scholarly journals The Equilateral Agility Concept as Mediating Variable in Relationship between IT-Strategy Alignment and Sustainable Competitive Advantage

2020 ◽  
Vol 10 (2) ◽  
pp. 240-255
Author(s):  
Lutfi Nurcholis
Keyword(s):  
Competitive Advantage ◽  
Structural Equation ◽  
Mediating Effect ◽  
Equation Modeling ◽  
It Strategy ◽  
Sustainable Competitive Advantage ◽  
Business Relationship ◽  
Operational Flexibility ◽  
Business Decision ◽  
Strategy Alignment

This paper aims to investigate the effect of IT-strategy alignment, responsiveness, operational flexibility, and business relationship on sustainable competitive advantage and the mediating effect of responsiveness, operational flexibility, and business relationship in relationships between IT-strategy alignment and sustainable competitive advantage. Data were collected from 189 Batik SME in Pekalongan and analyzed by using Structural Equation Modeling (SEM). The result shows that IT-strategy alignment significantly affects responsiveness. Responsiveness, operational flexibility, and also business relationship significantly affect sustainable competitive advantage. Furthermore, responsiveness, operational flexibility, and business relationship mediate the correlation of IT-strategy alignment and sustainable competitive advantage. Responsiveness, operational flexibility, and business relationship have the confidence and value that puts customers on every business decision. It encourages Batik SME to improve the sustainable competitive advantage based on the customers’ expectations. IT-strategy alignment is essential to enhance responsiveness, operational flexibility, and business to gain a sustainable competitive advantage. That IT-strategy alignment can improve the sustainable competitive advantage of the Batik SME.

The effect of data strategy on competitive advantage

2020 ◽  
Vol 33 (2) ◽  
pp. 201-216
Author(s):  
Mauricius Munhoz de Medeiros ◽  
Antonio Carlos Gastaud Maçada ◽  
José Carlos da Silva Freitas Junior
Keyword(s):  
Competitive Advantage ◽  
Structural Equation ◽  
Business Models ◽  
Big Data Analytics ◽  
Mediating Effect ◽  
Equation Modeling ◽  
Strategic Positioning ◽  
Content Type ◽  
Strategic Objectives ◽  
Modeling And Analysis

Purpose In the age of analytical competition, business models and gaining competitive advantage (CA) are directly related to organizations’ data strategy. Incorporating data strategy enables the organization to unlock the potential value of big data analytics. Therefore, this study aims to analyze how data strategy affects the achievement of CA. Design/methodology/approach Through survey research, data were collected from 103 respondents. Model testing and evaluation, partial least squares structural equation modeling and analysis of mediating effects were performed. Findings The supported hypotheses confirm the direct effects between the defensive and offensive positioning of the data strategy on CA, as well as the mediating effect of the offensive data strategy (ODS). Originality/value This study is groundbreaking in terms of empirically analyzing how defensive data strategy (DDS) or ODS affects CA. In conclusion, to extract value from their data, organizations need to establish their data strategy based on their strategic positioning, the potential of their resources and their analytical capabilities. Research implications The defensive and offensive positioning of the data strategy are closely related to each other and both, in isolation, directly and positively, impact CA. It is also noted that the role of defensive positioning is to strengthen the offensive positioning of the data strategy, which in turn, plays a central role in achieving CA. Practical implications The results can assist managers in effectively incorporating analytical resources and capabilities, as well as helping them understand the dynamics and advantages of data strategy, so they can drive strategic objectives according to the organization’s positioning. Originality/value This study is groundbreaking in terms of empirically analyzing how DDS or ODS affects CA. In conclusion, to extract value from their data, organizations need to establish their data strategy based on their strategic positioning, the potential of their resources and their analytical capabilities.

scholarly journals Sustainable Competitive Advantage Driven by Big Data Analytics and Innovation

