scholarly journals The households purchase behavior and visitors shopping – amusing centre Olympia

2006 ◽  
Vol 54 (6) ◽  
pp. 47-56 ◽  
Author(s):  
Miroslav Foret
Keyword(s):  
Czech Republic ◽  
Life Style ◽  
Main Part ◽  
Marketing Research ◽  
Purchase Behavior ◽  
Sociodemographic Characteristics ◽  
The Czech Republic ◽  
Empirical Results ◽  
Contemporary Life ◽  
Shopping Orientations

The first part of the paper is devoted to the problems of the households purchase behavior in the Czech Republic. The main part is based on own empirical results from own marketing research conducted in 2005–2006. The results concerns on influences of food-stuffs purchases, clothes and shoes purchases, household equipments purchases and differences among them. In the second part is presented increasing number of shopping – amusing centres in the Czech Republic. These trends are changing purchase behavior our consumers. In Spring 2006 was conducted own marketing research of visitors shopping – amusing centre Olympia in Brno Modřice. Some more detail results give their basic sociodemographic characteristics as well as shopping orientations. The purchase in the shopping – amusing centres is a part of the contemporary life style, leisure and amusement.

scholarly journals Consumer behavior and decision making at beverage purchases

2005 ◽  
Vol 53 (6) ◽  
pp. 63-74 ◽  
Author(s):  
Miroslav Foret
Keyword(s):  
Decision Making ◽  
Czech Republic ◽  
Consumer Behavior ◽  
Life Style ◽  
Marketing Research ◽  
The Czech Republic ◽  
The Third ◽  
Shopping Centres ◽  
Life Style Changes ◽  
Contemporary Life

The first part of the paper is devoted to the theoretical problems of consumer behavior and decision masking. In the second part is used so called “beer local patriotism” as an concrete example of the mentioned problems. The third part presents own empirical results from marketing research in the Czech Republic in October−November 2004. The fourth part contents description of the contemporary life style changes and its influences for consumer behavior. In the fifth part is the purchase seen as a part of the contemporary life style and entretaiment. The last part deals with the changes of consumer behavior in the shopping centres.

scholarly journals Customer Preferences for Organic Agriculture Produce in the Czech Republic: 2016 and 2019

Agriculture ◽  
2021 ◽  
Vol 11 (10) ◽  
pp. 968
Author(s):  
Martina Zámková ◽  
Stanislav Rojík ◽  
Ladislav Pilař ◽  
Martina Chalupová ◽  
Martin Prokop ◽  
...  
Keyword(s):  
Czech Republic ◽  
Organic Agriculture ◽  
Organic Food ◽  
Marketing Research ◽  
Conventional Agriculture ◽  
Promising Alternative ◽  
The Czech Republic ◽  
Customer Preferences ◽  
Favourable Change ◽  
Customer Attitude

The article analyses the customer attitude towards the qualities and benefits of organic agriculture production for farmers and customers in the Czech Republic, comparing the situation in 2016 and 2019. More than 2500 respondents were subject to the marketing research in the years 2016 and 2019. The data were processed using correspondence analysis and logistic regression. The research study shows that the number of respondents who consider organic food is growing; at the same time, there is a rather large share of consumers who believe organic food to be of better quality. The results show a favourable change in the popularity of organic food. While, in 2016, the main decisive factor in shopping for organic food was its price, in 2019, the main criterion, for the respondents, was quality, with the criterion of price being complemented by the perception of organic food as healthier than conventional food. At the same time, it was established that, the amount spent on organic food in 2019 was higher than that in 2016. This finding was in positive correlation with the increase in respondents’ income. For farmers, organic farming is a promising alternative to conventional agriculture due to a rising demand for organic produce.

