Young Saudi consumers and corporate social responsibility: an Islamic “CSR tree” model

2018 ◽  
Vol 45 (12) ◽  
pp. 1570-1589 ◽  
Author(s):  
Yazeed Alfakhri ◽  
Mohammad Nurunnabi ◽  
Demah Alfakhri
Keyword(s):  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Qualitative Methodology ◽  
Muslim Country ◽  
Tree Model ◽  
Content Type ◽  
Islamic Perspective ◽  
Csr Strategy ◽  
Corporate Social ◽  
Depth Interviews

PurposeIn response to the scarcity of research on Islamic corporate social responsibility (CSR), the purpose of this paper is to explore how young Saudi consumers perceive CSR from an Islamic perspective. The study is focused on Saudi Arabia, a Muslim country, and the largest exporter of petroleum in the world.Design/methodology/approachThe present study uses a qualitative methodology with 34 in-depth interviews undertaken in two major Saudi cities (Tabouk and Riyadh).FindingsUtilising social contract theory, this study contributes to the literature by developing an Islamic “CSR Tree” model (which consists of three parts: “roots”, “trunk”, and “crown”) to increase the understanding of Islamic CSR (i-CSR) and consumer behaviour. The roots are hidden, while the trunk and crown are visible. In particular, private social responsibility (the roots of the CSR Tree) incorporatingSadaqa, or values and intention, is the fundamental component on which organisations should base their CSR strategy from an Islamic perspective. The study also reveals that internal, external, and private social responsibilities are connected, and all are dependent on each other. The higher the level of private social responsibility exhibited, the higher the level of external social responsibility.Originality/valueAccording to the CSR Tree model presented in this study, an organisation should avoidRiya(showing off) as this would represent shirk or idolatry, which is the opposite ofTawhid. The findings are particularly relevant for advancing the concept of i-CSR and for considering complex perspectives less travelled in the CSR literature. The study suggests that the best strategy for an organisation wishing to pursue an i-CSR agenda would be to balance internal and external responsibilities, and to bear in mind that private responsibility should be the motivation for action, and that CSR should be applied for the benefit of society.

Under pressure: exploring pressures for corporate social responsibility in mutual funds

2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Caddie Putnam Rankin
Keyword(s):  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Mutual Funds ◽  
Mutual Fund ◽  
Socially Responsible ◽  
Content Type ◽  
Responsible Investment ◽  
Industry Standards ◽  
Corporate Social ◽  
Depth Interviews

PurposeThis empirical study seeks to understand how mutual fund firms interpret conflicting pressures to conform or differentiate in the context of corporate social responsibility (CSR). Research suggests that organizations engage in practices that conform to industry standards in order to be seen as legitimate members of their industry. Other studies suggest that organizations differentiate themselves in order to compete and outperform their rivals. Pressures for organizational conformity and differentiation are explored in two types of organizations in the mutual fund industry: socially responsible investment (SRI) and non-SRI firms.Design/methodology/approachThe research is based on qualitative in-depth interviews with twenty-six mutual funds.FindingsThe analysis revealed that pressures for conformity and differentiation were salient among mutual fund executives but emphasized differently for the two types of mutual funds.Originality/valueThe study concluded by suggesting SRI firms use both strategies of conformity and differentiation to amplify the message that they adhere to the values of CSR.

scholarly journals Does corporate social responsibility impact on employee engagement?

2014 ◽  
Vol 26 (3/4) ◽  
pp. 232-247 ◽  
Author(s):  
Pedro Ferreira ◽  
Elizabeth Real de Oliveira
Keyword(s):  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Employee Engagement ◽  
Holistic Approach ◽  
Content Type ◽  
General Internal ◽  
Csr Strategy ◽  
Corporate Social ◽  
The Impact ◽  
Practical Implications

Purpose – Despite the claim that internal corporate social responsibility plays an important role, the understanding of this phenomenon has been neglected. This paper intends to contribute to fill this gap by looking into the relation between CSR and employee engagement. Design/methodology/approach – A survey research was conducted and three different groups of respondents were faced with three different CSR scenarios (general, internal, external) and respondents' employee engagement was measured. Findings – The results show that there are no statistically significant differences in levels of engagement between employees exposed to external and internal CSR practices. Nevertheless, employees exposed to internal CSR are more engaged than those exposed only to external CSR practices. Research limitations/implications – The use of scenarios, although a grounded approach, involves risks, including the difficulty of participants to put themselves in a fictional situation. Also, the scale used to measure employee engagement puts the emphasis on work rather than on the organisation. Practical implications – Although this study is not conclusive it raises the need for companies to look at their CSR strategy in a holistic approach, i.e. internal and external. Originality/value – This paper represents a contribution to understand CSR strategic status and the need to enlighten the impact that social responsible practices can have on employees' engagement.