2020 ◽  
Vol 10 (19) ◽  
pp. 6784
Author(s):  
Muawia Ramadan ◽  
Hana Shuqqo ◽  
Layalee Qtaishat ◽  
Hebaa Asmar ◽  
Bashir Salah
Keyword(s):  
Big Data ◽  
Competitive Advantage ◽  
Direct Effect ◽  
Data Analytics ◽  
Structural Equation ◽  
Big Data Analytics ◽  
Manufacturing Firms ◽  
Data Availability ◽  
Equation Modeling ◽  
Sustainable Competitive Advantage

Big data analytics (BDA) is one of the main pillars of Industry 4.0. It has become a promising tool for supporting the competitive advantages of firms by enhancing data-driven performance. Meanwhile, the scarcity of resources on a worldwide level has forced firms to consider sustainable-based performance as a critical issue. Additionally, the literature confirms that BDA and innovation can enhance firms’ performance, leading to competitive advantage. However, there is a lack of studies that examine whether or not BDA and innovation alone can sustain a firm’s competitive advantage. Drawing on previous studies and dynamic capability theory, this study proposes that big data analytics capabilities (BDAC), supported by a high level of data availability (DA), can improve innovation capabilities (IC) and, hence, lead to the development of a sustainable competitive advantage (SCA). This study examines the proposed hypotheses by surveying 117 manufacturing firms and analyzing responses via partial least squares–structural equation modeling (PLS-SEM) statistical software. Findings reveal that BDAC relies significantly on the degree of DA and has a significant role in increasing IC. Furthermore, the analysis confirms that IC has a significant and direct effect on a firm’s SCA, while BDAC has no direct effect on SCA. This study provides valuable insights for manufacturing firms to improve their sustainable business performance and theoretical and practical insights into BDA implementation issues in attaining sustainability in processes.

scholarly journals Role of Social and Technological Challenges in Achieving a Sustainable Competitive Advantage and Sustainable Business Performance

2019 ◽  
Vol 11 (14) ◽  
pp. 3811 ◽  
Author(s):  
Muhammad Haseeb ◽  
Hafezali Iqbal Hussain ◽  
Sebastian Kot ◽  
Armenia Androniceanu ◽  
Kittisak Jermsittiparsert
Keyword(s):  
Competitive Advantage ◽  
Structural Equation ◽  
Business Performance ◽  
Simple Random Sampling ◽  
Equation Modeling ◽  
Competitive Advantages ◽  
Sustainable Competitive Advantage ◽  
Sustainable Business ◽  
Sustainable Competitive Advantages ◽  
Managerial Staff

In the postmodern era of industrialization, sustainable business performance is vital for success in a competitive environment. In order to attain sustainable business performance, Malaysian Small and Medium-sized Enterprises (SMEs) are facing various social and technological challenges. The objective of this study was to examine the roles of social and technological challenges in achieving a sustainable competitive advantage and sustainable business performance. To accomplish this objective, first-hand data were collected from Malaysian SMEs. Opinions of managerial staff of these SMEs were preferred regarding the roles of social and technological challenges in achieving a sustainable competitive advantage and sustainable business performance. An email survey was carried out to collect data. A total of 500 questionnaires were distributed among managerial staff of SMEs. Questionnaires were distributed by using simple random sampling. By using structural equation modeling, findings of the study revealed that social and technological challenges played major roles in boosting sustainable competitive advantage and sustainable business performance. Moreover, strategic alignment was a key in reflecting the positive roles of social and technological factors on sustainable competitive advantage. Findings of the study are beneficial for practitioners and will allow their strategies to reflect sustainable competitive advantages and sustainable business performance.

scholarly journals Enhancing Bank Loyalty through Sustainable Banking Practices: The Mediating Effect of Corporate Image

2018 ◽  
Vol 10 (11) ◽  
pp. 4050 ◽  
Author(s):  
Nicholas Igbudu ◽  
Zanete Garanti ◽  
Temitope Popoola
Keyword(s):  
Structural Equation Modeling ◽  
Competitive Advantage ◽  
Structural Equation ◽  
Banking Sector ◽  
Corporate Image ◽  
Mediating Effect ◽  
Equation Modeling ◽  
Sustainable Society ◽  
The Relationship

