YouTube-ification of Political Talk: An Examination of Persuasion Appeals in Viral Video

2011 ◽  
Vol 55 (6) ◽  
pp. 733-748 ◽  
Author(s):  
Kristin English ◽  
Kaye D. Sweetser ◽  
Monica Ancu
Keyword(s):  
2019 ◽  
Vol 49 (1) ◽  
pp. 135-150
Author(s):  
Diane Negra

In this article I consider how registers of weather media carry/convey cultural information, specifically how texts about extreme weather articulate with investment in a supposed post-recession restored normality marked by the Irish government's commitment to deregulated transnational capitalism. I maintain that, in a process of cross-cultural remediation, sensationalist codes of US weather media that discursively manage awareness of systemic climate problems are just starting to infiltrate the Irish broadcasting environment. In early December 2015 RTÉ’s Teresa Mannion covered a strong gale, Storm Desmond, amidst inclement conditions in Salthill, Co Galway. Modelling the kind of ‘body at risk’ coverage consummately performed by US Weather Channel personnel, Mannion could barely speak over the lashing rain and strong winds in a dramatic broadcast that quickly became a viral video. This article analyses the fascination with Mannion's piece and its memetic, and attends to the nature of the pleasure taken in her on-camera discomfiture and the breach of gendered territory committed by Mannion at a time when national popular culture in Ireland is under increased obligation to identify and explain climate change-related extreme weather.


Author(s):  
Patrícia Rossini ◽  
Jennifer Stromer-Galley

Political conversation is at the heart of democratic societies, and it is an important precursor of political engagement. As society has become intertwined with the communication infrastructure of the Internet, we need to understand its uses and the implications of those uses for democracy. This chapter provides an overview of the core topics of scholarly concern around online citizen deliberation, focusing on three key areas of research: the standards of quality of communication and the normative stance on citizen deliberation online; the impact and importance of digital platforms in structuring political talk; and the differences between formal and informal political talk spaces. After providing a critical review of these three major areas of research, we outline directions for future research on online citizen deliberation.


2021 ◽  
Vol 7 (2) ◽  
pp. 205630512110088
Author(s):  
Ioana Literat ◽  
Neta Kligler-Vilenchik

Adopting a comparative cross-platform approach, we examine youth political expression and conversation on social media, as prompted by popular culture. Tracking a common case study—the practice of building Donald Trump’s border wall within the videogame Fortnite—across three social media platforms popular with youth (YouTube, TikTok, Instagram), we ask: How do popular culture artifacts prompt youth political expression, as well as cross-cutting political talk with those holding different political views, across social media platforms? A mixed methods approach, combining quantitative and qualitative content analysis of around 6,400 comments posted on relevant artifacts, illuminates youth popular culture as a shared symbolic resource that stimulates communication within and across political differences—although, as our findings show, it is often deployed in a disparaging manner. This cross-platform analysis, grounded in contemporary youth culture and sociopolitical dynamics, enables a deeper understanding of the interplay between popular culture, cross-cutting political talk, and the role that different social media platforms play in shaping these expressive practices.


1970 ◽  
Vol 29 (2) ◽  
pp. 267-287 ◽  
Author(s):  
Agehananda Bharati

An anthropological and linguistic analysis of the idiom of modern Hindu religious specialists and their followers, an audience which embraces all English speaking Indians and a large segment of the urban populations of India. The highly eclectic, quasi-secular and neo-Hindu ideology inaugurated by such charismatics as Vivekananda, other “Swamis” and interiorized by Indian nationalists, expresses itself in a highly stereotyped coded parlance, informed by Victorian English as well as by diffuse elements which could be described as a Hindu Protestant Ethic. Both systematic and conscious obfuscation of scriptural categories as well as complex but predictable patterns of dissimulation extending over virtually all types of cultural and social discourse—the caste-system, “superstitions,” the “scientific” base of Hinduism, political talk, etc., are adduced and investigated as paradigms of contemporary Indian parlance, which is not the grass-roots idiom, but which is gathering momentum as the forensic instrument of India's leadership and of Indian administrators, educators, and the Indian intellectuals.


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