scholarly journals Isn’t it time we transitioned to integrated sustainability? De-codifying the hard-soft divide from a systems-theoretic perspective

2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Fadwa Chaker ◽  
Samuel K. Bonsu ◽  
Majid K. El Ghaib ◽  
Diego Vazquez-Brust

Purpose The instrumental-normative divide that has historically characterized approaches to societal sustainability has also resulted in a rift between underlying mental models and methods destined to address the issue. This separation makes our understanding and tackling of the present global ecological problems only limited and ineffective. The present work aims to draw on theoretical background to develop a conceptual framework for transitioning to integrated corporate sustainability. Design/methodology/approach Drawing inspiration from Luhmann’s (1995) theory of social systems, we consider the instrumental (hard) and normative (soft) methods (Jackson 2019) for corporate sustainability as “conceptual systems” that derive much of traditional social systems’ attributes. These systems are autopoietic, complexity-reducing and functionally differentiated. Following Luhmann’s philosophical grounding, we suggest that integrating the two systems of hard and soft methods boils down to constraining both systems’ internal complexity by imposing limitations on their operational structures. This translates into a decodification–recodification process whereby new methods emerge as a combination of initially disconnected structures. Findings The proposed conceptual integration framework is applied to the case of the Sustainability Balanced Scorecard (SBSC) which has been recently subject to inconclusive controversy. Our work demonstrates that redesigning the SBSC’s architecture following the presented framework leads to embracing complexity, tensions and conflict all the while offering a systematic approach for properly identifying and quantifying cause–effect relationships. Moreover, the proposed framework scores high in Complexity and Systemicity measures, making it both durable and practically useful. More generally, this work drives home the point that an integrated approach to sustainability management is not only important but also feasible and theoretically durable. Research limitations/implications Theoretically, the present work underscores the contribution of systems theory, and particularly the Luhmannian perspective, to transcending some of the most salient “divides” in approaches to societal sustainability. The decodification–recodification process not only enables integrating two distinct conceptual systems, but it also transforms the divide into an opportunity to gain a fresher perspective on one of the most challenging issues of our time. This process may demand, however, some adjustments as we move across various function systems, which requires solid knowledge and understanding of the underlying “codes” that define the systems subject to integration. Practical implications This work implies that integration of varied and sometimes outwardly opposed function systems can and must be carried out to achieve larger societal impact. With respect to the illustrated case, the emerging dynamic SBSC offers a viable strategic planning platform whereby managers and stakeholders can concurrently define, forecast and adjust the societal strategy that maximizes triple bottom-line indicators and sustainable development impact. Social implications Providing decision and policymakers with integrated sustainability management approaches and instruments will have a direct benefit on enhancing the way systems, and large corporations in particular, treat and deal with nature and human beings. Originality/value We propose that proper integration of multiple function systems, employing integrative, unbiased and structured methodologies, can be decisive in challenging current practices in sustainability management and in providing informed guidance for making the high-stake decisions needed in the transition towards sustainable development of business and society.

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Yi-An Chen ◽  
Chun Liang Chen

Purpose The purpose of this study is to explore how creative-cultural hotels can achieve sustainable service design through the development of a holistic conceptual framework. Design/methodology/approach The authors created this framework using a qualitative exploratory multi-case study of four creative-cultural hotels in Taiwan. The framework comprises strategic, organizational and interface levels to describe the design process and implementation of service offerings that co-create value within a multifaceted network of actors. Findings The findings of this study show that incorporating local arts and culture into sustainable service design can generate unique value and experiences for customers. From the perspective of sustainable development, these hotels seek to add value by using local creative and cultural resources to ensure that they have a sound commercial base from which to showcase their cultural features. As such, this study recommends that the hotel industry shift its focus to a paradigm that provides a strategic and sustainability-framed vision to create value for society while protecting local natural and cultural resources. Originality/value This multilevel model reframes the development of customer value constellations through a holistic understanding of user experience, eco-design practice, service encounters aligned with user touchpoints and front-line employee capabilities. To integrate the perspectives of both service providers and their customers, the proposed model embeds these stakeholders within a single model through the vehicle of local value co-creation. This holistic framework can assist in designing sustainable service within the hospitality industry to deliver better services and customer experiences. The findings provide an illustration of how the proposed multilevel sustainable-development-oriented service design framework can serve as a useful tool in guiding hotels toward corporate sustainability.


