scholarly journals American Dream Revisited: A Media Discourse Representation in Cognitive-linguistic Perspective

Author(s):  
Svitlana Lyubymova ◽  

Considered in cognitive-linguistic perspective, “American Dream” is a represented in media discourse stereotype that embodies ideal of happiness in a prosperous democratic society. The research methodology rests on the premise of cognitive-linguistic approach to study of sociocultural stereotypes, which are seen as complex phenomena of social and cultural experience, manifested in behavioural, material, and verbal codes. Methodological tools of discursive and corpus analysis proved the variability of meaning of the stereotype. In the course of time, it shows semantic changes, conditioned by socio-economic and cultural factors. Empirical study eventuates in distinguishing three periods that correlate with transformation of the stereotype. The period of formation outlines the ideal of freedom and equality. The next period, which started in the 1950s, manifested changes toward obtaining happiness only in virtue of wealth. In recent years, “American Dream” is being associated more with freedom of choice than mere financial success.

2004 ◽  
Vol 60 (3) ◽  
Author(s):  
Zacharias Kotzé

This article reviews several approaches to the study of anger in the Old Testament. It focuses on the use of methodology in these trends with specific reference to the common neglect of Classical Hebrew terminology and expressions relating to the emotion of anger. Such styles lead to an impoverished understanding of the ideal cognitive model of anger as reflected in Classical Hebrew. By contrast, the few recent cognitive linguistic studies on the same subject prove to be far more successful in giving a detailed account of the ancient Israelite conceptualisation of this emotion.


2019 ◽  
Vol 15 (2) ◽  
pp. 239-265 ◽  
Author(s):  
Kiki Y. Renardel de Lavalette ◽  
Gerard Steen ◽  
Christian Burgers

Abstract Lakoff (2002 [1996], Moral politics. How liberals and conservative think. Chicago: The University of Chicago Press) presents the Theory of Moral Politics (TMR), as based in the roles of metaphor in moral thinking in American Politics. Two distinct methods of data analysis, one social-psychological and one cognitive-linguistic, have been employed to empirically test Lakoff’s assertions on moral reasoning, but have yielded different results. We applied both methods to the same corpus of speeches to determine whether they would yield similar results and could thus be considered to be equally appropriate ways of testing the presence of moral language. We show that the method affects what sort of conclusion can be drawn from research. Consequently, when testing TMR, we recommend that the corpus-linguistic method used is critically evaluated.


2018 ◽  
Vol 8 (8) ◽  
pp. 175
Author(s):  
Srđan M. Gajdoš

This study examines the results obtained by using the traditional and the cognitive approach to teaching phrasal verbs. The control group was taught phrasal verbs using the traditional way i.e. by providing a direct translation into Serbian. In the experimental group the author presented the verbs by explaining the meanings of the very particles and the meanings they develop. Both groups were given a test immediately after they received input. They were also tested on the meanings of untaught phrasal verbs three weeks later. Utilising the cognitive approach helped the students learn the phrasal verbs more successfully. The students who knew various meanings of the particles were able to understand the meanings of the whole phrasal verbs better. The experimental group was able to predict the meanings of the untaught phrasal verbs in the delayed test better than the control group.


2019 ◽  
pp. 231-253
Author(s):  
Adi Maslo

Even though not all satire needs to be funny, it is the humorous element that makes it amusing. This paper attempts at explaining the humorous element along with the inner working of satire from a Cognitive Linguistic viewpoint. This paper proposes an integrated Cognitive-Linguistic approach to verbal and visual satire, and the humor ensuing therefrom. By employing Blending Theory and General Theory of Verbal Humor (GTVH), the aim is to structure a comprehensive ready-made model for future satire analysis. The present study analyses satire in the fake news TV format of Comedy Central’s The Daily Show, a highly potent resource of both verbal and visual type of satire and humor. The results of the study elicit three main features of the satirical discourse of the show – ridicule, visual input, and cultural reference. Besides having significance for satire research, the results of the paper also raise questions on the general understanding of language.


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