As the demand for a more sustainable society increases, adopting a sustainable banking approach serves as a competitive advantage for banks that are focused on attaining bank loyalty. This study revolves around understanding the role of sustainable banking practices in bank loyalty while exploring the mediating effect of corporate image on the relationship between sustainable banking practices and bank loyalty. For this study, 511 questionnaires derived from customers of the banking sector were adopted. Results from structural equation modeling showed that sustainable banking practices positively and directly affected bank loyalty and corporate image, corporate image directly and positively affected bank loyalty, and corporate image also mediated the relationship between sustainable banking practices and bank loyalty.

scholarly journals Organizational Performance and Sustainability: Exploring the Roles of IT Capabilities and Knowledge Management Capabilities

2018 ◽  
Vol 10 (10) ◽  
pp. 3816 ◽  
Author(s):  
M. Akram ◽  
M. Goraya ◽  
Aneela Malik ◽  
Amer Aljarallah
Keyword(s):  
Knowledge Management ◽  
Competitive Advantage ◽  
Organizational Performance ◽  
Structural Equation ◽  
Organizational Knowledge ◽  
Equation Modeling ◽  
Sustainable Competitive Advantage ◽  
It Capability ◽  
Knowledge Management Capabilities ◽  
Management Capabilities

This study explores the effects of organizational information technology (IT) capability in determining organizational performance and sustainable competitive advantage. Building on the resource-based and knowledge-based views of a firm, the study proposes a theoretical framework. In this framework, organizational IT capability is theorized to strengthen organizational performance and sustainable competitive advantage, directly and indirectly, through organizational knowledge management capabilities. Data collected from the middle and senior managers of diverse organizations in an emerging economy have been used to test the relationships in the framework. To estimate the proposed relationships in the conceptual model, we use structural equation modeling through SmartPLS 3.2. The results confirm that organizational IT capability significantly impacts organizational performance and sustainable competitive advantage. Additionally, organizational knowledge management capabilities partially mediate the relationship between IT capability and the outcomes (i.e., organizational performance and sustainable competitive advantage). The study concludes with a discussion of the implications for academicians and managers.

IT strategy and business strategy mediate the effect of managing IT on firm performance: empirical analysis

2020 ◽  
Vol 33 (6) ◽  
pp. 1357-1378
Author(s):  
Aboobucker Ilmudeen ◽  
Yukun Bao
Keyword(s):  
Firm Performance ◽  
Business Strategy ◽  
Structural Equation ◽  
Mediating Effect ◽  
Equation Modeling ◽  
It Strategy ◽  
Content Type ◽  
Mediating Role ◽  
Role Of It

PurposeThe multifaceted effect of IT in organizations has been widely examined. However, the intervening role of IT strategy and business strategy on the effect of managing IT on firm performance remains less strong. This study examines how managing information technology (MIT) effects on firm performance by looking at the mediating role of IT strategy and business strategy.Design/methodology/approachDrawing on the resource-based view of IT and contingency perspective, theoretical insights for managing IT and the mediating effect of IT strategy and business strategy on firm performance are established. The model is empirically tested by using hierarchical regression and structural equation modeling for the data collected through the survey of 194 senior IT and business managers in China.FindingsThe significant and impactful relationship found in the model for the proposed idea. The results show that both IT strategy and business strategy partially mediate the effect of managing IT on firm performance.Research limitations/implicationsThe findings highlight that managing IT does not merely influence better firm performance; instead, the coherent amalgamation of IT strategy and business strategy can enrich firm performance. The theoretical and practical implications are also discussed.Originality/valueIn line with the call for rigorous research to integrate the managing IT and firm strategies, this study demonstrates the mediating role of business strategy and IT strategy between the managing IT and the firm performance relationship, hence contributing to the IS research literature.

scholarly journals The Relationship between HRM Strategies and Sustainable Competitive Advantage: Testing the Mediating Role of Strategic Agility

