scholarly journals Desing in new media practices: A review on facebook ads as a social network

2016 ◽  
Vol 6 (1) ◽  
pp. 20 ◽  
Author(s):  
Seçil Ermiş
Keyword(s):  
New Media ◽  
Social Networking ◽  
Virtual Environments ◽  
Graphic Design ◽  
Communication Technologies ◽  
Target Audience ◽  
Limited Information ◽  
Web Based ◽  
Common Goals ◽  
Short Time

The requirement of reaching the target audience in a short time and simultaneously, which is located at the core of new media environment, is one of the common goals of today’s communication tools. The impediments between humans such as geography, language, limited information and limited visuals are now obsolete. Virtual environments, which have become a part of our everyday life with communication technologies, also create a study field in advertising.  Delivering advertisements to the target audience at the lowest cost and in the shortest time, addressing to both individuals with the lowest financial sources and individuals with highest financial sources and allowing global multi-communication are factors that have helped virtual environments excel over other communication technologies and lent impetus to digital advertising. Social networking environments, where new advertising practices are observed in the new media, are defined as web-based services that connect world-wide computer networks and allow them to communicate. Facebook is one of such social networking environments. Hundreds of thousands of people are exposed to insistent and imposing advertisements on online environment due to advertisements posted via Facebook. A good design and creativity is required in order to successfully convince the target audience. Graphic design is, therefore, of great importance in the advertising industry. Graphic design in advertising combines elements that help convey the message to the consumer more quickly, easily and effectively. In this study, a literature review was conducted in terms of facebook ads, graphic design discipline, advertising, advertising strategies of agencies and these were investigated using qualitative research methods.Keywords: Facebook, social media, design and media, advertising

scholarly journals WHO CONTROLS THE ARAB PUBLIC SPHERE IN THE ERA OF NEW MEDIA, THE NEW REVOLUTIONISTS OR THE DEEP STATE?

2020 ◽  
Vol 12 ◽  
pp. 312-323
Author(s):  
Nawaf Abdelhay Altamimi
Keyword(s):  
New Media ◽  
Public Sphere ◽  
Social Networking ◽  
Mobile Phones ◽  
Social Networking Sites ◽  
Arab Countries ◽  
Web Based ◽  
The Public ◽  
Deep State ◽  
The Web

Recent events in Arab countries, particularly in Tunisia, Egypt have shown that new modes of communications such as Mobile phones and social networking sites have facilitated civil society's organization by allowing a timely exchange of opinions and ideas. Youth protesters in uprising societies have recognised the value of Mechanisms in which the public can meet and discuss and share ideas openly, recognise problems and suggest solutions (Caplan and Boyd, 2016). Those Young demonstrators have taken to social media such as Facebook and Twitter online to organize social prodemocracy movements and start the revolution, demonstrating how the Web-based platforms have become a crucial alternative media instrument for advocacy in today's Digital Age. (Kenix, 2009).

Evolving Information Ecologies

2009 ◽  
pp. 255-273
Author(s):  
Hanne Westh Nicolajsen ◽  
Jorgen P. Bansler
Keyword(s):  
New Media ◽  
Organizational Communication ◽  
Work Practice ◽  
Communication Technologies ◽  
Multinational Firm ◽  
Web Based ◽  
Work Tasks ◽  
Computer Based ◽  
Information Ecologies

This chapter examines how people in organizations appropriate new computer-based media, that is, how they adopt, reconfigure, and integrate advanced communication technologies such as groupware or desktop conferencing systems into their work practice. The chapter presents and analyzes findings from an in-depth field study of the adoption and use of a Web-based groupware application—a “virtual workspace”—in a large multinational firm. The analysis focuses, in particular, on the fact that people in modern organizations have plenty of media at their disposal and often combine old and new media to accomplish their work tasks. Furthermore, it highlights the crucial role of organizational communication genres in shaping how people adopt and use new media. The authors argue that understanding and facilitating the process of appropriation is the key to the successful introduction of new media in organizations.

How new media affords network diversity: Direct and mediated access to social capital through participation in local social settings

2011 ◽  
Vol 13 (7) ◽  
pp. 1031-1049 ◽  
Author(s):  
Keith N. Hampton ◽  
Chul-joo Lee ◽  
Eun Ja Her
Keyword(s):  
New Media ◽  
Social Networking ◽  
Information And Communication Technologies ◽  
New Technologies ◽  
Instant Messaging ◽  
Communication Technologies ◽  
Social Networking Websites ◽  
Social Settings ◽  
Information And Communication ◽  
Traditional Setting

This study examines how information and communication technologies – mobile phone, social networking websites, blogging, instant messaging, and photo sharing – are related to the diversity of people’s social networks. We find that a limited set of technologies directly afford diversity, but many indirectly contribute to diversity by supporting participation in traditional settings such as neighborhoods, voluntary groups, religious institutions, and public spaces. Only one internet activity, social networking websites, was related to lower levels of participation in a traditional setting: neighborhoods. However, when direct effects were included, the total influence of social networking services on diversity was positive. We argue that a focus on affordances of new media for networked individualism fails to recognize the continued importance of place for the organization of personal networks: networks, that as a result of the persistent and pervasive nature of some new technologies, may be more diverse than at any time in recent history.

