scholarly journals Relationship Analysis of Destination Image, Sports Involvement, Event Quality and Travel Motives as an Antecedent Factors on Revisit Intention in Recurring Running Sports-Event

The Winners ◽  
2021 ◽  
Vol 22 (2) ◽  
Author(s):  
Muhammad Angga Wicaksono ◽  
Tara Setyaningtyas ◽  
Annesa Nariswari Kirana
Keyword(s):  
Structural Equation ◽  
Destination Image ◽  
Sporting Events ◽  
Sport Event ◽  
Relationship Analysis ◽  
Revisit Intention ◽  
Sports Involvement ◽  
Sport Events ◽  
The Relationship ◽  
Intention To Revisit

The research aimed to examine the relationship between destination image, sports involvement, quality of sport events, and travel motives as antecedent factors to predict repeat visit intentions of marathon events. This was a further study of the trends that occur in society regarding the changing perception that sport is not only for health purposes, but also as a profitable tourism subject. Data was collected using quantitative, non-probability, purposive sampling methods. The research instrument was an online questionnaire which was distributed to tourists and athletes who took part in running sport-events. The data analysis method uses Structural Equation Modelling with Smart PLS 3.0. The test results show that not all research hypotheses are accepted. Sport-event quality (SQ) has a positive relationship but has no significant effect on revisit intention (RI) from repeated sporting events. The positive effect of travel motive (TM) on the intention to revisit a repetitive sporting event (RI) is proven. Travel motive (TM) also has a positive and significant effect on destination image (DI). Sports involvement (SI) has a positive and significant effect on revisit intention (RI). The same positive and significant effect is also shown in the relationship between sports event quality (SQ) and destination image (DI) variables. Revisit intention (RI) of repeated sporting events was found to be positively influenced by destination image (DI). There is a significant indirect effect of sport-event quality on intention to revisit repeated sporting events (RI), mediated by destination image.

Destination Image, Sport Event Quality, and Behavioral Intentions: The Cases of Three World Sambo Championships

2019 ◽  
pp. 109634801988392 ◽  
Author(s):  
Ivana Milovanović ◽  
Radenko Matić ◽  
Kostas Alexandris ◽  
Nebojša Maksimović ◽  
Zoran Milošević ◽  
...  
Keyword(s):  
Behavioral Intentions ◽  
Structural Models ◽  
Destination Image ◽  
Small Scale ◽  
Sport Event ◽  
Destination Loyalty ◽  
The Core ◽  
Sport Events ◽  
Novi Sad ◽  
The Relationship

This research tested the interactions among destination image, destination quality, sport event quality, and behavioral intentions in the context of small-scale sport events. The study included elite sambo athletes (N = 350) who participated in the World Sambo Championships, which were organized in Novi Sad (Serbia) in 2017 and 2018. The destination image was measured with the affective and cognitive dimensions, while the event quality was measured with the core, tangible and supporting dimensions. The results supported the measurement and structural models. They further indicated that the core aspect of the event quality directly influences participants’ behavioral intentions, while the destination quality partially mediates the relationship between destination image and participant behavioral intentions. The event quality was shown to have a direct relationship with the development of destination loyalty. The theoretical and applied value of these results are discussed.

Sport events as experiencescapes: the spectator's perspective

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Kirstin Hallmann ◽  
Anita Zehrer ◽  
Julia Rietz
Keyword(s):  
Structural Equation ◽  
Factor Loading ◽  
Ice Hockey ◽  
Equation Modeling ◽  
Table Tennis ◽  
Sport Event ◽  
Confirmatory Factor Analyses ◽  
Content Type ◽  
Revisit Intention ◽  
Sport Events

PurposeCombining sport event tourism and experience economy has led to an experience-based explanation of sport tourists' behavior and the creation of experiencescapes. This study aims to analyze the interdependence of perceived experiences and revisit intention across three events.Design/methodology/approachUsing a survey, data (n = 986) were collected from spectators at the ice hockey world championships, the table tennis world championships and motorsport events (e.g. German-touring car championship). Entertainment, esthetics, escapism and education served as dimensions defining the experience at sport events and their association with revisit intention. The models were tested using confirmatory factor analyses and structural equation modeling.FindingsThe four dimensions of experience were confirmed. Yet, they differ across the three sport events. For instance, whereas entertainment loaded highest on experience for all events, education had the second-highest factor loading for the table tennis event and esthetics for the ice hockey and motorsports events.Practical implicationsSport event marketers must understand spectators' experiences and the influence on post-consumption behavior. For motorsports, the promotional material should emphasize the esthetics of an experience, for ice hockey the entertainment, and for table tennis education is at the core of the experience.Originality/valueThis study employed the four realms of experience to a sport event setting, which is new. The results suggested that the three sport events provide distinct experiencescapes for the spectators.

