scholarly journals When Policies and Marketing Systems Explode: An Assessment of Food Marketing in the War-Ravaged Balkans and Implications for Recovery, Sustainable Peace, and Prosperity

2005 ◽  
Vol 24 (1) ◽  
pp. 24-37 ◽  
Author(s):  
Clifford J. Shultz ◽  
Timothy J. Burkink ◽  
Bruno Grbac ◽  
Nataša Renko
Keyword(s):  
Best Practices ◽  
Former Yugoslavia ◽  
Food Marketing ◽  
Global Community ◽  
Marketing System ◽  
Sustainable Peace ◽  
Marketing Systems ◽  
Policy Failures

The authors examine forces, policy failures, and the ensuing war and devastation of the marketing system of the former Yugoslavia. They provide an overview of the region and discuss food marketing's contributions to recovery. The authors then describe food-marketing institutions that have emerged from destruction and suggest some successful cases and best practices that can be leveraged to sustain peace and prosperity in the war-ravaged Balkans, as well as the broader global community.

World food marketing systems

Food Policy ◽  
1987 ◽  
Vol 12 (4) ◽  
pp. 401-402
Author(s):  
L.D. Smith
Keyword(s):  
Food Marketing ◽  
World Food ◽  
Marketing Systems

The Arizona Market

2017 ◽  
Vol 37 (3) ◽  
pp. 300-316 ◽  
Author(s):  
Katherine C. Sredl ◽  
Clifford J. Shultz ◽  
Ružica Brečić
Keyword(s):  
Longitudinal Study ◽  
Future Research ◽  
Community Members ◽  
War Economy ◽  
Community Needs ◽  
Post Conflict ◽  
Sustainable Peace ◽  
Divided Society ◽  
Marketing Systems ◽  
Post War

Through this longitudinal study of a historically significant, complex, conflicted and evolving macromarketing space, Bosnia’s Arizona Market, the authors reveal that marketing systems are not merely random artifacts of human behavior; rather, they are adaptive, purposeful, can be pernicious and/or provisioning, and ultimately—if they are to reflect our humanity—must be well integrated into other prosocial systems to affect the best possible outcomes for all stakeholders. By engaging with a marketing system in a post-conflict, divided society, we are better able to understand the genesis and evolution of markets and marketing systems; the relationships among war economy, peace accords, and the ways that post-war marketing systems create community, provide for community needs, and create new vulnerabilities for some community members. The authors conclude with a discussion of implications for sustainable peace and prosperity in Bosnia and in other post-conflict marketing systems, and suggestions for future research.

Normalized Heterotopia as a Market Failure in a Spatial Marketing System: The Case of Gated Communities in India

2020 ◽  
pp. 027614672095738
Author(s):  
Himadri Roy Chaudhuri ◽  
Sujit Raghunathrao Jagadale
Keyword(s):  
Qualitative Study ◽  
Market Failure ◽  
Lower Class ◽  
Gated Communities ◽  
Spatial Inequality ◽  
Gated Community ◽  
Marketing System ◽  
The West ◽  
Marketing Systems ◽  
Deliberate Strategy

This article explores the spatial marketing system in India. It highlights a case where market failure is institutionalized through the normalization of heterotopia in the consumption of gated communities (GCs). We build on the earlier work by Bargends and by Sandberg on spatial marketing systems to discuss the consumption of exclusive space. We find that the gated community leads to heterotopic relations, fantasized living and, the pursuit of identity through spatial purification. This research contributes to macromarketing research by offering three theoretical interpretations of our qualitative study of residents of a gated community in India. First, spatial inequality is found to be a defining process in this spatial marketing system. The creation of such disparities is a deliberate strategy by dominant consumers to ‘other’ the outsiders. This spatial segregation is seen as a market failure. Secondly, branded space emerges as a trope for decoupling with local lower class surroundings through a process of postcolonial mimesis. In the process of imitating the West, residents engage in self-captivity and voluntary seclusion to achieve spatial purification. Thirdly, we extend marketing systems theory by locating spatial purification-related processes and mechanisms at the heart of marketing systems formation and adaptive change.

Defence Investigative Ethics

2020 ◽  
pp. 251-281
Author(s):  
Michael G. Karnavas
Keyword(s):  
Best Practices ◽  
Hybrid System ◽  
International Criminal ◽  
Civil Law ◽  
International Criminal Tribunal ◽  
Former Yugoslavia ◽  
Practical Advice ◽  
System P ◽  
Defence Counsel ◽  
Trial Advocacy

The investigation of war crimes has proved to be a challenging task for the Defence at the International Criminal Tribunal for the former Yugoslavia (ICTY). At the Court’s infancy, civil trained defence counsel with no experience in adversarial party-driven procedures were unfamiliar with aspects of case preparation and trial advocacy, such as gathering evidence by conducting their own investigation, or cross-examination through leading questions based on a coherent theory of the case. These adversarial modalities also came with specific ethical duties. This chapter offers some practical advice and best practices relevant to Defence Counsel practising in national jurisdictions of the former Yugoslavia region and elsewhere, where adversarial modalities similar to those found in the ICTY procedure have been adopted in reforming their criminal procedures—transitioning them from civil law to a more hybrid system.

scholarly journals Towards a Theory of Marketing Systems as the Public Good

2018 ◽  
Vol 38 (3) ◽  
pp. 278-297 ◽  
Author(s):  
Djavlonbek Kadirov
Keyword(s):  
Public Good ◽  
Value Creation ◽  
Lived Experiences ◽  
Temporal Change ◽  
Marketing System ◽  
Perceived Justice ◽  
The Public ◽  
Political Discourses ◽  
Justice Motive ◽  
Marketing Systems

The Marketing-Systems-as-the-Public-Good framework proposed in this article outlines the general principles of interpreting change in marketing systems. The framework advances a view of purposeful temporal change based on collective practices that a) identify, develop and maintain key common resources; b) initiate public-private asset transitions; c) facilitate contributory participation of market actors in marketing system processes; and d) perpetuate attenuating mechanisms. These processes construct the system as the public good with non-excludable and non-subtractable (dis)benefits. The drive for further change arises when the system’s overarching structures infuse value creation practices with macromotive-based meaningfulness (e.g. the justice motive) which differentially resonates in market actors’ lived experiences, who through ongoing localized socio-political discourses and contestation undertake to correct perceived justice digressions. The case of the historical evolution of the Uzbek Bozor Marketing System illustrates the key elements of the proposed framework.

Marketing System Failure: Revisioning Layton’s Marketing System Model

2020 ◽  
pp. 027614672096145
Author(s):  
Janine Williams ◽  
Janet Davey ◽  
Micael-Lee Johnstone
Keyword(s):  
System Failure ◽  
Marketing System ◽  
System Failures ◽  
Systems Perspective ◽  
Self Organized ◽  
Critical Junctures ◽  
Marketing Systems ◽  
Conceptual Paper ◽  
Path Dependent

The purpose of this conceptual paper is to examine the mechanisms of long term marketing system failure from a path dependent, marketing systems perspective in order to identify ways of avoiding such situations in future. Using the model of Layton and Duffy (2018) we critically analyze the current plastic packaging crisis and its evolution over time. Through examining the mechanisms of failure from a systems perspective, we extend the path dependent, marketing system evolution model and advance understanding of marketing system failures. As a result of this analysis, the paper provides five propositions regarding where failure occurs within the system and identifies critical junctures where intervention (self-organized stakeholder initiatives and/or public policy intervention) can facilitate desirable outcomes in the future.

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