scholarly journals Penerimaan Teknologi Web Check-In pada Pengguna Transportasi Udara di Kalimantan Barat

2016 ◽  
Vol 3 (1) ◽  
pp. 37
Author(s):  
Irawan Wingdes
Keyword(s):  
Structural Equation Modeling ◽  
Technology Acceptance ◽  
Structural Equation ◽  
Goodness Of Fit ◽  
Structural Model ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Air Transport ◽  
Equation Modeling ◽  
Tam Model

Teknologi check-in mandiri berbasis teknologi terutama dari web atau mobile telah tersedia sejak beberapa tahun lalu. Namun, penerimaan teknologi ini khususnya untuk pengguna di Kalbar, masih sangat rendah. Pada responden penelitian ini, hanya 7 persen responden yang pernah menggunakan fasilitas check-in tersebut. Oleh karena itu, penelitian ini bertujuan untuk menjelaskan faktor-faktor yang mempengaruhi penerimaan teknologi web check-in. Model TAM digunakan dengan menambahkan variabel trust dan risk. Data dianalisis dengan structural equation modeling. Hasil menunjukkan bahwa model fit dengan chi2 yang tidak signifikan dan indikator goodness of fit yang baik. Persepsi kegunaan (nilai korelasi 0,41), dan persepsi resiko (0,37) adalah variabel yang paling mempengaruhi niat untuk menggunakan web check-in, setelah itu diikuti oleh variabel kemudahan pemakaian (0,33) dan kepercayaan (0,32). Kontribusi penelitian bagi maskapai penyedia layanan adalah komunikasi merupakan kunci utama untuk meningkatkan penerimaan teknologi web check-in. Dengan penerimaan teknologi yang tinggi diharapkan efisiensi yang ditawarkan oleh teknologi ini juga dapat dimanfaatkan sepenuhnya, baik untuk layanan saat ini maupun untuk layanan di masa depan.Technology based self check-in service (web or mobile based) has been made available for some time. For passengers in West Borneo, acceptance for this technology is low, particularly participants in this research. There are only 7% of passengers in this research who use this technology; hence, the purpose of this study is to explain factors affecting acceptance of web check-in service. Two variables are added (trust and risk) to the original TAM model and structural equation modeling is employed for analysis. Structural model is fit with insignificant chi2 and good results are achieved in goodness of fit indicators. Results show perceived usefulness (0,41 correlation) and risk (0,37) to be the main contributing factors to explain acceptance of web check-in, followed by perceived ease of use (0,33) and trust (0,32). This research furthercontributes to air transport providers. Findings in this research suggest communication is the key aspect for air transport providers to increase technology acceptance. Increased technology acceptance will also increase benefits from what technology can offer today or in the future.

scholarly journals 4G Adoption in India : An Extended TAM Model

2019 ◽  
Vol 8 (4) ◽  
pp. 2576-2579
Keyword(s):  
Structural Equation Modeling ◽  
Structural Equation ◽  
Practical Implication ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
The Other ◽  
Equation Modeling ◽  
Perceived Ease Of Use ◽  
Tam Model ◽  
Telecom Sector

The research focuses on 4G adoption scenario and revealing the important determinants that influence consumer’s decision regarding adopting 4G services in India. The determinants used in this research are Perceived Cos(PC), Perceived ease of use(PEOU), Social influence(SI), Self-efficacy(SE) and Perceived usefulness(PU). The study extended the TAM model by considering the other variables .371 respondents was chosen for the study using 4G telecom services in India. Hypothesis were tested using Structural Equation modeling (SEM). PUand SE are the significant determinants of 4G adoption. Many countries are formulating their marketing strategy regarding technology adoption and the model tested in the research plays has a practical implication in helping the stakeholders in the present revolution in the telecom sector.

scholarly journals TAM Model for E-Health Implementation in Rural Areas of Uttarakhand, Post Covid-19 Pandemic

2021 ◽  
Vol 16 (3) ◽  
pp. 67-74
Author(s):  
Pushpa Kataria ◽  
G.P. Dang ◽  
Divneet Kaur ◽  
Prashant Singh ◽  
Vijay Prakash Gupta
Keyword(s):  
Technology Acceptance ◽  
Rural Areas ◽  
Structural Equation ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Equation Modeling ◽  
Effective Implementation ◽  
Tam Model ◽  
Actual Use ◽  
Rural Patients

