Strategic orientation and organizational forms: an integrative framework

2014 ◽  
Vol 26 (2) ◽  
pp. 188-203 ◽  
Author(s):  
Krishna Chandra Balodi
Keyword(s):  
Market Orientation ◽  
Entrepreneurial Orientation ◽  
Design Methodology ◽  
Strategic Orientation ◽  
Organizational Forms ◽  
Review Of Literature ◽  
Content Type ◽  
Integrative Framework ◽  
Conceptual Paper ◽  
Business Philosophy

Purpose – This paper aims to bring together strategic orientation (SO) and organizational forms literatures by proposing refined SO typologies based on various combinations of entrepreneurial orientation (EO) and market orientation (MO); and postulating typical organizational forms (configurations) for proposed SO types relative to each other in terms of parameters identified from organizational forms literature. Design/methodology/approach – This conceptual paper employs selective-intensive review of literature dealing with: both EO and MO to identify extant SO typologies, relevant strategic attributes, and relationships between EO, MO and strategic attributes; and organizational forms to identify parameters. Tabular frameworks are used to compare the proposed and extant SO types, posit strategic attributes for the proposed SO types, and compare ideal organizational profiles across SO types. Findings – EO and MO are related constructs that capture distinct aspects of business philosophy. Relationships of EO and MO with each strategic attributes are summarized. To explain differences across all attributes simultaneously, using combinations of EO and MO, five SO types – prospector, analyzer, proactive defender, reactive defender, and reactor – are proposed. Relative organizational profiles are specified for proposed SO types, using parameters strategy, structure, resources, and environment. Originality/value – This paper brings together sporadic attempts towards developing SO typology and explicitly integrates SO and organizational forms literatures. It offers ground work for developing testable propositions and tabular frameworks that may serve as heuristics into nature of firms' orientations and their performance implications.

Market orientation and women-owned SMEs performance

2020 ◽  
Vol 9 (2) ◽  
pp. 215-234 ◽  
Author(s):  
Muhammad Amir Rashid ◽  
Masood Nawaz Kalyar ◽  
Imran Shafique
Keyword(s):  
Market Orientation ◽  
Entrepreneurial Orientation ◽  
Design Methodology ◽  
Strategic Decision ◽  
Hierarchical Regression ◽  
Full Potential ◽  
Survey Questionnaire ◽  
Content Type ◽  
And Performance ◽  
Practical Implications

PurposeThis research aims to investigate the contingent effect of entrepreneurial orientation (EO) and strategic decision responsiveness (SDR) on the link of market orientation (MO) and performance of women-owned small and medium-sized enterprises (WSMEs).Design/methodology/approachData were collected from 909 WSMEs of Punjab province Pakistan through survey questionnaire. Hierarchical regression is employed to perform the analysis.FindingsResults reveal that although higher-level dimensions of MO directly affect the WSMEs performance, however this linkage becomes stronger under SDR and higher-level dimensions of EO.Practical implicationsManagers should emphasis on the demonstration of EO's dimensions and SDR to utilize the full potential of MO to promote WSMEs performance.Originality/valueTo study the contingent effect of SDR and EO's dimensions in the MO–WSMEs performance nexus is the novelty of this study.

The fuzziness of mindsets

2016 ◽  
Vol 24 (4) ◽  
pp. 673-691 ◽  
Author(s):  
Robert P. French II
Keyword(s):  
Historical Development ◽  
Design Methodology ◽  
Organizational Outcomes ◽  
Accurate Assessment ◽  
Review Of Literature ◽  
Content Type ◽  
Conceptual Paper ◽  
Practical Implications ◽  
Mindset Theory

