Cognitive Dissonance and Post-Decision Attitude Change in Six Presidential Elections

2001 ◽  
Vol 22 (3) ◽  
pp. 521-540 ◽  
Author(s):  
Ryan K. Beasley ◽  
Mark R. Joslyn
2021 ◽  
pp. 026540752110377
Author(s):  
Cassandra Alexopoulos

A longitudinal survey study was conducted to examine which strategies for reducing cognitive dissonance were used among men engaging in infidelity. Data were collected in two waves, 1 month apart ( n time1 = 1514, n time2 = 425), from a sample of male users of Ashley Madison, a “married dating” site targeting users who are seeking to engage in infidelity. Because perpetrators of infidelity may justify their behaviors differently depending on whether they cheated in an online environment, both online and offline infidelity behaviors were considered. Results indicated that attitude change and self-concept change were positively related to online infidelity, while only self-concept change was positively related to offline infidelity, suggesting their differential effectiveness for various communication media. Self-concept change, attitude change, and denial of responsibility were negatively related to psychological discomfort and perceived negative impact at time 2, indicating their relative success for reducing negative psychological outcomes compared to other strategies such as adding consonant cognitions.


2015 ◽  
Vol 18 ◽  
Author(s):  
Valérie Fointiat ◽  
Audrey Pelt

AbstractOur main purpose was to explore hypotheses derived from the Identification of Action Theory in a particular situation that is, a dissonant situation. Thus, we varied the identification (low versus high-level) of a problematic behavior (to stop speaking for 24 hours) in the forced compliance paradigm. Two modes of dissonance reduction were presented: cognitive rationalization (classical attitude-change) and behavioral rationalization (target behavior: to stop speaking for 48 hours). As predicted, the results showed that high-level identity of action leads to cognitive rationalization whereas low-level identity leads to behavioural rationalization. Thus, participants identifying the problematic behavior at a low-level were more inclined to accept the target behavior, compared with participants identifying their problematic behavior at a higher-level. These results are of particular interest for understanding the extent to which the understanding of the discrepant act interferes with the cognitive processes of dissonance reduction.


1965 ◽  
Vol 2 (4) ◽  
pp. 401-405
Author(s):  
Donald Auster

The comparative effect of factual and ideological propaganda was investigated by means of a controlled experiment in which matched groups were exposed to films exemplifying these persuasive techniques. Results disclosed the greater influence of the ideological film, which was also the least liked. Further analysis provided empirical support for cognitive dissonance as an explanation.


2009 ◽  
Vol 12 (11) ◽  
pp. 1469-1474 ◽  
Author(s):  
Vincent van Veen ◽  
Marie K Krug ◽  
Jonathan W Schooler ◽  
Cameron S Carter

Sports ◽  
2019 ◽  
Vol 7 (12) ◽  
pp. 249
Author(s):  
Melissa Hart

Through a personal narrative account, this paper explores the nature of the author’s cognitive dissonance experienced during a traverse of a high-altitude ski mountaineering objective (Nevado Ishinca 5530 m) in Peru’s Cordillera Blanca. The author experienced psychological discomfort in the ascent and a role of self in determining a continued commitment with the ski mountaineering challenge. Distraction, trivialization, act rationalization and finally attitude change were all used in attempt to reduce negative levels of cognitive dissonance. The lack of consonant cognitions to support abandoning the climb, the notion of free choice, the role of self-concept and self-esteem values motivated continued commitment until the negative levels of arousal subsided. Through a challenging mountaineering experience, I developed a greater self-awareness of the role of commitment to an objective which could be applied to other life events and experiences.


2006 ◽  
Vol 99 (2) ◽  
pp. 465-471 ◽  
Author(s):  
Wen-Bin Chiou

Adopting a reward strategy for inducing college faculty to teach online courses is expected to cause a positive shift of their attitudes. Based upon dissonance theory, a smaller reward will lead to greater attitude change, and this effect will be more pronounced in individualists. The results of an experimental study showed that individualist teachers exhibited greater attitude change under low reward than under high reward, but the reward effect was not prominent in collectivist teachers. Implications for enhancing college teachers' attitudes toward teaching online courses are discussed.


Author(s):  
Jeff Stone ◽  
John J. Taylor

Cognitive dissonance theory (CDT) was first introduced by Leon Festinger. Cognitive dissonance is the process by which people detect an inconsistency between cognitions, such as attitudes, beliefs, and behavior. When individuals become aware of an inconsistency between cognitions, they experience a state of psychological discomfort that motivates them to restore consistency. Factors such as the importance of the cognitions and the magnitude of the discomfort play a role in determining how people restore consistency. Festinger described three primary ways people can reduce dissonance: change a cognition; add new cognitions; or change the importance of the inconsistent cognitions. Many early studies showed that when people are unable to change their behavior, they will change their attitudes to be more in line with the inconsistent behavior. Over the years, CDT has undergone many challenges and revisions. Some revisions focus on the importance of cognitions about the self in the processes by which dissonance motivates attitude change. Others focused on the consequences of the behavior and various cognitive mechanisms that underlie the experience of dissonance. In the early 21st century, research has examined the underlying motivation for dissonance-induced attitude and behavior change, and how people prefer to reduce dissonance once it is present. And, as with the entire field of social psychology, dissonance researchers are also raising concerns about the replicability of classic dissonance effects and focusing their attention on the need to improve the methods the field uses to test predictions going forward.


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