yang hadir mengusung teknologi terbaru dan memiliki tujuan untuk membantu penggunanya dalam melakukan pekerjaan rumah sehari – hari. Dalam menjalankan komunikasi pemasaran, Strogen Indonesia berfokus membagikan visual yang menarik dari produk – produknya sebagai suatu simbol yang bisa diterima konsumen secara luas. Strogen Indonesia membagikan visual – visual dari produknya melalui berbagai macam media seperti situs perusahaan, Instagram, hingga Youtube. Selain itu Strogen Indonesia juga berusaha mendengarkan konsumen serta memudahkan konsumennya untuk berkomunikasi dengan memiliki berbagai media sosial yang aktif menjawab berbagai pertanyaan dan keluhan dari pelanggan untuk mencapai pelayanan pelanggan yang terbaik. peneliti ingin befokus pada judul skripsi “Peran Interaksi Simbolik Dalam Perencanaan Komunikasi Pemasaran (Studi Kasus Strogen Indonesia)”. Penelitian ini menggunakan teori komunikasi interaksi simbolik dan perencanaan komunikasi pemasaran. Untuk metode penelitian ini menggunakan pendekatan kualitatif dengan metode studi kasus tipe satu. Untuk Objek penelitian adalah kegiatan perencanaan komunikasi pemasaran Strogen sementara untuk subjek penelitian adalah karyawan dan karyawati yang melakukan kegiatan perencanaan komunikasi pemasaran Strogen Indonesia. Metode analisis data dilakukan melalui reduksi, pengelompokkan dan penarikan kesimpulan.

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The Internet at the Global Economic Margins

Society and the Internet ◽

10.1093/oso/9780198843498.003.0016 ◽

2019 ◽

pp. 265-280

Author(s):

Mark Graham

Keyword(s):

Digital Media ◽

Information Services ◽

The Internet ◽

Access To Information ◽

Silk Industry ◽

Effective Strategies ◽

The World

As access to the Internet spreads to corners of the world previously defined by their lack of connectivity, there has been much talk about the potential for digital media to have transformative and revolutionary effects of access to information, services, and markets. The chapter begins by focusing on some key hopes about what the Internet can effect at the world?s economic margins. Anchored in an extensive case study of how new connectivity was, and was not, used in the remote nodes of the Thai silk industry, the chapter argues that many of our expectations about digital change may never be realized. One reason is that hope about what the Internet can do in some of the world?s economic margins often rests on unrealistic assumptions about what the Internet is. By reframing the Internet itself, Graham sees an opportunity to build more effective strategies for shaping desirable and achievable outcomes.

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“If you need a virtual community, something is wrong with your congregation”: Institutionalized Laestadianism and the use of digital media

Journal of Religion Media and Digital Culture ◽

10.1163/21659214-90000082 ◽

2016 ◽

Vol 5 (2) ◽

pp. 279-296

Author(s):

Stefan Gelfgren

Keyword(s):

Digital Media ◽

Large Scale ◽

Virtual Community ◽

The Internet ◽

Online Presence ◽

Use Of The Internet

This article studies how the Laestadian movement (a Christian confessional revivalist movement that is sceptical of technology) uses digital media in general, and the internet in particular, in its work. In a time when churches on a large scale are concerned with how to communicate with people through digital media, the Laestadian movement choses another path, based upon other assumptions and choices. The focus here is on how congregations and representatives use digital media, and not on individual and private use, and this article will focus primarily on Sweden and Finland. Based on interviews with representatives and by mapping the congregations’ online presence, this article provides an interpretation of the use of the internet within Laestadianism. Through this group, we see how ideology, faith, and practices regulate a restricted, negotiated, and conscious use of the internet, which challenges any preconceptions regarding use and effect of the internet on religion. This case study therefore gives additional perspective for understanding the role of digital media within and in relation to institutionalized Christianity.

