scholarly journals Mainstreaming an Unorganized Industry: The Case of Suguna Poultry

2010 ◽  
Vol 35 (2) ◽  
pp. 35-48 ◽  
Author(s):  
G Ramesh

The Corporate Social Responsibility (CSR) framework is quite rich with its concepts like sustainability, mainstreaming, stakeholders and their inclusiveness, citizenship, etc. The debate in CSR is increasingly about making it a part of core business process rather than treating it as a compliance function. In this context, the business model of Suguna Poultry was studied and it was observed that it can help in understanding the deeper meanings of these concepts in a concrete way. Suguna Poultry was started by two brothers, Soundararajan and Sundararajan with 200 birds 25 years back in Udumalpet, a small town in Tamil Nadu. After a lot of struggle and persistence, it scaled to reach a turnover of Rs.30,180 million in 2009, with presence in 11 states. The case is about how it managed to mesh its Business Model and Revenue Model with a Sustainable Development Model. The CSR theme is closely linked to their growth strategies and the entrepreneurs� basic philosophy towards business and stakeholders. The contribution of Suguna in the context of mainstreaming poultry industry, which belonged to unorganized sector in India are: It converted a commodity market into a product market It converted a neighbourhood market into a national market It pioneered several process innovations which changed the character of the industry itself. The business model is based on contract farming. It contributed mainly through (i) risk mitigation for the farmers which is their major bane and (ii) by providing integrated service which reduced the stages of intermediation and cost of transaction. Their process model emerges as a combination of (a) choice of appropriate technology, (b) extended organizational processes, and (c) value creating processes. The CSR aspects that emerge from the Suguna case are: Its Sustainable business model, which works for the benefit of the immediate as well as stakeholders at large. They achieved this through their entire value chain over a vast area. Achieving CSR within a ‘for profit’ objective and a ‘commercial orientation’ rather than through �charitable orientation. It offered a market relationship to farmers and not a benign or charitable relationship. This made the debt-ridden farmers self-confident entrepreneurs. Embedding CSR concerns in their core business processes and in the value system of management. The promoters as well as managers closely identify themselves with the contract farmers. Ensuring inclusive value chain model wherein all its stakeholders like growers, retailers, and customers are benefitted, and so one segment gains at the cost of another.

2019 ◽  
Vol 24 (3) ◽  
pp. 401-422 ◽  
Author(s):  
Mingfeng Tang ◽  
Cuiwen Li ◽  
Angathevar Baskaran ◽  
Yu Cheng ◽  
VGR Chandran

Since the late 1980s, the business incubator model in China has been evolving—from the early traditional model that focused mainly on providing basic services, such as office space and one-stop administrative services, to an emerging value chain model (value position, value creation, value transfer and value capture), which efficiently combines the profits of an incubator with the success of its incubating tenant ventures. This article analyses the case of ‘Innovation Works’, which is one of the pioneers of the value chain model in China. It raises the following research questions: (a) how does the incubator business model evolve over time in China? (b) What differentiates the value chain business incubator model from the traditional model? (c) What are the critical elements that contribute to the success of a value chain business incubator model? Using primary data gathered through interviews, on-site visits and surveys, the study found that the incubator business model in China has been reshaping towards more complex value propositions and more efficient value chain models. The study also found that specialisation, flat organisational structure and professional management team are the critical elements that contribute to the success or efficient performance of the value chain business incubator model. This article makes significant contributions to the literature and draws policy implications for future business incubator development—both in China and in other emerging economies.


2016 ◽  
Vol 5 (2) ◽  
pp. 34 ◽  
Author(s):  
Rajeev Kaula

Value chain is a successful management model for improving business competitiveness. A value chain based analytic approach facilitates meaningful grouping of business processes such that appropriate value from business operations can be derived. As organizations focus on competitive advantage and growth, a value chain derived operational intelligence provides insight to compete successfully in the marketplace. This paper outlines an approach to develop performance based value metrics in the form of analytic business rules for operational intelligence through the value chain model. The paper illustrates the concepts through a University value chain prototype which is implemented in Oracle’s PL/SQL language.


