Method emerging: a statement of poetics for a project-based PhD

2014 ◽  
Vol 14 (2) ◽  
pp. 134-149
Author(s):  
Mark Lyall
Keyword(s):  
Design Methodology ◽  
Integrated Approach ◽  
Theory And Practice ◽  
Creative Work ◽  
Creative Arts ◽  
Content Type ◽  
The World ◽  
Self Knowledge ◽  
Initial Choice

Purpose – The purpose of this paper is to give an account of the methods used for the author's project-based doctoral thesis, Hatred and History. The methodology is offered not as an exemplar, but rather as a case study of an integrated approach where exegesis and creative work are conceived as intertwining explorations of the same research materials. Design/methodology/approach – Hatred and History creatively explores the idea that science and intuition frame our experience of the world in distinct ways, and is expressed across an audio production and a written exegesis. The dyad of scientific and intuitive knowledge is embedded deeply within the production, from the initial choice of subject through the structuring and writing of the script to the techniques employed to write the music. This paper traces the transformation of the dyad from academic construct to creative construct, and should therefore be considered a statement of poetics. Findings – The creative exploration of science and intuition encouraged me to consider the “double articulation” of theory and practice, where poetics ceases to be merely a theory of rhetorical design and is assimilated into a theory of self-knowledge. Originality/value – This paper is offered in the hope that it will be of value to commencing PhD candidates in the creative arts who must navigate the waters between exegesis and creative output for themselves.

Dual branding: a case study of Wyndham

2018 ◽  
Vol 1 (3) ◽  
pp. 240-257 ◽  
Author(s):  
Giulio Ronzoni ◽  
Edwin Torres ◽  
Juhee Kang
Keyword(s):  
Design Methodology ◽  
Financial Economic ◽  
Theory And Practice ◽  
Case Study Methodology ◽  
Content Type ◽  
Body Of Knowledge ◽  
Study Methodology ◽  
Depth Interviews ◽  
Analysis Choice

Purpose The purpose of this paper is to analyze the theory and implementation of dual branding. The authors explore whether dual branding is a positive choice for two hotel brands belonging to the same firm and operating under the same roof, in this case, a Wyndham and a Wyndham Garden branded property. Design/methodology/approach A case study methodology was employed. In-depth interviews were conducted with managers regarding their decisions and implementation of a dual branding strategy. Findings The authors reveal the organizational, operational, technical, marketing, financial, economic and technological challenges experienced before, during and after the dual branding transition. Moreover, they reveal the results of the implementation and its consequences to the hotel and its customers. A conceptual model is presented with the goal of assisting and facilitating the investigation, analysis, choice and implementation of dual branding by hoteliers. Originality/value The present research expands the existing body of knowledge, bridges the theory and practice of branding in the lodging sector, advances dual branding theory and provides insightful implications for scholars and managers alike.

A case for the use of cyber-systemics to combat financial crime in Australia

Kybernetes ◽  
2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Brendan Walker-Munro
Keyword(s):  
Law Enforcement ◽  
World Economy ◽  
Design Methodology ◽  
Research Work ◽  
Integrated Approach ◽  
Financial Crime ◽  
Content Type ◽  
Potential Benefits ◽  
Systemic Design

Purpose Financial crime costs the world economy more than $1tn. Yet policing responses continue to apply traditional law enforcement methods to detect, identify and disrupt criminal actors in financial systems. The purpose of this paper is to challenge existing thinking around law enforcement practices in financial crime within an Australian context, by presenting an alternative model grounded in management cybernetics and systemic design (SD), which the author terms “cyber-systemics”. Design/methodology/approach This study reflects on prior research work across cybernetics and SD to suggest an integrated approach as a conceptually useful basis for considering regulation of financial crime, and to demonstrate utility using a case study. Findings The Fintel Alliance between financial crime regulators and financial institutions in Australia demonstrates a strong connection with, and example of, this study’s cyber-systemic regulatory framework. It will be demonstrated that the form of co-design framework offered under cyber-systemics is both consistent with cybernetic and SD literature, but also a means of avoiding regulatory disconnection in times of change and disruption. This study also invites consideration of how future forms of governance might be structured using cyber-systemics as a conceptual backbone. Research limitations/implications This work proposes a novel methodology at odds with traditional law enforcement ways of doing, inevitably requiring a change of regulatory mindset. In addition, this paper is purely conceptual and therefore more research on an empirical basis is required to prove the potential benefits in a real-world regulatory environment. Originality/value This is (to the author’s knowledge) the first conceptual exploration of blending SD and management cybernetics in the field of criminal law regulation.

