An Investigation of Cross-Cultural Power Distance and Quality Focus

2005 ◽  
Author(s):  
Christine L. Stanek ◽  
Lisa M. Perez ◽  
Scott M. Brooks ◽  
Jack W. Wiley
Author(s):  
Nargis - ◽  
Imtihan - Hanim

The different cultures, power distance could be the obstacle in intercultural communication. The aim of this research to identify the types of Cross-Cultural Communication Style Choice between British and American in the Leap Year movie. The researchers attempt to reveal kinds of Cross-Cultural Communication Style Choice between Declan as British and Anna as American for three days. This Qualitative research method analyses data of utterances and are classified into four types of Cross-Cultural Communication Style Choice. The result shows that there are 356 utterances of Anna and Declan. for three days. Anna has 204 utterances with 44,3 % direct style and indirect 5,8 %.. Declan uses 155 utterance with 37 % and 12 % indirect style. British tend to use more indirect styles in expressing their intention to save the interlocutor’s face.Meanwhile, American use direct styles to reveal their intentions as they belong to the high culture communication.Key words: across culture communication,direct style, indirectstyle


Author(s):  
Lita Lundquist

AbstractThe specificities of national humor are often mentioned in humor research, but seldom explained in depth. This article concerns two studies, which reveal that Danish humor (as used in professional settings) is judged by Danes and non-Danes alike as ironic, self-ironic, sarcastic, and direct, with no limits or taboos. These characteristics of Danish humor are analyzed here using two different theoretical frameworks: linguistics – where an explanation is found in certain type-specific features of the Danish language, namely the dialogical particles typical of the Nordic languages in general – and the historico-sociological approach proposed by Norbert Elias. According to Elias, the mentality of a people has been molded through an ongoing historical process of civilization. The civilizing process specific to Danish society has engendered a “campfire mentality”, leading up to the egalitarian, consensual welfare state. Work relationships in Denmark are based on a horizontal, flat structure with low power distance, a structure for which management researchers actually recommend the use of humor, irony and self-irony. Finally, the specificities of Danish humor are linked to a low degree of gelotophobia, the fear of being laughed at, among Danes.


2020 ◽  
Vol 9 (2) ◽  
pp. 103-111
Author(s):  
Salman Saleem

The study has contributed to the current debate on the significance of cultural referenced practices over self-reported values in the identification of culture (e.g., Fischer & Schwartz, 2011; Kirkman, Lowe, & Gibson, 2017). The study has examined whether there is a difference in the self-reported values versus cultural-referenced practices concerning masculinity and power distance. Also, which facet of masculinity and power distance, i.e., self-referenced and/or cultural referenced ratings predict the manifestation of such values in the advertising. The study has used a survey method and ask 200 respondents to report masculinity and power distance in their individual behavioural preference, in their social context and the manifestation of masculinity and power distance in advertising. The results show that self-reported and cultural-referenced rating of masculinity and power distance differ significantly. Moreover, the regression analysis shows that the culture-referenced masculinity and power distance predicts the reflection of respective values in advertising, but no such effect of self-reported values are found. Obtained results strengthen the argument that self-reported values did not identify the culture, instead, the normative values did identify the culture. Future international business and cross-cultural corporate governance research should consider the cultural practices of masculinity and power in their cross-cultural investigation.


1995 ◽  
Vol 32 (2) ◽  
pp. 163-175 ◽  
Author(s):  
Martin S. Roth

Developing and managing brand image is an important part of a firm's marketing program. However, little research has been done (1) on linking the use of brand image strategies to product performance or (2) on managing brand images in global markets. The author examines the brand image-performance linkage for consumer goods in two categories marketed internationally. He also develops a conceptual framework that identifies various cultural and socioeconomic environmental characteristics of foreign markets that are hypothesized to affect brand image performance. Results from a 10 country/60 region study indicate that cultural power distance, cultural individualism, and regional socioeconomics affect the performance of functional (problem prevention and solving), social (group membership and symbolic), and sensory (novelty, variety, and sensory gratification) brand image strategies. The author then discusses the implications for managers marketing brands internationally and the directions for further research.


Author(s):  
David Gefen ◽  
Tsipi Heart

Trust and trust beliefs (trustworthiness) are key to e-commerce success but depend, to a large extent, on culture. With e-commerce being an international phenomenon, understanding the cross-cultural aspects of trust creation is therefore arguably required although mostly ignored by current research which deals almost exclusively with the U.S. This exploratory study examines whether definitions of trust beliefs as conceptualized and verified in the U.S. apply in Israel which differs markedly in individualism, uncertainty avoidance, and power distance. The data, crossvalidating the scale of trust and its antecedents in both cultures, generally support the proposition that trust beliefs apply across cultures, and may be a relatively unvarying aspect of e-commerce. However, as expected, the effects of predictability and familiarity on trust beliefs may differ across national cultures. Implications about the need to include national culture in the research on trust, in general, and in e-commerce in particular, are discussed.


2020 ◽  
Vol 52 (1) ◽  
pp. 43-60
Author(s):  
Nathan Nguyen ◽  
Quoc Anh Dao ◽  
Thi Lac An Nhan ◽  
Florence Stinglhamber

This study examined cross-cultural differences in the relationships between organizational dehumanization and both job satisfaction and turnover intentions through emotional labor (i.e., surface acting). In particular, we expected that power distance, that is, a critical value usually discussed as part of the national culture, would mitigate the deleterious effects of both organizational dehumanization and surface acting on job satisfaction and turnover intentions. Data were collected from employees in two countries that differ in power distance, namely Vietnam ( N = 235) and the United Kingdom ( N = 334). First, we found that perceptions to be dehumanized by one’s organization were indirectly related to poor job satisfaction and more turnover intentions through surface acting, regardless of the country. Second, our results showed that the deleterious effects of both organizational dehumanization and surface acting on work-related outcomes were weaker in Vietnam (a high power distance country) than in the United Kingdom (a low power distance country). Theoretical and practical implications are discussed from the perspective of organizational dehumanization and emotional labor literature.


Sign in / Sign up

Export Citation Format

Share Document