Author(s):  
Yun Lin ◽  
Darijus Strasunskas

Process models represent valuable resources for integration and alignment of business processes. Nowadays, due to networked business and tighter integration along a value chain, the number of enterprises that need to orchestrate their workflows is increasing. These circumstances urge companies to improve management of process models and templates. Machine-readable and interoperable semantics of the process templates facilitate retrieval and reuse. However, the heterogeneity of both model representations and modeling languages makes it difficult to retrieve, comprehend, compare, and reuse the templates. Therefore, in this chapter we elaborate on the semantic annotation of process model templates consisting of three basic parts: meta-model, domain, and goal annotations. For this purpose, we use ontologies representing generic constructs of process models, concepts from a business domain, and business goals. We illustrate application of the approach in OWL and provide a case study with exemplary semantic queries.


2019 ◽  
Vol 11 (16) ◽  
pp. 4291 ◽  
Author(s):  
Chris Turner ◽  
Mariale Moreno ◽  
Luigi Mondini ◽  
Konstantinos Salonitis ◽  
Fiona Charnley ◽  
...  

The emergence of new technologies such as the Internet of Things, big data, and advanced robotics, together with risks such as climate change, rising labour costs, and a fluctuating economy, are challenging the current UK manufacturing model. In this paper, business models for re-distributed manufacture (RdM) are developed using anIDEF (Icam DEFinition for Function Modelling) description to serve as a guide for the implementation of the RdM concept in the consumer goods industry. This paper explores the viability of a re-distributed business model for manufacturers employing new manufacturing technologies such as additive manufacturing or three-dimensional (3D) printing, as part of a sustainable and circular production and consumption system. An As-Is value chain model is presented alongside the proposed new business model for a sustainable re-distributed manufacturing system. Both are illustrated via a case study drawn from the shoe manufacturing industry. The case study shows that there is a need for robust facilities in close proximity to the customer. These facilities are store fronts which can also manufacture, remanufacture, and provide services. The reduction in transportation and increase in customer involvement throughout the process are the main benefits that would accrue if a re-distributed model is implemented in the given industry.


2020 ◽  
Vol 67 (3) ◽  
Author(s):  
T. Umamaheswari ◽  
M. Rajakumar ◽  
G. Sugumar ◽  
R. Santhakumar

Shrimp farming in India has grown considerably and has emerged as a major commercial enterprise owing to the introduction of specific pathogen free (SPF) stocks of Penaeus vannamei. The complexity and limited transparency of the shrimp value chain, make it difficult for buyers to take action on cost optimisation. Against this background, a study on value chain analysis of farmed shrimp sector in Tamil Nadu was undertaken with the objectives of analysing different input market channels, inbound and outbound logistics, value chain management (VCM) practices being adopted in shrimp farming, key challenges and finally to suggest a cost effective value chain model for shrimp farmers. Four coastal Districts in Tamil Nadu,namely Nagapattinam, Thanjavur, Ramanathapuram and Cuddalore were selected for the study. From each District, 50 shrimp farmers registered with Coastal Aquaculture Authority (CAA) were selected randomly with a total sample size of 200. Descriptive statistics, multiple regression and factor analysis were employed for data analysis. The annual per hectre yield andincome were estimated at 7.42 t and ₹64.23 lakhs, respectively. The overall distribution of inbound logistics revealed that almost all the inputs were transported through trucks, autorickshaws and motor cycles. The channels of distribution of various inputs were also documented. The overall farm gate price was estimated at ₹433.70 kg-1. Among the VCM practices, feed and feeding management contributed the highest (42.95%). The results of regression model (performed on cost contribution of value chain processes to final price) and factor analysis (frequency of performing VCM processes) concluded that the shrimp farmers regularly perform VCM operations such as feed and feeding management, energy usage, application of probiotics, chemicals and minerals, check tray monitoring and sampling, while they poorly practise VCM processes of waste water management, disinfection protocol, disease management and water quality management. Suitable recommendations for better yield and final price are also suggested.


Author(s):  
Martin Gunzenhauser ◽  
Gregor E. J. Gander ◽  
Luca Bongulielmi

Globalization pressures lead companies of the capital-intensive goods industry to follow the example of the automotive industry and develop global platform-based products. One of the most difficult task is to cover all kinds of local standards, laws, and regulations within the platform. Supplementary strong variations in the purchasing power of customers, education of work forces, and availability of technology or mere fashions in local markets have an impact on regional business processes. Thus, undesirable and unplanned redesigns become necessary during the localization of a global product family into its regional markets. Hence, this paper discusses a platform process, which incorporates life cycle and value chain thinking into the product structuring process. This process is supported by a Component Box platform model offering robustness for component re-use and flexibility for local differentiation. Moreover it facilitates the collaborative product development by an enhanced transparency throughout the entire process.