2020 ◽  
Vol 12 (5) ◽  
pp. 609-621
Author(s):  
Justin Darayus Khodaiji ◽  
Dimitra Christopoulou

Purpose This paper aims to identify and analyse sustainable development in the Greek hospitality industry. Drawing on an evaluation of two leading hotel groups in Greece, TEMES S.A. and Grecotel Hotels and Resorts and their respective landmark hotels Costa Navarino and Grecotel (Lux Me) Rhodos, the authors focussed on the role that the United Nations (UN) Sustainable Development Goals (SDGs) have played in the industry and in a country heavily reliant on its tourism industry. Additionally, this paper examines and assesses the concepts of the triple bottom line and the circular economy and suggests practical approaches by which hotels may achieve sustainability. The recommendation relies on the belief that the two concepts are interconnected in tackling and achieving a successful vision of the future of sustainability through until 2030. Design/methodology/approach The case study focus with regard to the two hotel groups relied heavily on their respective 2018 sustainability reports. Additionally, further secondary research was conducted via several journal databases from 2013 to 2020. Third-party sites were also leveraged including the UN and Forbes. Findings It is evident that hotel companies often highlight their sustainability programmes online so that they are accessible to consumers and other stakeholders – including investors. This enables companies to create and close business loops in innovative ways. Their actions on sustainable development help the local economy and in turn help the country. This paper showcases examples of two leading Greek hotel groups, TEMES and Grecotel already working towards a more sustainable operating future. Originality/value In spite of research that was limited to secondary sources, the topic of sustainability in Greece is of great value as it is yet to be fully explored. This paper does yield some practical insights that will be of interest to the industry as to how to use the UN’s SDGs as pathway drivers for a successful circular economy.


2020 ◽  
Vol 12 (3) ◽  
pp. 275-292
Author(s):  
Pauline Milwood

Purpose The purpose of this paper is to better understand how Caribbean tourism micro, small and medium-sized enterprises (MSMEs) perceive their corporate sustainability and social responsibility (CSSR) practices during design and implementation of new innovations. This knowledge helps our understanding of how the uniquely tourist-dependent region of the Caribbean can, through the social innovation practices of MSMEs, maximize its contribution to attainment of the 2030 sustainable development goals. Design/methodology/approach This study uses a responsibility–sustainability framework premised on seven core subjects of the International Guidance (ISO 26000) for Social Responsibility and goals from the 2030 Agenda to analyze interview data from tour operators in five Caribbean Community (CARICOM) territories: Antigua, Barbados, Grenada, Jamaica and St. Lucia. Findings The results reveal that when designing new products and services, Caribbean tour operators contribute to sustainable development through social and economic change, responsible business model design, fair labor and operating practices, environmental sustainability and health and safety education. These behaviors do vary and are not consistent across the tour operators. Research limitations/implications Social and business planners and policymakers should create deliberate and purposeful mechanisms designed for Caribbean tourism MSMEs to have a fulsome understanding of how they might maximize contributions to the 2030 Agenda. Originality/value This work represents the first instance of use of the ISO 26000 Guidance in a Caribbean tourism context and provides insight into tour operators’ views toward corporate sustainability and CSSR.


2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Yury E. Blagov ◽  
Anastasia A. Petrova-Savchenko

Purpose The purpose of this paper is to explore the current status and identify the main trends in leading Russian companies’ corporate sustainability model transformation in the context of achieving the United Nations Sustainable Development Goals (UN SDGs). Design/methodology/approach A theoretical approach is based on the interpretation of corporate sustainability model transformation within the corporate social performance (CSP) framework. The corporate sustainability model is described according to Dyllick and Muff (2016) business sustainability (BST) 1.0-3.0 spectrum. The analysis is settled on survey data collected from leading Russian companies participated in the “Report on Social Investments in Russia” project conducted by the Russian Managers Association from 2008 to 2019. Findings This paper finds that the BST 2.0 is becoming a dominant model based on the “creating shared value” goal. The related CSP is characterized by their orientation to the principles of the UN Global Compact; by the emergence of a coordinating role for specialized departments of corporate social responsibility (CSR) and/or sustainability; and by the regular sustainability reporting. The SDGs are generally correlated with responsible business practices that are already in existence in companies. The emerging trend towards the advanced BST 3.0 model including the SDGs integration into the main business processes is constrained by the lack of active cooperation between companies. Research limitations/implications The research sample includes only large Russian companies with a significant industry diversity, participating in the “Report on Social Investments in Russia” project, thereby restricting the analysis of non-participants. The relatively low repetition of participants in this long-term project does also restrict the degree of generalization. Future research could be based on the findings of this paper to create and test hypotheses via a nationwide study of Russian businesses as well as cross-national comparative studies. Practical implications The analysis of the corporate sustainability model transformation through studying the key CSP framework elements could support Russian companies in creating systemic changes of their principles, processes and outcomes measurements in the context of achieving the UN SDGs. Originality/value This study contributes to existing literature by combining the corporate sustainability model transformation analysis with the CSP framework. It describes the experience of large Russian companies that publicly position themselves as national leaders in the field of CSR and sustainable development.