Purpose The purpose of this paper is to explore conceptualizations of mindset across disciplines with particular attention to scholars’ care in defining and operationalizing the construct of mindset. Theories of mindset have witnessed increased attention through a variety of disciplines for their applicability as processes with the potential to influence individual and/or organizational outcomes. Exploration of mindset conceptualizations and characterizations reveal substantial divergences. Design/methodology/approach This conceptual paper generally examines the utilization of mindset constructs via a multidisciplinary review of literature and specifically details three mindset theories (implemental and deliberative, global and growth and fixed mindsets) to illuminate such disparities. Findings This paper categorizes the significant variations of the mindset construct and research via three distinct streams. Each stream highlights knowledge as instrumental in the mindset construct; however, the ways in which varying aspects of knowledge, knowledge mechanisms or knowledge as a component of an individuals and/or organization’s identity correspond to the inherent presuppositions of varying articulations of mindset theory and praxis. Practical implications Effectively influencing an individual and/or organization’s mindset necessitates an accurate assessment of the mindset construct. Further, evaluating the applicability of mindset research and/or feedback from a consultant warrants attention to the assumptions undergirding the mindset construct. Originality/value Generally, mindset studies and theories have scantly attended to both the historical development of mindset research as well as divergences in the research record within and across disciplines. This paper attempts to address this deficiency. Further, this paper appears to be the first attempt to compare and identify varying conceptualizations and characterizations of mindset theory and, therefore, identifies previously unidentified assumptions.

The associations among market orientation, technology orientation, entrepreneurial orientation and organizational performance

2018 ◽  
Vol 25 (8) ◽  
pp. 3117-3142 ◽  
Author(s):  
Ra’ed Masa’deh ◽  
Jawaher Al-Henzab ◽  
Ali Tarhini ◽  
Bader Yousef Obeidat
Keyword(s):  
Organizational Performance ◽  
Market Orientation ◽  
Entrepreneurial Orientation ◽  
Strategic Orientation ◽  
Pharmaceutical Companies ◽  
Pharmaceutical Sector ◽  
Content Type ◽  
Strategic Orientations ◽  
Technology Orientation ◽  
The Relationship

PurposeThe purpose of this paper is to explore the relationship between three variables of strategic orientation (market orientation, technology orientation entrepreneurial orientation) and organizational performance in the Jordanian pharmaceutical sector.Design/methodology/approachThis study employed a quantitative research design where 252 questionnaires were collected form respondents operating in various pharmaceutical companies in Jordan to obtain necessary data to test the hypotheses developed for the study. Multiple regressions were used to analyze the research data.FindingsThe results of the analysis revealed that strategic orientations were positively and significantly related to organizational performance. The findings also showed that market orientation contributed the most to the enhancement of organizational development followed by technology orientation and finally entrepreneurship orientation.Practical implicationsThese findings contribute to the understanding of the importance of employing multiple strategic orientations in order to enhance organizational performance, particularly in pharmaceutical companiesOriginality/valueThis is the first study which adequately covers the relationship between three variables of strategic orientation (market orientation, technology orientation, entrepreneurial orientation) and organizational performance in the Jordanian pharmaceutical sector.

Development of a tool to measure social entrepreneurial orientation

2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
M.M. Sulphey ◽  
Ansa Salim
Keyword(s):  
Factor Analysis ◽  
Social Entrepreneurship ◽  
Entrepreneurial Orientation ◽  
Design Methodology ◽  
Statistical Techniques ◽  
Review Of Literature ◽  
Social Scientists ◽  
Content Type ◽  
Confirmatory Factor ◽  
Scientific Tool

Purpose Social entrepreneurial orientation (SEO) is an evolving concept. Though adequate literature has been accumulated about the concept, there is a lack of appropriate tool to measure individual SEO. The tools presently available mostly measure organizational SEO. The purpose of this study is to develop and validate a tool to measure the concept of individual SEO. Design/methodology/approach Data for the study was collected using a questionnaire, from 342 randomly collected samples. Various time-tested methods and statistical techniques, including exploratory and confirmatory factor analysis, were used to scientifically construct and validate the scale. Findings In tune with the purpose of this study, a 4-factor, 13-item SEO scale has been developed and scientifically validated through various acceptable and proven techniques. The developed tool is ideal to measure the orientation toward social entrepreneurship. Originality/value A review of literature revealed that there is paucity of a scientific tool to measure individual SEO. The study has succeeded in bridging this gap by constructing and validating a scale to measure SEO. This tool, it is expected, will help social scientists, academicians and researchers in conducting empirical examinations about SEO.