Developing an Islamic corporate social responsibility model (ICSR)

2014 ◽  
Vol 24 (4) ◽  
pp. 258-274 ◽  
Author(s):  
Muhammad Adnan Khurshid ◽  
Abdulrahman Al-Aali ◽  
Ahmed Ali Soliman ◽  
Salmiah Mohamad Amin
Keyword(s):  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Operational Definition ◽  
Business Systems ◽  
Content Type ◽  
Islamic Perspective ◽  
Business Executives ◽  
Conceptual Clarity ◽  
Responsibility Model ◽  
Corporate Social

Purpose – The purpose of this study is to develop an Islamic corporate social responsibility (ICSR) model. Design/methodology/approach – Based on Qur’anic verses and previous literature, the authors aim to develop an ICSR model with an extension of the corporate social responsibility (CSR) theory of Carroll (1979). Findings – This study extends the theory of Carroll (1979) using an operational definition of CSR that encompasses the economic, legal, ethical and philanthropic dimensions of CSR from an Islamic perspective. This ICSR model is applicable to both Islamic and non-Islamic business systems because both Islamic and Western CSR have common humanitarian grounds. Research limitations – The conceptual research is not tested in this article. Further, not all Islamic principles are integrated in this model. Originality/value – Many Western theoreticians have attempted to offer theoretical, moral and ethical grounds for CSR initiatives. However, these attempts have been broadly criticized for problems relating to justification, conceptual clarity and possible inconsistency and for failing to provide adequate ethical guidance to business executives who must determine which course to pursue and their level of commitment. Therefore, there is a need to develop the concept of CSR, which has gained popularity and wide acceptance among the Western and Islamic business communities, especially from an Islamic perspective.

Sustainable development through five senses of effective corporate social responsibility strategy

2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Muneer Al Mubarak
Keyword(s):  
Sustainable Development ◽  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Improve Performance ◽  
Content Type ◽  
Csr Strategy ◽  
Five Senses ◽  
Knowledge And Practice ◽  
Corporate Social ◽  
Practical Implications

Purpose This study aims to introduce a five senses concept (sight, hearing, taste, touch and smell) that enhances corporate social responsibility (CSR) strategy. It sheds light on the effective CSR senses, which are required by firms for better performance and sustainable development. Design/methodology/approach The main approach for collecting information for discussion is the literature review focusing on topics such as CSR strategy, CSR activities, sustainability and sensemaking. Findings While searching the literature, little was found on sensemaking and very little was found on CSR five senses, a gap which needs to be looked at. A gap was also found between what firms do and what are expected from them to deliver to society in terms of CSR activities which puts sustainability at risk. Practical implications Firms are expected to improve performance when these five CSR senses are incorporated in their strategy and activities. This approach makes firms work effectively to meet different stakeholders’ needs and wants internally and externally; hence, a better satisfaction level can be achieved and sustainable development is likely to be better secured. Originality/value The idea of CSR senses has been neither thoroughly discussed nor sufficiently developed as a five CSR senses concept in the previous studies. This study contributes to the CSR knowledge and practice in many venues by offering a conceptual model that suggests important senses of effective CSR strategy, hence, bridging the CSR gap that might exist in strategy and practice. Therefore, researchers and practitioners are expected to benefit from this study that can result in better CSR control and sustainable development.

