Studying the Icarus Project Through Digital Bricolage: How Digital Platforms Reflect Shifting Strategies in a Social Movement Organization's Development
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Abstract This article describes digital bricolage as a way to study the digital history of a social movement organization. Drawing from our separate research projects on The Icarus Project (TIP), we describe our respective strategies as a health humanities scholar and a journalist to trace the organization's evolution; and our research findings describe TIP's gradual shift from grassroots leadership to professional staff. In tracing TIP's digital evolution, we argue that digital bricolage can contribute to our understanding of digital organizing tactics used in modern health social movements.