Objective: The present study aim to find out the factors that has an influence and impacts the actual use of e-Health during post COVID-19 pandemic on the lines of TAM (technology acceptance model) and further suggest ways for effective implementation and adoption of e-Health by the rural patients. Design & Setting: The study was conducted on a total of 243 rural patients who had experienced e-Health services. Structural Equation Modeling has been used for analysis of data. Results: The analysis revealed that ‘perceived usefulness’, ‘perceived ease of use’, ‘privacy’ and ‘trust’, all had considerable impact on the ‘intention to use’ which further significantly  impacts the ‘actual use’. Conclusion: Using in-depth interviews, both patients and physicians, practice of evidence-based e-Health interventions was identified for effective implementation and adoption of e-Health, which further helps to provides an equitable healthcare services to both urban and rural population.

scholarly journals Structural equation modeling of internet of things (IoT) adoption for Indonesian Village-Owned Enterprises (BUMDes)

INFORMASI ◽  
2021 ◽  
Vol 51 (1) ◽  
pp. 169-194
Author(s):  
Bustami Usman ◽  
Ilham Sentosa ◽  
Febri Nurrahmi
Keyword(s):  
Structural Equation Modeling ◽  
Internet Of Things ◽  
Technology Acceptance ◽  
Structural Equation ◽  
Community Empowerment ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Equation Modeling ◽  
Perceived Ease Of Use ◽  
Perceived Credibility

This study seeks to examine the antecedents of Internet of Things (IoT) intention and adoption of Indonesian village-owned enterprises (Badan Usaha Milik Desa, BUMDes) by applying the Technology Acceptance Model (TAM). The respondents comprised 237 managers and staff of BUMDes in Aceh, Indonesia. A questionnaire was designed to examine perceived usefulness of IoT on the product and service empowerment, perceived ease of use of IoT, and perceived credibility on IoT, intention to use the technology, and adoption of IoT to the community empowerment in the village setting. The data were analyzed using partial least squares structural equation modeling (PLS-SEM). The generated model of IoT showed three significant direct paths between perceived usefulness, perceived credibility on the IoT, and intention as well as between intention and adoption. The re-specified model of IoT adoption indicated two significant direct paths (perceived usefulness to intention and intention to adoption) and introduced three new paths (direct paths from perceived usefulness, perceived ease of use, and perceived credibility to adoption). The final model also established partial mediating effects of intention between Perceived Usefulness, Perceived Ease of Use, and IoT adoption. This study suggests the relevance of TAM to explain IoT adoption in Indonesian village-owned companies. 

scholarly journals Understanding an Extension Technology Acceptance Model of Google Translation: A Multi-Cultural Study in United Arab Emirates

2020 ◽  
Vol 14 (03) ◽  
pp. 157 ◽  
Author(s):  
Rana Saeed Al-Maroof ◽  
Said Abdelrahim Salloum ◽  
Ahmad Qasim AlHamadand ◽  
Khaled A. Shaalan
Keyword(s):  
Technology Acceptance ◽  
United Arab Emirates ◽  
Structural Equation ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Target Language ◽  
Equation Modeling ◽  
Intention To Use ◽  
Perceived Ease Of Use ◽  
Tam Model

The importance of using Google Translate (GT) has become dominantly more effective. Most researchers, professors, and students rely on its translation as an immediate source of getting the information in different countries all over the world. However, the academic literature fails to acknowledge what factors could contribute to the user's intention to use GT, and consequently fail to discover the effects of using GT. The purpose of this study is to explore GT acceptance in UAE. It is assumed that users' attitude towards GT may vary based on the language used. The variations in languages are unidirectional from the source language (SL) to the target language (TL) and vice versa. The suggested analytical framework is based on an extended TAM model that is proposed by [1]. A quantitative methodology approach was adopted in this study. The hypothesized model is validated empirically using the responses received from a survey of 368 respondents were analyzed using structural equation modeling (SEM-PLS). Results indicated that Perceived Ease of Use, Perceived Usefulness, and Motivation have a significant impact on Behavioral Intention to use GT. In addition, Perceived Usefulness and Motivation significantly influenced Perceived Ease of Use. Furthermore, Perceived Usefulness is in turn influenced by Experience. The findings provide significant theoretical and practical implications for translation researchers, teachers, and MT system developers.

scholarly journals Sms Advertising in India: is Tam a Robust Model for Explaining Intention?

