Generating Publicity and Engaging with the Media to Promote Academic Research

2019 ◽  
pp. 622-639
Author(s):  
Mark David Ryan
Keyword(s):  
Digital Media ◽  
Media Coverage ◽  
Academic Research ◽  
Public Intellectual ◽  
The Public ◽  
Mainstream Media ◽  
Public Scholarship ◽  
The Media ◽  
Public Exposure ◽  
Insight Into

This chapter provides insight into ways for academics and researchers to generate media coverage for their research and communicate knowledge to the public through mainstream print, online, radio, and television media. Despite growing scholarly interest in social media and public scholarship, public engagement through mainstream media remains a prestigious form of outreach that can result in significant public exposure. While there has been recent scholarly discussion of types of academic media engagement and public intellectualism in an increasingly democratized digital media landscape, little attention has been paid to practical approaches to generating media publicity for research from an academic’s perspective. This chapter draws on the author’s experience of media engagement as an Australian film scholar with a specific focus on the importance of media releases and processes involved in working with different media. The chapter frames aspects of the public intellectual, discusses planning for media engagement, and offers approaches to publicizing research outcomes.

Mediascape and Movement

2019 ◽  
pp. 100-122
Author(s):  
Francis L. F. Lee
Keyword(s):  
Hong Kong ◽  
Digital Media ◽  
Political Communication ◽  
Protest Movements ◽  
The Public ◽  
Mainstream Media ◽  
The Media ◽  
The Impact ◽  
The Relationship

This chapter reviews the relationship between the media and the Umbrella Movement. The mainstream media, aided by digital media outlets and platforms, play the important role of the public monitor in times of major social conflicts, even though the Hong Kong media do so in an environment where partial censorship exists. The impact of digital media in largescale protest movements is similarly multifaceted and contradictory. Digital media empower social protests by promoting oppositional discourses, facilitating mobilization, and contributing to the emergence of connective action. However, they also introduce and exacerbate forces of decentralization that present challenges to movement leaders. Meanwhile, during and after the Umbrella Movement, one can also see how the state has become more proactive in online political communication, thus trying to undermine the oppositional character of the Internet in Hong Kong.

scholarly journals One issue, different stories: The construction of GMO issues on Chinese, American and British mainstream media portals

2019 ◽  
Vol 2 (4) ◽  
pp. 255-275
Author(s):  
Yiqin Ruan ◽  
Jing Yang ◽  
Jianbin Jin
Keyword(s):  
New York ◽  
Media Coverage ◽  
Genetically Modified Organisms ◽  
Scientific Information ◽  
New York Times ◽  
The Public ◽  
Mainstream Media ◽  
The Us ◽  
The Media ◽  
The Uk

Biotechnology, as an emerging technology, has drawn much attention from the public and elicited hot debates in countries around the world and among various stakeholders. Due to the public's limited access to front-line scientific information and scientists, as well as the difficulty of processing complex scientific knowledge, the media have become one of the most important channels for the public to get news about scientific issues such as genetically modified organisms (GMOs). According to framing theory, how the media portray GMO issues may influence audiences’ perceptions of those issues. Moreover, different countries and societies have various GMO regulations, policies and public opinion, which also affect the way media cover GMO issues. Thus, it is necessary to investigate how GMO issues are covered in different media outlets across different countries. We conducted a comparative content analysis of media coverage of GMO issues in China, the US and the UK. One mainstream news portal in each of the three countries was chosen ( People's Daily for China, The New York Times for the US, and The Guardian for the UK). We collected coverage over eight years, from 2008 to 2015, which yielded 749 pieces of news in total. We examined the sentiments expressed and the generic frames used in coverage of GMO issues. We found that the factual, human interest, conflict and regulation frames were the most common frames used on the three portals, while the sentiments expressed under those frames varied across the media outlets, indicating differences in the state of GMO development, promotion and regulation among the three countries.

