Capturing On-Line Social Network Link Dynamics Using Event-Driven Sampling

2009 ◽  
Author(s):  
Dan Corlette ◽  
Frank Shipman III
Keyword(s):  
Social Network ◽  
Network Link ◽  
Event Driven ◽  
On Line

scholarly journals Culture-Bound Items in the Formation of the Cinema Audiences

2017 ◽  
Vol 9 (2) ◽  
pp. 134-150
Author(s):  
Nina Aleksandrovna Voskolovich ◽  
Evgeny Nikolaevich Zhiltsov
Keyword(s):  
Social Network ◽  
Cultural Analysis ◽  
Cross Cultural ◽  
Market Segments ◽  
On Line ◽  
Social Communicative ◽  
Film Market ◽  
Cross Cultural Analysis

The article is devoted to the influence of economic, social, communicative and marketing factors on the audience and gives a cross-cultural analysis of consuming entertainment services including cinema attendance. Dwelling on the development of such film market segments as on-line cinemas, paid movie streaming, downloading films, games, music, etc.. which broaden the consumers choice and demonstrate the power of theatrical distribution competitors, the authors justify the use of marketing techniques (social network promotion, branding and co-branding programs, etc.) for enhancing the audiences commitment and loyalty.

The Algorithm Study of Support Vector Machine Based on Social Network of Public Opinions

2014 ◽  
Vol 513-517 ◽  
pp. 2394-2397
Author(s):  
Hong Biao Xie ◽  
Hong Jun Qiu
Keyword(s):  
Public Opinion ◽  
Social Network ◽  
Text Classification ◽  
Social Groups ◽  
Classification Problem ◽  
Support Vector ◽  
Social Stability ◽  
Social Phenomena ◽  
Svm Algorithm ◽  
Network Link

Public opinion refers to the certain social groups subjective reflection of certain social phenomena and reality within a period of time. The important measures to maintain social stability and the ruling party's ruling safety are to instantly master the dynamic public opinion and to actively guide social public opinion. In this paper, the author found the model of social network public opinion hotspot issues. The SVM algorithm is adopted to improve the information processing and analysis testing, effectively resolving the text classification problem. It verifies that this method plays an important role in the hot issues analyses of the network link.

scholarly journals Audience Selection for On-Line Brand Advertising: Privacy-Friendly Social Network Targeting

2011 ◽  
Author(s):  
Foster Provost ◽  
Brian Dalessandro ◽  
Rod Hook ◽  
Xiaohan Zhang ◽  
Alan Murray
Keyword(s):  
Social Network ◽  
Brand Advertising ◽  
On Line ◽  
Selection For

On-Line Event-Driven Hand Gesture Recognition Based on Surface Electromyographic Signals

2018 ◽  
Author(s):  
Stefano Sapienza ◽  
Paolo Motto Ros ◽  
David Alejandro Fernandez Guzman ◽  
Fabio Rossi ◽  
Rossana Terracciano ◽  
...  
Keyword(s):  
Gesture Recognition ◽  
Hand Gesture Recognition ◽  
Hand Gesture ◽  
Event Driven ◽  
On Line ◽  
Electromyographic Signals

scholarly journals Transformation of communication policy of Slovak companies

2021 ◽  
Vol 115 ◽  
pp. 03018
Author(s):  
Robert Vilagi ◽  
Michal Konecny ◽  
Frantisek Pollak
Keyword(s):  
Social Network ◽  
Information Sources ◽  
Business Management ◽  
Communication Policy ◽  
Continuous Increase ◽  
Reference Framework ◽  
Management Processes ◽  
On Line ◽  
Business Entities ◽  
Secondary Information

Innovation is a major accelerator of development. This is no different with regard to innovations in business management processes. The communication policy of business entities has been undergoing a transformation for more than two decades, where more and more emphasis is being placed on interactive forms of presentation, with which companies can better target selected markets. The aim of the study is to describe selected characteristics of the Slovak market in the light of the transformation from off-line to on-line. Through the analysis of secondary information sources, it is possible to state that on the Slovak market we record both a continuous increase in the share of social network use by companies, as well as an increase in expenditure on Internet promotion. The presented study maps the period until the outbreak of the COVID-19 pandemic, thus creating a reference framework for subsequent research into the effects of the pandemic on the communication activities of Slovak companies.

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