Change and continuity in Hurstville’s Chinese restaurants

2021 ◽  
Author(s):  
Samantha Zhan Xu ◽  
Wei Wang

Abstract This paper investigates the Linguistic Landscape of Chinese restaurants in Hurstville, a Chinese-concentrated suburb in Sydney, Australia. It draws on Blommaert and Maly’s (2016) Ethnographic Linguistic Landscape Analysis (ELLA) and Scollon and Scollon’s geosemiotics (2003). Our data set consists of photographs, Google Street View archives, and ethnographic fieldwork, in particular in-depth interviews with restaurant owners. This paper adopts a diachronic perspective to compare the restaurant scape between 2009 and 2019 and presents an ELLA case study of a long-standing Chinese restaurant. It aims to unveil the temporal and spatial relationships between signs, agents, and place, that demonstrate how a social and historical perspective in Linguistic Landscape studies of diasporic communities can shed light on the changes in the broader social context.

2020 ◽  
Vol 43 (3) ◽  
pp. 302-336
Author(s):  
Xiaofang Yao ◽  
Paul Gruba

Abstract Increased attention to urban diversity as a site of study has fostered the recent development of linguistic landscape studies. To date, however, much of the research in this area has concerned the use and spread of English to the exclusion of other global languages. In a case study situated in Box Hill, a large suburb of Melbourne, we adopted a layered approach to investigate the role of Chinese language in Australia. Our data set consisted of hundreds of photographs of street signage in one square block area of the shopping district. Results of our analyses show that signage portrays a variety of code preferences and semiotic choices that in turn reveal insights into the identities, ideologies, and strategies that help to structure the urban environment. As demonstrated in our study, such complexity requires a renewed and situated understanding of key principles of linguistic landscape research (Ben-Rafael & Ben-Rafael, 2015).


Author(s):  
Shukai Chen ◽  
Feng Wang ◽  
Xiaoyang Wei ◽  
Zhijia Tan ◽  
Hua Wang

The tugboat is the vessel that helps to maneuver large ships for berthing and un-berthing operations. To achieve efficient tugboat operations, investigating the features of tugboat activities is of crucial importance. This study aims to use automatic identification system (AIS) data to identify the maneuver services and analyze the characteristics of tugboat activities. A two-stage algorithm is developed to extract the time, locations, and involved tugboats for berthing and un-berthing operations from AIS data. The AIS data from Tianjin port, China, are used in the case study to demonstrate the effectiveness of the proposed method and analyze the pattern of tugboat activities. First, some important features of tugboat jobs are presented, such as the daily number of jobs and the spatial distribution of jobs. Then, a temporal and spatial analysis is conducted to investigate tugboat assignment, service time, tugboat utilization, and locations of berthing and un-berthing operations. The obtained results and implications could shed light on the deployment of tugboat berths, tugboat scheduling, and evaluation of tugboat fleet operation.


2021 ◽  
Vol 0 (0) ◽  
Author(s):  
Xiaofang Yao

Abstract Current linguistic landscape studies of tourism are primarily concerned with the commodification of languages, and less attention is focused on ownership discourses that are constructed in tourist spaces through varied semiotic resources. This study employs a spatial perspective to analyse commodification and ownership in the linguistic landscape of Bendigo, Victoria, Australia, focusing on how these discourses materialise in the conceived, perceived, and lived spaces through the semiotic resources of Chinese communities. Built on a comprehensive dataset of photographs, field notes, interviews, and archived materials, this study reveals the agency of Bendigo’s Chinese community members, who claim ownership of semiotic resources despite the institutional forces seeking to commodify Chinese cultural heritage for tourist consumption. Examination of Chinese heritage sites demonstrates the possibility of shared ownership of Chinese semiotic resources among Chinese and non-Chinese residents in an Australian cultural tourism context. This balancing act of commodification and ownership constitutes a critical part of the lived experiences of Chinese communities in today’s era of mobility and globalisation.


2020 ◽  
pp. 1-23
Author(s):  
Nettie Boivin

Abstract This article presents the redefined concept of the homescape as space where transnational, newly arrived, and settled families can provide agency for their identity framing through multisensory discourse resources. The study investigated the experiential, non-interactional multisensory discourse resources in the homescape. The homescape extends from the Linguistic Landscape and houses temporal and spatial components, which occur over time. The yearlong ethnographic case study of three Nepalese families (two transmigrant Ghurkha families and one immigrant family) included 150 hours of observational data triangulated with qualitative interviews. The study posed two questions: How do transmigrant and transnational families find capacity for agency in the homescape? How do families use experiential multisensory discourse resources embedded in homescape to facilitate identity framing? Findings highlighted that experiential multisensory discourse resources are threads of identity in the home that have yet to be fully recognized as research evidence by ethnographers in the home context.


