strategic business plan
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2022 ◽  
pp. 270-289
Author(s):  
Muhamad Fairuz Ahmad Jasmi ◽  
Yudi Fernando ◽  
Rusdi Omar ◽  
Muhammad Shabir Shaharudin

The maritime sector and shipping industry have been argued to be effective drivers of international trade. Internationalization has become a strategic business plan by entrepreneurs and industry players to expand the business, especially when their business was already established in the domestic market. However, current international laws began to be tightened by requiring each exporting and shipping firms to implement green sea transport practices and documentations. A limited number of empirical-based evidence has forced the maritime practitioners to conduct business without clear green concepts knowledge and availability of best business practices to be benchmarked. With this in mind, the aim of this chapter is to examine current issues, differences, and dilemmas confronting practitioners, governments, stakeholders, and scholars. This chapter has developed a green maritime supply chain concept based on practitioners' reflections and provides future direction to scholars interested in studying green logistics and supplying chain management in the maritime sector.


Author(s):  
S.B.P. Handhajani ◽  
Rizqiyatul Khoiriyah ◽  
Martaleni ◽  
Any Nursiswati

Purpose: In the past, marriage was a matter of self-preparation. They become a committee that works to cook, design wedding decorations, receive guests and prepare everything for the wedding. Not to forget, the host is also bothered with a lot of work, especially the event management on the wedding day itself. However, things were different now. Many hosts are so busy with work that they can no longer afford to design their wedding ceremony. Then, comes a wedding organizer as the best solution and become one of the best-selling businesses in the market. Mostly, current WO services are limited to coordinating everything that is needed for a wedding. They offer services to customers through certain packages to choose from for weddings. Indeed, for some people who have sufficient budgets, it is not difficult to adjust the wishes contained in these packages. However, this is certainly different for groups of people who have a minimal budget. Most of the budget is a problem in itself for couples who will use WO Services. With this background, a strategic business plan is carried out by facilitating the prospective bride and groom as customers to plan their wedding according to their respective budgets through IT-based wedding portals and a container in the form of a "marriage bank" to finance the marriage. Design/Methodology/Approach: This research uses a qualitative method that aims to describe and analyze social activities that happened. There will be several stages of research, including the first stage of the researcher starting to collect various materials that can be support research and be able to provide adequate information. Further analysis is carried out to the business environment and IS/IT environment external and internal using business environment analysis, SWOT analysis, and so on. Findings/Result: This study seeks to map the Business and Information Technology Strategic Planning of Smart Bank Wedding Organizer. Based on the analysis of the internal and external environment, SWOT analysis, and so on, the IS/IT Business and Management Strategy which consists of finance, employee, IT/IS, stakeholders, customers, marketplace, and operational activities can be mapped according to their respective needs. By mapping the IS/IT Business and Management Strategy, it is hoped that the planning, development, and running of the business will run well and sustainably. Paper Type: Conceptual Research.


2020 ◽  
Vol 3 (1) ◽  
pp. g36-41
Author(s):  
NOR HASLIZA MAT DESA ◽  
SITI ZAMIRA AIDA MAT JUSOH

Agents are the most important marketing tools for company to become a successful in business. Agents not only operate as a channel to customers, but they also play an important role in providing customers with a variety of services before and after the sales. The main purpose of this study is to identify the factor influencing agent’s sales at an Apparel Manufacturing company. There are three categories of agents at the company namely, Trial agent, Basic agent and Premium agent. Based on the sales records in May 2018, the sales of product obtained by Trial Agent is lower than Basic and Premium Agents in this company. Therefore, this study aims to determine difference mean on record sales by agent among three categories of agents. This study also investigates the relationship between sales records by agents and years of experienced in business. Data was collected using questionnaire from 46 active agents at the company. Data was analyzed using One-way Analysis of Variance (ANOVA), Pearson correlation coefficient and Multiple Linear Regression. Result showed that there is a statistically significant difference in the mean sales records among the three of agent’s categories. Furthermore, there is a strong positive correlation between sales records by agent and years of experienced in business. Meanwhile, factors of knowledge and skills in business are most contributed to the agent’s sales. This study can help the company to create a strategic business plan and conducting several workshop trainings for agents to increase their knowledge and skills in business.