From apprentice to construction manager and beyond: developing a talent pipeline

2009 ◽  
Vol 51 (3) ◽  
pp. 220-231 ◽  
Author(s):  
Eamonn McGettingan ◽  
Donal O'Neill
Keyword(s):  
Construction Industry ◽  
Peer Support ◽  
Design Methodology ◽  
Integrated Approach ◽  
Lessons Learned ◽  
Learning And Development ◽  
Content Type ◽  
Global Construction

PurposeThe purpose of this paper is to outline the approach taken within Kentz Engineers and Constructors to develop electrical technicians and other apprentices on an international basis.Design/methodology/approachThe approach adopted is that of a case study which describes activities and processes within the college and the rationale behind them supported by appropriate material.FindingsAn integrated approach is needed to developing qualified tradespeople as junior supervisors involving work rotation, mentoring, learning and development workshops and peer support. Corporate will, together with systems and infrastructure, is needed to be successful organization‐wide.Research limitations/implicationsThe paper is a case study that focuses on reflections from practice. Lessons learned and proposed will need to be tested in other organizations.Originality/valueThe paper provides original, tested solutions to problems that face the majority of organizations in the global construction industry and which will be familiar to all who manage the transition of apprentices into supervisory positions.

scholarly journals China’s AI Strike Force on COVID-19

2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Wilson Kia Onn Wong
Keyword(s):  
Artificial Intelligence ◽  
Design Methodology ◽  
Full Potential ◽  
Case Study Approach ◽  
Content Type ◽  
Study Approach ◽  
The World ◽  
Remarkable Progress ◽  
Made In

PurposeThis paper examines the methodical and highly efficacious manner in which China deployed its comprehensive AI (artificial intelligence) strategy to significantly stymie the spread of COVID-19 across the country.Design/methodology/approachThis study deploys a case-study approach, supported by the literature on existing and emerging AI and related technologies.FindingsThe onset of the COVID-19 pandemic has revealed to the world the remarkable progress China has made in AI and its accompanying ecosystem. More importantly, this outlier event demonstrates the surgical, hybridised manner in which China has utilised these emerging technologies in containing its spread (i.e. “AI Epidemiological Targeting”) and set itself on the path to unleashing their full potential (i.e. “AI Symbiosis Paradigm”). Nonetheless, China still needs to harness its rapidly advancing AI prowess in identifying COVID-19's pathogenesis and developing a proven vaccine.Originality/valueThis study presents a pioneering effort to analyse the deployment of AI and its ecosystem in the “war” against COVID-19.

Educating at scale: sustainable library learning at the University of Melbourne

2016 ◽  
Vol 37 (3) ◽  
pp. 149-161 ◽  
Author(s):  
Andrea Phillips
Keyword(s):  
Higher Education ◽  
Design Methodology ◽  
Integrated Approach ◽  
Library Services ◽  
Content Type ◽  
Key Stakeholders ◽  
Service Models ◽  
The University ◽  
Service Blueprint

Purpose – Most libraries in higher education are facing the challenge of providing valued and improved services with the same or fewer resources. Focussing on the library learning service at one university, the purpose of this paper is to consider how libraries can find new service models with contracting resources while aligning with institutional and professional values and providing value-in-use for end users and key stakeholders. Design/methodology/approach – Following a discussion of sustainability as relevant to library services, the paper presents a case study of one library’s approach to sustaining its library learning service. Findings – The sustainability of library services is aided by developing a service blueprint that provides direction and structure yet is dynamic and responsive. To be successful the approach should be grounded in resource realities, encourage scalability where possible and address the values and needs of key stakeholders. Originality/value – The paper presents a workable, integrated approach to managing a library learning service so that it delivers value and is sustainable.

The WTO at 20: an economist’s perspective

2015 ◽  
Vol 14 (3) ◽  
pp. 126-128 ◽  
Author(s):  
Thomas J Prusa
Keyword(s):  
World Trade ◽  
Design Methodology ◽  
Economic Methodology ◽  
Case Study Method ◽  
Content Type ◽  
Appellate Body ◽  
Economic Methods ◽  
The World ◽  
Wto Appellate Body

Purpose – This paper aims to clarify the role that economic methodology and approach can help the World Trade Organization (WTO) Appellate Body (AB)make better decisions. The author discusses two prominent disputes to demonstrate how economics could have resulted in improved AB decision. First, there is the question of whether countervailing duties can continue to be imposed subsequent to privatization of state-owned enterprises. Second, there is the frequently challenged zeroing issue. Design/methodology/approach – The author uses a case study method. He reviews the details of specific disputes and explains how standard microeconomic methods would have produced greater clarity in the determinations and hence promoted a more efficient dispute resolution process. Findings – In this commentary, however, the author addresses a frustration with the AB, namely, the reluctance of the AB to embrace economics in its decision-making. He argues that economic methods would produce superior determinations. Originality/value – This paper fulfils an identified need to document how economic methods would have led to better AB decisions.

