scholarly journals Industrial marketing research: a bibliometric analysis (1990-2015)

2019 ◽  
Vol 34 (3) ◽  
pp. 550-560 ◽  
Author(s):  
Leslier Maureen Valenzuela Fernandez ◽  
Carolina Nicolas ◽  
José M. Merigó ◽  
Francisco-Javier Arroyo-Cañada
Keyword(s):  
Design Methodology ◽  
Web Of Science ◽  
Marketing Research ◽  
Michigan State University ◽  
State University ◽  
Content Type ◽  
Industrial Marketing ◽  
The Usa ◽  
History Of ◽  
Leading Journals

PurposeThe purpose of this paper is to determine the most influential countries and universities that have contributed to science in the field of industrial marketing research during the period from 1990 to 2015.Design/methodology/approachBibliometric methodology is adopted, focusing on the most productive and influential countries and universities within this discipline, for the scientific community analyzing journals listed in the Web of Science (WoS) database from 1990 to 2015 and is supplemented by using VOS viewer to graph the existing bibliometric networks for each and every variable.FindingsEvidence that the USA and UK remain leaders in the investigation of industrial marketing research. Finland stands at the third place, leaving Australia and Germany behind. In reference to the universities, Michigan State University ranks as the leader.Research limitations/implicationsThe process of data classification originates from WoS. Moreover, to provide a comprehensive analytical scenario, other factors could have potentially been considered such as the editor’s commitment to leading journals, to partnerships and conferences, as well as other databases.Originality/valueThis paper takes into account alternative variables that have not been previously considered in previous studies, such as universities and countries in which the transcendental contributions to this field have taken place, providing a closer look, which gives rise to further discussions and studies with more detail to the history of this science in the future.

scholarly journals Journal of Behavioral Finance in retrospect

2019 ◽  
Vol 11 (4) ◽  
pp. 468-476
Author(s):  
Angelito Calma
Keyword(s):  
Behavioral Finance ◽  
Design Methodology ◽  
Web Of Science ◽  
Journal Articles ◽  
Content Type ◽  
Publication History ◽  
Novel Approach ◽  
The Usa ◽  
History Of ◽  
The Impact

Purpose The purpose of this paper is to examine the impact and contribution of the Journal of Behavioral Finance (JBF). Design/methodology/approach It uses the metadata from 328 journal articles (2004–2017) extracted from Scopus and Web of Science. The data included 2,602 author-submitted keywords, 1,825 index keywords and 310 abstracts. Findings Results indicate that JBF is still a young journal with 196 academic articles cited by 372 documents. Most citations come from JBF itself and the Journal of Behavioral and Experimental Finance. Mesly and Seiler are the most published, University of Gothenberg has more contributions than any other institution while the USA, Australia and UK represent nearly half of those citations. Investment policy is the most used author keyword next to behavioural finance, while risk is the most used index keyword. The most commonly used words in abstracts are investor or investors. The implications of and for JBF are discussed. Originality/value It is a unique and novel approach to analysing almost the entire publication history of the journal by using citation analysis.

scholarly journals Variations in American marketing practices of early 19th-century ceramic importers and dealers, reflecting culture and identity

2020 ◽  
Vol 12 (3) ◽  
pp. 345-375
Author(s):  
Neil Ewins
Keyword(s):  
19Th Century ◽  
Design Methodology ◽  
Marketing Research ◽  
Early 19Th Century ◽  
Content Type ◽  
Advertising Strategy ◽  
Political Views ◽  
The Usa ◽  
Anglo American ◽  
The 19Th Century

Purpose This paper explores the advertising strategy of crockery importers and dealers in relationship to their origins and backgrounds. This is a departure from earlier ceramic-history literature which tended to focus on the Staffordshire producers, with limited awareness on how the identity of importers and dealers influenced what products were sold, and their individual approaches to marketing. Design/methodology/approach Within a context of historical marketing research, this paper analyses newspaper advertising and commentary. It combines an examination of marketing practices with a wider consideration of the cultural identities of ceramic importers and dealers. The digitalization of historical records, combined with sophisticated search engines, makes it more feasible to examine a broader range of sources. Thus, modern research methods can enhance our understanding of production and demand and reveal how marketing strategy was diverse. Findings Awareness on how advertising was influenced by the backgrounds and socio-political views of importers and dealers demonstrates ways in which Anglo-American ceramic trade could be far more market-led. More significantly, marketing approaches were not necessarily responding to American demand, but rather that importers could engage in commissioning goods which reflected their own views on politics, religion or slavery. Originality/value Examining the advertising of importers demonstrates the complex relationship between production and ceramic demand. This paper opens up debates as to how far the advertising of other merchandise in the USA shows evidence of taking a more individual approach by the 19th century.

