Opera as Film

2018 ◽  
pp. 398-417
Author(s):  
Yayoi U. Everett
Keyword(s):  
Embodied Cognition ◽  
Case Studies ◽  
Hierarchical Model ◽  
Conceptual Metaphor ◽  
Narrative Construction ◽  
High Definition ◽  
Conceptual Metaphor Theory ◽  
Cognitive Research ◽  
Metaphor Theory ◽  
Doctor Atomic

The advent of high-definition broadcast of opera has transformed the ways in which we attend to opera as film. It establishes a narrative angle through filmic devices that shape the viewer’s multimodal experience in an entirely different way from viewing opera live in a theater. Building on recent studies on embodied cognition of film and multimedia, this chapter examines audio-visual congruence as a key to understanding the viewer’s experience of opera in its remediated form as film. To this end, it refers to the concept of multimodality, Anabel Cohen’s hierarchical model of narrative construction, and Mark Johnson’s conceptual metaphor theory. Case studies include recent productions of Richard Wagner’s Die Walküre, John Adams’s Doctor Atomic, and Kaija Saariaho’s Adriana Mater. This study examines the distinctive types of audio-visual congruence established in these works and discusses further avenues for exploring opera and film through the lens of hermeneutical and cognitive research.

scholarly journals Multimodal Metaphor in Ten Dutch TV Commercials

2007 ◽  
Vol 1 (1) ◽  
pp. 15-34 ◽  
Author(s):  
Charles Forceville
Keyword(s):  
Case Studies ◽  
Conceptual Metaphor ◽  
Conceptual Metaphor Theory ◽  
Conceptual Metaphors ◽  
Structuring Element ◽  
Systematic Examination ◽  
Central Factor ◽  
Metaphor Theory ◽  
Tv Commercials

Since the publication of Lakoff and Johnson’s Metaphors We Live By (1980), conceptual metaphor theory (CMT) has dominated metaphor studies. While one of the central tenets of that monograph is that metaphors are primarily a phenomenon of thought, not of language, conceptual metaphors have until recently been studied almost exclusively via verbal expressions. Another limitation of the CMT paradigm is that it has tended to focus on deeply embedded metaphors rather than on creative metaphors of the kind that Black (1979) discusses. One result of this focus is that relatively little attention is paid in CMT to the form and appearance a metaphor can assume (cf. Lakoff and Turner 1989). Clearly, which channel(s) of information (language, visuals, sound, gestures, among others) are chosen to convey a metaphor is a central factor in how a metaphor is construed and interpreted. A healthy theory of metaphor as a structuring element of thought therefore requires systematic examination of both its multimodal and its creative manifestations. Conversely, research into non-verbal and multimodal metaphor can help the theorization of multimodality.In this paper it is shown that creative metaphors occurring in commercials usually draw on a combination of language, pictures, and non-verbal sound. After an inventory of parameters involved in the analysis of multimodal metaphors, ten cases are discussed, with specific attention to the role of the various modes in the metaphors’ construal and interpretation. On the basis of the case studies, the last sections of the paper discuss three issues that are crucial for further study: (1) the ways in which similarity is cued in multimodal, as opposed to verbal, metaphors; (2) the problems adhering to the verbalization of multimodal metaphors; (3) the influence of textual genre on the interpretation of multimodal metaphors.

Metaphor, Cognition, Culture

2018 ◽  
Author(s):  
Zoltán Kövecses
Keyword(s):  
Conceptual Metaphor ◽  
The Other ◽  
Conceptual Metaphor Theory ◽  
Conceptual Metaphors ◽  
Culture And Cognition ◽  
Metaphor Theory ◽  
The One ◽  
Cultural Reality ◽  
Metaphor And Metonymy

The chapter reports on work concerned with the issue of how conceptual metaphor theory (CMT) functions as a link between culture and cognition. Three large areas are investigated to this effect. First, work on the interaction between conceptual metaphors, on the one hand, and folk and expert theories of emotion, on the other, is surveyed. Second, the issue of metaphorical universality and variation is addressed, together with that of the function of embodiment in metaphor. Third, a contextualist view of conceptual metaphors is proposed. The discussion of these issues leads to a new and integrated understanding of the role of metaphor and metonymy in creating cultural reality and that of metaphorical variation across and within cultures, as well as individuals.

scholarly journals Conceptualizations of the Heart in Jordanian Arabic: A Cognitive Perspective

2020 ◽  
Vol 12 (4) ◽  
pp. 65
Author(s):  
Omar Bani Mofarrej ◽  
Ghaleb Rabab'ah
Keyword(s):  
Human Body ◽  
Human Heart ◽  
Conceptual Metaphor ◽  
Cognitive Mechanisms ◽  
Conceptual Metaphor Theory ◽  
Cognitive Perspective ◽  
Jordanian Arabic ◽  
Metaphor Theory ◽  
Idiomatic Expressions ◽  
Levantine Arabic

The present paper examines the metaphorical and metonymical conceptualizations of the heart in Jordanian Arabic (JA) within the framework of Conceptual Metaphor Theory developed by Lakoff and Johnson (1980). The main aim is to explore how the human heart is conceptualized in JA, and to test the applicability of the different general cognitive mechanisms proposed by Niemeier (2003 and 2008) to those found in JA. The data were extracted from Idioms and Idiomatic Expressions in Levantine Arabic: Jordanian Dialect (Alzoubi, 2020), and other resources including articles, dissertations and books of Arabic proverbs. The findings revealed that all the four general cognitive mechanisms suggested by Niemeier (2003 and 2008) are applicable to JA. The findings also showed that the similarity derives from the universal aspects of the human body, which lends tremendous support to the embodiment hypothesis proposed by cognitive linguists. 

