scholarly journals Branded premiums in tourism destination promotion

2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Shasha Wang ◽  
Arnold Japutra ◽  
Sebastián Molinillo
Keyword(s):  
Experimental Design ◽  
Design Methodology ◽  
The Body ◽  
Brand Name ◽  
Tourism Destination ◽  
Content Type ◽  
Body Of Knowledge ◽  
The Impact ◽  
Practical Implications

Purpose The purpose of this paper is to test the influence of branded premiums or branded free gifts (e.g. a free of charge suitcase of a well-recognised brand) on tourism destination promotion. Specifically, the impact of brand name and price value of a branded premium on promoting a tourism destination was examined. Design/methodology/approach This research uses two experiment-based studies, applying a between-group experimental design. Findings The results revealed that appreciation leads to intention to visit the promoted destination when the branded promotion is offered. When a destination promotional offer contains a branded premium, consumers respond more favourably to the brand name of the premium than the price value of the premium. This finding applies to consumers’ responses to both the destination and the premium. Research limitations/implications This research adds to the body of knowledge on tourism destination promotion and the branding literature, specifically with promotional and branded premiums. Practical implications Mutual benefits can be obtained by both tourism destination marketers and premium marketers. Originality/value This research highlights the importance of branded premiums in tourism destination promotional offers. This research also shows the influence of the price value of a premium’s brand name in a tourism destination promotional offer.

scholarly journals Safeguarding adults practice and remote working in the COVID-19 era: challenges and opportunities

2020 ◽  
Vol 22 (6) ◽  
pp. 415-427
Author(s):  
Ann Anka ◽  
Helen Thacker ◽  
Bridget Penhale
Keyword(s):  
Design Methodology ◽  
The Body ◽  
Content Type ◽  
Social Distancing ◽  
Body Of Knowledge ◽  
Abuse And Neglect ◽  
Challenges And Opportunities ◽  
The Uk ◽  
Policy Guidance ◽  
The Impact

Purpose This exploratory paper aims to examine the literature on the impact of COVID-19 on safeguarding adults practice. Design/methodology/approach A literature search was carried out in recently published articles to locate literature relating to COVID-19 and safeguarding adults in the UK and internationally. This included policy guidance and law, to describe the existing knowledge base, gaps in practice and areas that may require further research. Findings The findings suggest that measures to curb the spread of the COVID-19 pandemic gave rise to remote working and virtual safeguarding practice. The findings highlight the need for empirical research into the impact of virtual safeguarding adults assessments and effective ways to support the needs and outcomes of those who may be at risk of or experiencing abuse and neglect while shielding, socially isolating or when working in an environment where social distancing is required. Research limitations/implications The paper is based on a review and analysis of published documents and not on other types of research. Originality/value Little is known about effective safeguarding adults practice in the era of shielding, self-isolation, social distancing and remote working. The paper adds to the body of knowledge in the field.

Zakat management

2020 ◽  
Vol 11 (2) ◽  
pp. 498-510 ◽  
Author(s):  
Musa Yusuf Owoyemi
Keyword(s):  
Design Methodology ◽  
Qualitative Method ◽  
The State ◽  
The Body ◽  
Viable Option ◽  
Content Type ◽  
Body Of Knowledge ◽  
The People ◽  
Practical Implications ◽  
The Ideal

Purpose The purpose of this study is to look at Zakat management and the crisis of confidence in the ability of the state and zakat agencies to dispense zakat to the rightful beneficiaries as mentioned in the Quran. Confidence is a very important element between the payers and collectors of zakat and when this is lost, it affects the willingness of the payers to give zakat to the zakat collectors (state or zakat agency). This crisis of confidence led to the need to look at the legality of the payer giving zakat directly to the beneficiaries and whether this is a sin as argued in certain quarters. Design/methodology/approach Using the qualitative method by using historical, analytical and critical tools, the research examines the concept of proximity in the distribution of zakat and based on this argues that giving zakat directly to the beneficiaries is a viable option when there is a crisis of confidence between the payer and the state or zakat agency. Findings Through the analysis of the opinions of scholars, the research affirms that scholars are divided on whether to pay zakat to the state or give it directly to the beneficiaries. Based on this, the research concludes that although the ideal is to give zakat to the state or zakat agency, but there is no sin in giving zakat directly to the beneficiaries especially where there is a problem of confidence in the state and/or zakat agency. Research limitations/implications The research discussed the legality of giving zakat to the recipients of zakat directly using the historical, analytical and critical tools. This shows that the research is qualitative in nature and is library based therefore limited in scope. Basically, this research is concerned with refuting the claim that it is a sin for zakat payers to give zakat directly to the recipients especially when there is a problem of trust in zakat agencies and a crisis of confidence in the ability of these agencies to do what is right with the zakat funds. This leaves room for further research on the issue. Practical implications It is important to create confidence in zakat agencies' collection and distribution of zakat so that it will encourage more Muslims to pay their zakat and allow it to reach as many people as possible. Encouraging the creation of a vetting organization by Muslim professional accountants and others that can help in making zakat agencies transparent and trustworthy. Social implications It emphasizes the importance of trust and confidence that institutions must project for the people to do business with them. Originality/value The research contributes to the body of knowledge on zakat collection and distribution. It shows the importance of trust and confidence in zakat management and recommended ways in which trust and confidence could be built in the effective collection and distribution of zakat.