2015 ◽  
Vol 6 (2) ◽  
pp. 195-214 ◽  
Author(s):  
Sitalakshmi Venkatraman ◽  
Raveendranath Ravi Nayak

Purpose – The purpose of this paper is to gain more insight of the nature and strength of relationships among the three triple bottom line (TBL) outcomes, namely corporate environmental performance outcome (CEPO), corporate social performance outcome (CSPO) and corporate financial performance outcome (CFPO) and to evolve a roadmap for integrating sustainable business practices that facilitates in managing and improving their sustainable performance. Literature reports that currently businesses try to achieve economic, social and ecological goals independently resulting in silos. The interrelationships of TBL elements have not been explored and integrated. The literature has already pointed out that to achieve corporate sustainability, managers need to integrate TBL goals in all their business decisions. However, the question remains – how to integrate these three competing goals and this paper attempts to answer this question. Design/methodology/approach – In the research design, the authors use a quantitative research methodology with data collected by means of a survey questionnaire that included both descriptive and exploratory flavour. The empirical study examines the relationships of TBL elements as perceived by 85 different Australian-based large, medium, as well as small business organisations. The data collected were analysed by performing factor analysis on 21 items resulting in three latent factors that were aligned to TBL outcomes and the correlations among them were analysed to assess their interrelationships. Findings – The results of the study report weak, positive relationships existing between the TBL. This result has useful implications well-supported by the qualitative feedback. The paper argues that Australian managers do not see any strategic advantage in pursuing “beyond compliance” sustainable business practices, as they perceive no added value to their organisations’ financial performance outcomes. Integrating economic, social and ecological performances is seen as an additional management burden. Originality/value – While most of the TBL studies conducted worldwide focus on predominantly assessing large organisations toward responsible and sustainable business practices, this paper considers large, medium as well as small businesses. Also, economic, social and environmental issues are explored by organisations individually, while this study investigates their inter-connections. Through the empirical study, this paper provides recommendations and proposes a four-step roadmap with the participation of quality circles that would facilitate the integration of the social responsibility and environment protection practices into the core business operations paving way towards achieving corporate sustainability.


2019 ◽  
Vol 32 (5) ◽  
pp. 1023-1037 ◽  
Author(s):  
Honglei Liu ◽  
Sang Jin Kim ◽  
Huanzhang Wang ◽  
Kyung Hoon Kim

Purpose The purpose of this paper is to understand how market uncertainty affects sustainability management for long-term survival and growth. Design/methodology/approach Structural equation modeling is applied to evaluate the research model using data from a survey of 210 firms in China. Findings Empirical findings show that market uncertainty encourages entrepreneurship, which is an impetus for sustainability management. Economic and environmental responsibility positively affects balanced scorecard, but social responsibility does not. Research limitations/implications The study results show that economic and environmental responsibility is essential for success, but social responsibility appears to lack effect. Therefore, future research might further explore why social responsibility fails to enhance corporate performance. Practical implications When firms consider sustainability management for long-term survival and growth, they should not only strive to grow regional economic benefits but also adhere to environmental regulations and protect the local ecosystem. Originality/value This study observes how market uncertainty, entrepreneurship and corporate sustainability (economic, environmental and social responsibility) affect the overall performance of firms in China.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Simona Cosma ◽  
Rossella Leopizzi ◽  
Lorenzo Nobile ◽  
Paola Schwizer