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A Comparative Analysis of Information Hiding Techniques for Copyright Protection of Text Documents

Security and Communication Networks ◽

10.1155/2018/5325040 ◽

2018 ◽

Vol 2018 ◽

pp. 1-22 ◽

Cited By ~ 10

Author(s):

Milad Taleby Ahvanooey ◽

Qianmu Li ◽

Hiuk Jae Shim ◽

Yanyan Huang

Keyword(s):

Comparative Analysis ◽

Digital Media ◽

Digital Watermarking ◽

Information Hiding ◽

The Internet ◽

Text Documents ◽

Plain Text ◽

Proof Of Ownership ◽

Text Steganography

With the ceaseless usage of web and other online services, it has turned out that copying, sharing, and transmitting digital media over the Internet are amazingly simple. Since the text is one of the main available data sources and most widely used digital media on the Internet, the significant part of websites, books, articles, daily papers, and so on is just the plain text. Therefore, copyrights protection of plain texts is still a remaining issue that must be improved in order to provide proof of ownership and obtain the desired accuracy. During the last decade, digital watermarking and steganography techniques have been used as alternatives to prevent tampering, distortion, and media forgery and also to protect both copyright and authentication. This paper presents a comparative analysis of information hiding techniques, especially on those ones which are focused on modifying the structure and content of digital texts. Herein, various text watermarking and text steganography techniques characteristics are highlighted along with their applications. In addition, various types of attacks are described and their effects are analyzed in order to highlight the advantages and weaknesses of current techniques. Finally, some guidelines and directions are suggested for future works.

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Museum and Gallery of Contemporary Art Medan (Contemporary Architecture)

International Journal of Architecture and Urbanism ◽

10.32734/ijau.v1i1.265 ◽

2017 ◽

Vol 1 (1) ◽

pp. 82-90

Author(s):

Imam Faisal Pane ◽

Rahmita Dewi Lubis

Keyword(s):

Contemporary Art ◽

Art Museum ◽

Internet Survey ◽

The Internet ◽

Main Function ◽

The Public ◽

Architecture Style ◽

Contemporary Architecture ◽

Made In

The Museum is a place to see showpieces as art, artifacts, and other cultural relics. The purpose of the museum is not only for education but also as entertainment. This design takes the case study of a contemporary art museum. This museum has a gallery, which function is to sell and auction the contemporary art. This Museum and Gallery designed with contemporary architecture style, suitable for the main function of the building which is museum and gallery of contemporary art. The museum and gallery will also help to develop the tourism in Medan and to be an education facility to the public. There are few steps made in the process of completing the design; the first one is by collecting data from the literature, books, journal, magazine, the internet, survey, and interview. And from the data collected, the design for Museum and Gallery of Contemporary Art will be produced.

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Application of Multi-Criteria Decision-Making Models for the Evaluation Cultural Websites: A Framework for Comparative Analysis

Information ◽

10.3390/info12100407 ◽

2021 ◽

Vol 12 (10) ◽

pp. 407

Author(s):

Katerina Kabassi

Keyword(s):

Decision Making ◽

Comparative Analysis ◽

The Internet ◽

Multi Criteria Decision Making ◽

Promethee Ii ◽

Cultural Organization ◽

Generalized Framework ◽

Decision Making Models ◽

Museum Websites

Websites in the post COVID-19 era play a very important role as the Internet gains more visitors. A website may significantly contribute to the electronic presence of a cultural organization, such as a museum, but its success should be confirmed by an evaluation experiment. Taking into account the importance of such an experiment, we present in this paper DEWESA, a generalized framework that uses and compares multi-criteria decision-making models for the evaluation of cultural websites. DEWESA presents in detail the steps that have to be followed for applying and comparing multi-criteria decision-making models for cultural websites’ evaluation. The framework is implemented in the current paper for the evaluation of museum websites. In the particular case study, five different models are implemented (SAW, WPM, TOPSIS, VIKOR, and PROMETHEE II) and compared. The comparative analysis is completed by a sensitivity analysis, in which the five multi-criteria decision-making models are compared concerning their robustness.

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