2021 ◽  
Vol 0 (0) ◽  
Author(s):  
Jannis Androutsopoulos ◽  
Franziska Kuhlee

Abstract The study of signage in educational settings (‘schoolscape’) is a recent development in linguistic landscape research. Some approaches to schoolscapes focus on signs in schools of various types, which are coded for formal and functional characteristics, including language choice. Other approaches examine signs alongside spatial practices, e. g. the arrangement of furniture and classroom activities, thereby taking the viewpoints of teachers, students and parents into consideration. The research presented in this paper centers on school signs. We propose an analytical framework for schoolscape research which integrates the geosemiotic framework by Scollon and Scollon (2003), the classification of school signage by Gorter and Cenoz (2015), the notion of ‘sign genres’ from linguistic landscape studies and text linguistics, and a context-sensitive approach to spatial differences within educational institutions. Our framework includes four interlocking levels of examination: (a) discourses, i. e. knowledge-and-power configurations, indexed by a sign; (b) genres by which a discourse is materialized in space; (c) a sign’s precise spatial location, e. g. a classroom as opposed to the school foyer, and (d) the semiotic resources that are routinely deployed for various genres of school signage. Empirical evidence comes from a case study of a secondary school in Hamburg, with more than 550 signs photographed and coded. The paper presents an exhaustive analysis of this data in terms of seven discourses, each materialized by a number of genres and with a specific spatial distribution in the school. The potential of this framework for future schoolscape research is discussed.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Swati Dabas ◽  
Savita Sharma ◽  
Kamal Manaktola

Purpose This paper aims to explore the experience of adoption of digital marketing and related tools by restaurant entrepreneurs or owners of restaurants in the UK and India. Design/methodology/approach This study is based on qualitative research. In-depth interviews were conducted with restaurant owners to understand the extent of adoption of digital marketing tools and how they have embraced the digital change in running their business operations. Findings Findings shed light on major changes in consumer behaviour and the readiness of restaurant owners to adopt digital tools for marketing restaurant businesses. Additionally, this paper also probes restaurant owners’ apprehensions in the process with an objective of retaining customers for a longer period. Originality/value It is also evident that there is a clear gap in the restaurant space in India and the UK as far as the adoption of digital marketing tools is concerned. The restaurants in India are yet to adequately harness the digital medium as a strategic tool for marketing. This research can potentially form the basis of further research in terms of using technology and digital tools to reach customers and creating a more personalized experience for them.


2016 ◽  
Vol 2 (1) ◽  
pp. 1-25 ◽  
Author(s):  
Josep Soler-Carbonell

Linguistic landscape studies (LLS) have become popular tools to investigate multilingual settings; yet they often lack theoretical elaboration. This paper tries to contribute to filling this gap by combining the postulates of complexity theory with the concept of ‘scale’. Taking Tallinn as a case study, I conceptualise scales as nodes of complexity, dynamically produced and reproduced by the inter-connection of different agents in interaction. The results show a significant degree of language heterogeneity in Tallinn’s LL, but one that adopts different forms in different places, something that indexes the diverse types of mobility in those settings. What appears as multilingual messiness becomes logically coherent when we look at how different semiotic resources are mobilized to co-construct different scalar frameworks. In conclusion, it is argued that a scalar analysis informed by a complexity perspective can be beneficially exploited for theoretical and methodological purposes in LLS.


2020 ◽  
pp. 176-218
Author(s):  
Laura R. Oswald

Consumer ethnography is essentially a semiotic enterprise inasmuch as the ethnographer is tasked with making sense of a situation or behavior through interviews and observations (Geertz 1972a & b). Unlike in-depth interviews and focus groups, which take place in the rarefied atmosphere of the recruitment facility, ethnography embeds consumer speech in the complex semantic context of consumers’ lived environments. Ethnographic methods enable development of a rich, multi-dimensional data set that sheds light on relationships between what consumers say and what they do, including the decisions they make about the disposition of goods in the home, the organization of their living spaces, their social interactions and their brand choices. The semiotic analysis of this data set decodes the patterns or codes that structure meaning production across multiple consumer encounters and interviews, identifies variations in the ways consumers modify the codes, and also identifies tensions between the various dimensions of the study. This chapter puts into play the skills and semiotic principles learned in the four previous chapters as they relate to research design, management, execution, and write-up of ethnographic consumer research for marketing. I wrote the reading for this chapter, a case study related to a prolonged ethnography of community gardening on the West Side of Chicago.


2020 ◽  
Vol 48 (2) ◽  
pp. 171-198
Author(s):  
John N. Robinson

This article examines the affordable housing market to develop a new way to understand the problem of co-optation in participatory urban governance. Through a case study of the Chicago metropolitan area, it uses data from 105 in-depth interviews—supplemented with ethnographic, archival, and secondary data—to shed light on the circumstances in which poverty-managing organizations compete for the resources necessary to house marginalized populations. Findings show how community-based groups, which have long housed the poorest neighborhoods and residents, are systematically excluded from access to development capital in favor of other “grassroots for hire” organizations more amenable to the elite co-optation of grassroots empowerment—a process referred to as co-optation by cohort replacement. The article discusses implications of these findings for the study of urban development, participatory governance, and the changing social safety net.


2021 ◽  
Vol 03 (01) ◽  
pp. 2150006
Author(s):  
Jieren Hu ◽  
Shuqin Mei

This study explores female professors’ willingness to have a second child in Chengdu. Based on a qualitative study, this article focuses on those who have had at least one child and examine their fertility intentions, childbirth behavior and influencing factors of second-child fertility according to their occupational characteristics and academic achievements. In-depth interviews with 24 female professors in Chengdu were conducted in 2018–2020. It finds that their reproductive choices are the cross-effect result of state policy, external support and personal condition. Their educational experience also plays an important role in deciding their choice of having two children. This research aims to shed light on Chinese women’s reproductive intention and fertility behavior and tries to offer policy suggestions under the two-child policy in China.


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