PurposeThe purpose of this paper is to shed light an important limit of the Non-Financial Reporting Directive (NFRD) in pursuit of its substantial purpose, which is to achieve sustainability and contribute to achieving the objectives of United Nation (UN) Agenda 2030; the paper also suggests how to overcome those limits.Design/methodology/approachThe study used a survey of board members of listed and un-listed Italian companies. Data were analysed using an ordered probit model.FindingsThe results show that a greater involvement of a board member in the non-financial reporting process is associated with a stronger commitment towards sustainable development. Specifically, the involvement in materiality assessment is positively associated with more proactive behaviours towards sustainability.Research limitations/implicationsThe use of self-reported assessments on beliefs and behaviours and the application of an online survey are methodology limitations of the study. Regarding theory, the study contributes to the literature on corporate governance and sustainability, integrating upper echelons theory, which focuses on how individual attributes influence a firm's strategies and governance, with research on how leadership practices can have a positive impact on corporate sustainability goals.Practical implicationsThe paper underscores the opportunity for policymakers to increase the effectiveness of the NFRD through deeper involvement of the board members in the process of non-financial reporting. The results could also be of interest to governance bodies in terms of defining a board's tasks and practices to encourage the adoption of behaviours oriented towards a stronger engagement in sustainable issues.Originality/valueThis is the first study to provide evidence of the relationship between individual directors' tasks and behaviours, non-financial reporting and Sustainable Development Goals (SDGs). This study highlights some of the limits of the NFRD, even after the public consultation to revise it, and suggests how to overcome these limits.


2018 ◽  
pp. 1119-1141
Author(s):  
Alan D. Smith

The nature of SCM research is constantly evolving and must address a variety of concerns like poor service, large inventory levels, and friction among suppliers and manufacturers. Analytical databases and techniques in SCM are an important part of this research. Many researchers and practitioners have depended on secondary data, but given the dynamic nature of global competition, more recent and relevant data must be gathered. These efforts need to be geared to the development of properly managed supply chain relationships and corporate sustainability initiatives that ultimately promote broad-based sustainable development objectives for the good of people, plants, and profits (i.e., triple bottom-line).


Author(s):  
Alan D. Smith

The nature of SCM research is constantly evolving and must address a variety of concerns like poor service, large inventory levels, and friction among suppliers and manufacturers. Analytical databases and techniques in SCM are an important part of this research. Many researchers and practitioners have depended on secondary data, but given the dynamic nature of global competition, more recent and relevant data must be gathered. These efforts need to be geared to the development of properly managed supply chain relationships and corporate sustainability initiatives that ultimately promote broad-based sustainable development objectives for the good of people, plants, and profits (i.e., triple bottom-line).


2017 ◽  
Vol 13 (5) ◽  
pp. 661-678
Author(s):  
Maria Jose Murcia ◽  
Joleen Timko

Synopsis In 2014, PZ Wilmar announced a new oil palm business worth $650 million in Cross River State, which would aggressively expand Nigeria’s palm oil production. In July 2015, a year after the plan was announced, a report jointly released by Friends of the Earth US and Environmental Rights Action Nigeria alleged that Wilmar was not complying with Nigerian laws, and accused them of human rights violations, environmental destruction, fraud, and land grabbing. The multifaceted nature of the “Cross River State crisis” permits “close-ups” from different vantage points to analyze the economic, environmental, social, and governance implications of palm oil expansion from a corporate sustainability perspective. Research methodology The case was researched utilizing secondary data, all materials are readily available to the public. There is no disguise of any actual person or entity and no relationship between the authors and the organizations or individuals mentioned in the case. Relevant courses and levels The case is best used at graduate level. It is very well suited for a MBA-level sustainability, business and society, or corporate social responsibility, or business ethics courses. Theoretical bases The case is grounded on the stakeholder theory, yet offering a fresh perspective, leveraging on the uniqueness of the Nigerian context. The authors argue that, while the assessment of the stakeholder salience of environmental groups operating in Nigeria might be different vis-à-vis other countries with sounder institutional environments, the normative question on whether the company should address these claims persists. The authors also draw from the social movements literature and bring forth the idea that the characteristics of the Nigerian context may jeopardize the prospects of success of adversarial tactics such as the issuing of lawsuits and extensive media exposure, which have been deemed effective elsewhere.


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