Deploying partial least squares to investigate the influence of managerial assumptions on corporate social responsibility in the hotel industry

2018 ◽  
Vol 9 (3) ◽  
pp. 471-486 ◽  
Author(s):  
Allam K. Abu Farha ◽  
Osama Sam Al-Kwifi ◽  
Zafar U. Ahmed
Keyword(s):  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Least Squares ◽  
Partial Least Squares ◽  
Survey Methodology ◽  
Content Type ◽  
Institutional Csr ◽  
Csr Strategy ◽  
Corporate Social ◽  
The Relationship

Purpose This paper aims to investigate the interplay between managerial assumptions and institutional corporate social responsibility, and determines how such fit affects performance. Design/methodology/approach The authors developed and tested a model using survey methodology. The authors’ data from 210 hotels located in Qatar and the UAE were analysed using the partial least squares (PLS) approach. Findings The results reveal that firms with entrepreneurial, political and professional frame of reference (FoR) engage in institutional corporate social responsibility (CSR) practices. In addition, the entrepreneurial and professional FoR enhances the institutional CSR – organisational performance link. Research limitations/implications The findings will help managers to determine the effect of their FoR on their adoption of institutional CSR, thereby increasing the effectiveness and efficiency of their CSR strategy. As the study is exploratory in nature, several limitations have been highlighted and discussed. Originality/value To the authors’ knowledge, this is one of the few papers that inspect the relationship between managerial assumptions and institutional CSR and establishes their effect on performance.

scholarly journals IMPLIKASI AMALAN TANGGUNGJAWAB SOSIAL KORPORAT BERTERASKAN ISLAM TERHADAP PEKERJA

2021 ◽  
Vol 4 (1) ◽  
pp. 65-83
Author(s):  
Azlinda Boheran Nudin ◽  
Mohd Rohiman Subri
Keyword(s):  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Phenomenological Approach ◽  
Self Awareness ◽  
Islamic Perspective ◽  
Good Reputation ◽  
Team Spirit ◽  
Corporate Social ◽  
The Impact ◽  
Depth Interviews

Islamic-based corporate social responsibility should be practiced especially for Islamic-based organizations to provide a good impact to the organization. This is because, the achievements of excellent Islamic organizations are also influenced by the practice of Islamic CSR. The objective of this study is to explore the impact of Islamic CSR practices towards the employees of Bank Islam Malaysia Berhad (BIMB). This study applies qualitative methods using phenomenological approach through in-depth interviews with nine informants consisting of employees who are involved in CSR activities at BIMB. The results of the study found that there are three main impact of Islamic CSR activities toward employees, namely strengthening relationships, increasing their motivation to work and creating loyalty to the organization. In strengthening relationships, employees can connect with their superiors more closely, establish a good relationship with the community, build team spirit as well as be able to serve customers. Findings on their motivation shows that the employees feel valued, able to communicate with the community, build self-awareness and change their behaviour towards goodness. Loyalty to the organization is also formed when the organization implements CSR that is in line with Islamic principles, employees also have the opportunity to involve in welfare activities and the organization has a good reputation as a result of CSR implementation.Therefore, these findings help organizations to identify the impact of implementing CSR activities especially from Islamic perspective and at the same time the organization able to plan their CSR activities that can give good impact to their employees. Keywords: corporate social responsibility, Islamic perspective, impact, employees   Abstrak: Tanggungjawab sosial korporat berteraskan Islam perlu diamalkan terutama bagi organisasi yang berteraskan Islam untuk memastikan implikasi yang baik terhadap organisasi. Hal ini dikatakan demikian kerana, pencapaian organisasi Islam yang cemerlang juga dipengaruhi oleh amalan CSR Islam. Objektif kajian ini memberi tumpuan untuk meneroka implikasi amalan CSR Islam terhadap pekerja di Bank Islam Malaysia Berhad (BIMB). Kajian ini menggunakan kaedah kualitatif dengan menggunakan pedekatan fenomenalogi melalui temu bual mendalam terhadap sembilan orang informan yang terdiri daripada pekerja yang terlibat dengan CSR di BIMB. Hasil kajian mendapati terdapat tiga implikasi utama terhadap pekerja iaitu mengeratkan hubungan, meningkatkan motivasi mereka untuk berkerja dan mewujudkan kesetiaan terhadap organisasi.  Dalam mengeratkan hubungan, para pekerja dapat berhubungan bersama-sama pihak atasan dengan lebih dekat, mewujudkan silaturahim dengan masyarakat, membina semangat berpasukan di samping dapat berkhidmat kepada pelanggan. Dapatan terhadap motivasi diri mereka pula, mereka merasakan diri dihargai, berupaya berkomunikasi dengan masyarakat, membina kesedaran diri dan dapat merasakan perubahan tingkah laku ke arah kebaikan. Kesetiaan terhadap organisasi juga terbentuk apabila organisasi melaksanakan CSR yang bertepatan dengan prinsip Islam, pekerja berpeluang melaksanakan kebajikan dan organisasi mempunyai reputasi yang baik hasil pelaksanaan CSR. Oleh itu, dapatan ini membantu organisasi dalam mengenalpasti implikasi pelaksaan aktiviti CSR terutamanya dari sudut perspektif islam dan dalam masa yang sama dapat merancang aktiviti-aktiviti CSR yang dapat memberikan implikasi yang baik terhadap pekerja.  Kata kunci: Tanggungjawab sosial korporat, perspektif islam, implikasi, pekerja