2019 ◽  
Vol 3 (1) ◽  
pp. 89-101 ◽  
Author(s):  
Hemant Bamoriya ◽  
Rajendra Singh
Keyword(s):  
Technology Acceptance ◽  
Structural Equation ◽  
Structural Model ◽  
Measurement Model ◽  
Ease Of Use ◽  
Equation Modeling ◽  
Perceived Ease Of Use ◽  
Perceived Trust ◽  
Tam Model ◽  
To Receive

This study examined mobile users’ intentions to receive SMS advertising in India using Technology Acceptance Model (TAM) as a research framework. 242 respondents completed a structured questionnaire, measuring their responses to the TAM’s five constructs. Using Structural Equation Modeling (SEM) both measurement model and structural model testing was done to analyze the data. The findings suggested that specified TAM model contributed to 81.8% of variance in the intention to receive SMS advertising and was a valid model in explaining the intention to receive SMS advertising. The study indicated that perceived utility was a much better predictor of attitude towards SMS advertising than perceived ease of use and perceived trust. The study suggested that in order to increase acceptance of SMS advertising marketers should focus more on increasing utility of SMS ads, so that users would develop positive attitudes towards SMS advertising.

scholarly journals The Impact of Smartphone Adoption on Marketing Therapeutic Tourist Sites in Jordan

2018 ◽  
Vol 7 (4.34) ◽  
pp. 91 ◽  
Author(s):  
Mahmoud Alghizzawi ◽  
Mazuri Abd. Ghani ◽  
Ahmad Puad Mat Som ◽  
Muhamad Fazil Ahmad ◽  
Aziz Amin ◽  
...  
Keyword(s):  
Technology Acceptance ◽  
Structural Equation ◽  
Quantitative Research ◽  
Positive Impact ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Equation Modeling ◽  
Perceived Ease Of Use ◽  
Tam Model ◽  
The Impact

The aim of the study is to find out the effect of smartphone on marketing therapeutic tourist sites in Jordan. Several factors contribute to this study, including market type templates, therapeutic, demographic and their impact on tourist behavior in Jordan. We apply the technology acceptance (TAM) model to study through the incorporation of smartphone applications on marketing therapeutic tourist sites in Jordan. To achieve this, we use the quantitative research design and rely on appropriate data to test the hypothesis. We distributed questionnaire to 400 tourists as a sample of study but two hundred and four were collected. The researchers had used the structural equation modeling (PLS-SEM) for measuring relationships and correlations between variables and their impact on the behavior of tourists in Jordan. According to the study findings, there was a positive impact on market type template, therapeutic, and demographics on tourists' perceived ease of use of smartphone on marketing therapeutic tourist sites in the country. Perceived usefulness and perceived ease of use also led to an increase in tourists' intention to use smartphone.  

scholarly journals Extended Technology Acceptance Model to Predict Mobile-Based Money Acceptance and Sustainability: A Multi-Analytical Structural Equation Modeling and Neural Network Approach

2019 ◽  
Vol 11 (13) ◽  
pp. 3639 ◽  
Author(s):  
Komlan Gbongli ◽  
Yongan Xu ◽  
Komi Mawugbe Amedjonekou
Keyword(s):  
Structural Equation Modeling ◽  
Technology Acceptance ◽  
Technology Acceptance Model ◽  
Structural Equation ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Equation Modeling ◽  
Perceived Ease Of Use ◽  
Feed Forward Back Propagation ◽  
Acceptance Model

This research is a pioneering study into the adoption of mobile-based money services for financial inclusion and sustainability in developing countries like Togo. Owing to their differences from more usual mobile-based banking and payment services, such technology is being aggressively promoted by providers of network telecommunication companies. However, the factors influencing its sustainable acceptance remain largely unknown. This paper extends the original Technology Acceptance Model (TAM), by integrating self-efficacy (SEMM), technology anxiety (TAMM), and personal innovativeness (PIMM). The research model is assessed with survey data of 539 actual and prospective mobile money users employing structural equation modeling–artificial neural networks (SEM–ANN) approach. A feed-forward-back-propagation (FFBP) multi-layer perceptron (MLP) ANN with significant predictors obtained from SEM as the input units and the root mean square of errors (RMSE) indicated that the ANN method achieves high prediction accuracy. The results present conclusive evidence that perceived ease-of-use (PEMM) is the most significant factor affecting consumers’ attitudes to mobile-based money. While perceived usefulness (PUMM) and PIMM affect adoption decisions, their impact is much lower. Consumer attitudes and intentions were found to have a significant relationship with TAM. SEMM and TAMM; however, they showed mixed results. These findings will be useful to retain prevailing users and attract new ones.