Literature analysis in relation to research on the five basic tastes

2019 ◽  
Vol 50 (1) ◽  
pp. 34-46 ◽  
Author(s):  
Andy Wai Kan Yeung ◽  
Thomas Hummel
Keyword(s):  
Design Methodology ◽  
Web Of Science ◽  
Similar Amount ◽  
Chemical Senses ◽  
H Index ◽  
Content Type ◽  
Umami Taste ◽  
Publication Number ◽  
The Family ◽  
The Usa

Purpose This study aims to investigate the literature concerning the five basic tastes and find out who contributed to these publications, where they were published and what concepts were investigated. Design/methodology/approach The Web of Science was searched to identify the relevant articles. For each paper, the full record and cited references were analyzed. Findings Sweetness received the most attention, with 6,445 publications, 144,648 citations and h-index of 137. It was followed by bitterness (5,606 publications and 125,525 citations), sourness (1,841 publications and 40,696 citations), umami (1,569 publications and 39,120 citations) and saltiness (1,547 publications and 33,627 citations). Though umami taste had similar publication number as salty and sour tastes, it had the highest number of average citations per publication (24.9). The USA, Japan, Germany and England were major contributors to research on every basic taste. Chemical Senses was the major outlet of taste papers. Terms from the titles suggested that multiple tastes were often co-investigated. Ikeda (1909) and Kodama (1913) were identified as the seminal references that laid the foundation of umami research. Originality/value Umami, although only added relatively late to the family of basic tastes, is a highly investigated principle that receives similar amount of attention as some other basic tastes, such as sourness and saltiness.

scholarly journals Charting relationship marketing practice: it really didn’t emerge in the 1970s

2015 ◽  
Vol 7 (4) ◽  
pp. 486-508 ◽  
Author(s):  
Mark Tadajewski
Keyword(s):  
Twentieth Century ◽  
Relationship Marketing ◽  
Design Methodology ◽  
Level Of Detail ◽  
Historical Period ◽  
Marketing Practice ◽  
Content Type ◽  
The Usa ◽  
History Of ◽  
Practical Implications

Purpose – This paper aims to provide a history of relational perspectives in marketing practice from the nineteenth through to the twentieth century. Design/methodology/approach – This paper engages in a systematic reading of published histories of retailing practice using the key attributes of transaction and relationship marketing as a conceptual framework to interrogate whether earlier practitioners were committed to either approach. Findings – This paper supplements the studies conducted in other domains that undermine the idea that relational practices were rejected in favor of transaction-type approaches during the industrialization of the USA and Canada. Practical implications – The content of this paper provides textbook authors with a means to fundamentally revise the way they discuss relationship marketing. It has a similar pedagogic utility. Originality/value – This paper studies the writings of practitioners known to be pioneers of retailing to unravel their business philosophies, comparing and contrasting these to known attributes of relationship marketing. It deals with an historical period that has not previously been studied in this level of detail by marketing historians.

“Diversity,” immigration, and the new American multi-racial hierarchy

2014 ◽  
Vol 29 (3) ◽  
pp. 285-303 ◽  
Author(s):  
Myrtle P. Bell ◽  
Dennis Marquardt ◽  
Daphne P. Berry
Keyword(s):  
Human Resources ◽  
Design Methodology ◽  
Differential Treatment ◽  
Organizational Diversity ◽  
Content Type ◽  
Racial Hierarchy ◽  
The Usa ◽  
History Of ◽  
Government Data ◽  
Practical Implications

