Impact of Impulsive Buying Behavior and Opinion Leadership on the Relationship between Emotional Intelligence and Consumer Satisfaction of Smartphone buyers

2017 ◽  
Vol 9 (3) ◽  
pp. 71
Author(s):  
Namita Rajput ◽  
Amogh Talan
Keyword(s):  
Emotional Intelligence ◽  
Consumer Satisfaction ◽  
Partial Least Square ◽  
Least Square ◽  
Opinion Leadership ◽  
Equation Modeling ◽  
Buying Behavior ◽  
Impulsive Buying ◽  
The Impact ◽  
The Relationship

<p>This research studies the Impact of Impulsive Buying Behavior and Opinion Leadership on the relationship between Emotional Intelligence and Consumer Satisfaction of Smartphone buyers. Due to an increased usage of smartphones among the youth of India, it has become a challenge for today’s marketers to find out the factors which affect, directly or indirectly, the sale of smartphones. Partial Least Square technique of Structural Equation Modeling was applied using SmartPLS 2.0.M3 to understand the proposed relationships. Both Impulsive Buying Behavior and Opinion Leadership were found to be significant mediators of the relationship between Emotional Intelligence and Consumer Satisfaction. Managerial implications have been discussed.</p>

Factors Influencing Online Impulsive Buying Behavior in Indonesia

2021 ◽  
Vol 37 (1) ◽  
Author(s):  
Ario Bimo Wibisono ◽  
Ira Fachira
Keyword(s):  
Positive Emotion ◽  
Online Shopping ◽  
Psychological Distance ◽  
Developed Countries ◽  
Partial Least Square ◽  
Least Square ◽  
Equation Modeling ◽  
Buying Behavior ◽  
Impulsive Buying ◽  
Browsing Behavior

Technology-based era has brought market into higher level competition in which online shopping set the new standard for customer and marketer transaction. Prior study held in developed countries has resulted variety of customers online shopping motives, meanwhile in Indonesia where online transaction just started to significantly increase, the driven factors of online impulsive buying behavior still need to be explored thusly. The construct of this study reflects to customer’s hedonic browsing behavior and utilitarian browsing behavior that motivates them to make an online impulsive buying decision. This study has constructed the models based on prior study related to online impulsive buying in several countries and proposed promotion, positive emotion, and psychological distance as variable predictors. This study validated the framework using Partial Least Square-Structural Equation Modeling (PLS-SEM). Finding indicates that psychological distance (PSYD) is directly affecting online impulsive buying behavior (IMPB), yet promotion (PMTN) and positive emotion (PSTE) are indirectly affecting online impulsive buying behavior (IMPB). Result implicates that Indonesian customers are dominated by impulsive yet efficient-first type of customers.

Forecasting the schedule performance resulting from the adoption of social distancing in construction projects

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Hilary Omatule Onubi ◽  
Nor'Aini Yusof ◽  
Ahmad Sanusi Hassan ◽  
Ali Ahmed Salem Bahdad
Keyword(s):  
Construction Projects ◽  
Partial Least Square ◽  
Least Square ◽  
Equation Modeling ◽  
Content Type ◽  
Social Distancing ◽  
Schedule Performance ◽  
The Impact ◽  
The Relationship ◽  
Positive Effect

PurposeThe coronavirus disease 2019 (COVID-19) pandemic has had major impacts on the performance of construction projects that have adopted social distancing measures. This study examines the effect of social distancing measures on project schedule performance through job reorganization on construction project sites.Design/methodology/approachResponses were obtained through a survey of 154 construction projects and analysed using the partial least square structural equation modeling (PLS-SEM) technique.FindingsThe findings established that social distancing has a negative effect on schedule performance, social distancing has a positive effect on job re-organization and job re-organization has a positive effect on schedule performance. Additionally, the results indicate that job re-organization partially mediates the relationship between social distancing and schedule performance, while social distancing moderates the relationship between job re-organization and schedule performance with low social distancing having the stronger positive effect.Originality/valueThis study contributes theoretically to a greater understanding of the impact of adopting COVID-19 safety measures such as social distancing on the schedule performance of construction projects. The study also shows how social distancing could lead to schedule performance through job reorganization.

scholarly journals Help Me TripAdvisor! Examining the Relationship between TripAdvisor e-WOM Attributes, Trusts towards Online Reviews and Travellers Behavioural Intentions

