scholarly journals NILAI PENGALAMAN PADA HALAL FESYEN DAN KEPUASAN PENGALAMAN TERHADAP NIAT BERPERILAKU

2021 ◽  
Vol 8 (3) ◽  
pp. 374
Author(s):  
Novi Sekar Sari ◽  
Ririn Tri Ratnasari

ABSTRAKIndonesia memiliki peluang besar menjadi barometer halal fesyen dunia. Cara yang harus dilakukan supaya bertahan di industri halal fesyen dengan mempunyai kreativitas dan menghasilkan produk baru yang inovatif.  Nilai pengalaman merupakan faktor penting yang memengaruhi keberhasilan, inovasi dan daya saing. Nilai pengalaman dianggap memiliki pengaruh terhadap kepuasan pengalaman dan niat berperilaku. Penelitian ini bertujuan untuk mengidentifikasi dan mengkaji pengaruh nilai pengalaman pada halal fesyen, kepuasan pengalaman dan niat berperilaku dengan objek penelitian Laksmi Muslimah. Penelitian ini menggunakan metode kuantitatif dengan menggunakan path analysis. Penelitian ini memiliki hasil bahwa nilai pengalaman pada halal fesyen berpengaruh terhadap kepuasan pengalaman, kepuasan pengalaman berpengaruh terhadap niat berperilaku, nilai pengalaman pada halal fesyen berpengaruh terhadap niat berperilaku. Penelitian ini memiliki implikasi pada ilmu pemasaran Islam, yaitu pemahaman tentang pengalaman konsumen yang kemudian akan memberikan dampak pada perilaku masa depan seperti merekomendasikan produk/layanan kepada orang lain.Kata Kunci: nilai pengalaman, halal fesyen, kepuasan pengalaman, niat berperilaku. ABSTRACTIndonesia has a great opportunity to become a barometer of the world's halal fashion. The way that must be done to survive in the halal fashion industry is by having creativity and producing innovative new products. Experiential value is an important factor affecting success, innovation and competitiveness. Experiential value is considered to have an influence on experiential satisfaction and behavioral intention. This study aims to identify and examine the effect between the experiential value on halal fashion, experiential  satisfaction and behavioral intention with the object of research of Laksmi Muslimah. This study uses quantitative methods using path analysis. This study has the results that the experiential value on halal fashion has an effect on experiential satisfaction, experiential satisfaction has an effect on behavioral intention, the experiential value on halal fashion has an effect on behavioral intention. This research has implications for Islamic marketing science, namely an understanding of consumer experiences which will then have an impact on future behavior such as products/services to others.Keywords: experiential value, halal fashion, experiential satisfaction, behavioral intention.

2018 ◽  
Vol 1 (2) ◽  
pp. 116-137
Author(s):  
Redi Panuju ◽  
Shintya Oktaviany Aury

Abstract Dishub Surabaya and traffic Unit Polrestabes Surabaya partners  do speeding tickets through CCTV to reduce traffic violations in traffic and prevent accidents frequently happened. For the socialization of the press role is required so that residents will know  this new traffic regulation. The way of the spread CCTV by the way to traffic gridlock around the continuously to be done in make the community become disciplined in the traffic signs and regulations. The underlying theory is a theory of mass communication, theory of hypodermic needle theory, S-O-R theory, discipline theory, theories of adolescence. The methodology that was used this research is quantitative methods with type of correlational quantitative. In this research that are samples are teenagers klampis semalang 96 respondents. From the results of statistics done shows that significantly is the cctv news traffic to discipline attitude traffic in teenagers Klampis Semalang Urban village Klampis Ngasem in Sukolilo Surabaya city. Keywords : news, cctv traffic, discipline traffic


Author(s):  
R.K. Schmid ◽  
F. Ghasripoor ◽  
M. Dorfman ◽  
X. Wei

Abstract Very many gap-sealing products are now available for use in the compressor section of gas turbines. This paper attempts to give an overview of these and where they are best used. Data is presented for abradability, erosion resistance and application technique. By explaining how abradables function tribologically it is hoped that selection will be simpler for designers. New products are introduced as well as the way forward described. It is shown how with time the diversity of application techniques has decreased with thermal spraying becoming the preferred technique, and that abradables are now available to run against titanium blading up to 600°C.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Maria Rita Blanco ◽  
Miguel Angel Sastre-Castillo ◽  
Maria Angeles Montoro-Sanchez

PurposeThis article explores the influence of education and experience on the time to the top in family and non-family CEOs who work for Latin American family firms.Design/methodology/approachIn order to achieve these objectives, this study draws upon human capital theory as well as career and family firm literature. The careers of 129 CEOs of family firms who form part of the América Economía ranking were analyzed and quantitative methods were used.FindingsIn Latin American family firms, family CEOs reach the top faster than their non-family counterparts. In addition, the influence of human capital variables on the way to the top differs between the two groups. For family CEOs, obtaining a graduate degree delays the way to the top, while for non-family ones, it reduces the time to the top. As regards experience, for promoted family CEOs, the greater the percentage of the career spent in the organization they lead, the shorter the time to the top. No support was found for either the influence of having worked for just one firm or having had elite graduate education abroad, in multilatina CEOs.Practical implicationsIndividual career management suggestions for future CEOs as well as specific guidelines for talent managers are proposedOriginality/valueThis is the first study to explore the influence of human capital indicators on the time to the top in Latin American family firm CEOs.