Citizen journalists, sports fans or advocates? The motivations of female independent sports media producers in Australia

2019 ◽  
Vol 41 (2) ◽  
pp. 183-196 ◽  
Author(s):  
Merryn Sherwood
Keyword(s):  
Digital Media ◽  
Media Coverage ◽  
Female Athletes ◽  
Qualitative Interviews ◽  
Sports Fans ◽  
Women's Sport ◽  
Sports Media ◽  
Mainstream Media ◽  
The Media ◽  
Digital Sports

Australia’s major sporting codes proudly promote the fact that almost 40 per cent of their fans are women, however, this gender balance is not reflected in the composition of the media workforce covering sport. Further, there is very little mainstream media coverage of women’s sport and female athletes in Australia. However, the advent of digital media and lower barriers of access into the media market have led to a proliferation of women creating independent sports media; that is, media produced outside newsrooms by individuals who are not professional journalists. These products, which mostly comprise websites and podcasts, focus on sport generally and women’s sport and female athletes more specifically. These products have regularly secured accreditation to cover events and interview talent, an indication they have been accepted into the sports media landscape, and have started to develop significant audiences. This study conducted in-depth qualitative interviews to explore who these women are, why they create digital sports media products and whether they believe they are practising journalism.

Media, Participation, and Public Opinion toward the Movement

2018 ◽  
Author(s):  
Francis L. F Lee ◽  
Joseph M Chan
Keyword(s):  
Public Opinion ◽  
Digital Media ◽  
The Public ◽  
Mainstream Media ◽  
Media System ◽  
Tear Gas ◽  
The Media ◽  
Political Economic ◽  
The Impact

This chapter discusses the role of the media in the formation and mobilization of the protest campaign under the concept of the partially censored public monitor. Embedded in the dominant political economic structure, the mainstream media were on the whole negative toward the Umbrella Movement. However, (self)-censorship was only partial, and the media system continued to play the role of the public monitor. The media played an important role in generating mediated instant grievances among the public when the police fired tear gas into the protesting crowd at the beginning of the occupation. They also helped monitor police violence throughout the protest campaign. Digital media strengthened the public monitor function of the media system as a whole by facilitating wider flows of media materials. As a result, the impact of the media on public opinion toward the Umbrella Movement was mixed and contradictory.

Media Coverage and Solidarity after Tragedies: The Reporting of School Shootings in Two Nations

2012 ◽  
Vol 11 (6) ◽  
pp. 845-874 ◽  
Author(s):  
James Hawdon ◽  
James Hawdon ◽  
Atte Oksanen ◽  
James Hawdon ◽  
Atte Oksanen ◽  
...  
Keyword(s):  
New York ◽  
Media Coverage ◽  
New York Times ◽  
Virginia Tech ◽  
School Shootings ◽  
Considerable Research ◽  
National Comparison ◽  
The Media ◽  
Insight Into ◽  
Cross National

Abstract Although considerable research analyzes the media coverage of school shootings, there is a lack of cross-national comparative studies. Yet, a cross-national comparison of the media coverage of school shootings can provide insight into how this coverage can affect communities. Our research focuses on the reporting of the school shootings at Virginia Tech in the U.S. and Jokela and Kauhajoki in Finland. Using 491 articles from the New York Times and Helsingin Sanomat published within a month of each shooting we investigate how reports vary between the nations and among the tragedies. We investigate if one style of framing a tragedy, the use of a “tragic frame,” may contribute to differences in the communities’ response to the events.

