Overcoming the Challenges of Servitisation: Aligning Responses to Service Strategy

Author(s):  
Chris Raddats ◽  
Jamie Burton ◽  
Judy Zolkiewski ◽  
Vicky Story
Keyword(s):  
Sensors ◽  
2021 ◽  
Vol 21 (10) ◽  
pp. 3497
Author(s):  
Zbigniew Kasprzyk ◽  
Mirosław Siergiejczyk ◽  
Mariusz Rychlicki

The article presents the verification of a developed method of rationalising the process of the operation of a manual toll collection (MTC) system on the basis of current operation tests. The review of the state of art and research on the operation of the manual toll collection system prompted the authors to develop their own method of rationalising the operation process of the manual toll collection system. The method enabled the development of an original application facilitating the process of manual toll collection system. The application makes it possible to determine the key indicator—the readiness index for the employed operation strategy of the analysed toll collection station and the readiness index for the employed operation strategy of the analysed group of toll collection stations. Additionally, the application enables an analysis of the capacity and the service assessment by motorway users. The use of the software system together with the developed method was implemented on a real toll plaza. This action allowed for the analysis and implementation of an adequate MTC service strategy. The results of the research and analysis are presented in the summary and conclusions.


2016 ◽  
Vol 16 (3) ◽  
pp. S105-S111 ◽  
Author(s):  
Cynthia S. Minkovitz ◽  
Kay M.G. O'Neill ◽  
Anne K. Duggan

2021 ◽  
Vol 11 (4) ◽  
pp. 1715
Author(s):  
Jieh-Ren Chang ◽  
You-Shyang Chen ◽  
Chien-Ku Lin ◽  
Ming-Fu Cheng

Storage devices in the computer industry have gradually transformed from the hard disk drive (HDD) to the solid-state drive (SSD), of which the key component is error correction in not-and (NAND) flash memory. While NAND flash memory is under development, it is still limited by the “program and erase” cycle (PE cycle). Therefore, the improvement of quality and the formulation of customer service strategy are topics worthy of discussion at this stage. This study is based on computer company A as the research object and collects more than 8000 items of SSD error data of its customers, which are then calculated with data mining and frequent pattern growth (FP-Growth) of the association rule algorithm to identify the association rule of errors by setting the minimum support degree of 90 and the minimum trust degree of 10 as the threshold. According to the rules, three improvement strategies of production control are suggested: (1) use of the association rule to speed up the judgment of the SSD error condition by customer service personnel, (2) a quality strategy, and (3) a customer service strategy.


2021 ◽  
Author(s):  
Rosnaini Daga

Penelitian Ini berjudul “Analisis Strategi Pemasaran Dalam Peningkatan Jumlah Nasabah Produk Tabungan Britama Pada PT.Bank Rakyat Indonesia (Persero) Tbk. Penelitian ini bertujuan untuk Mengethui dan menganalisis strategi pemasaran yangdigunakan dalam peningkatan jumlah nasabah produk tabungan britama pada PT Bank Rakyat Indonesia (Persero), Tbk kantor cabang Palopo.Metode analisis yang digunakan dalam penelitian ini yaitu metode deskriftif kualitatif. Informan ditentukan dengan teknik purposive, yaitu teknik penentuan subjek (informan) berdasarkan kriteria dan tujuan dari penelitian ini. Kriteria yang dipilih adalah Kepala Bagian Marketing Manager PT. Bank Rakyat Indonesia (Persero) Tbk, Kantor Cabang Palopo JL. K.H Ramli No. 2, Palopo, Sulawesi Selatan dengan tidak berdasarkan jenis kelamin dan mereka siap menjadi informan. Informan yang digunakan adalah 1 (satu) orang dan memungkinkan adanya penambahan jika tujuan penelitian belum tercapai.Hasil penelitian menunjukkan bahwa telah terjadi peningkatan jumlah nasabah pada PT Bank Rakyat Indonesia (Persero), Tbk kantor cabang Palopo. Strategi pemasaran yang dilakukan untuk meningkatkan jumlah nasabah pada PT Bank Rakyat Indonesia (Persero) tidak jauh dari unsur marketing mix yaitu Place, Product, Price, dan Promotion. Strategi yang paling tepat adalah melalui strategi Relationship Marketing Strategy,, Strategy Superior Customer Service, Strategy Unconditional Guarantees, dan strategi penanganan keluhan yang efektif.


Sign in / Sign up

Export Citation Format

Share Document