Local Public Service Delivery Arrangements in the Czech Republic and Slovakia

2016 ◽  
pp. 405-423
Author(s):  
Juraj Nemec ◽  
Jana Soukopova ◽  
Beata Mikusova Merickova
Keyword(s):  
Czech Republic ◽  
Service Delivery ◽  
Public Service ◽  
Main Part ◽  
Public Services ◽  
Final Part ◽  
The Czech Republic ◽  
Local Public Services ◽  
Eu Member States ◽  
New Eu Member States

This chapter discusses the issue of efficiency of the different modes of the provision of local public services in two selected new EU member states – the Czech Republic and Slovakia. The Czech Republic and Slovakia have a long common history and it is feasible to include both of them in the analysis. The first main part of the chapter analyses the history, transformation and the current local public delivery arrangements in the Czech Republic and Slovakia with the focus on the efficiency of the different modes of production. The final part tries to explain the main purposes behind the fact that externalisation does not deliver visible improvements.

scholarly journals The use of social and cultural potentials in regional development

2012 ◽  
Vol 49 (No. 12) ◽  
pp. 579-582
Author(s):  
T. Marek ◽  
T. Martinec
Keyword(s):  
Czech Republic ◽  
Rural Development ◽  
Regional Development ◽  
Main Part ◽  
Cultural Impact ◽  
Rural People ◽  
The Czech Republic ◽  
Perceived Needs ◽  
Two Factors

The paper deals with problems of regional (rural) development, especially with social and cultural impact on rural development. In the introductory chapter, authors reviewed economical and sociological concepts related to the Integrated Endogenous Regional Development (IERD). In the main part of the paper, authors discuss the presumptions of successful implementing of the IERD concept in the Czech Republic: 1) How are the opinions of rural people (public opinion) respected in the designed projects; and 2) The responsibility of the project designers to the regionally perceived needs. These two factors should be in harmony.

scholarly journals Do Sociodemographic Characteristics in Waste Management Matter? Case Study of Recyclable Generation in the Czech Republic

2019 ◽  
Vol 11 (7) ◽  
pp. 2030 ◽  
Author(s):  
Kristyna Rybova
Keyword(s):  
Czech Republic ◽  
Social Life ◽  
Developed Countries ◽  
Individual Characteristics ◽  
Point Of View ◽  
Situational Factors ◽  
Sociodemographic Characteristics ◽  
Spatial Effects ◽  
Waste Generation ◽  
The Czech Republic

The generation of recyclables in the Czech Republic has long been under the European average, but the proportion from municipal waste as a whole has been growing over the past few years. Previous research in the Czech Republic mainly focused on organizational or situational factors explaining recycling performance in municipalities. This study focuses on individual characteristics that are connected, among other things, to ongoing demographic changes. Currently ongoing sociodemographic development in the Czech Republic, as well as other developed countries, influence a broad range of aspects of social life, including waste generation and its structure. This paper aims at quantifying the relation between the sociodemographic characteristics of municipality inhabitants and recyclable generation. For this purpose, 13 variables describing inhabitants, households, and housing in 4897 Czech municipalities were selected that could influence the generation of recyclables according to foreign studies. Data were analyzed using multidimensional linear regression. Even though the resulting model only explains 9%, it is statistically significant and implies that sociodemographic variables can help explain recyclable generation. From this point of view, important variables are average household size, share of tertiary educated people, share of family houses, purchasing power per person, percentage of people employed in agriculture, and sex ratio. To increase the explained variability and emphasize local differences in recyclable generation, we also used geographically weighted regression (GWR). GWR results show that, to understand waste generation (at least in the Czech Republic) on a municipal level, it is necessary to also consider spatial effects and regional specifics.

scholarly journals Customer purchase behaviour and shopping in B2C e-commerce

2019 ◽  
Author(s):  
Petra Jílková ◽  
Petra Králová
Keyword(s):  
Czech Republic ◽  
Business Processes ◽  
Shopping Behavior ◽  
Purchase Behavior ◽  
The European Union ◽  
Behavioral Differences ◽  
Cultural Backgrounds ◽  
The Czech Republic ◽  
The Impact ◽  
Practical Implications

