scholarly journals The Methodological Potential of Scrapbooking: Theory, Application, and Evaluation

2020 ◽  
pp. 136078042090912
Author(s):  
Ros Walling-Wefelmeyer

The methodological possibilities of scrapbooking have hitherto been largely neglected in social science research. This article provides much needed theoretical and empirical insights into its potential, positing it as a practical and conceptual process of saving, sharing, and making sense(s) of the everyday and ephemeral. Scrapbooking highlights both the contingency and partiality of the scraps themselves and its own performance of giving them form. Research into how women experience and interpret ‘men’s intrusions’ over the course of 1 week put these ideas into practice. The study used both physical and digital scrapbooks, for which the social media platform Tumblr was employed. An evaluation of scrapbooking’s methodological potential produced three characteristic ‘tensions’: between freedom and constraint, between the raw and the processed, and between the therapeutic and the intrusive. These three tensions necessitate further exploration.

2021 ◽  
pp. 096366252198925
Author(s):  
Monika Djerf-Pierre ◽  
Mia Lindgren

Antimicrobial resistance is one of the greatest challenges facing the world. With the rapid growth of social media, YouTube has become an influential social media platform providing publics with expert health knowledge. This article explores how antimicrobial resistance is communicated on YouTube. Drawing on qualitative media analyses of the most viewed YouTube videos 2016–2020, we identify seven different genres and two main storytelling approaches, personalized and fictionalized storytelling, used to make sense of antimicrobial resistance and its complexities. The study contributes new knowledge about YouTube as a platform for health communication and the types of videos about antimicrobial resistance that gets most traffic. This is useful, not the least for public health experts working to improve communication strategies that target hard-to-reach media publics.


Author(s):  
Giandomenico Di Domenico ◽  
Annamaria Tuan ◽  
Marco Visentin

AbstractIn the wake of the COVID-19 pandemic, unprecedent amounts of fake news and hoax spread on social media. In particular, conspiracy theories argued on the effect of specific new technologies like 5G and misinformation tarnished the reputation of brands like Huawei. Language plays a crucial role in understanding the motivational determinants of social media users in sharing misinformation, as people extract meaning from information based on their discursive resources and their skillset. In this paper, we analyze textual and non-textual cues from a panel of 4923 tweets containing the hashtags #5G and #Huawei during the first week of May 2020, when several countries were still adopting lockdown measures, to determine whether or not a tweet is retweeted and, if so, how much it is retweeted. Overall, through traditional logistic regression and machine learning, we found different effects of the textual and non-textual cues on the retweeting of a tweet and on its ability to accumulate retweets. In particular, the presence of misinformation plays an interesting role in spreading the tweet on the network. More importantly, the relative influence of the cues suggests that Twitter users actually read a tweet but not necessarily they understand or critically evaluate it before deciding to share it on the social media platform.


Modern Italy ◽  
2015 ◽  
Vol 20 (4) ◽  
pp. 335-349 ◽  
Author(s):  
Pierluigi Erbaggio

Based on Roberto Saviano's book Gomorra (2006), production of the TV series Gomorra – La serie (2014) was met with scepticism as many feared it would glamorise organised crime and, consequently, attract young people toward Camorra affiliation. The series' bleak portrayal of criminals and criminality was offered as a response to such concerns. Despite the preoccupations, Gomorra – La serie was hugely successful and, because of its quality, was sold to other countries. In Italy, the series' success can be measured by the popularity of its Twitter hashtag #GomorraLaSerie. Engaged with Henry Jenkins' theories of media convergence and based on a corpus of tweets bearing this official hashtag, this article proposes a quantitative analysis and advances conclusions regarding the Italian TV audience and second-screen viewing practices. Additionally, through a qualitative study of Saviano's tweets about the series, it examines the writer's use of the social media platform as a tool of narrative continuity. Finally, the article highlights a few examples of fan-generated media and concludes with remarks regarding Saviano's problematic position at the centre of a transmedia object.


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