2020 ◽  
Vol 44 (1) ◽  
pp. 83-112
Author(s):  
Nur Zarifah Dhabitah Mahat ◽  
Mohd Hafiz Hanafiah
Keyword(s):  
Online Reviews ◽  
Tourism Industry ◽  
Partial Least Square ◽  
Least Square ◽  
Behavioural Intention ◽  
Equation Modeling ◽  
Behavioural Intentions ◽  
Information Credibility ◽  
The Impact ◽  
The Relationship

This paper aims to examine the impact of TripAdvisor reviews on behavioural intentions, basing on travellers' trust towards the e-WOM reviews. Four factors are proposed for building travellers’ trust and behavioural intentions: information quality, credibility, adoption and usefulness. Trust is expected to mediate the relationship between eWOM attributes and travellers’ behavioural intention. Data from 410 travellers were analysed using Partial Least Square-Structural Equation Modeling (PLS-SEM), and the findings show that TripAdvisor e-WOM attributes (information credibility, adoption and usefulness) significantly influence the traveller's trust. Besides, traveller behavioural intention was influenced considerably by TripAdvisor eWOM information credibility and usefulness. Lastly, trust in e-WOM significantly mediates travellers' behavioural intention. This paper confirms the importance of eWOM in the context of the tourism industry and travellers' trust and behaviour towards online review, which altered how consumers behave before deciding to travel.

scholarly journals Determining the Impact of Supervisory Support on Employee Engagement in the Telecommunication Sector of Ghana: The Role of Supportive Organizational Culture

2021 ◽  
Vol 1 (2) ◽  
pp. 15-31
Author(s):  
Leslie Afotey Odai ◽  
Jingzhao Yang ◽  
Isaac Ahakwa ◽  
Shaibu Ismaila Mohammed ◽  
Samuel Dartey
Keyword(s):  
Organizational Culture ◽  
Employee Engagement ◽  
Structural Equation ◽  
Partial Least Square ◽  
Least Square ◽  
Equation Modeling ◽  
Supervisory Support ◽  
Telecommunication Sector ◽  
The Impact ◽  
The Relationship

Purpose- Organizations that enforce effective supervisory support through their cultural traits see their employees reciprocating through positive outcomes. The study explored the impact of supervisory support on employee engagement in Ghana’s telecommunications sector and the moderating effect of supportive organizational culture on the relationship. Design/Methodology- A correlational descriptive research design was adopted. A sample of three hundred and fifty-three (353) employees was drawn randomly from a top selected telecommunication company in the Accra Metropolis of Ghana. Information collated were analyzed using Statistical Package for Social Sciences (SPSS version 26) and partial least square based on Structural Equation Modeling (SEM) Findings- The findings indicate that supervisory support significantly influences employee engagement. Again it was revealed that supportive organizational culture influences employee engagement and substantially moderates the relationship between supervisory support and employee engagement. Practical Implications- The findings provide valuable suggestions for organizations, managers, and supervisors to emphasize on measures such as a robust feedback system, training of supervisors, and enhancing employees' freedom to operate within the organization, which increases employee engagement and optimizing the organization’s competitive advantage.

Brand hate and retaliation in Muslim consumers: does offensive advertising matter?

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Uzma Noor ◽  
Mahnaz Mansoor ◽  
Sajeela Rabbani
Keyword(s):  
Structural Equation ◽  
Partial Least Square ◽  
The Body ◽  
Least Square ◽  
Equation Modeling ◽  
Content Type ◽  
Relationship Of ◽  
The Impact ◽  
The Relationship ◽  
Brand Hate

Purpose This study aims to investigate the generation of negative emotions and behavior in Muslim consumers from their attitude toward offensive advertising. Mediation of brand hate between attitude toward offensive advertising and brand retaliation was examined. The conditional indirect impact of religiosity on attitude toward offensive advertising and brand retaliation through brand hate was also realized. Design/methodology/approach A cross-sectional research design was used using the mall intercept survey technique. Data were collected from 380 respondents visiting the malls in the areas of Pakistan’s twin cities (Rawalpindi and Islamabad) after ensuring appropriateness for the study. Partial least square–structural equation modeling through SmartPLS software was used as a statistical technique to test the hypotheses. Findings The findings confirm that attitude toward offensive advertising affects brand hate and brand retaliation positively. The conditional indirect effect of religiosity on the relationship of attitude toward offensive advertising and brand retaliation has also proved significant. Originality/value The present study has filled a significant gap in the literature of brand hate by introducing brand hate as a mediator in the relationship of attitude toward offensive advertising and brand retaliation. It further added in the body of knowledge of brand hate by a moderated mediation mechanism of religiosity on the relationship of attitude toward offensive advertising and brand retaliation through brand hate. The present study has considered the non-offensive product being promoted through offensive advertising and explored the impact of attitude toward offensive advertising on brand hate and brand retaliation in Muslim consumers.