From Ni putes ni soumises to #metoo in the French press: Between the hegemony of Whiteness and the Otherness of Muslims

2021 ◽  
pp. 095715582110217
Author(s):  
Marion Dalibert
Keyword(s):  
Middle Class ◽  
News Media ◽  
Media Coverage ◽  
White Women ◽  
Post Colonial ◽  
Mainstream Media ◽  
The Media ◽  
Cultural Power ◽  
Majority Groups ◽  
Feminist Movements

By questioning the media coverage of the seven feminist movements that have received most publicity in the French mainstream media since the 2000s, this article shows that the media narrative regarding feminism perpetuates the national metanarrative produced in generalist newspapers. This metanarrative reinforces the power of majority groups by portraying them as inherently egalitarian, while those with the least economic, social, political and cultural power, such as Muslim men, are portrayed as the most sexist. It also highlights that racialised collectives are still socially invisible or limited to a visibility that is framed by representations rooted in a (post) colonial imaginary. Non-white women are in fact presented as fundamentally submissive, while (upper)-middle-class white women are the only ones associated with emancipation, which is significant of white and bourgeois hegemony at work in the French news media.

scholarly journals Discursive Deflection: Accusation of “Fake News” and the Spread of Mis- and Disinformation in the Tweets of President Trump

2018 ◽  
Vol 4 (2) ◽  
pp. 205630511877601 ◽  
Author(s):  
Andrew S. Ross ◽  
Damian J. Rivers
Keyword(s):  
Corpus Analysis ◽  
Fake News ◽  
Hillary Clinton ◽  
Donald Trump ◽  
The Public ◽  
Mainstream Media ◽  
Objective Truth ◽  
Reliable Source ◽  
The Media ◽  
Media Reports

Twitter is increasingly being used within the sociopolitical domain as a channel through which to circulate information and opinions. Throughout the 2016 US Presidential primaries and general election campaign, a notable feature was the prolific Twitter use of Republican candidate and then nominee, Donald Trump. This use has continued since his election victory and inauguration as President. Trump’s use of Twitter has drawn criticism due to his rhetoric in relation to various issues, including Hillary Clinton, the size of the crowd in attendance at his inauguration, the policies of the former Obama administration, and immigration and foreign policy. One of the most notable features of Trump’s Twitter use has been his repeated ridicule of the mainstream media through pejorative labels such as “fake news” and “fake media.” These labels have been deployed in an attempt to deter the public from trusting media reports, many of which are critical of Trump’s presidency, and to position himself as the only reliable source of truth. However, given the contestable nature of objective truth, it can be argued that Trump himself is a serial offender in the propagation of mis- and disinformation in the same vein that he accuses the media. This article adopts a corpus analysis of Trump’s Twitter discourse to highlight his accusations of fake news and how he operates as a serial spreader of mis- and disinformation. Our data show that Trump uses these accusations to demonstrate allegiance and as a cover for his own spreading of mis- and disinformation that is framed as truth.

scholarly journals ENTRE SUJEITO E PERSONAGEM: a morte de Roberto Bolaños e a vida de Chespirito

2018 ◽  
Vol 4 (2) ◽  
pp. 624
Author(s):  
Vanessa Matos Santos ◽  
Victor Pereira Albergaria
Keyword(s):  
Media Coverage ◽  
The Public ◽  
Cultural Aspect ◽  
Palabras Clave ◽  
El Sistema ◽  
The Media ◽  
The Subject ◽  
Medios De Comunicacion ◽  
Estudio De Caso

