scholarly journals A Study on the relationship between Korean Wave and national brand attitude : Focused on the Moderating Effect of Cultural Dimensions

Author(s):  
이준원 ◽  
김유경
2013 ◽  
Vol 14 (2) ◽  
pp. 1051-1065 ◽  
Author(s):  
Jaehwan Kwon ◽  
Huihyun Park ◽  
Lee, Ju Hee ◽  
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