scholarly journals Employee Engagement Practices in Organized Retail Sector: an Empirical Study with Respect to Ernakulam Town

2018 ◽  
Vol 7 (3.27) ◽  
pp. 453
Author(s):  
Sabu K. Nair ◽  
B Chandrachoodan Nair

Dynamic Employee Engagement envelops and interfaces a huge scope of administration teach which swings it to be a far reaching idea. Employee Engagement is an approach in the workplace resulting in the accurate environment for all the employees working in an organisation to voluntarily give of their best each day with the commitment towards organization’s goals and values. This paper tries to find practices of Employee Engagement prevailing within the organized retail industry in Ernakulum district. The Study has been carried out in various organised retail stores like Future - Bigbazar, Aditya Birla – More, Reliance Trends, Reliance Fresh, Reliance Foot Print & among the E retailers like Daily Fish & Fresh to Home .The survey was conducted among 50 employees from the mentioned companies in Ernakulum district. The objective of the paper is to study the Employee Engagement Practices which the organised retail Industry follows in Ernakulum district. The study examines the importance of job clarity, fun at work, work conditions, rewards &recognition, empowerment, co-worker support, commitment, passion and work Relationship. The findings of the study shows that rewards and recognition and work conditions plays a major role  in employee engagement among organised retail companies which leads to increased productivity, retention, commitment and  profitability.  

2012 ◽  
Vol 1 (2) ◽  
pp. 91-102
Author(s):  
Saravanaraj M G ◽  
Arulsenthilkumar S ◽  
Punitha N

Although retailing is a one of the very emerging fast growing sector in our country, Now massive retail stores has been functioning in the nook and corner of the all across the areas for fulfilling the customer needs under one roof Now, various well reputed organizations are very clear to setting up shop in India; they have a passion to be closer to the customer. At this time when the country‘s retail business is going through a transformation, there is a Compelling need for those involved in retailing and those who wish to be involved to understand this phenomenon systematically so that they can practice it perfectly.However one of the most problematic parts in the retail industry is that of acquiring, developing and etaining the personnel involved in the business of retail. This article has been undertaken to identify the pertinent HR issues faced in the retail sector, with a focus on retail outlets in Coimbatore. In this Study, afoundation to the aspect of retailing has been given, which includes Retailing in the global and Indian scenario, retail formats, etc. Then primary data has been collected with the help of a questionnaire, with the help of which the HR issues involved in retail have been identified. In the end suggestions and recommendations have been provided.


2010 ◽  
Vol 38 (6) ◽  
pp. 729-740 ◽  
Author(s):  
Ming-Tien Tsai ◽  
Chung-Lin Tsai ◽  
Han-Chao Chang

Hypermarkets play an increasingly important role in the retail industry in Taiwan. In this study hypermarket customers in Taiwan were surveyed, using switching costs as a variable, to explore the relationship between customer value, customer satisfaction, and customer loyalty. The results indicate that a customer with a more positive perception of the value of products/services has a more positive evaluation of the hypermarket, greater satisfaction, and loyalty. Greater satisfaction combined with greater concern over nonmonetary switching costs also increases customer loyalty to the hypermarket. These findings may help hypermarket operators to develop their businesses further in Taiwan's competitive retail sector.


2021 ◽  
Vol 13 (2) ◽  
pp. 29-45
Author(s):  
Yansen Theopilus ◽  
Thedy Yogasara ◽  
Clara Theresia ◽  
Dessy Ardine