2019 ◽  
Vol 21 (4) ◽  
pp. 307-323 ◽  
Author(s):  
Per Anker Jensen

Purpose This paper aims to identify typical sourcing strategies and business models in facilities management (FM) and map archetypes of value chains with complementary sourcing strategies and value chains. Design/methodology/approach The paper is based on literature and case studies from previous research. Theoretically, the paper takes a generic value chain as a starting point together with the recent ISO standard on sourcing process and a business model framework. A conceptual framework is developed and typical sourcing strategies and business models for FM are investigated. Archetypical value chains are established by a combination of sourcing strategies and business models. Findings The paper identifies eight archetypes of FM value chains divided in three groups according to whether the core business organisation occupies rented facilities and owned facilities or has facilities operation as a core business like serviced office providers, etc. Practical implications The results can be used on a general level by everybody who need to get an overview and understanding of the complex structure of the FM sector. Furthermore, the results can help all parties involved in the FM value chain to get a clearer understanding of their position in the chain and help them develop their sourcing strategies and/or business model, depending on their type of organisation. Originality/value While there is a huge amount of literature on sourcing in FM, there has only been limited research on business models and value chains in FM. The paper is original in combining an investigation of sourcing strategies, business models and value chains in FM.


2021 ◽  
Vol 4 (2) ◽  
pp. 225
Author(s):  
Mahardhika Berliandaldo ◽  
Achmad Chodiq ◽  
Sutarno Sutarno ◽  
Heru Eko Prasetyo

Customer Relationship Management or CRM is a new approach to managing relationships between organizations and customers. In the era of the new order, especially during the current Covid-19 pandemic, digitizing public service functions carried out by the General Bureau of LIPI will play an important role in supporting the smooth running of the organization's operations. Customer satisfaction is highly dependent on the service process provided by executing service functions. In order for public service functions to run properly, it is necessary to carry out analysis in exploiting customer data in order to create increased value for the organization and customers by using Value Chain model analysis. Furthermore, to describe the implementation of CRM in public service functions, the implementation of the model applied is to use Payne's five-process model. This model describes the five core processes in CRM, namely the strategy development process, the value creation process, the multichannel integration process, the performance appraisal process and the information management process. The strategy for implementing this model is used so that the results obtained can run as expected. That way, customer satisfaction will be a top priority in implementing CRM in the general service function at LIPI. 


Author(s):  
Eka Puji Rahayu Lestari ◽  
Hagar Prily Titania ◽  
Anis Shiva ‘Ulia Dewi ◽  
Muhammad Ainul Yaqin

Islamic boarding school is a religious education institution that teaches and practices Islamic religious education therein. Modeling of Islamic boarding school business processes is a clear and structured description of the flow of activities/business processes in every action that will be taken on activities in boarding schools. Data analysis uses the Porter Value Chain technique to identify the division of main business processes and supporting business processes, while the technique in modeling business processes is to use BPMN (Business Process Modeling & Notation) based on SOP (Standard Operating Procedure) of each existing business process/activity. The final results obtained from this research are in the form of an architecture of the business process model of Islamic boarding school that can be used as a reference in conducting every business process/activity in Islamic boarding school. So that with this business process architecture model, the implementation of activities can be structured and run in accordance with the expected goals, and can improve the quality of Islamic boarding schools.


2020 ◽  
Vol 2 (1) ◽  
pp. 114-122
Author(s):  
Agustinus Fritz Wijaya ◽  
Mahendra Wahyu Prasetyo

Semarang City Public Works Department is a state-owned enterprise that works in the area of public services in the city of Semarang. Most of the technological conditions in the Public Works Department are still in manual data management, which is hampering business processes from going well. Therefore this research was conducted to design an Information System at the Semarang City Public Works Department using the Enterprise Architecture Planning (EAP) method which includes a SWOT analysis and Value Chain analysis. The existing framework in the Enterprise Architecture Planning (EAP) method can help align the data architecture and application architecture to get the expected results, which is achieving the business objectives of the City of Semarang Public Works Department so that business functions can run by the desired business processes. This research resulted in several proposals for the development of Information Systems and Information Technology in organizations including the development of several applications in the next 5 years.


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