Mediation Effect of Passion between Intimacy and Commitment in Relationship with God: Triangular Theory of Love

2019 ◽  
Vol 11 (2) ◽  
Author(s):  
Aruna Dhamija ◽  
Somesh Dhamija ◽  
Krishanveer Singh
Keyword(s):  
Structural Equation Modeling ◽  
Structural Equation ◽  
Partial Least Square ◽  
Least Square ◽  
Mediation Effect ◽  
Equation Modeling ◽  
Relationship With God ◽  
Indirect Relationship ◽  
The Impact ◽  
The Relationship

Purpose: - The purpose of this research paper is to test the relationship with God and to know the strength among the variables of love - Intimacy, Passion and Commitment, through Triangular Love Scale (TLS). To study the direct and indirect relationship between variables of Love in context with God and to know the mediation effect of Passion between the two variables of love, namely, Intimacy and Commitment. Research Design: - In this study, data was collected through well structured questionnaire from 210 respondents who identified themselves as God-believers. The Partial Least Square (PLS) -Structural Equation Modeling (SEM) was used to measure the relationship among the variables and to conceptualize the model. Findings:- In context of the past studies, a conceptual model is developed to measure the direct relationship as well as indirect relationship among the three variables of love, namely, Intimacy, Passion and Commitment in relationship with God. Structural Equation Modeling analyses revealed that the association between Intimacy and Commitment is mediated by Passion. Limitations:- Other tools can also be used to analyse the same study to know relationship between variables of love with God. Different variables which are not explored can be used to test the relationship with God.Practical Implications:- This study makes significant contributions for religious leaders and researchers who associate themselves with spirituality in order to understand the strength of relationship with God by knowing the impact on variables of love-Intimacy, Passion and Commitment.Originality: - The current study aims to know the strength of relationship with God through the three variables of love, namely, Intimacy, Passion and Commitment. There are lots of studies on Triangular Love Scale in knowing the different perspectives. The results of this study will help to know in actuality as to how much the individual is close to God, attracted towards him and able to maintain his love towards him.

Positioning ethics and social responsibility as a strategic tool in employees’ affective commitment

2017 ◽  
Vol 3 (1) ◽  
pp. 2-22 ◽  
Author(s):  
Mei Peng Low ◽  
Seng Fook Ong ◽  
Pei Meng Tan
Keyword(s):  
Social Responsibility ◽  
Affective Commitment ◽  
Sampling Method ◽  
Partial Least Square ◽  
Least Square ◽  
Equation Modeling ◽  
Business World ◽  
Content Type ◽  
The Impact ◽  
The Relationship

Purpose The purpose of this paper is to study the impact of ethics and social responsibility on employees’ affective commitment in the context of small and medium-sized enterprises (SMEs). Design/methodology/approach This is a quantitative research. The authors employ multistage sampling technique, non-probability and judgmental sampling method. Data were collected through questionnaire survey to measure the respondents’ perceptions of the ethics and social responsibility, as well as internal corporate social responsibility (CSR) practices. The data obtained were analyzed through variance-based structural equation modeling (SEM), i.e., partial least square SEM. Findings The findings reveal that perceived role of ethics and social responsibility (PRESOR) and internal CSR are positively related to employees’ affective commitment. Job satisfaction is found to be mediating the relationship between PRESOR and affective commitment. The result also showed that internal CSR practices mediate the relationship between PRESOR and affective commitment. Research limitations/implications There are few limitations in the present research. First, present research merely investigates the practices of ethics and social responsibility by SMEs and did not perform a comparison with larger organizations. Second, the use of non-probability sampling method is unable to generalize results for the entire population. Future research could address the shortcoming of present research in order to further contribute to the academic and business world. Practical implications The findings provide insights to entrepreneurs and SMEs on the manifestation of ethics and social responsibility in enhancing employees’ affective commitment. In turn, it reduces employees’ turnover intention and enhances SMEs sustainability to strive in the competitive environment. Social implications These findings highlight the positive chain effects of enterprises in discharging their moral obligation as well as their social responsibility. The enterprises are benefited from the good reputation which may act as a magnet to attract talent-employees and also sustaining their enterprises through employees’ retention. Originality/value This research paper contributes to current knowledge by painting a better picture on the importance of ethics and social responsibility and internal CSR from the employees’ perception. As to date, employees’ perception of ethics and social responsibility and internal CSR practices are still under-investigated. Moreover, past research often focuses the impact of ethics and social responsibility in the larger corporation but scant research is conducted in the smaller organization such as SMEs.

