scholarly journals Customer perceived value, satisfaction, and loyalty: the role of willingness to share information

Author(s):  
Matti Leppäniemi ◽  
Heikki Karjaluoto ◽  
Hannu Saarijärvi
Author(s):  
Manish Kumar Yadav ◽  
Alok Kumar Rai ◽  
Medha Srivastava

The present study attempts to explore structure of relationships among service quality, customer perceived value, customer satisfaction and behavioral intentions through a comprehensive survey of extant literature. The study investigates the direct and indirect relationship between service quality and behavioral intention and probes into the mediating role of customers' perceived value and customers' satisfaction in the indirect relationship between service quality and behavioral intention. The findings suggest that service quality and behavioral intention relationship is mediated at multiple levels as their relationship passes through the junctions of customer perceived value and customer satisfaction.


Author(s):  
Fortune Edem Amenuvor ◽  
Kwasi Owusu-Antwi ◽  
Richard Basilisco ◽  
Bae Seong-Chan

The overarching aim of this research is to empirically test the effect of customer experience on customer perceived value and behavioral intentions while assessing the mediating role of customer perceived value. To achieve this aim, we collect data from 338 customers of restaurants in South Korea. The hypotheses intended to achieve this aim are tested using the structural equations modeling technique. The outcome of the research reveals that customer experience positively and significantly affects behavioral intentions. Additionally, customer experience has a significant positive effect on both hedonic and utilitarian value respectively. Hedonic value positively and significantly predicts behavioral intents while utilitarian value is negative but significantly related to behavioral intentions. The study further finds support for a mediating effect of hedonic value on the relationship between customer experience and behavioral intentions. The current study provides managerial and theoretical insights into understanding customer experience management, customer perceived value, and customer behavioral intentions.


2020 ◽  
Vol 9 (1) ◽  
pp. 160
Author(s):  
Ni Komang Putri Ratnaningtyas ◽  
I Gusti Agung Ketut Sri Ardani

The purpose of this study was to determine the role of Customer Perceived Value as a mediation of the effect of Online Service Quality on Purchasing Decisions. This research was conducted in the city of Denpasar. The number of samples taken was 112 people. The technique used in this study is purposive sampling technique, namely data retrieval techniques with certain considerations and the analysis technique used is path analysis techniques. Based on the results of the analysis found it shows that the quality of online services has a positive and significant effect on purchasing decisions. customer perceived value has a positive and significant effect on the purchase decision of the product of the PALOMINO Brand Bag at Zalora in the city of Denpasar. Online service quality has a positive and significant effect on customer perceived value. the role of customer perceived value positively and significantly mediates the quality of online services towards the purchase decision of the product of the PALOMINO Brand Bag at Zalora in the city of Denpasar. Keywords: Customer Perceived Value, Online Service Quality, Purchasing Decisions


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