SOCIAL MEDIA ADOPTION IN HIGHER EDUCATION: A CASE STUDY OF UNIVERSITI UTARA MALAYSIA

2015 ◽  
Vol 77 (4) ◽  
Author(s):  
Kamarul Faizal Hashim ◽  
Muhammad Afif Zamani ◽  
Muhammad Fuad Othman ◽  
Zaheruddin Othman ◽  
Alias Azhar
Keyword(s):  
Social Media ◽  
Quantitative Research ◽  
Teaching And Learning ◽  
Higher Learning ◽  
Early Adopters ◽  
Media Usage ◽  
Use Of Social Media ◽  
Universiti Utara Malaysia ◽  
Method Approach

The use of social media within higher learning institute has resulted positive impacts on students engagement in teaching and learning activities. Current studies have acknowledged the importance of social media as one of the facilitating tools that promotes active participations among students. Although higher learning institution is introduce to new innovation, but when it comes to adopting they are always considered as late adopter. Thus, these studies examine the level of social media usage among lecturers for teaching purposes. Besides that, this study also examines the motives and barriers that hinder lecturers from using social media for teaching purposes. This study adopts a quantitative research method approach. The finding of this research found that 70% of UUM lecturers used social media for teaching purposes and most of them are categorized as early adopters.

A university library’s use of social media during a time of crisis

2017 ◽  
Vol 66 (6/7) ◽  
pp. 456-467
Author(s):  
Sabelo Chizwina ◽  
Benford Rabatseta ◽  
Siviwe Bangani ◽  
Mathew Moyo
Keyword(s):  
Social Media ◽  
Teaching And Learning ◽  
Content Type ◽  
Media Usage ◽  
Study Approach ◽  
Library Users ◽  
Twitter Account ◽  
Use Of Social Media ◽  
University Setting

Purpose The purpose of this paper is to highlight how North Western University (NWU) Library used Facebook and Twitter to inform, educate and communicate with library users during the students’ protests #FeesMustFall Campaign. Design/methodology/approach This paper follows a case study approach to examine how Facebook and Twitter were used to inform, educate and communicate with library users during the #FeesMustFall Campaign. Data was obtained from the NWU Library’s Facebook Insights, the Facebook page itself and Twitter account, after which content was analysed. Findings The paper provides insights that the teaching and learning (educational) aspect still lags behind on social media usage in libraries. Given the period in question, the expectation would have been a higher percentage of posts that could be categorized as educational. Research limitations/implications The study is confined to one campus library of the NWU Libraries and the results cannot be generalised to the NWU. Practical implications Social media use policies should be developed and awareness created on their availability and meaning/implications to users. Originality/value This paper fulfils an identified need to study how social media can be used by academic libraries. The literature currently focuses on how Twitter has been used in library campaigns. This paper shows how Facebook can be used in a university setting during crises time.

Investigating the Effects of Social Media on Higher Education with a Case Study

2020 ◽  
Vol 19 (01) ◽  
pp. 2040023 ◽  
Author(s):  
Mamoun Masoud Abdulqader ◽  
Yousof Zohair Almunsour
Keyword(s):  
Higher Education ◽  
Social Media ◽  
Teaching And Learning ◽  
Faculty Members ◽  
The Other ◽  
Media In Education ◽  
Social Media Platforms ◽  
Use Of Social Media ◽  
Teaching Learning

This research aims to investigate the effects of social media use on higher education teaching and learning as well as the students’ academic performance. A total of 275 students and faculty members from the College of Computer Science and Information Technology at Imam Abdulrahman Bin Faisal University took part in the study. The participants answered survey questions to analyse information on their use of social media in education and how that has affected their teaching, learning and grades. A majority of the participants reported that they used social media in training. However, they also stated that social media platforms were beneficial in academic matters. The number of participants who stated that the use of social media in learning helped improve their grades was 43%. The other 57% thought that social media had no impact on their grades or had an adverse effect or were undecided.

scholarly journals A Case Study on Week without Walls (WWW) in UiTM Negeri Sembilan: Critical Reading and Creative Writing beyond the Second Language Classrooms

2019 ◽  
Author(s):  
Wan Zumusni Wan Mustapha ◽  
Mohd Nur Fitri Mohd Salim ◽  
Irma Ahmad ◽  
Sheela Paramasivam
Keyword(s):  
Social Media ◽  
Second Language ◽  
Creative Writing ◽  
Teaching And Learning ◽  
Learning Experience ◽  
Critical Reading ◽  
Language Classrooms ◽  
Flipped Classrooms ◽  
Use Of Social Media