scholarly journals Determinants of Customer Perception about adoption of Islamic Insurance (Takaful) in Pakistan

2020 ◽  
Vol 6 (4) ◽  
pp. 1505-1516
Author(s):  
Areeba Khan ◽  
Hafiz Abdur Rashid ◽  
Rana Muhammad Shahid Yaqub ◽  
Saba Abbas
Keyword(s):  
Rural Areas ◽  
Consumer Satisfaction ◽  
Structural Equation ◽  
Partial Least Square ◽  
Least Square ◽  
Equation Modeling ◽  
Clear Understanding ◽  
Awareness Campaigns ◽  
Islamic Insurance ◽  
The Impact

The purpose of this study is to assess the response level of individuals concerning Islamic Insurance in Pakistan and to measure its outreach and most pertinent factors affecting customer selection of Islamic Insurance. It also seeks to make informed recommendations on empowering frameworks for the establishment of Takaful insurance through relevant marketing campaigns in Pakistan. The impact of factors like Customer Awareness, Consumer Satisfaction, Risk Perception, Compatibility and Religiosity was checked on Adoption of Islamic Insurance in Pakistan, with the presence of Social Influence as a mediating variable. Data were collected through questionnaire administered to 300 respondents, representing the Muslim community from urban as well as rural areas, of Pakistan. Partial least square-structural equation modeling (PLS-SEM) through Smart PLS3 was used to examine the relationships among pertinent factors in this study. The findings suggest that most respondents are either not aware of Takaful as an insurance and investment option, or do not understand the concept altogether. This study suggests that Islamic insurance organizations should focus on awareness campaigns as an essential marketing strategy and dedicated resources to reach prime customer segments in general and fulfil the need to inform people about their products and services through clear understanding of principles of Shariah compliance. The findings of this research have important implications for Takaful companies as well as regulators and general insurance customers.

A Partial Least Square Structural Equation Modeling: Prestige Perception in Tourism

2020 ◽  
Author(s):  
Murat Kayak
Keyword(s):  
Structural Equation Modeling ◽  
Structural Equation ◽  
Partial Least Square ◽  
Least Square ◽  
Primary Data ◽  
Equation Modeling ◽  
Destination Brand ◽  
The Relationship ◽  
Intention To Revisit ◽  
Brand Prestige

This study aims to investigate destination brand prestige, and to explore the mediating effects of destination brand worldness between destination brand prestige and intention to revisit. Research is designed to collect primary data from the Taiwanese tourists. Partial least squares structural equation modeling is used to test the effects. The research model is appropriately implemented in Smart PLS 3 and a full mediation has existed through the empirical findings. The study shows how destination brand worldness mediates the relationship between destination brand prestige and intention to revisit.

scholarly journals Application of Blockchain for Supply Chain Financing: Explaining the Drivers Using SEM

2021 ◽  
Vol 7 (3) ◽  
pp. 167
Author(s):  
Mohammad Rokibul Kabir ◽  
Md. Aminul Islam ◽  
Marniati ◽  
Herawati
Keyword(s):  
Supply Chain ◽  
Technology Acceptance ◽  
Structural Equation ◽  
Research Work ◽  
Partial Least Square ◽  
Least Square ◽  
Equation Modeling ◽  
Innovation Research ◽  
Supply Chain Financing ◽  
The Impact

Owing to the lack of research in emerging Asian nations, this research aimed to unearth the determinants of blockchain acceptance for supply chain financing by a Bangladeshi financing company called IPDC. Centred on a technology acceptance framework called UTAUT (unified theory of acceptance and use of technology) and open innovation research, an expanded model with a mediating variable is developed for this study. This research work employs the deductive inference method in conjunction with the positivism paradigm. A structural questionnaire was used to gather data, which were then processed through Smart-PLS (partial least square) for SEM (structural equation modeling). The survey includes all the people who are directly or indirectly involved in the supply chain financing platform of IPDC. The study consists of seven direct hypotheses and one mediating hypothesis. The results show that all the direct hypotheses except the impact of social influence on the behavioural intention to use (BINTU) blockchain are significant. The mediating hypothesis indicating the role of BINTU in the relationship between facilitating conditions (FCON) and the actual use of blockchain is also supported. FCON and BINTU together explain 88.7% variation in blockchain use behaviour for supply chain financing. The research advances past findings by employing an expanded UTAUT framework and validating observations with the other relevant studies throughout the world.

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