scholarly journals An Analysis of Online Shoppers’ Acceptance and Trust toward Electronic Marketplace using TAM Model

2021 ◽  
Vol 1823 (1) ◽  
pp. 012008
Author(s):  
Adhi Prakosa ◽  
Ahsan Sumantika
Keyword(s):  
Electronic Marketplace ◽  
Tam Model ◽  
Online Shoppers

Enabling Technology and Functionalities of Shopping Portals

2011 ◽  
pp. 337-340
Author(s):  
Hua Luo ◽  
Yuan Gao
Keyword(s):  
Credit Cards ◽  
Virtual Space ◽  
Electronic Marketplace ◽  
Enabling Technology ◽  
Goods And Services ◽  
Online Shoppers ◽  
Business To Consumer

An electronic marketplace (e-marketplace) is a virtual space where buyers and sellers exchange goods and services (Bailey & Bakos, 1997). An e-marketplace that searches for and aggregates information from multiple vendors and presents information of related products and services to individual consumers is an example of a business-to-consumer (B2C) shopping portal. Many smart online shoppers start from a shopping portal that provides the added ability for a shopper to compare prices, read reviews, find deals, and even create a wish list or apply for credit cards. Examples of such sites include Yahoo! Shopping, bizrate.com, shopzilla. com, nextag.com, and the marketplace function of amazon. com, where new and used books from online vendors and individuals are listed and sold.

Usability Engineering and Research on Shopping Portals

2011 ◽  
pp. 1050-1053
Author(s):  
Yuan Gao ◽  
Hua Luo
Keyword(s):  
Web Sites ◽  
Service Providers ◽  
Electronic Marketplace ◽  
Search Cost ◽  
Usability Engineering ◽  
Shopping Experience ◽  
Online Shoppers ◽  
Business To Consumer

A business-to-consumer (B2C) electronic marketplace (emarketplace) portal helps online shoppers in searching for desired products and services, customizing a user’s shopping experience, and identifying reputable merchants and service providers. These shopping portals provide the ability for a shopper to specify personal preferences, compare prices from multiple vendors, obtain merchant ratings and feedback from other customers, read reviews of products, find featured products and promotion, and create his or her own wish list in a online profile, among others. From an economics perspective, these portals reduce a buyer’s search cost (Bailey & Bakos, 1997). Web sites falling into this category include Yahoo! Shopping, bizrate.com, shopzilla.com, and nextag.com, among others.

A Study on the Repurchase Intention of PB product using TAM Model

2012 ◽  
Vol 13 (5) ◽  
pp. 391-411
Author(s):  
정화민 ◽  
Won Gil Cho
Keyword(s):  
Repurchase Intention ◽  
Tam Model

A Study on Pre and Post-Purchase Behaviour Exhibited by Online Shoppers – Special Reference to Shoppers of Amazon.in

2019 ◽  
Vol 118 (6) ◽  
pp. 100-102
Author(s):  
D.David Winster Praveenraj ◽  
A. Prasanth
Keyword(s):  
Special Reference ◽  
Word Of Mouth ◽  
Online Delivery ◽  
Purposive Sampling ◽  
Online Shoppers ◽  
Delivery Services ◽  
Post Purchase ◽  
Consumer's Perception

Usually, in a process of purchasing products at Amazon.in, several steps are required to purchase the products where the consumer begins to navigate through the advertisements, internet and word of mouth, then search the products on search bar to purchase the products. In general, the process requires the customer to be seated before beginning. This study aims to discuss the consumer's perception of online products purchasing and delivery services in Karur. The survey was conducted among 100 respondents who were selected based on purposive sampling. The research focuses on the study and analysis of data collected from all those users who already use online delivery services.

Inducing Website Design Innovation towards Customer Loyalty

2016 ◽  
Vol 1 (3) ◽  
Author(s):  
Noorriati Din ◽  
Lennora Putit ◽  
Muhammad Naqib Mohd Noor
Keyword(s):  
Customer Loyalty ◽  
Graphic Design ◽  
Publishing House ◽  
Web Design ◽  
Social Cues ◽  
Website Design ◽  
Online Retailers ◽  
Design Attributes ◽  
Online Shoppers ◽  
International Publishing