Teaching and learning critical reading and creative writing in the second language have gone beyond the four walls of classrooms and language classrooms. Apart from flipped classrooms, where lessons and assignments can be conducted and done during weekends, public holidays and festive breaks, Universiti Teknologi MARA has moved another step in implementing Week without Walls (WWW) where students learn in a less structured way outside the classrooms. Qualitative method namely case study is used to design the research methodology for this study. The focus on the case study is to see how learning is demonstrated through the use of social media. The case study on diploma and degree students from three faculties found that WWW has increased motivation and interest in teaching and learning of second language reading and writing. Other than using the usual teaching videos, notes on the online platform, students are asked to read Reader’s Digest magazines and post a caption of an interesting article or activity they have read on the social media. Using social learning theory, analysis of the students’ narratives on social media postings reveal that given the freedom to demonstrate their learning experience, students can be creative by posting pictures and videos of what they have read on their social media and realize that learning is not just for assessments.

scholarly journals Analyzing Social Media And Learning Through Content And Social Network Analysis: A Faceted Methodological Approach

2016 ◽  
Vol 3 (3) ◽  
pp. 46-71 ◽  
Author(s):  
Anatoliy Gruzd ◽  
Drew Paulin ◽  
Caroline Haythornthwaite
Keyword(s):  
Social Media ◽  
Teaching And Learning ◽  
Methodological Approach ◽  
Daily Lives ◽  
Network Analyses ◽  
Short Period ◽  
Multi Method Approach ◽  
Use Of Social Media ◽  
Method Approach ◽  
Potential Use

In just a short period of time, social media have altered many aspects of our daily lives, from how we form and maintain social relationships to how we discover, access and share information online. Now social media are also affecting how we teach and learn. In this paper, we discuss methods that can help researchers and educators evaluate and understand the observed and potential use of social media for teaching and learning through content and network analyses of social media texts and networks. This paper is based on a workshop given at the 2014 Learning Analytics and Knowledge conference, and presents an overview of the measures and potential of a multi-method approach for studying learning via social media. The theoretical discussion is augmented with study of the case of Twitter discussion from a cMOOC class.

scholarly journals Social Media Usage in e-Government: Evidence from Suriname

2017 ◽  
Vol 7 (2) ◽  
pp. 75 ◽  
Author(s):  
Muhammad Firdaus Samijadi
Keyword(s):  
Social Media ◽  
Implementation Strategies ◽  
Successful Implementation ◽  
Online Participation ◽  
Media Usage ◽  
The Social ◽  
Social Media Platforms ◽  
The Government ◽  
Use Of Social Media

Social Media has made its’ way of playing an important role in e-Government implementation strategies. Many governments include social media as a tool to approach and engage its’ citizens, to increase transparency, trust and online participation. Although social media is not yet fully understood by governments on how to effectively utilize social media as a tool to be beneficial to the government and the general public. This research focuses on the Social Media activity of the Government Departments of Suriname. With around 1.9 billion active users, Facebook is one of the largest social media platforms in the world. This study furthers analyzes how active social media accounts are being used by the departments and how online users respond to departmental online activities. In order to achieve the goal of this paper, the 14 social media accounts of Suriname government departments will be taken as a case study. Several accounts indicate that government to citizen engagement show much potential for citizens’ active online participation. While the use of social media in e-Government initiatives is a feasible approach to successful implementation, there are still some improvement governments should take into consideration to increase online participation and fulfilling the needs of their citizens.

scholarly journals Use of Social Media in Dental Education: A Single Institutional Study

2021 ◽  
Vol 16 (2) ◽  
pp. 141-152
Author(s):  
Nor Faharina Abdul Hamid ◽  
Azlan Jaafar
Keyword(s):  
Social Media ◽  
Teaching And Learning ◽  
Learning Experience ◽  
Dental Students ◽  
Demographic Variables ◽  
Media Usage ◽  
Integration Of Technology ◽  
Use Of Social Media ◽  
Self Administered Questionnaire

Educational landscape has changed drastically over the past decades with the integration of technology to support the role of educators. The objectives of this study were to examine the use of social media application among dental students and to investigate significant demographic variables with regard to social media use for academic purposes. All dental students across all academic years were invited to participate in a self-administered questionnaire (content validated, pre-tested) survey conducted online via Google Forms. Overall response rate was 67.8%. Of the 244 respondents, 99.1% owned smartphones, with a majority of them were iPhone and Android users. Notably, 91.4% of the respondents had access to internet data via a third generation (3G) mobile carrier and WiFi connection. A majority of the respondents (97.1%) used social media to communicate or connect with friends whereas 5.7% of them used it for business purposes. There was no significant association between gender, year of study and type of internet access with the mean of social media usage for academic purposes (p > 0.05). Most of the respondents preferred YouTube (74.6%) and Google (73.7%) for seeking information in their study. In conclusion, we found that majority of respondents had acknowledged the importance of social media in education. Our findings suggest the potential value of integrating social media in teaching and learning activities to enhance students’ learning experience.