scholarly journals Corporate social responsibility strategies in Nigeria: a tinged shareholder model

2020 ◽  
Vol 20 (5) ◽  
pp. 797-820
Author(s):  
Emmanuel Adegbite ◽  
Kenneth Amaeshi ◽  
Franklin Nakpodia ◽  
Laurence Ferry ◽  
Kemi C. Yekini
Keyword(s):  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Qualitative Methodology ◽  
Shareholder Value ◽  
Self Regulation ◽  
Content Type ◽  
Csr Strategies ◽  
Governance Model ◽  
Negative Impacts ◽  
Corporate Social

Purpose This paper aims to examine two important issues in corporate social responsibility (CSR) scholarship. First, the study problematises CSR as a form of self-regulation. Second, the research explores how CSR strategies can enable firms to recognise and internalise their externalities while preserving shareholder value. Design/methodology/approach This study uses a tinged shareholder model to understand the interactions between an organisation’s CSR approach and the effect of relevant externalities on its CSR outcomes. In doing this, the case study qualitative methodology is adopted, relying on data from one Fidelity Bank, Nigeria. Findings By articulating a tripodal thematic model – governance of externalities in the economy, governance of externalities in the social system and governance of externalities in the environment, this paper demonstrates how an effective combination of these themes triggers the emergence of a robust CSR culture in an organisation. Research limitations/implications This research advances the understanding of the implication of internalising externalities in the CSR literature in a relatively under-researched context – Nigeria. Originality/value The data of this study allows to present a governance model that will enable managers to focus on their overarching objective of shareholder value without the challenges of pursuing multiple and sometimes conflicting goals that typically create negative impacts to non-shareholding stakeholders.

Corporate social responsibility as a marketing strategy in foreign markets

2016 ◽  
Vol 33 (4) ◽  
pp. 530-554 ◽  
Author(s):  
Amjad Hadjikhani ◽  
Joong Woo Lee ◽  
Sohee Park
Keyword(s):  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Emerging Markets ◽  
Environmental Problems ◽  
Business Network ◽  
Foreign Markets ◽  
Content Type ◽  
Theoretical View ◽  
Csr Strategy ◽  
Corporate Social

Purpose – The authors are witnessing the increasing extent of corporate social responsibility (CSR) performance as strategic behaviour specifically in emerging markets. The purpose of this paper is to investigate how multinational companies (MNCs) manage CSR activities in emerging markets to aid their core business activities. In line with this question, the paper aims to develop a theoretical view for deeper understanding of the strategy in CSR practices aiding internationalization. The view is based on a business network perspective highlighting the four concepts of learning, commitment, legitimacy and trust. Design/methodology/approach – The methodology employed is qualitative, based on interviews with involved parties. The case study is about the experiences of a Korean MNC’s CSR strategy when entering into the Chinese electronics industry. Findings – The case illustrates how the Korean MNC committed resources to gain trust and legitimacy that improved their market position. It further manifests that the firm’s CSR strategy was proactive because of the large commitment in several long- and short-term projects towards the society. Investment in social issues like education, environmental problems and communities aided the firm’s entry. Research limitations/implications – The study has a qualitative and in-depth nature. Future research is needed in order to generalize the proposed theoretical frame. Practical implications – The study manifests how a MNC employs CSR strategy for internationalization in a foreign market. It shows how managers can undertake different practical CSR measures to enter and expand in foreign markets. Social implications – While internationalization of firms is mainly based on their business commitment towards counterparts or business firms, the study shows how CSR strategy and activities towards the society support their businesses. Originality/value – While internationalization of firms is mainly based on their business commitment towards counterparts or business firms, the study shows how CSR strategy and activities towards the society support their businesses. The study investigates CSR strategy and enlightens activities like education and environmental problems. The study further develops the business network view and includes social aspects. The theoretical view holding the four relationship elements of trust, knowledge, legitimacy and commitment permits deeper understanding of the MNC’s proactive CSR behaviour in new markets.