Evolving Information Ecologies

2009 ◽  
pp. 751-769
Author(s):  
Hanne Westh Nicolajsen ◽  
Jorgen P. Bansler
Keyword(s):  
New Media ◽  
Organizational Communication ◽  
Crucial Role ◽  
Work Practice ◽  
Communication Technologies ◽  
Web Based ◽  
Work Tasks ◽  
Computer Based ◽  
Information Ecologies

This chapter examines how people in organizations appropriate new computer-based media, that is, how they adopt, recon?gure, and integrate advanced communication technologies such as groupware or desktop conferencing systems into their work practice. The chapter presents and analyzes ?ndings from an in-depth ?eld study of the adoption and use of a Web-based groupware application—a “virtual workspace”—in a large multinational ?rm. The analysis focuses, in particular, on the fact that people in modern organizations have plenty of media at their disposal and often combine old and new media to accomplish their work tasks. Furthermore, it highlights the crucial role of organizational communication genres in shaping how people adopt and use new media. The authors argue that understanding and facilitating the process of appropriation is the key to the successful introduction of new media in organizations.

From Learning Management Systems to a Social Learning Environment

2019 ◽  
Vol 10 (1) ◽  
pp. 1-18
Author(s):  
Suleiman Ali Alsaif ◽  
Alice S. Li ◽  
Ben Soh ◽  
Mohammed A. AlZain ◽  
Mehedi Masud
Keyword(s):  
Social Networking ◽  
Informal Learning ◽  
Information And Communication Technologies ◽  
Social Networking Sites ◽  
Communication Technologies ◽  
Web Based ◽  
Web 2.0 Tools ◽  
Education Environment ◽  
Information And Communication ◽  
Technology Specialists

Since the advances in information and communication technologies, educational technology has been a priority research topic for academics, technology specialists and educational system developers. The objective of the study in this article is to evaluate the current learning systems and to shed the light on applications of social networking sites in higher education environment. To this end, the authors review the available alternative learning models with a view to achieving the most appropriate comprehensive and integral learning model. This article explores and compares the current advanced web-based educational services. It then demonstrates and discourses on the available Web 2.0 tools and social networking applications that can be used to foster learning activities and informal learning environments.

The Dialectics of Cyber-Aesthetics and Graphic Design in the 21st Century

2021 ◽  
pp. 154-173
Author(s):  
Selma Kozak
Keyword(s):  
New Media ◽  
Information And Communication Technologies ◽  
Graphic Design ◽  
Communication Technologies ◽  
Digital Culture ◽  
Avant Garde ◽  
Global Pandemic ◽  
Cyber Culture ◽  
Digital Hardware ◽  
Information And Communication

We live in a digital culture and cyber era. Cyberculture is an extensive concept including information and communication technologies, media and new media, theories, ideas, literature, art, design, and cultural studies. On the other hand, Lev Manovich updates new media and it reflects the characteristics of new avant-garde because of new digital hardware and software technology. New media has a new aesthetic potential, so does cyberculture. The rise of cyber culture has made it necessary to underline the relationship between graphic design and cyber culture and made it necessary to show key design elements of cyber-aesthetics. In this context, by using descriptive method, the chapter focuses on some components of aesthetics and cyber-aesthetics in the frame of relationship between graphic design and cyber-culture. Now, there is a global pandemic (COVID-19). Some graphic design examples came out during this global pandemic. These examples will be evaluated in terms of cyber-graphic design, cyber-aesthetics, and cyber-culture.

Evolving Information Ecologies

2011 ◽  
pp. 1-25
Author(s):  
Hanne Westh Nicolajsen ◽  
Jørgen P. Bansler
Keyword(s):  
New Media ◽  
Organizational Communication ◽  
Crucial Role ◽  
Work Practice ◽  
Communication Technologies ◽  
Web Based ◽  
Work Tasks ◽  
Computer Based ◽  
Information Ecologies

This chapter examines how people in organizations appropriate new computer-based media, that is, how they adopt, recon?gure, and integrate advanced communication technologies such as groupware or desktop conferencing systems into their work practice. The chapter presents and analyzes ?ndings from an in-depth ?eld study of the adoption and use of a Web-based groupware application—a “virtual workspace”—in a large multinational ?rm. The analysis focuses, in particular, on the fact that people in modern organizations have plenty of media at their disposal and often combine old and new media to accomplish their work tasks. Furthermore, it highlights the crucial role of organizational communication genres in shaping how people adopt and use new media. The authors argue that understanding and facilitating the process of appropriation is the key to the successful introduction of new media in organizations.