Abstract Nowadays, customer experience is one of the most powerful forces to increase customer satisfaction, customer loyalty, service quality, and company profit, especially for the cosmetics retail industry that is strongly influenced by the hedonic aspects. Therefore, this exploratory study aims to analyse plausible combinations of factors to reveal commonalities of online and offline customer experience with retail stores to support retailers in the alignment of the store system design with the promising profile of millennial women. The study uses a combination of several methods to conduct a comprehensive analysis, namely Eye Tracking (ET), Customer Journey Analysis (CJA), Retrospective Think Aloud (RTA), and In-Depth Interview (IDI). The analytical methods deliver qualitative and quantitative data to explore both positive and negative experiences from the customer point of view. The study reveals many possible factors that can bring positive or negative customer experience from a cosmetics retail store. Based on the findings, the design recommendations for offline and online cosmetics retail stores (physical, interface, and service systems) were made to help cosmetics retailers produce a positive customer experience. This paper provides two research contributions to the field of service experience. First, the study uses an original combination of four methods that have never been used to explore the experience comprehensively. The combination can increase the depth of this exploratory study in understanding the complexity of all customer experience dimensions. Therefore, this study brings a fresh perspective on the development of the method that can be used by many researchers in a similar area. Second, this study fills the existing gap in that area of exploratory research on customer experience in the cosmetics retail sector. This study could help many cosmetics offline or online retailers to improve their store system to bring a positive customer experience to millennial women as their biggest customer segment. This study could also inform the system design for new “players” in the cosmetics retail industry with valuable guidelines for a positive shopping experience at their store.


2020 ◽  
pp. 1-4
Author(s):  
M Himabindu

Store Atmospherics is an innovative tool that retailers use to attract a number of customers into the store and retain them for longer time in the store. The share of large format retail stores in organized retail sector is increasing significantly. This paper is an empirical study of factors of Store Atmospherics from customers’ viewpoint. Data was collected through structured questionnaire from 75 respondents following convenience sampling technique. Reliability test and factor analysis were done using SPSS. Results show that Store Music, Store Decorations, Store Fragrance, Store Brightness, In-store Promotions and Ambience are the important Store Atmospheric factors. Large format retailers should focus more on these so as to increase their appeal to the customers and give them a good shopping experience so that favourable shopping outcomes follow.


Author(s):  
Neha Ujjwal

COVID-19 has impacted Retail Sector up to a great extent and has led to a significant change in the Retail Industry. This Study aims to understand the impact/change on the Retail Industry caused by the Pandemic and this research also aims to identify the available opportunities and new trends related to Retail sector in line with the unlocking of various cities/countries, Trends which can be adopted by various Players in the Retail Industry to finally end the Retail Apocalypse cause by COVID-19.


2018 ◽  
Vol 46 (11/12) ◽  
pp. 1002-1025
Author(s):  
Pallavi Pandey ◽  
Saumya Singh ◽  
Pramod Pathak

Purpose Research investigating turnover intention among frontline employees in the Indian retail industry is scarce. The purpose of this paper is to explore factors affecting withdrawal cognitions among front-end retail employees in India. Design/methodology/approach Semi-structured interviews were conducted to explore the factors responsible for developing turnover intentions among the front-end employees. Data were analyzed using the ground theory approach. Findings Qualitative investigation revealed nine factors (abusive supervision, favoritism, perceived job image, insufficient pay, work exhaustion, perceived unethical climate, organization culture shock, staff shortage and job dissatisfaction) are responsible for developing turnover intention among front-end employees in the Indian retail industry. Originality/value The study uncovers antecedents of turnover intention among front-end employees in the relatively neglected Indian retail sector through a qualitative technique. Theoretical contributions, managerial implications, limitations and direction for future research are discussed.


2017 ◽  
Vol 7 (1.3) ◽  
pp. 133
Author(s):  
Karthik M ◽  
A Vasumathi

Every company has their own unique culture. Organizational culture is a set of norms, values, beliefs and vision that define how employees and managers intermingle within an organization. Irrespective of whether a preset list of company values present or not, an organization develops its own culture. However, organizations haven’t been paying as much attention to organizational culture until now. A 2015 study by Deloitte University Press found that 87% of the organizations surveyed now cite culture and employee engagement as their top challenges. Thus the current study aims at analyzing the impact of cultural dimensions on performance management in IT organizations. Analysis, conclusion and recommendations were drawn out based on the research and findings. The study found a significant association between experience of the respondents and their responses towards often getting reminder and warning to complete their tasks. The study has also found a significance variance between age of the respondents and the practices of Human Resource Department. The study has also found an association between variety of tasks being handled and employees’ performance. 


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