The Impacts of Postdivorce Cohabitation and Relationship Duration on the Early Marital Climate of Remarriages

Postdivorce cohabitation has become increasingly common, but research on the influence of cohabitation on the marital climate of remarriages is limited. Research on first-order marriages suggests that the length (or duration) of the relationship may account for some of the influence of cohabitation. However, there remains a need to understand the influence of cohabitation on the unique experiences of remarriages. Using data from 1,889 newly remarried individuals, we fit mixed-effect models to test the effect of cohabitation and relationship duration on the marital climate indicators of marital quality, marital instability, and remarital problems. Relationship duration, but not cohabitation, was negatively associated with marital quality. Cohabitation, but not relationship duration, was positively associated with marital instability and negatively associated with remarital problems. Results indicate that cohabitation may both benefit and harm remarital climates. This may explain, in part, the inconsistent findings in the literature and highlights the importance of studying remarriages as a unique population.

An Empirical Test of Brand Love and Brand Loyalty for Restaurants during the COVID-19 Era: A Moderated Moderation Approach

Although brand love–loyalty relationships can deepen, the literature does not include systematic and empirical investigations demonstrating when perceived value and relationship duration are valuable in enhancing the brand love–loyalty relationship. This study investigates the effects of relationship duration, perceived value, and restaurant type on the relationships between brand love and brand loyalty during the coronavirus disease of 2019 (COVID-19) pandemic. In particular, hedonic value rather than utilitarian value is hypothesized to negatively enhance the relationship between brand love and brand loyalty when consumers continue to have long-lasting relationships with a restaurant brand. Using data collected from an online research firm in Korea, the findings revealed that brand love negatively influences brand loyalty. However, the impact of brand love on brand loyalty increases when customers seek hedonic value. Our findings also demonstrate that consumers who sought hedonic value strengthened the brand love–loyalty link compared to consumers who sought utilitarian value, particularly one with a short-lasting relationship. Consumers who sought utilitarian value through a long-lasting relationship strengthened the same relationship, although the increased correlation was not statistically significant. Furthermore, brand loyalty gradually decreases at fine-dining restaurants, whereas it sharply increases at takeaway restaurants.

How IT integration and relational ties affect innovation performance: considering the moderating roles of relationship duration and institutional distance

Purpose This study aims to investigate how information technology (IT) integration and relational ties between a firm and its supplier influence its innovation performance and how such relationships are moderated by relationship duration and institutional distance between the firm and its supplier. Design/methodology/approach Based on 153 matched-pair surveys of firms in China, the authors used regression analyses to test their hypotheses. Findings The authors find that IT integration and relational ties with the supplier significantly improve the firm’s innovation performance. Further, the authors find that relationship duration negatively moderates the impact of relational ties on innovation performance. Institutional distance negatively moderates the impact of IT integration, yet positively moderates the impact of relational ties on innovation performance. Originality/value This study provides a more nuanced insight into relational and institutional boundary conditions under which IT integration and relational ties affect innovation performance.

Value co-creation between consumers and distributors: the moderating effect of relationship characteristics

PurposeAlthough value co-creation has been widely analyzed in digital contexts and various types of services (tourism, healthcare, etc.), it has received less study in the area of retail distribution. This study proposes that trust in the retailer and perceived support can encourage co-creation behavior on various levels: a basic level related to communication of service errors and a moderate-high level related to participation in service innovation. This study also proposes modeling for two different segments according to the participation in a loyalty program and according to the relationship duration.Design/methodology/approachA survey (N = 644) was used to test the model in the context of the consumer goods retail industry. Confirmatory factor analysis and multigroup structural equation modeling techniques were used to assess the proposed model.FindingsThe results show differences in the formation of co-creation behaviors depending on the customers analyzed. To encourage communication of service errors, customers affiliated to the program and customers with the longest customer-firm relationships must trust the distributor. Perceived support is crucial in encouraging feedback on service errors among non-affiliated and new customers. For promoting service innovation, the most significant antecedent is perceived support, followed by trust, independently of whether or not the customer belongs to the loyalty program. Customers with the longest relationship participate in co-innovation motivated equally by trust and perceived support. Customers with shorter relationship duration only participate in co-innovation if they perceived support.Originality/valueThis study contributes to deepening knowledge of co-creation behavior in the field of retail distribution. To date, research in this context has not considered the existence of various levels of co-creation: the basic level related to feedback on service errors and the moderate/high level related to participation in service co-innovation. Nor have studies tested the influence of trust and perceived support on these co-creation behaviors. Further, this study is the first study to integrate two significant variables that moderate retailers' strategy in the same model: membership in a loyalty program and duration of customer-firm relationship.

Adoption of electronic supply chain management systems: the mediation role of information sharing

PurposeBased on structural embeddedness theory and resource dependence theory, this research aims to examine the mediation role of information sharing in the relationship between deendency structures and electronic supply chain management system (eSCM) adoption and a firm's intention to adopt eSCMs.Design/methodology/approachA survey questionnaire was undertaken from 212 companies based in Mainland China. Three-stage least squares (3SLS) regression was employed to test the research model.FindingsThe results from 3SLS regressions showed that the effect of interdependence on eSCM adoption intention is fully mediated through information sharing when relationship duration is either below or about the mean. Interdependence and dependence disadvantage was shown to have significant positive effects on eSCM adoption while the effect of dependence advantage was statistically insignificant. Relationship duration was found to negatively moderate the relationship between information sharing and adoption intention.Originality/valueThrough investigating factors of inter-organizational relationships, this study fills the knowledge gap in the traditional paradigms which ignore the collaborative nature of eSCM and analyse related problems based on a single firm's point of view.

Interdependence of Approach and Avoidance Goals in Romantic Couples Over Days and Months

Objectives Despite the centrality of people’s approach goals (i.e., approach toward positive outcomes) and avoidance goals (i.e., avoidance of negative outcomes) in romantic relationships, little is known about the interdependence of approach and avoidance relationship goals between partners. Assuming that short-term, state-level goals accumulate into general goal tendencies, the present research tested whether partners’ daily (i.e., state level) and aggregated daily (i.e., trait level) approach and avoidance goals are mutually predictive in the short term (after one day) and the long term (after 10–12 months). In addition, we explored whether goal interdependence unfolds differently across adulthood and in relationships of different duration. Method Approach and avoidance goals were assessed daily on two 14-day measurement-burst occasions that were conducted 10–12 months apart. The sample consisted of N = 456 female–male couples (age: M = 33.6, SD = 13.8 years; relationship duration: M = 9.6, SD = 10.7 years). Results We observed significant short- and long-term partner effects in the prediction of couple members’ approach and avoidance goals. These partner effects were restricted to trait level and they did not emerge at the state level. Almost all effects were independent of age and relationship duration. Discussion The present research underscores the importance of disentangling state- and trait-level goal tendencies when investigating the interdependence of approach and avoidance goals within romantic relationships.