Purpose – This paper aims to analyze the new multi-racial hierarchy in the USA. The authors propose that despite increasing diversity, a multi-racial hierarchy of privilege and disadvantage continues to exist. Due to the history of anti-Black discrimination and stereotyping in the USA, employers prefer native and immigrant non-Blacks to native and immigrant Blacks, and use non-Blacks to claim organizational diversity success. Design/methodology/approach – The authors propose that a multi-racial hierarchy, ordered as Whites, Non-White Non-Blacks, and Collective Blacks now exists, and use history, relevant theory, existing research, and government data to support their ideas. Findings – Evidence suggests that despite increased diversity, Whites remain most privileged, Blacks least privileged, and Asians and Hispanics tend to comprise the middle of the hierarchy. Even in organizations that are “diverse,” a multi-racial hierarchy results in different compensation, promotion, and layoff rates and differential treatment across groups. Research limitations/implications – Diversity within and across different racial and ethnic groups should be investigated. Employers' apparent diversity success may obscure the continued dominance of Whites, disadvantage of Blacks, and a color-based multi-racial hierarchy. Practical implications – Analyses of human resources data could help organizations identify and avoid discrimination and inequality even in “diverse” organizations. Originality/value – This paper focuses on the meaning of a new multi-racial hierarchy in ways that have not been previously considered.

B2B marketing renaissance in business schools

2019 ◽  
Vol 34 (8) ◽  
pp. 1839-1849
Author(s):  
Roberto Mora Cortez
Keyword(s):  
Delphi Method ◽  
Business School ◽  
Design Methodology ◽  
School Level ◽  
Content Type ◽  
B2b Marketing ◽  
Industrial Marketing ◽  
The Usa ◽  
The Impact ◽  
Business To Business

Purpose The purpose of this paper is to contribute to the elevation of the business-to-business (B2B) marketing field at the business school level. Design/methodology/approach The study follows a Delphi method. The authors conducted two rounds of discovery to answer: why do you think universities do not highly appreciate publications in Industrial Marketing Management, Journal of Business and Industrial Marketing or Journal of Business-to-Business Marketing? What would you suggest for improving the impact of such journals not only in the USA but around the world? Findings Through the analysis of the coding transcript, four categories were found to elevate the B2B marketing field at the business school level: B2B as uncommon ground, B2B researcher practices, marketing science underpinnings and B2B marketing journals management. Originality/value The value of current research is based on its explorative nature and application of grounded theory to provide a framework to analyze how to elevate the B2B marketing field at the business school level.

Rock versus pop: symbolic disputes at Rock in Rio music festival

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Isabella Oliveira Medeiros ◽  
Simone Evangelista ◽  
Simone Pereira de Sá
Keyword(s):  
Design Methodology ◽  
Social Constructions ◽  
Pop Music ◽  
Content Type ◽  
Digital Platforms ◽  
Music Festival ◽  
The Social ◽  
The Usa ◽  
History Of ◽  
Musical Genres

PurposeThe paper aims to discuss the tensions between rock and pop genres at Rock in Rio, the most significant music festival in Brazil (which also has had international editions in Portugal, Spain and the USA), analyzing the construction and consolidation of Rock in Rio as a rock-related brand and mapping the disputes, negotiations and controversies between rock and pop music fans.Design/methodology/approachThe authors analyze those facts from a framework composed by discussions about musical genres (Frith, 1996; Blacking, 1995), social constructions about rock and pop, as well as debates about taste as performance (Hennion, 2007) on digital platforms. The corpus consists of 58 posts published between 2018 and 2019 in the period prior to Rock in Rio 2019, analyzed qualitatively.FindingsBy recalling the history of Rock in Rio, the authors demonstrate that the discourses and strategies involving the festival are contradictory, which reflects on disputes about the meanings of festivals on social media. A diverse set of controversy was found, such as discussions about the artists' authenticity as well as arguments that refer to the social constructions linked to certain musical genres.Originality/valueThe paper analyzes the Rock in Rio music festival from a perspective that is not observed very often, offering insights about the relevance of music genres as mediators of the perception of the festival as a brand and the controversies involving fans and anti-fans.