scholarly journals Tourism and gendered hosts and guests

2019 ◽  
Vol 74 (5) ◽  
pp. 1038-1046 ◽  
Author(s):  
Heather L. Jeffrey
Keyword(s):  
Design Methodology ◽  
Future Research ◽  
Review Of Literature ◽  
Review Of The Literature ◽  
The West ◽  
Content Type ◽  
Academic Field ◽  
Research Participants ◽  
Conceptual Paper ◽  
And Gender

PurposeThis conceptual paper aims to contribute to the extant tourism and gender literature by highlighting a tendency towards the conceptualisation of gendered research participants as host or guest depending upon their nationality.Design/methodology/approachThe argument presented here is based on a critical review of literature concerned with gender and tourism, focusing specifically on studies that include participant voices since 2010.FindingsThe paper identifies a tendency in research on gender and tourism to conceptualise women and men from the West as guests and women and men from the rest as hosts. It is argued that working within this dominant framework can equate to an overlooking of many issues facing women and men globally; in doing so, it paves the way for future research and opens dialogue for important conversations on gender and feminist research in the academic field of tourism.Research limitations/implicationsThis paper aims to highlight a limitation in theorising rather than provide an exhaustive or systematic review of the literature. Future research trajectories are outlined.Originality/valueThe paper’s originality lies in the problematisation of commonly accepted terminology when conceptualising research participants in tourism and providing suggestions for future research.

Entrepreneurial orientation and market orientation

2018 ◽  
Vol 20 (2) ◽  
pp. 292-322 ◽  
Author(s):  
Héctor Montiel-Campos
Keyword(s):  
Market Orientation ◽  
Entrepreneurial Orientation ◽  
Design Methodology ◽  
Empirical Literature ◽  
Future Research ◽  
Content Type ◽  
The Core ◽  
Final Sample ◽  
Study Results ◽  
The Relationship

Purpose The purpose of this study is to provide a comprehensive qualitative review of the empirical accumulated knowledge on the relationship between entrepreneurial orientation (EO) and market orientation (MO). Design/methodology/approach To systematically review the empirical literature that simultaneously tests the core tenets of EO and MO, this study followed a multi-step approach, which has served as a replicable literature review method in previous studies. A final sample of 121 papers published between 1987 and 2016 was developed. Findings The results show that EO–MO relationship research has made considerable strides in recent years and is accelerating and broadening. This interest is manifested in the 83 journals and 266 authors that were identified. Additionally, the results confirm that the Anglo region contributed the majority of EO–MO relationships in the study sample. Finally, the 121 papers in the sample were organized into six different approaches, which in turn represent 53 research models where the unidimensional conceptualizations of EO and MO were predominant. Originality/value This study has shown that the EO–MO relationship has been studied from different approaches, which revealed several research models that advance the knowledge on relationships between EO and MO. EO and MO are, in turn, also positively associated with firm performance. Thus, the study results highlight numerous and varied fertile areas for future research that may offer a more detailed understanding of the EO–MO relationship.

Making social enterprise better

2018 ◽  
Vol 34 (2) ◽  
pp. 1-3
Keyword(s):  
Case Studies ◽  
Market Orientation ◽  
Social Enterprise ◽  
Design Methodology ◽  
Reading Time ◽  
Strategic Orientation ◽  
Content Type ◽  
The Social ◽  
Pertinent Information ◽  
Practical Implications

Purpose This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings The social enterprise (SE) sector in Greece is highly significant to the country’s economic revival. SEs face unique pressure to be profitable but socially minded and as such could find benefits from adopting strategic orientation/market orientation behaviors. Originality/value The briefing saves busy executives, strategists and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.

The Influence of Strategic Orientation on Firm Performance Mediated by Social Media Orientation at MSMEs

2018 ◽  
Vol 4 (08) ◽  
Author(s):  
Aekram Faisal ◽  
Asep Hermawan ◽  
Willy Arafah
Keyword(s):  
Social Media ◽  
Firm Performance ◽  
Market Orientation ◽  
Entrepreneurial Orientation ◽  
Two Dimensions ◽  
Strategic Orientation ◽  
Equation Modeling ◽  
Learning Orientation ◽  
Technological Orientation ◽  
Media Orientation