Having an attractive and innovative web design could serve as a basis for both offline and online retailers to provide detailed information towards satisfying potential buying intention amongst online shoppers, and subsequently contribute traffic flow to the intended website. This study revealed that both graphic design and social cues attributes were found to have a positive and significant relationship with customer loyalty. Given the valuable experience to the site, the aim of this study is to investigate the extent to which website design attributes affects customer loyalty towards a particular brand or product.© 2016. The Authors. Published for AMER ABRA by e-International Publishing House, Ltd., UK. Peer–review under responsibility of AMER (Association of Malaysian Environment-Behaviour Researchers), ABRA (Association of Behavioural Researchers on Asians) and cE-Bs (Centre for Environment-Behaviour Studies, Faculty of Architecture, Planning & Surveying, Universiti Teknologi MARA, MalaysiaKeywords: Website design; social cue design; grahic design; customer loyalty

Innovative Marketing Strategies for Select E-Commerce Companies in India - A Review.

2018 ◽  
Vol 5 (1) ◽  
Author(s):  
Amit Kumar Bhanja ◽  
P.C Tripathy
Keyword(s):  
Artificial Intelligence ◽  
Internet Of Things ◽  
Business Environment ◽  
Marketing Strategies ◽  
Point Of View ◽  
Digital Marketing ◽  
Customer Base ◽  
Innovative Methods ◽  
Online Shoppers ◽  
Drastic Increase

Innovation is the key to opportunities and growth in today’s competitive and dynamic business environment. It not only nurtures but also provides companies with unique dimensions for constant reinvention of the existing way of performance which enables and facilitates them to reach out to their prospective customers more effectively. It has been estimated by Morgan Stanley that India would have 480 million shoppers buying products online by the year 2026, a drastic increase from 60 million online shoppers in the year 2016. E-commerce companies are aggressively implementing innovative methods of marketing their product offerings using tools like digital marketing, internet of things (IoT)and artificial intelligence to name a few. This paper focuses on outlining the innovative ways of marketing that the E-Commerce sector implements in orders to increase their customer base and aims at determining the future scope of this area. A conceptual comparative study of Amazon and Flipkart helps to determine which marketing strategies are more appealing and beneficial for both the customers and companies point of view.

Why Do Physicians Reject the Electronic Health Record: A Theoretical Perspective? (Preprint)

2018 ◽  
Author(s):  
Weam Alfayez ◽  
Arwa Alumran ◽  
Dr Saja A. Al-Rayes
Keyword(s):  
Information Technology ◽  
Electronic Health Record ◽  
Technology Acceptance ◽  
Technology Acceptance Model ◽  
Health Record ◽  
Record System ◽  
Factors Influencing ◽  
Tam Model ◽  
Electronic Health ◽  
Acceptance Model

BACKGROUND Many theories/ models adopted from behavioral sciences literature or developed within the field of information technologies could help in understanding the technology acceptance, usage, and effective adoption. OBJECTIVE The main aim of this paper is to review the different theories/ models that can help in understanding information technology/system acceptance and use, and to choose the most appropriate theoretical framework that could be applied to understand the factors influencing physicians’ use of the Electronic Health Record system (EHR) at King Fahd Military Medical Complex (KFMMC) in Dhahran city, Saudi Arabia. METHODS The theories/ models were reviewed using scientific databases. The inclusion criteria were if the theories/ models used to explain individual behaviors toward accepting and using of information technology including the once conducted within the healthcare. RESULTS The review showed that there were five theories/ models were used within information technology studies to understand the technology acceptance and used. There were Theory of Reasoned Action, Theory of Planned Behaviour, Innovation Diffusion Theory, Unified theory of acceptance and use of technology, and Technology Acceptance Model. Each has different explanatory power of technology use. The most appropriate theoretical framework to understand the reason behind physician use of the EHR at KFMMC would be the Technology Acceptance Model (TAM). TAM model could explain up to 75% of the variation in the behavioral intention (acceptance), and up to 62% of the variation in the actual use. It is the gold standard for assessing the usage of health technologies and systems. In fact, the TAM model is one of the core models used to explore the physician’s perceptions of the Electronic Health Record system adoption. CONCLUSIONS This review showed that there are different theories available in the literature can be used to justify the reason behind electronic health record acceptance. TAM is one of the effective, simplest models used to understand the factors influencing physicians to use the EHR-system. Further studies need to apply the TAM model to check its ability in explaining the reason behind EHR within different hospitals in Saudi Arabia

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