Multivariate Analysis of Consumer Preference Structures Across Multiple Categories
Keyword(s):
1998 ◽
Vol 5
(1)
◽
pp. 1-13
◽
Determining Interbrand Substitutability through Survey Measurement of Consumer Preference Structures
1991 ◽
Vol 28
(1)
◽
pp. 58-71
◽
2014 ◽
Vol 21
(2)
◽
pp. 203-210
◽
2005 ◽
Vol 42
(1)
◽
pp. 67-82
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2001 ◽
Vol 12
(4)
◽
pp. 269-279
◽
1966 ◽
Vol 24
◽
pp. 188-189
Keyword(s):