Metaphor Research and the Hebrew Bible

2021 ◽  
Vol 19 (3) ◽  
pp. 235-285
Author(s):  
Mason D. Lancaster
Keyword(s):  
Hebrew Bible ◽  
Conceptual Metaphor ◽  
Future Research ◽  
Conceptual Metaphor Theory ◽  
Current Trends ◽  
Metaphor Theory ◽  
Recent Developments

This article provides an overview of metaphor theories and research on their own terms, as well as their use in Hebrew Bible (HB) studies. Though metaphor studies in the HB have become increasingly popular, they often draw upon a limited or dated subset of metaphor scholarship. The first half of this article surveys a wide variety of metaphor scholarship from the humanities (philosophical, poetic, rhetorical) and the sciences (e.g., conceptual metaphor theory), beginning with Aristotle but focusing on more recent developments. The second half overviews studies of metaphor in the HB since 1980, surveying works focused on theory and method; works focused on specific biblical books or metaphor domains; and finally noting current trends and suggesting areas for future research.

scholarly journals Beauty And The Beast From A Cognitive Linguistic Perspective: Animal Metaphors For Women In Serbian And Romanian

2014 ◽  
Vol 13 (1) ◽  
pp. 163-178 ◽  
Author(s):  
ANNAMARIA KILYENI ◽  
NADEŽDA SILAŠKI
Keyword(s):  
Conceptual Metaphor ◽  
Physical Appearance ◽  
Linguistic Analysis ◽  
Character Traits ◽  
Conceptual Metaphor Theory ◽  
Beauty And The Beast ◽  
Cognitive Linguistic ◽  
Metaphor Theory

Abstract Under the theoretical wing of Conceptual Metaphor Theory, we present a contrastive cognitive and linguistic analysis of the women are animals metaphor as used in Romanian and Serbian. Our main aim is to establish whether the names of the same animals are used in the two languages to conceptualise women and their various characteristics (particularly physical appearance and character traits), or alternatively, whether the two languages exhibit any linguistic or conceptual differences in this regard.

Once Upon a Time in the Realm of Notions : The Conceptualisation of Novak Djokovic-Inspired Personality Shifts

2020 ◽  
pp. 1-23
Author(s):  
Nenad Blaženović ◽  
Emir Muhić
Keyword(s):  
Conceptual Metaphor ◽  
The Other ◽  
Tennis Player ◽  
Conceptual Metaphor Theory ◽  
Conceptual Metaphors ◽  
Bilingual Speakers ◽  
Metaphor Theory

An analysis was carried out with two interviews given by the tennis-player Novak Djokovic, one of which was in English and the other in his native Serbian. In both instances, Novak Djokovic used many conceptual metaphors throughout his speech, some of which were analysed in more detail. The main premise of the research was that people’s personalities change in accordance with language they speak at any given time and that they use different conceptual metaphors to describe the same events in different languages. The aim of the paper was to investigate whether personality shift in bilingual speakers can be observed through the speaker’s use of conceptual metaphors in different languages. Through the framework of conceptual metaphor theory, it was shown that Djokovic’s personality does change with the language he speaks. This change was shown through the conceptual metaphors, i.e., source and target domains that Djokovic used during the interviews. He does indeed use different source domains to conceptualise the same target domains in different languages.

Metaphoric chains

2021 ◽  
Vol 19 (2) ◽  
pp. 273-298
Author(s):  
Sakineh Navidi-Baghi ◽  
Ali Izanloo ◽  
Alireza Qaeminia ◽  
Alireza Azad
Keyword(s):  
Molecular Structure ◽  
Conceptual Metaphor ◽  
Previous Literature ◽  
Molecular Structures ◽  
Conceptual Metaphor Theory ◽  
Metaphor Theory ◽  
Different Types ◽  
New Form

Abstract The molecular structure of a complex metaphor comprises two or more atomic metaphorical parts, known as primary metaphors. In the same way, several molecular structures of metaphors may combine and form a mixture, known as mixed metaphors. In this study, different types of metaphoric integrations are reviewed and illustrated in figures to facilitate understanding the phenomena. Above all, we introduce double-ground metaphoric chain, a new form of metaphoric integration that has not been identified in the previous literature. Also, a distinction is made between single-ground and double-ground metaphoric chains. In the former, which has already been introduced, two basic metaphors are chained with the same form and have the same ground, while the latter includes two chained metaphors, one main metaphor plus a supportive one, with different grounds. In this analysis, we benefited from Conceptual Metaphor Theory (CMT) to analyse double-ground metaphoric chains. This study suggests that each metaphoric integration leads to a multifaceted conceptualization, in which each facet is related to one of the constituent micro-metaphors.

Migrants, Metaphors and Manipulation: a Multimodal Case Study of Trump’s Speeches on Immigration (2015-2017)

2020 ◽  
Author(s):  
Bérengère Lafiandra
Keyword(s):  
Presidential Election ◽  
Conceptual Metaphor ◽  
Theoretical Framework ◽  
Conceptual Metaphor Theory ◽  
Corpus Study ◽  
The Third ◽  
Metaphor Theory ◽  
The Creation ◽  
Linguistic Aspect

This article intends to analyze the use of metaphors in a corpus of Donald Trump’s speeches on immigration; its main goal is to determine how migrants were depicted in the 2016 American presidential election, and how metaphor manipulated voters in the creation of this image. This study is multimodal since not only the linguistic aspect of speeches but also gestures are considered. The first part consists in presenting an overview of the theories on metaphor. It provides the theoretical framework and develops the main tenets of the ‘Conceptual Metaphor Theory’ (CMT). The second part deals with multimodality and presents what modes and gestures are. The third part provides the corpus and methodology. The last part consists in the corpus study and provides the main source domains as well as other rhetorical tools that are used by Trump to depict migrants and manipulate voters.

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