Are competition and corporate social responsibility compatible?

2016 ◽  
Vol 11 (2) ◽  
pp. 130-154 ◽  
Author(s):  
Françoise Quairel-Lanoizelee
Keyword(s):  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Competitive Advantage ◽  
Codes Of Conduct ◽  
Common Interest ◽  
Content Type ◽  
Academic Literature ◽  
Csr Strategies ◽  
Csr Strategy ◽  
Corporate Social

Purpose The purpose of this paper is to explore the connection between CSR and competition to contribute to the CSR concept through analysis of the conditions for its implementation. While fierce global competition has negative environmental and social impacts and may lead large companies to act irresponsibly, corporate social responsibility (CSR) academic literature, especially stakeholder theory, pays little attention to competition and market pressure. It only highlights the competitive advantage a CSR strategy represents for companies. Design/methodology/approach This work draws upon the academic literature in economics and strategic management, on mainstream CSR papers and on the official disclosure and communication from companies listed on the “CAC 40” of the French stock market. In this paper, the authors use the definition of corporate responsibility which integrates companies’ environmental and social concerns into all their activities. Findings The following three major findings arise. First, on a theoretical level and in terms of corporate disclosure on CSR, a large gap in how the economic view and the CSR view of competition are represented was noticed. Second, the limitations of the competitive advantage obtained by CSR strategy was observed while the “demand for virtue” is weak even if the stakeholders’ “expectations” for responsible practices are strong. The author proposes a typology of CSR strategies related to competitive situations. Third, the author underlines the paradox of the CSR competitive advantage: specifically, it is gained only if not imitable; i.e. if companies prevent the mimetic practices which could spread best practices for sustainable development. Originality/value This paper highlights the limits of the CSR concept within the liberal paradigm. The authors argue that the mainstream theoretical CSR framework based on the hypothesis of the convergence between firms’ objectives and the common interest is not relevant. The framework of the neo-institutional theory is more appropriate to analyse the mimetic behaviour in competitive markets and corporate commitments in sector-based codes of conduct that define new norms of social quality.

A citation analysis of corporate social responsibility (1970-2014): insights from Islamic perspective

2018 ◽  
Vol 9 (3) ◽  
pp. 621-654 ◽  
Author(s):  
Yazeed Alfakhri ◽  
Mohammad Nurunnabi ◽  
Demah Alfakhri
Keyword(s):  
Corporate Social Responsibility ◽  
Business Ethics ◽  
Social Responsibility ◽  
Citation Analysis ◽  
Academic Journal ◽  
General Direction ◽  
Content Type ◽  
Islamic Perspective ◽  
Depth Analysis ◽  
Corporate Social

Purpose The purpose of this paper is to analyse the citations of scientific research on the concept of corporate social responsibility (CSR) from 1970 to 2014. In particular, several interconnected research questions were investigated: How did the conceptualisation of CSR change from 1970 to 2014? What is the general direction of the change? How does Islamic CSR emerge? Design/methodology/approach An in-depth analysis was performed with the use of the data analysis tool available in the Web of Science. The study categorises CSR into four areas: business ethics and corporate governance; management; marketing; and others. The first three categories were based on the Chartered Association of Business Schools’ Academic Journal Guide 2010 and 2015 (UK). Findings The findings reveal that 67.19 per cent articles have been published based on the ranked journals of Academic Journal Guide 2010 and 2015. The findings of the study will help to inform future areas of CSR. The top journals which published most articles from Academic Journal Guide 2015 are Journal of Business Ethics and Corporate Social Responsibility and Environmental Management. Practical implications The findings suggest that the remit of sustainability from Islamic perspective is wider. Islamic marketing, as an area, remains largely in need of empirical research. The business communities should successfully integrate Muslim communities into their marketing strategies. Originality/value To the best of the knowledge, this is the first study to explore citation analysis of general CSR literature and Islamic CSR. The study finds that there has been an increase in interest in this subject of CSR and Islam in the recent years. Future research is needed on theory and methodological analysis of general CSR field and Islamic CSR field.

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