Computer literacy through dance: the dancing computer project

2017 ◽  
Vol 13 (1) ◽  
pp. 26-40
Author(s):  
Charles B. Owen ◽  
Laura Dillon ◽  
Alison Dobbins ◽  
Matthew Rhodes ◽  
Madeline Levinson ◽  
...  
Keyword(s):  
Computer Literacy ◽  
Design Methodology ◽  
Michigan State University ◽  
Tablet Computers ◽  
State University ◽  
Error Performance ◽  
Ongoing Research ◽  
Content Type ◽  
Simple Program ◽  
Elementary Aged Children

Purpose The purpose of this paper is to present the design and evolution of the Dancing Computer project. Dancing Computer is an ongoing research project at the Michigan State University, which is developing a system that aims to increase computer literacy in elementary-aged children by teaching them first to read code before they write it. The main objective is to educate children on basic concepts of computer science. Design/methodology/approach Children are given tablet computers that present a simple program line-by-line that they execute as they pretend to be a computer. The programs are acted out on a portable dance floor consisting of colored tiles, and the program statements instruct the child to move, turn and act out dance poses and terminology. Findings The Dancing Computer prototype was tested in six different locations in 2016, reaching approximately 250 students. Learning was demonstrated by significant improvements in both task duration and error performance as students performed the activities. The most common errors were movement errors, where participants failed to move the correct number of squares. Social implications This project has the potential to increase the level of computer literacy for thousands of children. This project’s goal is to increase understanding of what a computer does, what a program does and the step-by-step nature of computer programs. Originality/value This is a unique and a different approach – the norm being to start students off writing code in some language. In Dancing Computer stages children as readers of programs, allowing them to pretend to be a computer in a fun and engaging activity while also learning how computers execute real programs.

US policy toward Taiwan

2016 ◽  
Vol 5 (3) ◽  
pp. 266-277
Author(s):  
Richard Clarence Bush
Keyword(s):  
Narrative Analysis ◽  
Personal Experience ◽  
Design Methodology ◽  
Content Type ◽  
Democratic Development ◽  
Political Status ◽  
The Usa ◽  
History Of ◽  
Democratic System ◽  
The Taiwan Strait

Purpose – The purpose of this paper is to explore how the USA seeks to promote its interests in peace and stability in the Taiwan Strait in the context of Taiwan’s unique political status and its democratic system. Design/methodology/approach – A narrative analysis examines the recent history of Taiwan’s democratic development and USA responses to it. Findings – The USA has responded in various ways to the dilemma of respecting the outcomes of elections in friendly democracies while protecting its own interests in peace and security. This was easy during the Ma Ying-jeou administration (2008-2016) but it is likely to become more difficult following Taiwan’s presidential election in January 2016. Originality/value – This study draws on personal experience and an in-depth understanding of Taiwan politics and US diplomacy.

Thirty years of the Journal of Business & Industrial Marketing: a bibliometric analysis

2017 ◽  
Vol 32 (1) ◽  
pp. 1-17 ◽  
Author(s):  
Leslier Maureen Valenzuela ◽  
José M. Merigó ◽  
Wesley J. Johnston ◽  
Carolina Nicolas ◽  
Jorge Fernando Jaramillo
Keyword(s):  
Publishing Industry ◽  
Scientific Research ◽  
Marketing Research ◽  
Content Type ◽  
Industrial Marketing ◽  
The Usa ◽  
Objective View ◽  
Number Of Publications ◽  
Practical Implications

Purpose The aim of this study is to reveal the contribution that Journal of Business & Industrial Marketing has to scientific research and its most influential thematic work in B-to-B since its beginning in 1986 until 2015, in commemoration of the 30th anniversary. Design/methodology/approach The paper begins with a qualitative introduction: the emergence of the magazine, its origins, editorial and positioning. Subsequently, it is based on bibliometric methodologies to develop quantitative analysis. The distribution of annual publications is analyzed, the most cited papers, the keywords that are mostly used, the influence on the publishing industry and authors, universities and the countries that have the most publications. Findings The predominant role of the USA at all levels is highlighted. It also highlights the presence (given its size and population) of the countries of Northern Europe. There is great interest in appreciating the evolution of the number of publications that are always increasing which demonstrates the growing and sustained interest in these types of articles, with certain times of retreat (often coincide with economic crisis). Research limitations/implications The Scopus database gives one unit to each author, university or country involved in the paper, without distinguishing whether it was one or more authors in the study. Therefore, this may bring some deviations in the analysis. However, the study considers some figures with fractional counting to partially solve these limitations. Practical implications After observing the different perspectives of the journal’s production, it allows to give an objective view of the evolution that the Journal of Business & Industrial Marketing has had in the past 30 years. Originality/value It is part of the trend that several journals (Journal of Marketing, Journal of Public Policy & Marketing, Journal of Marketing Research, Journal of Business Research) made special sections to show progress and contribution of these journals to scientific research.

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