Purpose – digitalization of business processes, cultural backgrounds and consequences on behavioral differences make a direct impact on customer purchase behavior across different countries. The main aim of this paper is to analyze the effect of the economic situation in the selected countries regarding the e-commerce business. Research methodology – first, the paper presents a theoretical model for customer purchase behavior and the develop-ment of the theory in the B2C e-commerce context. Second, it is analyzed the main aspects of shopping behavior in se-lected countries. Findings – a difference between traditional and e-commerce customer purchase behavior model was found. Next, the re-search shows the main characteristics of shopping in B2C and provides a better understanding of the impact of digitaliza-tion. Research limitations – research will focus on the shopping in B2C e-commerce market in the Czech Republic, Lithuania and in the European Union. The data is based on the Czech Statistical Office, which covers a period from 2010 to 2018 and the respondents of the survey purchased online in the 12 months prior to 2018. Practical implications – the paper confirmed the fact that the B2C e-commerce market in the Czech Republic is developed and has potential to grow nationally and internationally. It is necessary to further investigate the relationship between cus-tomer purchase behavior, e-commerce, and other economic indicators, possibly including other factors. Originality/Value – the paper investigates online shopping for the period between 2010–2018. Finally, the authors dis-cuss the theoretical and practical implications of these results.

scholarly journals The Assessment of the Character Profile of Wood-based House Users in the Czech Republic

2015 ◽  
Vol 63 (5) ◽  
pp. 1697-1709
Author(s):  
Josef Lenoch ◽  
Petra Hlaváčková
Keyword(s):  
Czech Republic ◽  
Educational Attainment ◽  
Questionnaire Survey ◽  
Marketing Research ◽  
Construction Sector ◽  
The Czech Republic ◽  
Common User

In the years 2012–2014 the authors carried out an extensive marketing research among users of wood-based buildings in the Czech Republic. The questionnaire survey had 1,000 respondents – Czech households using a wood-based house. The survey was conducted separately in each region of the Czech Republic (40–100 questionnaires per region). The results were evaluated separately for each region and for the Czech Republic as a whole. Questionnaires consisted of four thematic groups of questions. This paper deals with processing and evaluation of results of the first group of questions. This group addresses characteristics of people using wood-based family houses. The results are evaluated for individual regions and for the whole Czech Republic. The evaluation covers seven characteristics of adults using the surveyed buildings: age of users, type of the buildings’ ownership, educational attainment, sector of employment, profession, type of previous housing, and the size of municipality of the previous housing. The aim of the paper is to create profile of a “common user” of wood-based buildings. The results of the marketing research can be used to enhance competitiveness of companies in the woodworking and construction sector.

scholarly journals Software quality measures validation in the Czech Republic

2008 ◽  
Vol 53 (No. 2) ◽  
pp. 94-100
Author(s):  
J. Vaníček
Keyword(s):  
Czech Republic ◽  
Software Quality ◽  
International Research ◽  
Main Part ◽  
Life Sciences ◽  
Quality Measures ◽  
International Standards ◽  
Research Project ◽  
The Czech Republic ◽  
International Research Project

The paper concludes the research results performed on the Faculty of Economics and Management, Czech University of Life Sciences in Prague, concerning the utilization and validation of external and internal software quality measures (metrics). The aim of this research was the validation of measures (metrics) recommended in the ISO/IEC 9126-2 and 9126-3 technical reports, with the intention to incorporate selected measures to international standards. The research presents the serious deficiencies and users provisions concerning these measures and the necessity of a deep revision of the set of measures before the decision about incorporating these measures into the ISO/IEC 250xx standards series, developed within the SQuaRE international research project. The main part of this contribution was presented at the conference Agricultural Perspectives XV, organised by the Czech University of Life Sciences in Prague, September 20 to 21, 2006.

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