scholarly journals Analysis of Destination Image and Memorable Tourism Experience on Revisit Intention through Satisfaction of Tourist in Maimoon Place

2021 ◽  
Vol 8 (12) ◽  
pp. 597-605
Author(s):  
Alya Indriani ◽  
Endang Sulistya Rini ◽  
Beby Karina F Sembiring
Keyword(s):  
Structural Equation ◽  
Secondary Data ◽  
Destination Image ◽  
Primary Data ◽  
Equation Modeling ◽  
Analysis Tool ◽  
Tourist Satisfaction ◽  
Revisit Intention ◽  
Tourism Experience ◽  
The Relationship

This study aims to analyze the destination image and memorable tourism experience on revisit intention through tourist satisfaction at Maimoon Palace. The type of research used in this research is associative research. The population in this study were tourists who visited the Maimoon Palace with the samples taken in this study were 135 respondents. Withdrawal of the number of sample sizes is done by non-probability sampling using purposive sampling method. The data used are primary data and secondary data obtained through a list of statements and documentation studies. The data analysis technique uses structural equation modeling (SEM) with the Smart PLS version 3.0 analysis tool. The results of the study directly show that destination image has a positive and significant effect on revisit intention, memorable tourism experience has a positive and significant effect on revisit intention, destination image has a negative and significant effect on revisit intention, memorable tourism experience has a positive and significant effect on revisit intention, and tourist satisfaction has a positive and significant effect on revisit intention. Then the results of tests carried out indirectly indicate that tourist satisfaction is not able to mediate the relationship between destination image and revisit intention, but tourist satisfaction is able to mediate the relationship between memorable tourism experience and revisit intention. Keywords: Destination images, memorable tourism experience, tourist satisfaction and revisit intention.

scholarly journals Relationship and Impact of Service Quality, Destination Image, on Customer Satisfaction and Revisit Intention to Syariah Destination in Madura, Indonesia

2021 ◽  
Vol 6 (6) ◽  
pp. 209-215
Author(s):  
Pribanus Wantara ◽  
S. Anugrahini Irawati
Keyword(s):  
Customer Satisfaction ◽  
Service Quality ◽  
Structural Equation ◽  
Empirical Studies ◽  
Destination Image ◽  
Equation Modeling ◽  
Positive Contribution ◽  
Tourist Satisfaction ◽  
Revisit Intention ◽  
The Relationship

Madura is one of the sharia tourist attractions in Indonesia, so many local and foreign tourists come to Madura Island to carry out sharia tours by visiting Islamic places such as mosques, tombs of the great Madurese clerics, and halal culinary places. In the conditions of the COVID-19 pandemic which has been going on for one year, government policy has closed these sharia tourist spots. However, since the number of Covid 19 cases, especially on Madura Island, has decreased significantly, the government has allowed opening these sharia tourist spots with the provisions of health protocols. The purpose of this study is to examine the relationship between service quality, destination image, and customer satisfaction on the revisit intention of tourists to tour destination religious in Madura. Data were collected from a questionnaire survey and empirical studies were conducted using structural equation modeling (SEM) to test the hypotheses, as well as the structural relationships between these factors. The results of empirical studies confirm that service quality and destination image make a positive contribution to tourist satisfaction, then that the service quality contribute to the revisit intention, but the destination image does not contribute to the revisit intention, and tourist satisfaction contributes positively to the revisit intention. Furthermore, this study also contributes to the managers of sharia tourist destinations in Madura to analyze the relationship between service quality attributes and destination image to revisit intention by improving the services provided, thereby contributing to increasing the number of tourists, and implementing sustainable service quality policies.

scholarly journals The Influence of Service Quality, Destination Image, and Memorable Experience on Revisit Intention with Intervening Variables of Tourist Satisfaction

2021 ◽  
Vol 5 (1) ◽  
pp. 77-87
Author(s):  
Edy Sahputra Sitepu ◽  
◽  
Rismawati Rismawati ◽  
Keyword(s):  
Service Quality ◽  
Structural Equation ◽  
Equation Model ◽  
Destination Image ◽  
Primary Data ◽  
Tourist Destinations ◽  
Tourist Satisfaction ◽  
Revisit Intention ◽  
Full Effect ◽  
The Relationship

