Antecedents and financial impacts of building brand love

Author(s):  
Hang T. Nguyen ◽  
Hui Feng
Keyword(s):  
2021 ◽  
Author(s):  
Salim Moussa

In this cautionary note, the author argues that the recent study by Nguyen and Feng (https://doi.org/10.1016/j.ijresmar.2020.10.001) did not investigate the antecedents and financial impacts of building brand love but rather those of brand liking. A close examination of some of the descriptive statistics reported by Nguyen and Feng indicates that their statistical models were run on consumer responses that are more indicative of brand liking than brand love. The author also demonstrates via one correlation estimate and one coefficient alpha value (taken from Nguyen and Feng’s article) that the single-item measure these authors used to gauge brand love is less than reliable. Marketing scholars, market researchers and brand managers are advised to be extremely cautious concerning the theoretical and managerial implications of that study.


2018 ◽  
Vol 2018 ◽  
pp. 1016-1016
Author(s):  
Saikat Banerjee ◽  
◽  
Bibek Ray Chaudhuri
Keyword(s):  

2018 ◽  
Vol 2018 ◽  
pp. 698-698
Author(s):  
Aurélie Hemonnet-Goujot ◽  
◽  
Pierre Valette-Florence
Keyword(s):  

2020 ◽  
Vol 79 (Suppl 1) ◽  
pp. 1951.1-1951
Author(s):  
D. Berkovic ◽  
D. Ayton ◽  
A. M. Briggs ◽  
I. Ackerman

Background:The financial experience faced by working-age people with arthritis includes living below the poverty line for many (1). Financial distress amongst people with arthritis is known to contribute to poorer health outcomes, including high psychological distress and more severe pain (2). Despite the demonstrated societal cost of arthritis care and management, the personal costs borne by the individual are not well understood in different health systems (3).Objectives:To explore the perceived financial impacts of living with arthritis amongst working-age individuals aged 18 – 50 years in Australia.Methods:A qualitative descriptive study design was used. Participants with inflammatory arthritis or osteoarthritis were recruited from the community, including urban and rural settings. An interview schedule was developed, informed by existing literature (4), which was piloted prior to data collection. Deductive and inductive coding techniques were used to identify financial-related themes arising from the data.Results:Semi-structured interviews were conducted with 21 younger people (90% female) with a mix of arthritis conditions including rheumatoid arthritis, psoriatic arthritis, osteoarthritis, and ankylosing spondylitis. Four themes were identified: direct arthritis-attributable medical costs, indirect arthritis-attributable costs, insurance and pension costs, and broader financial impacts on the family. Non-subsidised costs were frequently referenced by participants as burdensome, and existed even within the publically-funded healthcare system. Financial distress was characterised by participants as chronic, onerous for the entire family, and associated with exacerbation of physical symptoms.Conclusion:People with arthritis and of working age experience significant arthritis-attributable financial burden and related distress. Financial concerns should be actively identified and considered within shared clinical decision making, in order to provide more patient-centred care for these individuals.References:[1]Rios R, Zautra AJ. (2011). Socioeconomic Disparities in Pain: The Role of Economic Hardship and Daily Financial Worry. Health Psychol. 30(1) 58-66.[2]Yilmaz V, Umay E, Gundogdu I, Kaaahmet ZO, Ozturk AE. (2017). Rheumatoid Arthritis: Are psychological factors effective in disease flare? Eur J Rheumatol. 4(2) 127-132.[3]Schofield D, Rupendra S, Cunich C. Counting the Cost Part 2: Economic Costs: The current and future burden of arthritis. The University of Sydney: Arthritis Australia; 2016.[4]Ackerman IN, Kemp JL, Crossley KM, Culvenor AG, Hinman RS. (2017). Hip and Knee Osteoarthritis Affects Younger People, Too. J Orthop Sports Phys Ther. 47(2) 67-79.Disclosure of Interests:None declared


2021 ◽  
Vol 2 (1) ◽  
Author(s):  
Michael D. Ormsby

AbstractTephritid fruit flies (Diptera; Tephritidae) represent a group of insects that include some of the most economically important pests in horticulture. Because of their economic importance, the financial impacts of an incursion of tephritid fruit flies into a new area can often result in restrictions to trade. The economic impacts of any trade restrictions imposed by importing countries are confounded by the current absence of consistent and accepted criteria for the strength and extent of any trade restrictions and declaring the end of an incursion. The author has developed models that can be used to establish criteria for the management of tephritid fruit fly outbreaks as outlined in international standards. A model enables criteria on when to recognise an incursion has occurred and establish export restrictions. Another model determines what area or radius an export restriction zone (ERZ) should cover. And a third model establishes criteria for the conditions required to enable an ERZ to be rescinded and the area’s pest free status reinstated. The models rely primarily on fruit fly biology and the effectiveness of surveillance trapping systems. The adoption of these proposed criteria internationally for establishing a control system and responding to fruit fly outbreaks would provide considerable economic benefits to international trade. Additionally, these criteria would enable countries to make more informed cost–benefit decisions on the level of investment in fruit fly control systems that better reflects the economic risks fruit flies represent to their economy.


Energies ◽  
2019 ◽  
Vol 12 (24) ◽  
pp. 4794 ◽  
Author(s):  
Peter Cappers ◽  
Andrew Satchwell ◽  
Will Gorman ◽  
Javier Reneses

Distributed solar photovoltaic (DPV) under net-energy metering with volumetric retail electricity pricing has raised concerns among utilities and regulators about adverse financial impacts for shareholders and ratepayers. Using a pro forma financial model, we estimate the financial impacts of different DPV deployment levels on a prototypical Western U.S. investor-owned utility under a varied set of operating conditions that would be expected to affect the value of DPV. Our results show that the financial impacts on shareholders and ratepayers increase as the level of DPV deployment increases, though the magnitude is small even at high DPV penetration levels. Even rather dramatic changes in DPV value result in modest changes to shareholder and ratepayer impacts, but the impacts on the former are greater than the latter (in percentage terms). The range of financial impacts are driven by differences in the amount of incremental capital investment that is deferred, as well as the amount of incremental distribution operating expenses that are incurred. While many of the impacts appear relatively small (on a percentage basis), they demonstrate how the magnitude of impacts depend critically on utility physical, financial, and operating characteristics.


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