scholarly journals Consumer behavior and decision making at beverage purchases

2005 ◽  
Vol 53 (6) ◽  
pp. 63-74 ◽  
Author(s):  
Miroslav Foret
Keyword(s):  
Decision Making ◽  
Czech Republic ◽  
Consumer Behavior ◽  
Life Style ◽  
Marketing Research ◽  
The Czech Republic ◽  
The Third ◽  
Shopping Centres ◽  
Life Style Changes ◽  
Contemporary Life

The first part of the paper is devoted to the theoretical problems of consumer behavior and decision masking. In the second part is used so called “beer local patriotism” as an concrete example of the mentioned problems. The third part presents own empirical results from marketing research in the Czech Republic in October−November 2004. The fourth part contents description of the contemporary life style changes and its influences for consumer behavior. In the fifth part is the purchase seen as a part of the contemporary life style and entretaiment. The last part deals with the changes of consumer behavior in the shopping centres.

scholarly journals The households purchase behavior and visitors shopping – amusing centre Olympia

2006 ◽  
Vol 54 (6) ◽  
pp. 47-56 ◽  
Author(s):  
Miroslav Foret
Keyword(s):  
Czech Republic ◽  
Life Style ◽  
Main Part ◽  
Marketing Research ◽  
Purchase Behavior ◽  
Sociodemographic Characteristics ◽  
The Czech Republic ◽  
Empirical Results ◽  
Contemporary Life ◽  
Shopping Orientations

The first part of the paper is devoted to the problems of the households purchase behavior in the Czech Republic. The main part is based on own empirical results from own marketing research conducted in 2005–2006. The results concerns on influences of food-stuffs purchases, clothes and shoes purchases, household equipments purchases and differences among them. In the second part is presented increasing number of shopping – amusing centres in the Czech Republic. These trends are changing purchase behavior our consumers. In Spring 2006 was conducted own marketing research of visitors shopping – amusing centre Olympia in Brno Modřice. Some more detail results give their basic sociodemographic characteristics as well as shopping orientations. The purchase in the shopping – amusing centres is a part of the contemporary life style, leisure and amusement.

scholarly journals How Marketing Instruments Affect Consumer Behavior in Times of Economic Turbulence

2014 ◽  
Vol 62 (6) ◽  
pp. 1257-1263 ◽  
Author(s):  
Naďa Birčiaková ◽  
Jana Stávková ◽  
Martin Souček
Keyword(s):  
Decision Making ◽  
Consumer Behavior ◽  
Wilcoxon Test ◽  
Individual Factors ◽  
The Czech Republic ◽  
Income Levels ◽  
Level Of Education ◽  
Brand Quality ◽  
Radial Graphs

This article analyzes the behavioural changes in groups of consumers and households on the market with individual commodities, based on the classification of individual reasonable consumption. Consumers expressed the degree of influence in their decision-making on satisfying their needs through selected key marketing factors such as price, brand, quality, habits and experience, advertising, recommendation from friends and relatives, packaging, discounts, new items, and so on. The analysis sought to determine whether the changes in the economic situation in the Czech Republic have an impact on the degree of marketing instrument influence on consumer behavior and decision-making. To express the degree of influence 10 point opinion scale is used. Thanks to the investigation taking place in 2007 with 609 respondents and in 2013 with 516 respondents, it was possible, it was possible to deal with the search for evidence of differences in the importance of individual factors using the Wilcoxon test. In 2013, attention was also paid to the degree of influence of some marketing tools such as price, quality and discount events on consumer behavior and decision-making in selected groups of households created by different income levels and different level of education achieved by the head of the household. The influence is expressed by radial graphs.

scholarly journals Customer Preferences for Organic Agriculture Produce in the Czech Republic: 2016 and 2019

Agriculture ◽  
2021 ◽  
Vol 11 (10) ◽  
pp. 968
Author(s):  
Martina Zámková ◽  
Stanislav Rojík ◽  
Ladislav Pilař ◽  
Martina Chalupová ◽  
Martin Prokop ◽  
...  
Keyword(s):  
Czech Republic ◽  
Organic Agriculture ◽  
Organic Food ◽  
Marketing Research ◽  
Conventional Agriculture ◽  
Promising Alternative ◽  
The Czech Republic ◽  
Customer Preferences ◽  
Favourable Change ◽  
Customer Attitude

The article analyses the customer attitude towards the qualities and benefits of organic agriculture production for farmers and customers in the Czech Republic, comparing the situation in 2016 and 2019. More than 2500 respondents were subject to the marketing research in the years 2016 and 2019. The data were processed using correspondence analysis and logistic regression. The research study shows that the number of respondents who consider organic food is growing; at the same time, there is a rather large share of consumers who believe organic food to be of better quality. The results show a favourable change in the popularity of organic food. While, in 2016, the main decisive factor in shopping for organic food was its price, in 2019, the main criterion, for the respondents, was quality, with the criterion of price being complemented by the perception of organic food as healthier than conventional food. At the same time, it was established that, the amount spent on organic food in 2019 was higher than that in 2016. This finding was in positive correlation with the increase in respondents’ income. For farmers, organic farming is a promising alternative to conventional agriculture due to a rising demand for organic produce.

