scholarly journals The Effects of Consumers’ Buying Behavior on E-Commerce Pricing in the Highly Developed Emerging Market: The Case of Singapore

2021 ◽  
Vol 13 (12) ◽  
pp. 55
Author(s):  
Jia Yun Moerth-Teo ◽  
Vito Bobek ◽  
Tatjana Horvat ◽  
Franko Milost

This paper is focused on Singapore and its e-commerce markets. It contains the theoretical part and the conduct of an empirical study where the results are studied. This study is further extended as an investigation of the effects of consumers’ buying behavior on the e-commerce market in the case of Singapore, a highly developed emerging market. This research aims to gain a detailed insight and better understand Singaporeans buying behavior and how it may or may not affect the e-commerce market.

2021 ◽  
Vol 13 (6) ◽  
pp. 3072 ◽  
Author(s):  
Ioan Sebastian Brumă ◽  
Codrin Dinu Vasiliu ◽  
Steliana Rodino ◽  
Marian Butu ◽  
Lucian Tanasă ◽  
...  

In Romania, there is an emerging market of dairy products delivered through short food supply chains. Although this distribution system has existed since the communist period, and even though more than three decades have passed since then, the market fails to be mature, subject to taxation, or achieve a high diversity in terms of dairy categories, with a consolidated marketing culture that has significant effects on the regional socio-economic environment. The aim of this study was to observe whether the Corona Virus Disease of 2019 (COVID-19) crisis has influenced consumer behavior regarding dairy products delivered directly from producers in Suceava County, Romania. The research is based on a survey conducted between April and May, 2020, and the analysis relies on both quantitative and qualitative methods (namely, anthropological and ethnographic). From the provided responses, it a change was observed in the future buying behavior on short food supply chains, in a positive sense. One of the key findings was that family represents the main environment for passing on the values that influence the buying behavior. Another key finding was that the behavioral changes on the short food supply chains exert pressure on their digital transformations.


Author(s):  
Süphan Nasır ◽  
Esra Bal

The aim of this study is to investigate the influence of sales promotional tools on consumer buying behavior in an emerging market at the post-recession period. This study assesses consumers' proneness to sales promotions and examines the effectiveness of four promotional tools that are premium offers, coupons, buy and get promotions, and price discounts on buying behavior in terms of brand switching, stockpiling, purchase acceleration, and product trial. The findings reveal that consumers are more prone to price discount and buy and get promotions, respectively. Among the four promotional tools, price discount is the most effective to influence product acceleration, brand switching, stockpiling, and product trial behavior respectively. However, there is no statistically significance difference between the effectiveness of premium offer and buy and get deals with regard to brand switching behavior, product acceleration, and product trail responses. In contrast, coupons are the least ineffective promotional tool in terms of generating all types of consumer response.


2019 ◽  
Vol 7 (1) ◽  
pp. 1681581 ◽  
Author(s):  
Arjun Mittal ◽  
Sanjay Sehgal ◽  
Anand Mittal ◽  
David McMillan

2008 ◽  
Vol 5 (4) ◽  
pp. 296-301
Author(s):  
Ruth Alas ◽  
Külliki Tafel

The corporate governance problems as known in a market economy arose in CEE countries in connection with the privatisation of large enterprises at the beginning of the 1990s, and to a large degree even afterwards. The emerging pattern of CG is quite difficult to interpret according to the traditional Western models and varied greatly from country to country, because in the case of transition countries various institutions and the environment as a whole do not work or at least do not work fully (Tafel et al, 2006). Therefore CEE-countries represent a very good testing ground for Corporate Governance (CG) related research. This paper studies forms of corporate governance in foreign owned companies situating in Estonia: cooperation between the owners, council and board in Estonian enterprises. The paper starts with the theoretical part followed by methodology and results of empirical study in Estonian companies


2018 ◽  
Vol 9 (2) ◽  
pp. 109-116
Author(s):  
Ligita Stramkale

Aim. The aim of the study is to find out students’ perspectives on the necessity, readiness and disturbing factors of implementing musical activities in preschool. The theoretical part of the paper describes the particularity of preschool teachers’ work, the children’s interest in musical activities, and the benefits of implementing musical activities in preschool.  Method. The empirical study involved 168 students (N=168), of which 132 students (N=132) are already working as preschool teachers in parallel with their study at the university. The study identified three questions: why do preschool teachers use musical activities? What factors prevent a preschool teacher from using musical activities? Is there a relationship between the competence of a preschool teacher in the field of music and the implementation musical activities in preschool? In order to answer the study questions, a questionnaire consisting of twelve statements was created, which had to be assessed on a four-point Likert scale. Results and conclusion. As a result of the analyses of the data obtained in the study, it was ascertained that preschool teachers use musical activities to make children happy and improve their abilities. The use of musical activities is connected with preschool teacher’s willingness to do that. One of the key factors that hinder the implementation of musical activities is an insufficient material base in the preschool. The study also found that there is a correlation between the competence of a preschool teacher in the field of music and the implementation of musical activities.


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