Attachment Needs and Social Networking Sites

2014 ◽  
Vol 42 (1) ◽  
pp. 43S-52S ◽  
Author(s):  
Bahire Efe Özad ◽  
Gülen Uygarer
Keyword(s):  
New Media ◽  
Social Networking ◽  
Significant Role ◽  
Social Networking Sites ◽  
Tertiary Education ◽  
Eastern Mediterranean ◽  
Real Life ◽  
Communication Technologies ◽  
Recent Developments ◽  
Human Need

Attachment is a significant human need throughout life. Recent developments in communication technologies indicate that social networking sites (SNS) play a significant role in forming relationships. In addition to forming real-life relationships, students also form new relationships and maintain already existing relationships through SNS. In other words, in line with uses and gratifications theory, new media are used to gratify students' needs. In this study conducted in 2011, we compared real-life friendships with friendships formed through SNS, in fulfilling the attachment needs of students at the English Preparatory School at the Eastern Mediterranean University. We found statistically significant differences between attachments formed in real life and those formed through SNS. Therefore, we determined that SNS play a significant role in satisfying the need for attachment among young people who are at the outset of their tertiary education.

ANALISIS VISUAL PADA SAMPUL DEPAN MAJALAH DESAIN GRAFIS “CONCEPT” EDISI ULTAH PERDANA (Sebuah Kajian Semiotika)

DeKaVe ◽  
2013 ◽  
Vol 1 (2) ◽  
Author(s):  
Prayanto WH
Keyword(s):  
Graphic Design ◽  
Roland Barthes ◽  
Specific Design ◽  
Design Work ◽  
Design Elements ◽  
Semiotic Approach ◽  
Short Time ◽  
Content Information ◽  
Magazine Cover

Magazine is one of the forms of mass media that has fungsikomunikasi to convey information to mass audiences. The cover is an important element because it is through cover / cover one can guess the contents of the magazine, as well as further interested to know further information contained therein. On a magazine cover consists of drawings and writings are arranged in such a way that looks interesting and has meaning Press publications, especially magazines, today's not enough just to rely on the quality of news or manuscript, although verbal aspect is very important. It must be recognized that the visual aspects (design) as the cover / envelope has crucial role to capture the prospective reader. For the cover of a magazine is a window that shows the content information, can be either a text or photographs, illustrations, and design elements. The function of a magazine cover is to attract, dazzle prospective readers, by way influence the thoughts flow in a short time. So it's no wonder much current the magazine publisher who made the cover of such a way as to attract the attention of prospective readers. Thus the task of designers to magazine cover to create designs that attract the attention of the reader becomes increasingly severe. This study tries to analyze a visual on the front cover Magazine Graphic Design 'Concept' birthday inaugural edition by using the Roland Barthes' semiotic approach. As Roland Barthes (1984), any simple "design work (magazine cover)" continue to play in management of the sign. So that will generate a message (image) specific. Design cover, usually contains the elements of the sign in the form of objects, context of the environment, people or other beings who provide meaning to objects, and text (of writing) that reinforce the meaning.Keyword: cover, magazine Concept, semiotics

THE „CLOUDY“ CLASSROOM

2020 ◽  
Vol 11 (2) ◽  
pp. 347-352
Author(s):  
Atanaska Peneva ◽  
Keyword(s):  
Information And Communication Technologies ◽  
Mobile Communications ◽  
Teaching And Learning ◽  
Communication Technologies ◽  
Web Based ◽  
Modern Approach ◽  
Building Information ◽  
Practical Guidelines ◽  
Information And Communication ◽  
Cloud Technologies

The report presents the author’s experience in integrating modern ICT technologies in the process of teaching and learning in school. The emphasis is on the use of mobile devices and the integration of cloud technologies in schools. As an ICT teacher, the author provides some practical guidelines on how to apply innovation. The generation of 7 screens does not know a world without digital technologies and mobile communications. The discrepancy between the expectations of the digital generation and the reality in our schools is in terms of the information and communication technologies (ICT) used in them and the didactic models. Adolescents, when they find themselves in an environment that does not meet their expectations, are demotivated and redirect their attention to other objects and goals and stop being active in class. The use of the so-called. „Cloud“ technologies will significantly increase the interest and retention of students. The modern approach to building information systems is focused on developing solutions in which the collection, input and output of information is carried out through WEB-based applications or platforms.

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