Co-creation in design: how the UK company Own Label combines openness and ownership to manage talent

2014 ◽  
Vol 42 (5) ◽  
pp. 34-40 ◽  
Author(s):  
Thorsten Roser ◽  
Robert DeFillippi ◽  
Julia Goga Cooke
Keyword(s):  
Design Methodology ◽  
Market Analysis ◽  
Fashion Design ◽  
Niche Markets ◽  
Content Type ◽  
Creation Process ◽  
The World ◽  
The Uk ◽  
Practical Implications

Purpose – This case study of a fashion-design company aims to show how a co-creation initiative produces competitive advantage by nurturing creativity, expanding the company’s innovation capabilities and enabling it to engage with both taste-making customers and designers from anywhere in the world. Design/methodology/approach – In 2009, Fronteer Strategy, a Netherlands-based market-analysis firm published a conceptual framework for identifying specifically how a firm’s processes and initiatives employ co-creation. This case looks at how this theoretical framework compares with the actual complexities of the co-creation process developed by Own Label. Findings – Own Label’s co-creation approach is a hybrid model that utilizes more than one type of co-creation across its fashion-design process. Practical implications – What makes co-creation in design-intensive industries a disruptive approach is the democratization of the process by which design choices are made. Originality/value – Own Label is utilizing its hybrid models of co-creation in order to strategically position its self in niche markets, adapt faster to trends, as well as to be a design leader.

The Frankish model of disability psychotherapy in practice: an integrative model

2016 ◽  
Vol 10 (1) ◽  
pp. 74-81 ◽  
Author(s):  
Erica Elaine McInnis
Keyword(s):  
Design Methodology ◽  
White Supremacy ◽  
Single Case ◽  
Theory And Practice ◽  
Integrative Model ◽  
Community Settings ◽  
Mild Intellectual Disability ◽  
Content Type ◽  
Measuring Tool

Purpose – The purpose of this paper is to focus on the theory and practice of disability psychotherapy (DP) using the integrative Frankish model (2013a). This draws on the model’s use with a 28-year-old male with a mild intellectual disability (ID) who presented with a range of emotional and behavioural problems. Design/methodology/approach – A case study reporting on the practice of DP of psychodynamic orientation. Findings – Adaptations useful in providing DP with people with IDs and the type of issues which arise are reported. Research limitations/implications – DP is possible and beneficial in community settings. Limitations of a single case study include generalisability of findings. Originality/value – Existing papers focus on the model (Frankish, 2013a), development of the emotional development measuring tool (Frankish, 2013b) and contextual issues (Frankish, 2013c). This case study provides novel information on the practice of DP, and analysis of manifestations of white supremacy (Ani, 1994) in psychotherapy with people with IDs.

How can challenger marketers target the right customer organization? The A-C-O-W customer organization profiling matrix for challenger marketing

2019 ◽  
Vol 34 (2) ◽  
pp. 338-346 ◽  
Author(s):  
Weng Marc Lim
Keyword(s):  
Thematic Analysis ◽  
Design Methodology ◽  
Theory And Practice ◽  
Content Type ◽  
New Ideas ◽  
The Right ◽  
Business To Business ◽  
Practical Implications ◽  
Marketing Approach

PurposeThis paper aims to help challenger marketers identify and target the right customer organization.Design/methodology/approachThis paper adopts a customer organization profiling route to targeting for challenger marketing that is predicated on a thematic analysis of key findings of customer organization profiles from an international case study.FindingsThis paper introduces and explains the concepts of aggressiveness to succeed, compatibility of offerings, openness to new ideas and willingness to take action (or A-C-O-W) as components of a newly developed customer organization profiling matrix for challenger marketing.Research limitations/implicationsThe A-C-O-W customer organization profiling matrix offers a fresh conceptual outlook for targeting customer organizations using a challenger marketing approach in the contemporary business-to-business (B2B) marketplace.Practical implicationsThe A-C-O-W customer organization profiling matrix illuminates how challenger marketers can target the right customer organizations in the contemporary B2B marketplace.Originality/valueThe A-C-O-W customer organization profiling matrix is a pioneering concept for challenger marketing in B2B theory and practice.

Framework for a dynamic and responsive

2016 ◽  
Vol 65 (2) ◽  
pp. 207-222 ◽  
Author(s):  
Pankaj Sharma ◽  
Makarand S Kulkarni
Keyword(s):  
Supply Chains ◽  
Design Methodology ◽  
Spare Parts ◽  
Agile Methods ◽  
Content Type ◽  
Knowledge Repositories ◽  
The World ◽  
Opportune Time ◽  
The Right

Purpose – Armies around the world face the dilemma of reaching the right size of the logistics chain, without compromising the effectiveness of it. The stocking of spares for maintaining the equipment and the vehicles of the army is done with just in case philosophy which results in huge inventories that have associated holding and carrying costs. Material managers of the army must learn lessons from the industry about rightsizing their inventories. Concepts like lean and agile must find place in managing spares of army. Both these concepts have their inherent positives which must be exploited by making use of them at the opportune time. The paper aims to discuss these issues. Design/methodology/approach – The paper starts with discussing the case study of spare parts supply of army. The paper then presents a framework where both lean and agile methods of managing inventory can be used in army. The paper also brings out salient aspects of both these concepts as relevant to spares management in army. The paper also proposes use of automation incorporating MIMOSA database and Ontology-based knowledge repositories. Findings – The paper brings out the fact that both lean and agile supply chains can be used for spares replenishment in army. The paper also gives out a framework to implement the concept. Originality/value – This concept has been used in the field of healthcare, however, this paper is original in its approach to use it for the army spare parts replenishment. Use of Ontology and MIMOSA as proposed in the paper is also an original attempt.

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