The effects of cost-based contractor selection on construction project performance

2015 ◽  
Vol 20 (3) ◽  
pp. 235-251 ◽  
Author(s):  
Olugbenga Jide Olaniran
Keyword(s):  
Construction Projects ◽  
Construction Project ◽  
Poor Performance ◽  
Project Performance ◽  
The Body ◽  
Contractor Selection ◽  
Content Type ◽  
Body Of Knowledge ◽  
The Impact ◽  
Practical Implications

Purpose – This paper aims to present the outcome of a study conducted on the impact that cost-based contractor selection (CBCS) might have on construction project performance. Several criteria are normally used to select construction contractors, competitiveness of the quoted prices of the prospective contractors is one such important criterion. However, choosing contractors solely on the basis of the quoted price may cause poor performance in the construction project. Design/methodology/approach – A quantitative approach was adopted. A critical review of the literature was conducted to develop 50 survey questions relating to the problems that CBCS might have on construction project performance. Findings – Analysis of close data obtained from the survey of construction experts showed the nature of project performance problems associated with the CBCS to be project time delays and non-compliance with construction standards. The major reason they occurred was found to be the reduced profit margin for contractors. Research limitations/implications – The research sample size is small and restricted to construction professionals in Brunei. Practical implications – The study findings present updated information to construction professionals about the inherent impacts of choosing contractors based on cost. Furthermore, this study enhances the approach of selecting contractors within the construction industry. Originality/value – The study made strong and unique arguments about the problems associated with choosing construction contractors based on cost. This study contributes to the body of knowledge relevant to the management of construction projects.

The antecedents of tourist attitudes to revisit and revisit intentions for coastal tourism

2019 ◽  
Vol 13 (2) ◽  
pp. 218-234 ◽  
Author(s):  
Md Kamrul Hasan ◽  
Shamsul Kamariah Abdullah ◽  
Tek Yew Lew ◽  
Md Faridul Islam
Keyword(s):  
Design Methodology ◽  
The Body ◽  
Destination Image ◽  
Content Type ◽  
Body Of Knowledge ◽  
Revisit Intention ◽  
Beach Tourism ◽  
Revisit Intentions ◽  
The Relationship ◽  
Practical Implications

PurposeThis study aims to empirically examine the factors that are likely to affect tourists’ attitudes to revisit, which, in turn, influence their revisit intentions towards beach destinations.Design/methodology/approachData were collected through a personal-administered survey of 601 tourists from three leading beach destinations in Bangladesh.FindingsThe empirical results indicate that perceived destination risks affect neither tourists’ attitudes to revisit nor their revisit intentions. However, tourists’ satisfaction and destination image directly affect both their attitudes to revisit and their revisit intentions.Practical implicationsThe findings of this study contribute to the extension of the body of knowledge, especially in beach tourism settings where the proposed relationships have yet to be studied.Originality/valueCoastal-based beach tourism is one of the least researched areas in tourism literature. The relationship between tourist attitude to revisit and revisit intention is exclusive in tourism literature.