2018 ◽  
Vol 64 ◽  
Author(s):  
Ju.R. Kirichenko

Retrospective of fashion industry development in Ukraine has been research education in the article. The scientific positions of researchers about the preconditions of the development of the fashion industry in Ukraine have been analyzed. The social and economic peculiarities of the development of Ukrainian fashion industry in the XX century have been characterized. The way of fashion industry development was difficult, but it was able to keep its characterological trait, national identity in a unique ethnos style.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Ayşegül Akçay Kavakoğlu ◽  
Derya Güleç Özer ◽  
Débora Domingo-Callabuig ◽  
Ömer Bilen

PurposeThe paper aims to examine the concept of architectural design communication (ADC) for updating design studio dynamics in architectural education during the Covid-19 pandemic. Within this perspective, the changing and transforming contents of architectural education, the thinking, representation and production mediums are examined through the determined components of ADC. There are five components in the study, which are (1) Effective Language Use, (2) Effective use of Handcrafts, (3) Effective Technical Drawing Knowledge, (4) Effective Architectural Software Knowledge and (5) Outputs.Design/methodology/approachThe research method is based on qualitative and quantitative methods; a survey study is applied and the comparative results are evaluated with the path analysis method. The students in the Department of Architecture of two universities have been selected as the target audience. Case study 1 survey is applied to Altinbas University (AU) and Case study 2 survey is applied to Universitat Politecnica de Valencia (UPV) students during the COVID-19 pandemic; ‘19-‘20 spring term, online education.FindingsAs a result, two-path analysis diagrams are produced for two universities, and a comparative analysis is presented to reveal the relationships of the selected ADC components.Originality/valueThis paper fulfills an identified need to study how ADC can be developed in online education platforms.


Author(s):  
Luisa Cagica Carvalho ◽  
Sandrina B. Moreira ◽  
Rui Dias ◽  
Susana Rodrigues ◽  
Berta Costa

Designing circular economy (CE) implies the adoption of a set of circular principles that support a society for the future. Understanding how CE principles influence attitudes to consume green products is a key factor aligned with consumer trends. This chapter aims to study how CE principles influence attitudes to consume green products in a particular case of fashion industry. Very few empirical studies on the perceptions of the fashion “users” exist. This chapter aims to bring some inputs to this topic. The methodology uses a path analysis study based on a sample of 110 respondents collected in a higher education institution in Portugal. The estimated model allows to test the relation between a set of variables, and the study reveals that: CE principles have a direct effect on the attitudes on the green products consumption in fashion industry in the sample considered.


2019 ◽  
Author(s):  
M Rosenberg ◽  
L Lester ◽  
C Maitland ◽  
R Teal

Abstract Commercial companies invest in sport and arts sponsorship to align their brand with highly engaged spectators. Competing for spectator attention are government and non-government organizations promoting healthy lifestyles. This study investigated spectator engagement on the effectiveness of health messages promoted at sponsored events. Surveys from 2165 adults attending 28 sponsored events collected data on event engagement, health message awareness, behavioral intention, and perceptions of sponsor fit and sincerity. Spectators who were more highly engaged in the event showed significantly greater levels of awareness and acceptance of the health message (all P < 0.01). Path analysis showed that product and event interest were significantly related to both fit and sincerity, and perceived sponsorship fit was significantly associated with greater behavioral intention (all P < 0.01). Product, category and event interest, fit and sincerity were significantly greater for positive advocacy messages than neutral or negative advocacy messages (all P < 0.05). Health message sponsorship is assisted by spectator engagement and perceived fit of sponsored health messages. There exists greater potential to actively leverage spectator engagement to build or reinforce the perceived fit and sincerity of health messages to strengthen existing awareness and behavioral intention.


2020 ◽  
Vol 14 (2) ◽  
pp. 175-188
Author(s):  
Evelyn Lim Chua ◽  
Jason Lim Chiu ◽  
Candy Lim Chiu

Purpose The sharing economy is described as a community marketplace, particularly home sharing such as Airbnb, which is more prevalent. Airbnb changed the way renters and tourists find places to stay when they are traveling. The company introduced innovations in business models and technologies. So, Airbnb requires specific factors that will influence consumers’ trust because consumers intuitively seek out trusting factors to make judgments on innovative service providers. Thus, the purpose of this study is to understand the factors that influence travelers’ trust to use Airbnb within the three ASEAN nations. Design/methodology/approach The data were collected from both qualitative and quantitative methods. The questionnaire was the main data-gathering instrument used in this study and supplemented by informal interviews. A self-administered questionnaire was provided to 130 Airbnb users from the Philippines, Indonesia and Singapore using Hayes’ Process Macro as the statistical tool. Findings The correlation test was carried out to determine the strength and relationships among the independent, mediating and dependent variables. All independent variables are positively correlated with the mediating variable. The results reveal that ease of use, convenience, information social influence, normative social influence and security have a significant impact on trust and behavioral intention to use Airbnb. Originality/value This study contributes to the field of sharing economy, particularly home sharing, by examining different factors that influence trust and behavioral intention. This study focused on the case of Southeast Asian consumers, so this study is useful for marketing practitioners to enhance their marketing strategies in catering to this segment of the market.


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