2021 ◽  
Vol 13 (9) ◽  
pp. 5315
Author(s):  
Mohamed Battour ◽  
Maged Barahma ◽  
Mohammed Al-Awlaqi
Keyword(s):  
Competitive Advantage ◽  
Structural Equation ◽  
Human Resources Management ◽  
Business Environment ◽  
Mediating Effect ◽  
Sustainable Competitive Advantage ◽  
Manufacturing Companies ◽  
Strategic Agility ◽  
The Impact ◽  
The Relationship

This study aims to investigate the impact of strategic agility on the relationship between Human Resources Management (HRM) strategies and Sustainable Competitive Advantage (SCA). A total of 227 large and medium-sized manufacturing companies were surveyed and studied. Using Structural Equation Modelling (SEM), this study found a positive and direct impact of HRM strategies on SCA. The study revealed a mediating effect of strategic agility on the relationship between HRM strategies and SCA. This study provides practical guidance for Yemeni large and medium-sized manufacturing companies to maintain SCA by focusing more on strategic agility in a turbulent business environment.

scholarly journals Enhancing Bank Loyalty through Sustainable Banking Practices: The Mediating Effect of Corporate Image

2018 ◽  
Author(s):  
Nicholas Igbudu ◽  
Zanete Garanti ◽  
Temitope Popoola
Keyword(s):  
Structural Equation Modeling ◽  
Competitive Advantage ◽  
Structural Equation ◽  
Banking Sector ◽  
Corporate Image ◽  
Mediating Effect ◽  
Equation Modeling ◽  
Sustainable Society ◽  
The Relationship

As the demand for a more sustainable society increases, adopting a sustainable banking approach serves as a competitive advantage for banks that are focused on attaining bank loyalty. This study revolves around understanding the role of sustainable banking practices on bank loyalty, while exploring the mediating effect of corporate image in the relationship between sustainable banking practices and bank loyalty. 511 data derived from customers of the banking sector was adopted for this study. Result from the structural equation modeling shows that sustainable banking practices positively and directly affects bank loyalty and corporate image, corporate image directly and positively affect bank loyalty, and also mediates in the relationship between sustainable banking practices and bank loyalty.

scholarly journals The Implementation of Knowledge Management on Traditional retail

2018 ◽  
Vol 4 (2) ◽  
pp. 117 ◽  
Author(s):  
Moh. Wahyudin ◽  
Henry Yuliando
Keyword(s):  
Knowledge Management ◽  
Structural Equation Modeling ◽  
Competitive Advantage ◽  
Growth And Development ◽  
Structural Equation ◽  
Equation Modeling ◽  
Sustainable Competitive Advantage ◽  
Management Knowledge ◽  
Retail Business ◽  
Result Analysis

Marketing brings a consequence that producers distribute their products to consumers. There are many kinds of a medium that producers can use to distribute their products, one of which is retailer business. In governance, retailer business can be classified into two types, namely traditional retailer and modern retailer. In the process, there are worries about the existence of traditional retailer as a result of the strengthening of modern retailer. Therefore, it is important to pay special attention to the traditional retailer to grow and evolve along with the growth and development of modern retailer, so that traditional retailer marketing can run optimally. This study aims to formulate the strategy for traditional retailer to keep sustainability concerning to the proper implementation of knowledge management through the developing of socio- entrepreneurship. This research uses SEM (Structural Equation Modeling) to measure the correlation between independent and dependent construct in term of increasing knowledge management of traditional retailer.Based on the result analysis, competitive advantage in traditional retail is affected by the choice of strategies implemented by retailer. However, the implemented strategy is not optimal because it is not supported by the implementation of a good knowledge  managements, especially in terms of accessibility to knowledge and practices required in the retail business. Traditional retail are difficult to gain an access to training and mentoring on strategies and techniques to manage retail business professionally in order to achieve a sustainable competitive advantage. When traditional retail want a more optimal to achieve a competitive advantage, they should improve their ability in implementing the management knowledge systematically, for example, building an association of traditional retail with the main vision to organize a training program or mentoring about strategy and technique management of retail business. Keywords: Traditional retailer, management knowledge, competitive advantage.

Sign in / Sign up

Export Citation Format

Share Document