Understanding service quality: insights from the literature

2019 ◽  
Vol 16 (1) ◽  
pp. 64-90 ◽  
Author(s):  
Gyan Prakash
Keyword(s):  
Service Quality ◽  
Design Methodology ◽  
The Body ◽  
Journal Articles ◽  
Problem Structuring ◽  
Content Type ◽  
Body Of Knowledge ◽  
Service Delivery Systems ◽  
Effective Service ◽  
Practical Implications

PurposeThe purpose of this paper is to review the service quality (SQ) literature in order to understand issues involved in its conceptualization and operationalization.Design/methodology/approachThe paper uses systematic literature review method. The unit of analysis is peer-reviewed journal articles published during 1984 to 2017.FindingsFindings suggest manufacturing, banking, information technology, higher education, healthcare are the top sectors contributing to the SQ literature. More than 60 models of the SQ have been identified. Service-driven capabilities may be structured along adaptation with strategic drivers and imperatives, learning and alignment, and problem structuring. In doing so the SQ literature is evolving across overlapping phases of conceptualization, expansion, re-conceptualization and integration.Research limitations/implicationsThe paper contributes to the body of knowledge by presenting a unified synthesis of more than 814 articles published in the last three decades.Practical implicationsInsights from the paper will help practitioners in understanding customers’ expectations and accordingly configuring effective service delivery systems, setting standards and communicating value to end-customers. This in turn helps them in developing service-based competencies and achievement of competitive advantage.Social implicationsInsights from the paper may help in conceptualizing and delivering SQ-driven public services.Originality/valueThe paper synthesizes and presents various facets of the SQ as a unified body of knowledge.

Sharing knowledge processes for promoting innovation in small businesses

2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Ronen Harel ◽  
Dafna Schwartz ◽  
Dan Kaufmann
Keyword(s):  
Small Businesses ◽  
Design Methodology ◽  
Organizational Innovation ◽  
The Body ◽  
Content Type ◽  
Face To Face ◽  
Knowledge Processes ◽  
Body Of Knowledge ◽  
Industry Sectors ◽  
Practical Implications

PurposeThe purpose of this study is to examine the contribution of sharing knowledge processes aimed at promoting innovation in small businesses.Design/methodology/approachThe empirical study was conducted in Israel on a sample of 202 businesses in face-to-face interviews.FindingsThe study demonstrated that small businesses in the industry sectors that seek to promote innovation must implement processes for sharing knowledge. Interestingly, these processes contribute mainly to product, marketing and organizational innovation and less to process innovation.Practical implicationsThe study may contribute in a practical manner to assisting small businesses in the development and implementation of appropriate sharing knowledge processes for promoting innovation, and as a result, contribute to overall economic growth.Originality/valueThis study enriches the body of knowledge on managerial processes and on sharing knowledge processes for promoting innovation in this group of businesses, which has rarely been the focus of studies on innovation. The use of face-to-face interviews as a research tool facilitated obtaining knowledge that is generally not readily accessible.

Animation intensity of sponsorship signage

2018 ◽  
Vol 8 (2) ◽  
pp. 177-194
Author(s):  
Felix Otto ◽  
Christopher Rumpf
Keyword(s):  
Structural Equation ◽  
Linear Regression Analysis ◽  
Video Clip ◽  
The Body ◽  
Equation Modeling ◽  
Sporting Events ◽  
Content Type ◽  
Body Of Knowledge ◽  
The Impact ◽  
Practical Implications

Purpose Visual animation of sponsorship signage has become a frequently used technique at televised sports with the aim to increase viewer attention. The purpose of this paper is to investigate the impact of animation intensity of sponsorship signage on sport viewers’ attention and to examine viewers’ visual confusion as a reaction to increasing animation intensity. Design/methodology/approach Based on a lab experiment, eye-tracking methodology was applied to analyze the participants’ visual attention to animated sponsorship signage. The stimulus films showed a highlight video clip of a tennis match and included five different intensity levels of animated signage. The hypothesized causal relationships were tested by using linear regression analysis and structural equation modeling. Findings The results demonstrate that animation intensity of sponsorship signage positively influences sport viewers’ attention. The findings also reveal that animation intensity has no significant effect on sport viewers’ visual confusion. Practical implications The findings suggest the use of higher animation intensity levels for effective sponsorship communication in sports broadcasts. Furthermore, there is still more potential to improve sponsorship communication at televised tennis events as viewer confusion was not affected by animation intensity. Originality/value This research contributes to the body of knowledge by taking into account different intensity levels of animated sponsorship signage in a tennis event context. It is the first study that demonstrates the impact of animation intensity to improve sponsorship communication at televised sporting events.