Author(s):  
Jorge Gabriel Villarreal-Alcalde ◽  
Francisco Javier Arellano-Rocha ◽  
Aarón Iván González-Neri ◽  
Julia Pérez-Bravo

The present research had the purpose to realize a study of the organizations and family workshops dedicated to the elaboration of natural products in the state of Queretaro, in the county of Amealco de Bonfil, since in this region, there are ethnic groups with ancestral knowledge in the healing with plants and natural drugs, this work was directed to the implementation of a business plan for these producers, as well as an adequate strategic planning, the research was carried out under the mixed method, through interviews with the producers and also the observation on the site, as well as questionnaires to the consumers of this type of products, the scope of the study was descriptive and correlational of the variables studied, where results were found that identified the shortcomings and subsequently the recommendations of training actions in the field of developing naturists business to improve their production and marketing processes of these organizations and family workshops. It has been considered different business naturist products established in Amealco de Bonfil, Queretaro.


2017 ◽  
Vol 11 (1) ◽  
pp. 23 ◽  
Author(s):  
Arnoldo Araya Leandro

<p><strong>RESUMEN</strong></p><p>Esta investigación presenta una revisión de la literatura sobre los modelos de planeación estratégica en las empresas familiares. La planeación estratégica en la empresa familiar es un proceso de diagnóstico, metódico, introspectivo y colectivo, de toma de decisiones, con relación a las actividades actuales y el rumbo que la familia empresaria debe tomar en el futuro para ajustarse a los cambios y demandas del entorno y de su estructura familiar, lo cual ayudará a su continuidad con el paso del tiempo, con resultados empresariales exitosos.</p><p>Toda empresa familiar desea que la familia permanezca como dueña del negocio de generación en generación, para ello se debe planear qué van a hacer para que este deseo se convierta en realidad. Este plan no puede ignorar el plan estratégico de la empresa ni el plan estratégico de la familia, con el fin de que ambas logren, en forma conjunta, las metas que se proponen. Existen varios modelos de planeación estratégica en las empresas familiares que ayudan a la continuidad del negocio familiar.</p><p>  </p><p><strong>ABSTRACT</strong></p><p>This research presents a literature review on models of strategic planning in family businesses. Strategic planning in family business is a decision-making diagnostic process, methodical, introspective and collective, about the current activities of the family business, and the path it should take in the future to adjust to the changes and demands of the environment and the family structure, in order to keep the continuity over time with successful business results.</p><p>Every family company that wants the family to remain as owner of the company from generation to generation, should plan what they will do to make it possible. This plan cannot ignore the strategic business plan and the strategic family plan, so that both jointly achieve the goals proposed.</p>


Author(s):  
M. Reza Abdi ◽  
Lee Elliot ◽  
Farideh Delavari Edalat

The chapter investigates the property marketing enterprises in northern England, UK, through examination of the Macro/Micro environments and using standard evaluation of the Strengths, Weaknesses, Opportunities and Threat (SWOT)factors and the Political, Economic, Social and Technological, Environmental (ecological) and Legal (PESTEL) factors, and five forces analyses in order to explore the enterprise's standing within the market place. The PESTEL analysis provides a ‘Big Picture' of the environments in which the small enterprises operate along with identifying key strategic opportunities and threats. Insights gained here will allow entrepreneurs to take advantage of the opportunities and minimise the threats. The research methodology is examined through a real case study in a small enterprise company called Property-Marketing Company based in the UK. The findings show that the small firm seem to be in a strong sustainable position within the regional property marketing segment, and have the potential to expand. The findings also reveal that the entrepreneur's goals are reasonably well established whereas they currently suffer from the lack of a strategic plan to achieve their goals. The project aims to provide a strategic business plan for the company under study with an effective process flow in order to maximise available time, and a strategic plan of how to grow the business.


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