Purpose: This study aims to build a model for tourists' revisit intention who come to visit tourist destinations. Research methods: This study uses primary data with 400 samples assigned by random sampling. The data were processed using the Structural Equation Model (SEM). Results and discussions: In total (total effect) of each variable, which has the most considerable full effect, is given the destination image followed by service quality, tourist satisfaction, and memorable experience, respectively. For the mediation role, it is found that the tourist satisfaction variable is a mediator of the relationship between an unforgettable experience and revisit intention. Tourist satisfaction is not a mediator of the relationship between service quality and revisit intention and tourist satisfaction, nor is it a mediator of the relationship between destination image and revisit intention. Regarding revisit intention, the analysis results show that this variable is significantly influenced by the variables of service quality, destination image, and tourist satisfaction. Meanwhile, the effect of memorable experience is not statistically significant. Conclusion: The results of this study prove that efforts to increase tourists' revisit intention can be made by improving destination management that considers service quality, destination image, memorable experience, and tourist satisfaction.

Risk is my business. Determinants of revisit intentions among participants in extreme sporting events

2019 ◽  
pp. 105-126
Author(s):  
Francesco Raggiotto
Keyword(s):  
Sensation Seeking ◽  
Sporting Events ◽  
Extreme Sports ◽  
Revisit Intention ◽  
Image Fit ◽  
Revisit Intentions ◽  
Sport Events ◽  
Intention To Revisit ◽  
Event Image ◽  
Process Macro

Multi-billion-dollar revenues and thousands of people involved, qualify extreme sports as a growing marketing phenomenon. This study addresses the determinants of consumer-athletes intention to revisit extreme sport events. We propose a model investigating the role sensation-seeking tendency, event satisfaction, and event image fit in determining revisit intention of active participants, basing on sensationseeking theory. The model is empirically tested with the SPSS PROCESS macro on 240 active participants in extreme sport events. The findings suggest that sensationseeking leads to revisit intention only through satisfaction, especially when event image fit is strong.

Electronic Word of Mouth Effects on Middle East Destination Overall Image and Behavioral Intention

2022 ◽  
pp. 134-151
Author(s):  
Ashraf Mohammad Alfandi ◽  
Valeri Marco
Keyword(s):  
Behavioral Intention ◽  
Structural Equation ◽  
Positive Impact ◽  
Positive Influence ◽  
Tourism Industry ◽  
Mediating Effect ◽  
Destination Image ◽  
Equation Modeling ◽  
The Relationship ◽  
Intention To Revisit

This study investigated the relationship among e-WOM, overall destination image, and European tourist behavioral intention to revisit and recommend Jordan as a tourism destination. The study examined the mediating effect of destination overall image on the relationship between e-WOM and tourist behavioral intention. A total of 339 questionnaires were collected from European tourists who visited Jordan in 2018 through a self-administered questionnaire. Structural equation modeling (SEM) was used. The result of SEM identified that e-WOM has a positive influence on the overall destination image and on the tourist behavioral intention. The overall image positively influenced the tourist behavioral intention. Overall destination image partially mediates between e-WOM and behavioral intention, and thereby, the positive impact of e-WOM on behavioral intention could be aggravated through the mediating effect of destination overall image. The findings have implications on the tourism industry, especially for key players in the Jordanian tourism board and travel companies.

Sport event tourists’ (SET’s) behavior: a case study of the PyeongChang Winter Olympics

2019 ◽  
Vol 21 (2) ◽  
pp. 267-284
Author(s):  
Jinwoo Park ◽  
Minhong Kim ◽  
John Nauright ◽  
Young Hoon Kim
Keyword(s):  
Structural Equation ◽  
Olympic Games ◽  
Equation Modeling ◽  
Sport Event ◽  
Content Type ◽  
Star Power ◽  
Revisit Intention ◽  
Revisit Intentions ◽  
Mega Event ◽  
The Relationship

Purpose The purpose of this paper is to examine the relationships among athlete star power, enjoyment and revisit intention of sport event tourists in a sport mega-event (SME). Design/methodology/approach This study was conducted in the context of 2018 PyeongChang Winter Olympic Games. A total of 419 respondents completed a survey. Structural equation modeling was used to analyze the data. Findings This study proved the final structure model fit well by having the values and scores higher than the minimum cutoff in all categories. Path coefficients indicate that H1a, H1c and H2 were supported while H1b was not supported by the analysis. In addition, enjoyment partially mediated the relationship between athlete star power and revisit intentions. In particular, two mediating effects were found: enjoyment mediated trustworthiness and revisit intention and expertise and revisit intention. However, enjoyment did not mediate the relationship between attractiveness and revisit intentions. Research limitations/implications The limitation of this study lies within two perspectives. Since the data have been collected in one country, the results may be viewed and interpreted for a specific location and time. Thus, it is strongly recommended to conduct the similar studies in the future Olympic Games. In the other perspective, the results could be different from one to another sport game because of the popularity by star power and game itself. Originality/value This study adds the literature on sport event research. Although there were a few studies on the effect of athlete star power, a dearth of research examined the relationships among athlete star power (trustworthiness, attractiveness and expertise), enjoyment and revisit intention. These results are valuable to SME managers to increase the propensity of tourists’ revisit intention at sport mega-event by understanding the factors that lead to increased tourist enjoyment.