scholarly journals Using social media to engage and develop the online learner in self-determined learning

2014 ◽  
Vol 22 ◽  
Author(s):  
Lisa Marie Blaschke
Keyword(s):  
Social Media ◽  
Cognitive Skills ◽  
Teaching And Learning ◽  
Learning Activity ◽  
Learning Technology ◽  
Media Technology ◽  
Online Classroom ◽  
Course Content ◽  
Use Of Social Media

Social media technology provides educators with an opportunity to engage learners in the online classroom, as well as to support development of learner skills and competencies. This case study explores the role of social media in promoting cognitive and meta-cognitive learner development while using a heutagogical teaching and learning approach. Research was conducted using questionnaires and interviews and incorporated the perspectives of both students and instructors on the use of social media in the online classroom and how media influenced interaction and learner development. Results indicate that students perceived specific social media (Google Docs, mind mapping and e-portfolio software) in conjunction with a unique learning activity as influencing specific cognitive and meta-cognitive skills (constructing new knowledge, reflecting on course content, understanding individual learning process). Research also indicated an increase in student familiarity with using social media and student research skills. This paper presents the findings from the case study, as well as general guidance to instructors for incorporating social media in the online classroom.Keywords: social media; heutagogy; e-learning; self-determined learning(Published: 10 November 2014)Citation: Research in Learning Technology 2014, 22: 21635 -http://dx.doi.org/10.3402/rlt.v22.21635

LECTURERS’ AND STUDENTS’ PERCEPTION OF SOCIAL MEDIA FOR TEACHING AND LEARNING DURING THE COVID-19 PANDEMIC: A CASE STUDY OF ACHIEVERS UNIVERSITY, OWO, NIGERIA

2021 ◽  
Vol 5 (1) ◽  
pp. 288-301
Author(s):  
T. O. Omotehinwa ◽  
A. A. Adeniyi ◽  
T. S. Adenegan
Keyword(s):  
Social Media ◽  
Best Practices ◽  
Online Teaching ◽  
Teaching And Learning ◽  
Online Courses ◽  
Ease Of Use ◽  
Descriptive Statistics ◽  
Online Data ◽  
Use Of Social Media

This study examined the perception of lecturers and students of Achievers University, Owo, Nigeria, about the use of social media for teaching and learning during the COVID-19 pandemic. The study, was carried out on 123 lecturers and 487 students from the 4 existing colleges through 5-point Likert scale questionnaires administered online. Data collected were analyzed using t-test and ANOVA in addition to the descriptive statistics. The findings of this study show that, social media was perceived to be useful for teaching by lecturers while students have a negative perception about its usefulness and ease of use. The study recommends that lecturers must be exposed through seminars and conferences to the best practices for developing and delivering online courses to make online teaching very productive and enjoyable for both lecturers and students

scholarly journals Analysis of Using of Social Media as Communication for Lectures at PTKIN: Case Study of Da’wa Management of IAIN Sultan Amai Gorontalo and IAIN Pare-Pare

2020 ◽  
Vol 2 (1) ◽  
pp. 170-180
Author(s):  
Dian Adi Perdana ◽  
Afidatul Asmar
Keyword(s):  
Social Media ◽  
Online Learning ◽  
Social Relations ◽  
Teaching And Learning ◽  
Human Life ◽  
Modern Human ◽  
Online Lectures ◽  
The Social ◽  
Use Of Social Media

Social media is a tool that cannot be separated from modern human life, regardless of age, location, profession, and status. Every message can be sent quickly and right to other people both short and far distances. The covid-19 outbreak makes everyone do social distancing to minimize the spread of the virus, including teaching and learning activities at schools and campuses. This research discusses social media that has used by students and lecturers in their online learning with various platforms directed by lectures or campus that occurred in students of the Da’wa Management department at IAIN Sultan Amai Gorontalo and IAIN Pare-Pare. This discussion aims to determine the analysis use the social media during the online learning period which has occurred in the last semester, so it will provide benefits to researchers and intellectuals to explore and learn effective ways of organizing online learning in the future. This study used a descriptive qualitative method that occurred in two different places (IAIN Sultan Amai Gorontalo and IAIN Pare-pare. The researcher collected data by observation, documentation, and interviews with several structured and non-structured questions. The data that has been collected and analyzed by the researcher to give conclusions from the problems that have been found. The results of this study indicate that the use of social media as communication for online lectures in the Da’wa Management Department of IAIN Sultan Amai Gorontalo and IAIN Pare-Pare is effective with several notes related to minor numbers on students' understanding of the material, personal enjoyment, influencing attitudes, social relations between students and lecturers. students and personal actions during the Covid-19 pandemic.

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