scholarly journals Sources of Information Referred for Higher Education Institution Selection

2014 ◽  
Vol 5 (4) ◽  
pp. 165-174
Author(s):  
Noor Ismawati Mohd
Keyword(s):  
Higher Education ◽  
Tertiary Education ◽  
Education Institution ◽  
Sources Of Information ◽  
Higher Education Institution ◽  
The Past ◽  
Magazine Advertisement ◽  
Institution Selection ◽  
Source Of Information

In response to the increase in demand on tertiary education, number of higher education institution raised dramatically over the past few decades. The scenario creates competition environment leading to the needs for understanding how students’ decision were made. Recent literature on higher education has been acknowledging the role of marketing in attracting potential students. This paper explores the decision process of selecting higher education institution within the framework of marketing communication. From the perception of students who are successfully accepted in a higher education institution, the analysis was done to investigate what was the source of information being referred. Analysis was also done to identify which source perceived by the students as their most influential source of information in deciding which institution to apply for. The finding suggests that traditional marketing tools such as news paper and magazine advertisement or publication is still effective as compared with other interactive marketing approach such as websites and education fair. The influence of their significant others such as parents, siblings and peers is also discussed.

scholarly journals Where do Graduates Develop Their Enterprise Skills?

2015 ◽  
Vol 29 (6) ◽  
pp. 435-444 ◽  
Author(s):  
Deema Refai ◽  
John Thompson
Keyword(s):  
Higher Education ◽  
Qualitative Study ◽  
Significant Role ◽  
Education Institution ◽  
Higher Education Institution ◽  
Education And Employment ◽  
The Impact

This paper reports on an investigation into the value of the contribution of the higher education institution (HEI) context in developing graduates' enterprise skills. The study was an exploration of where graduates develop enterprise skills, examining the impact of the higher education and employment contexts on the development of these skills. The paper draws on a qualitative study in which interviews were conducted with pharmacy academics and employers. The results show that an ability to demonstrate skills in one context does not necessarily indicate an ability to demonstrate them in another, because the development and demonstration of enterprise skills are influenced by the contexts in which they are developed and demonstrated. The study adds value by highlighting the significant role of both the HE and employment contexts in developing enterprise skills, while emphasizing that these skills become more transferable through exposure to more contexts.

scholarly journals ISSUES AND ECONOMIC ROLE OF WAQF IN HIGHER EDUCATION INSTITUTION: MALAYSIAN EXPERIENCE

2016 ◽  
Vol 8 (1) ◽  
Author(s):  
Farra Munna Harun ◽  
Bayu Taufiq Possumah ◽  
Muhammad Hakimi Bin Mohd. Shafiai ◽  
Abd Halim Mohd Noor
Keyword(s):  
Higher Education ◽  
Education Institution ◽  
Higher Education Institution ◽  
Economic Role

scholarly journals FEATURES OF DESIGN OF THE VISUAL INTERFACE FOR THE WEBSITE "BGTU-ENTRANT"

2017 ◽  
Vol 2017 (1) ◽  
pp. 185-191 ◽  
Author(s):  
Дмитрий Коростелев ◽  
Dmitriy Korostelev ◽  
Андрей Азарченков ◽  
Andrey Azarchenkov ◽  
Александр Подвесовский ◽  
...  
Keyword(s):  
Higher Education ◽  
Web Site ◽  
Education Institution ◽  
Sources Of Information ◽  
Selection Committee ◽  
Higher Education Institution ◽  
Color Design ◽  
The One ◽  
Visual Interface

Support of efficiency and high quality of a set of entrants is among the priority tasks facing the Bryansk state technical university. In the modern conditions one of the main sources of information on higher education institution for entrants is the official web site of higher education institution. The qualitative website having the modern interface providing a possibility of comfortable viewing from any, including mobile devices, containing exhaustive information and realizing the thought-over system of navigation according to documents will promote increase in interest in higher education institution from potential entrants and, as a result, to increase in efficiency and quality of a set. In article requirements to the visual interface of the web site "BGTU — the Entrant" are created and decisions which were the basis for development of the website for the purpose of support of the specified requirements are described. Features of color design of the interface which main objective is creation of such color gamma which, on the one hand, shall attract users are considered, and on the other hand – to be memorable. Detailed reasons for approaches to bread boarding of the pages of the website considering features of submission of information connected to operation of selection committee are also given.

scholarly journals The Role of Public-Private Partnerships in Higher Education How Tertiary Institutions in emerging Economies benefit from Public-Private Partnerships

2017 ◽  
Vol 2 (1) ◽  
pp. 1-7
Author(s):  
Ronak Warasthe
Keyword(s):  
Higher Education ◽  
Emerging Economies ◽  
Tertiary Education ◽  
Added Value ◽  
Public Private Partnerships ◽  
Tertiary Institutions ◽  
The Past ◽  
Different Types ◽  
Insight Into

Abstract The number of Public-Private Partnerships in the education sector is growing in developing and emerging economies. Traditionally governments are the main financial contributor to education however, the involvement of the private sector is an increasing one. While more established in primary and secondary education, PPPs in tertiary education are a phenomenon rather slowly growing in the past decades (Patrinos, Barrera-Osorio, & Guaqueta, 2009). There are various concepts of PPPs in higher education each targeting different goals. In order to give an insight into different types of PPPs, the typology according to Mabizela has been briefly displayed and the case of a PPP in Namibia is given. The framework of the partnership was compiled to give an outlook on the practicability of partnerships. The paper exemplifies that both partners within a PPP can benefit from the added value they may generate for their target group. Thus, the benefit depends on quality, relevance and execution of the partnership.

K-A-RPE Model

2011 ◽  
pp. 493-497
Author(s):  
Lawrence A. Tomei
Keyword(s):  
Higher Education ◽  
Distance Education ◽  
Web Sites ◽  
World Wide ◽  
Education Institution ◽  
Online Course ◽  
Higher Education Institution ◽  
Face To Face ◽  
The Past

The phenomenon of distance-based learning has dramatically changed the direction and delivery of education in the past decade. Course Web sites, whether used as supplemental resources for face-to-face courses or as essential materials in an online course, have exploded since the mid-1990s. By the end of the millennium, higher education institution world-wide were racing to establish dominance on the distance education bandwagon.

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