The main purpose of this research is to analyze the influence of strategic orientation on firm performance mediated by social media orientation at MSMEs. Strategic orientation includes market orientation, entrepreneurial orientation, technological orientation, and learning orientation. The design used in this research is hypothesis testing by using Structural Equation Modeling (SEM). The respondent population of this research is all owners or managers of MSMEs located in DKI Jakarta area and have been running their business for at least 2 (two) years, and have used social media in their business. This study used a sample of respondents. The sampling was done by using non-probability sampling technique with purposive sampling method with 321 respondents. The results of this study show that only learning orientation has a direct effect on firm performance, while for market orientation and entrepreneurial orientation requires mediation role from social media orientation, and for technological orientation either directly or after mediation by social media orientation still has no effect significant to firm performance. The variable that has the greatest influence on firm performance after mediated by social media orientation is the entrepreneurial orientation. The results of this study provide insight for MSMEs practitioners, in order to use their strategic activities to increase the use of social media so as to improve the firm performance. This study has limitations, including not detailing the construct dimension of social media orientation into two dimensions of visibility and Sales and business development, and the sample of respondents from this study is only the perpetrators of MSMEs located in the area of DKI Jakarta. This can be a suggestion for further research. The model proposed in this study is to add the role of social media orientation as a mediation variable in the relationship between strategic orientation with firm performance.

scholarly journals Millennial cultural consumers: co-creating value through brand communities

2014 ◽  
Vol 4 (1/2) ◽  
pp. 119-135 ◽  
Author(s):  
Sue Vaux Halliday ◽  
Alexandra Astafyeva
Keyword(s):  
Design Methodology ◽  
Knowledge Development ◽  
Brand Community ◽  
Content Type ◽  
Brand Communities ◽  
Art And Culture ◽  
Managerial Implications ◽  
Community Theory ◽  
Conceptual Paper ◽  
Research Propositions

Purpose – The purpose of this paper is to conceptualise millennial cultural consumers (MCCs) to bring together strands of consumer theory with branding theory to consider how to attract and retain younger audiences in arts organisations. Within that the authors single out for attention how “brand community” theory might apply to MCCs. Design/methodology/approach – This paper is a conceptual paper that reviews and comments on concepts relevant to helping arts organisations develop strategies to attract and retain younger consumers in their audiences. Findings – Thoughtful conceptual insights and four research propositions for further work by academics and/or practitioners on Millennials and the art and culture world are derived from this review and commentary. Managerial implications are also drawn out. Originality/value – This paper contributes to the knowledge development of such concepts as value and brand communities. It also provides an explanation of these concepts conncecting academic thought on value with pressing management challenges for arts organisations, suggesting ways to apply brand community thinking to innovatiely conceptualised MCCs.

Responsible innovation and social innovation: toward an integrative research framework

2019 ◽  
Vol 46 (6) ◽  
pp. 742-755 ◽  
Author(s):  
Karsten Bolz ◽  
Anne de Bruin
Keyword(s):  
Social Innovation ◽  
Field Research ◽  
Responsible Innovation ◽  
Systematic Research ◽  
Content Type ◽  
Policy Practice ◽  
Integrative Framework ◽  
Integrative Research ◽  
Conceptual Paper ◽  
Innovation Study

PurposeResponsible innovation (RI) and social innovation (SI) are two fields of innovation study experiencing burgeoning policy, practice and research interest. Despite this rapid rise in popularity, the scholarly literature in these two related areas of innovation study remains quite separate, stymieing the growth of shared research insights. The purpose of this paper is to propose a pragmatic, process-based framework that lends itself to advancing systematic research in both fields while retaining their distinct identities.Design/methodology/approachThis conceptual paper outlines an analogy-inspired framework that builds on the logical thinking put forward by Philosopher Willard Van Orman Quine in 1962. It focusses on key processes that cross-cut both fields.FindingsReflexivity, collaboration and design are identified as three broad core processes that span both the RI and SI fields and form the basis of an integrative framework that highlights the scope for cross-field research pollination.Originality/valueThe literature that draws these two fields together is virtually non-existent. The paper uses analogy to facilitate awareness of the parallels between these two areas of innovation study. The integrative framework put forward in the paper is of value for advancing cumulative research in innovation fields of critical importance to the society.

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