Esta pesquisa consiste no estudo de caso entre as coberturas da morte do ator mexicano Roberto Gómez Bolaños, o “Chespirito”, feitas pelo canal FOROtv, pertencente ao conglomerado de mídias mexicano Televisa, e pelo Sistema Brasileiro de Televisão. O aspecto cultural merece especial destaque e, por meio da problematização das distinções existentes entre a morte (substantivo) e o morrer (verbo), o presente estudo demonstra que as coberturas da mídia nestes casos se fazem a partir da relevância da personagem para a identidade do público. Conclui-se, por meio do estudo de caso, que ocorreu o ofuscamento do sujeito (Roberto Bolaños) em detrimento da personagem (Chespirito). A cobertura sobre o morrer de Chespirito serviu, na verdade, para reafirmar sua vida e presença na mídia.     PALAVRAS-CHAVE: Morte; Morrer; Roberto Bolaños; Chespirito; Cobertura de mídia; Televisão.     ABSTRACT This research is the case study of the coverage of the death of Mexican actor Roberto Gómez Bolaños "Chespirito" made by FOROtv, news channel belonging to the Mexican media conglomerate Televisa, and the Sistema Brasileiro de Televisão. The cultural aspect deserves special attention, and through the questioning of existing distinctions between death (noun) and the die (verb), this study shows that media coverage in these cases are made from the importance of the character to the identity of the public. So, through the case study, the conclusion is that ocurred the obscuring of the subject (Roberto Bolaños) at the expense of the character (Chespirito). The coverage of the death of Chespirito served actually to reaffirm his life and presence in the media.   KEYWORDS: Death; Dying; Roberto Bolaños; Chespirito; Media coverage; Television.     RESUMEN Esta investigación es el estudio de caso de la cobertura de la muerte del actor mexicano Chespirito, el "Power Board", realizado por el canal FOROtv perteneciente al conglomerado de medios Televisa de México, y el Sistema Brasileño de Televisión. El aspecto cultural merece una atención especial y, a través de preguntas de las diferencias existentes entre la muerte (sustantivo) y la matriz (verbo), este estudio muestra que la cobertura de los medios de comunicación en estos casos se hace de la importancia del carácter de la identidad el público. En conclusión, a través del estudio de caso, que se oscurece el sujeto (Roberto Bolaños) a expensas de carácter (Chespirito). La cobertura de la muerte de Chespirito sirve en realidad para reafirmar su vida y su presencia en los medios de comunicación.   PALABRAS CLAVE: Muerte; morir; Roberto Bolaños; Chespirito; la cobertura de los medios de comunicación; Televisión.

scholarly journals Policing and Racial (In)Justice in the Media: Newspaper Portrayals of the “Black Lives Matter” Movement

2020 ◽  
Vol 1 (1) ◽  
Author(s):  
Janani Umamaheswar
Keyword(s):  
Media Coverage ◽  
Social Protest ◽  
Negative Consequences ◽  
Political Climate ◽  
Protest Movements ◽  
The Public ◽  
Black Lives Matter ◽  
Recent Emergence ◽  
Public Nuisance ◽  
The Media

The “Black Lives Matter” movement, centered on fighting racial injustice and inequality (particularly in the criminal justice system), has garnered a great deal of media attention in recent years. Given the relatively recent emergence of the movement, there exists very little scholarly research on media portrayals of the movement. In this article, I report findings from a qualitative examination of major newspaper portrayals of the Black Lives Matter (BLM) movement between April and August 2016, before the particularly divisive 2016 presidential election. Inductive textual analyses of 131 newspaper articles indicate that, although the movement’s goals were represented positively and from the perspective of members of the movement, the newspapers politicized and sensationalized the movement, and they focused far more on supposed negative consequences of the movement. I discuss these findings by drawing on the “protest paradigm” and the “public nuisance paradigm” in media coverage of social protest movements, arguing that the latter is particularly useful for interpreting portrayals of Black Lives Matter in the prevailing US political climate.

scholarly journals Evolution of a public intellectual: coral reef biologist Jeremy Jackson

2017 ◽  
Vol 16 (01) ◽  
pp. C04
Author(s):  
Randy Olson
Keyword(s):  
Coral Reef ◽  
Public Intellectual ◽  
Public Intellectuals ◽  
The Public ◽  
The Media

This commentary is both a case study of the evolution of one public intellectual, and an analysis of how he has broadened his voice beyond the standard academic bubble. His story gives a perspective on the question of, “How do public intellectuals get their start?” They almost certainly begin as “mere” intellectuals — the public part comes later. But how? How does a studious academic go from following the media to being part of the media?

Sign in / Sign up

Export Citation Format

Share Document