scholarly journals Legal education in the Czech Republic

2017 ◽  
Vol 15 (4) ◽  
pp. 39-51
Author(s):  
Petr Osina
Keyword(s):  
Czech Republic ◽  
Legal Education ◽  
Public Law ◽  
Law Schools ◽  
Basic Study ◽  
The Czech Republic ◽  
The Third ◽  
Legal Professions

The article deals with the system of legal education in the Czech Republic. It briefly describes four public law schools and their history. It also analyzes basic study programmes which are provided by these law schools. The third part of the article describes the main legal professions and their prerequisites.

scholarly journals Spatial modelling of assumption of tourism development with geographic IT using

2010 ◽  
Vol 58 (6) ◽  
pp. 279-294
Author(s):  
Jitka Machalová ◽  
Ida Vajčnerová ◽  
Kateřina Ryglová
Keyword(s):  
Decision Making ◽  
Czech Republic ◽  
Information Technologies ◽  
Tourism Development ◽  
Spatial Modelling ◽  
Capital City ◽  
Geographical Information ◽  
The Czech Republic ◽  
Decision Making Processes ◽  
High Level

The aim of this article is to show the possibilities of spatial modelling and analysing of assumptions of tourism development in the Czech Republic with the objective to make decision-making processes in tourism easier and more efficient (for companies, clients as well as destination managements). The development and placement of tourism depend on the factors (conditions) that influence its application in specific areas. These factors are usually divided into three groups: selective, localization and realization. Tourism is inseparably connected with space – countryside. The countryside can be modelled and consecutively analysed by the means of geographical information technologies. With the help of spatial modelling and following analyses the localization and realization conditions in the regions of the Czech Republic have been evaluated. The best localization conditions have been found in the Liberecký region. The capital city of Prague has negligible natural conditions; however, those social ones are on a high level. Next, the spatial analyses have shown that the best realization conditions are provided by the capital city of Prague. Then the Central-Bohemian, South-Moravian, Moravian-Silesian and Karlovarský regions follow. The development of tourism destination is depended not only on the localization and realization factors but it is basically affected by the level of local destination management. Spatial modelling can help destination managers in decision-making processes in order to optimal use of destination potential and efficient targeting their marketing activities.

Principles of liability under the Polish Criminal Code for behavior relating to the termination of pregnancy undertaken in Poland and the Czech Republic

2020 ◽  
Vol 20 (1) ◽  
pp. 237-264
Author(s):  
Olga Sitarz ◽  
Anna Jaworska-Wieloch
Keyword(s):  
Czech Republic ◽  
Legal Status ◽  
Criminal Responsibility ◽  
Criminal Liability ◽  
Criminal Code ◽  
Termination Of Pregnancy ◽  
Legal Analysis ◽  
The Czech Republic ◽  
The Third ◽  
Legal Situation

Summary The article explores the problem of significance the termination of pregnancy in the context of criminal responsibility. In the first step, the legal analysis is focused on establishing the change of legal status connected with abortion and all the consequences for criminal responsibility. The second section refers to the current act, trying to find the answer how to recognized the termination of pregnancy. The third part refers to legal situation in Czech Republic at this area. Finally, some reflections on the criminal liability for the place of the offence have been presented. The possibility of conviction for abortion in a country where it is legal should be examined..

scholarly journals Comparative analysis of small and medium-sized enterprises in the Czech Republic

2008 ◽  
Vol 53 (No. 10) ◽  
pp. 479-482
Author(s):  
R. Zuzák ◽  
E. Jirkovská
Keyword(s):  
Czech Republic ◽  
Comparative Analysis ◽  
The Czech Republic ◽  
The Third ◽  
Extensive Survey ◽  
Third Phase ◽  
Entrepreneurial Activities ◽  
Model Enterprise

The contribution presents the findings of the third phase of an extensive survey, the main goal of which was the identification of factors stimulating or restricting the establishment of small and medium-sized enterprises. It comprises the outcomes of the comparative analysis aimed at the comparison of groups of small and medium-sized enterprises and the model enterprise according to areas influencing founders’ entrepreneurial activities.

scholarly journals Buying behaviour of households in the Czech Republic

2008 ◽  
Vol 53 (No. 7) ◽  
pp. 318-324
Author(s):  
M. Foret ◽  
P. Procházka
Keyword(s):  
Czech Republic ◽  
The Czech Republic ◽  
Home Appliances ◽  
Shopping Centres ◽  
A Priority ◽  
Buying Behaviour ◽  
Different Sources

The paper analyses results of an inquiry performed in the Czech Republic on the turn of 2005/2006. The objective was to discover how households buy foodstuffs, clothing, shoes, and home appliances and which factors influence this behaviour. The obtained results showed that quality was the most important factor when buying foodstuffs and home appliances. When buying clothing and shoes, above all the product properties (i.e. de facto also its quality) were preferred. Price was mentioned less frequently as a factor influencing the buying behaviour. Although it was not mentioned as a priority, there were also some differences, which depended mainly on the incomes of individual households. In contrast to foodstuffs, which were preferably purchased in discount shops, supermarkets, hypermarkets, and shopping centres, clothes, shoes and home appliances were purchased mostly in specialised outlets. As the purchase of home appliances is more complicated, the majority (85%) of customers looked for information in different sources of data, especially in different catalogues.

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