Challenges of managing and preserving audio-visual archives in archival institutions in Sub Saharan Africa: a literature review

2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Donald Rakemane ◽  
Olefhile Mosweu
Keyword(s):  
Design Methodology ◽  
The Body ◽  
Sub Saharan Africa ◽  
Review Of Literature ◽  
Policy And Practice ◽  
Content Type ◽  
Body Of Knowledge ◽  
Environmental Controls ◽  
Sub Saharan ◽  
Practical Implications

Purpose The purpose of this paper is to identify challenges related to the management and preservation of audio-visual (AV) records and/or archives in archival institutions in Sub Saharan Africa and suggests strategies for resolving them. Design/methodology/approach This study is qualitative in nature and used content analysis from desk top review of literature to identify the challenges and suggested solutions. Findings Among others, the study revealed that budgetary constraints, poor environmental controls, ill-equipped staff and technological obsolescence are the major challenges hampering the efforts of archival institutions in Sub Saharan Africa to manage and preserve AV archives. Research limitations/implications The contextual differences due to existing political set ups in archival agencies in Sub Saharan Africa may or may not be receptive to some of the strategies suggested for the improvement of managing and preserving audio visual archives. Practical implications The paper provides practical solutions which can inform policy and practice; thus, if adopted by archival agencies, the findings can add to improvements in the management and preservation of AV records. Originality/value The study contributes to the body of knowledge on the preservation and management of AV archives in the context of Sub Saharan Africa.

What you get is not what you saw: exploring the impacts of misleading hotel website photos

2015 ◽  
Vol 27 (6) ◽  
pp. 1301-1319 ◽  
Author(s):  
Pei-Jou Kuo ◽  
Lu Zhang ◽  
David A. Cranage
Keyword(s):  
Physical Environment ◽  
Design Methodology ◽  
Emotional Responses ◽  
Brand Trust ◽  
Brand Name ◽  
Content Type ◽  
Product Experience ◽  
Study Results ◽  
The Impact ◽  
Practical Implications

Purpose – This research aims to investigate the impacts of misleading hotel website photos on consumers’ brand trust, emotional responses and negative word-of-mouth (WOM) intention. The magnitude of these impacts in different contexts was examined. Design/methodology/approach – This study employed a 2 (hotel segment: economy vs upscale) × 2 (expected product experience: hedonic vs utilitarian) scenario-based experimental design. A total of 240 consumers participated in this study. Findings – The study results show that, in the case of misleading hotel website photos, brand trust was lower for the upscale hotel. Consumers experienced greater anger and regret in the upscale hotel situation and were most angry if they stayed at an upscale hotel for a hedonic purpose. The eWOM intention was higher in the upscale hotel situation. In addition, it was found that hotel physical environment was more important for female and married consumers. Research limitations/implications – A hypothetical brand name was used in this study. Therefore, brand attitude changes and the influences of brand loyalty on consumers’ responses to misleading website photos were not examined. Practical implications – Upscale hotels and hotels that target leisure consumers need to make an effort to use truthful website photos and ensure that the physical environment is well maintained. Originality/value – No prior research investigated the impact of misleading hotel website photos. This research fills this gap in the hospitality literature.

Valuing specialised property using the DCF profits method

2016 ◽  
Vol 34 (6) ◽  
pp. 641-654 ◽  
Author(s):  
David Jansen van Vuuren
Keyword(s):  
Design Methodology ◽  
Mortgage Lending ◽  
The Body ◽  
Discounted Cash Flow ◽  
Content Type ◽  
Cost Approach ◽  
Body Of Knowledge ◽  
The Cost ◽  
Practical Implications ◽  
Technical Recommendations

Purpose The purpose of this paper is twofold: primary, to argue that the profits method, specifically a discounted cash flow (DCF)-based profits method, should be the preferred method of valuation when valuing specialised property. Secondary, to make technical recommendations in the application of the method. Design/methodology/approach Literature was reviewed on the theory of the profits method as well as physical valuations performed in practice. Improvements for the profits method are suggested from the review of six valuations conducted in South Africa in the specialised property sectors. A qualitative approach is followed in the research as broad principles are extracted from the valuation reports as implications and improvements for the profits method. Findings The profits method is more flexible and sophisticated than the cost approach in taking into account systematic and unsystematic risk. The profits method is more accurate than the cost approach in delivering a true reflection of the value of specialised property for any purpose but specifically for mortgage lending purposes and reduces the credit exposure risk of financial institutions. It also decreases pricing inefficiencies to be exploited by buyers and sellers. Practical implications Three improvements to the profits method are suggested. First, revenue could be forecasted based on a probability-weighted approach. Second, a modified capitalisation rate is suggested to the capitalisation rate formula in the calculation of G. Third, a market rental aggregation anchoring and judgement-based approach is suggested as rationale for determining the hypothetical rental split. Originality/value There seems to be a general lack in literature on the profits method of valuation and its application to specialised properties, specifically a DCF-based approach, with this paper being a technical contribution to the body of knowledge on this topic.

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