scholarly journals Destination Image of Antalya from the Perspectives of Tourists Staying in Hospitality Establishments with the Concept of Halal Tourism

2020 ◽  
Vol 11 (21) ◽  
pp. 103-128
Author(s):  
Yenal Yağmur ◽  
Akın Aksu
Keyword(s):  
Structural Equation ◽  
Quantitative Research ◽  
Positive Impact ◽  
Simple Random Sampling ◽  
Destination Image ◽  
Tourist Satisfaction ◽  
Proposed Model ◽  
Hotel Managers ◽  
The Relationship ◽  
Intention To Revisit

The study's primary purpose is to reveal the destination image evaluations of Antalya by the tourists staying with the concept of halal tourism with the proposed model. In this context, the study was designed as survey-based quantitative research and was carried out on 660 tourists selected by a simple random sampling method in 6 hotels in Antalya destination. As a result of the structural equation modelling analyses, it was determined that the cognitive images of the tourists staying in hotels with the concept of halal tourism affected tourist satisfaction positively. Their effective images did not significantly impact tourist satisfaction, and that their effective images affected intention to recommend positively while their cognitive images influenced it negatively. Besides, it was found that both cognitive and affective image dimensions did not significantly affect intention to revisit. Furthermore, the results of the analyses indicated that cognitive images of the tourists positively affected their affective images. Tourist satisfaction had a positive impact on their intention to recommend and intention to revisit. According to the research results, it was determined that the cognitive image is a key element for the tourists staying in the halal concept to evaluate Antalya's destination. In this regard, it is evident that public policymakers and hotel managers should formulate their policies and strategies, taking into account the results of the research, as well as implementing policies and practices aimed at increasing the affective evaluations of tourists, which are more important than the cognitive evaluations of tourists in Antalya destination. Finally, it is believed that the study will reveal important practical implications in the context of developing policies and strategies for the managers of the hotels with the concept of halal tourism and for local authorities in the destination and revealing the relationship between destination image, tourist satisfaction and behavioural intentions.

Modelling Muslims’ revisit intention of non-halal certified restaurants in Malaysia

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Firdaus Firdaus Halimi ◽  
Serge Gabarre ◽  
Samar Rahi ◽  
Jassim Ahmad Al-Gasawneh ◽  
Abdul Hafaz Ngah
Keyword(s):  
Food Quality ◽  
Structural Equation ◽  
Northern Region ◽  
Price Fairness ◽  
Shopping Malls ◽  
Kuala Lumpur ◽  
Content Type ◽  
Revisit Intention ◽  
The Relationship ◽  
Intention To Revisit

Purpose The purpose of this paper is to extend the theory of planned behaviour (TPB) to identify the factors influencing Muslim customers’ intention to revisit non-halal certified restaurants. Design/methodology/approach A purposive sampling method was applied. Self-administered survey questionnaires were distributed around shopping malls in Kuala Lumpur, Putrajaya, the Northern region and the East Coast of Malaysia. From 601 questionnaires collected, only 578 questionnaires were satisfactory. SMART-PLS 3.3.2. was used to analyse the data for this study using a structural equation modelling approach. Findings The findings confirmed that price fairness and food quality positively influenced attitude perceived behavioural control and food quality affecting the customers’ intention to revisit non-halal certified restaurants. Subjective norm was found to be an insignificant factor towards revisit intention. In addition, the attitude was found to mediate the relationship between price fairness and revisit intention and between food quality and revisit intention. Trust was highlighted as moderating the relationship between attitude and revisit intention. Practical implications The findings of this study will primarily benefit food premises, whether halal-certified or otherwise. Originality/value The study extends the TPB with food quality and price fairness to identify the factors of revisit intention for the non-halal certified restaurant among Muslim consumers in Malaysia. The study shows the mediating effects of attitude for the relationship between food quality and price fairness towards revisit intention. On top of that, the study also included the moderating effect of trust on the TPB. The findings also enrich the literature on the non-halal certified context.

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