Understanding the Moderating Impact of Context-Awareness and Ubiquity on Mobile Government Services Adoption

2022 ◽  
Vol 14 (1) ◽  
pp. 0-0
Keyword(s):  
Technology Acceptance ◽  
Context Awareness ◽  
Structural Equation ◽  
Moderating Effect ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Policy Implications ◽  
Equation Modeling ◽  
Future Research ◽  
The Impact

The factors of context-awareness and mobile ubiquity are major components in the development and diffusion of any mobile technology-driven applications and services. Principally in the m-government development space, the issues of context-awareness and ubiquity are crucial if m-government initiatives are to be successful. The moderating effect of context-awareness and ubiquity on mobile government adoption is examined for 409 students from a Chinese University based on the Technology Acceptance Model. Using the Structural Equation Modeling technique, the results indicate that perceived ease of use (PEOU) was significantly related to intention to use, but perceived usefulness (PU) did not have a significant effect on mobile government adoption. The moderating analysis indicated that context-awareness significantly moderated the impact of PU but had no moderating effect on PEOU. Also, it was discovered that ubiquity was significant in moderating both the PEOU and PU on mobile government adoption. Policy implications and directions for future research are presented.

Analisis Pengaruh Persepsi Manfaat, Persepsi Kemudahan Penggunaan dan Persepsi Risiko Terhadap Keputusan Pembelian dengan Kepercayaan Sebagai Variabel Intervening (Studi Pada Konsumen Gofood di Kota Semarang)

2020 ◽  
Vol 19 (2) ◽  
pp. 114-125
Author(s):  
Isnaeni Agustin Widhiaswara ◽  
Harry Soesanto
Keyword(s):  
Structural Equation Modeling ◽  
Perceived Risk ◽  
Structural Equation ◽  
Sem Analysis ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Equation Modeling ◽  
Purchasing Decisions ◽  
Food Purchases ◽  
The City

This study aims to analyze the effect of perceived usefulness, perceived of ease of use, perceived risk , trust and purchasing decisions for GoFood in the city of Semarang. Respondents in this study are consumers who make food purchases through GoFood. Data collected through Google Form containing questionnaires filled out by 125 respondents. The analytical method used is Structural Equation Modeling (SEM) analysis carried out with the AMOS program. The results of hypothesis testing with SEM show that: 1. Perceived usefulness has a significant effect on trust, 2. Perceived of ease of use has a significant effect on trust, 3. Perceived risk has a significant effect on trust, 4. Trust has a significant effect on purchasing decisions, 5. Perceived usefulness has a significant effect on purchasing decisions, 6. Perceived of ease of use has a significant effect on purchasing desicion, 7. Perceived risk has a significant effect on purchasing decisions.

What influence users’ e-finance continuance intention? The moderating role of trust

2018 ◽  
Vol 118 (8) ◽  
pp. 1647-1670 ◽  
Author(s):  
Wangyue Zhou ◽  
Zayyad Tsiga ◽  
Boying Li ◽  
Shuning Zheng ◽  
Shuli Jiang
Keyword(s):  
Technology Acceptance ◽  
Structural Equation ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Equation Modeling ◽  
Perceived Ease Of Use ◽  
Continuance Intention ◽  
Website Quality ◽  
Content Type ◽  
Positive Effects

Purpose The purpose of this paper is to identify antecedents of e-finance continuance intention with Alibaba’s Yu’E Bao as an example. Design/methodology/approach An online questionnaire was used to collect the data (n=293), and partial least squares structural equation modeling was employed for data analysis. Four e-finance features (perceived reputation, website quality, e-finance familiarity and situational normality) are introduced with trust acting as a moderator between the users’ satisfaction and continuance intention to use an e-finance platform. Findings The results find that website quality, familiarity and situational normality can influence perceived ease of use (PEOU) and perceived usefulness (PU). PEOU and PU, together with reputation, are positively associated with confirmation which further leads to satisfaction. The positive effects that satisfaction and trust have on e-finance continuance intention are confirmed, and trust is found to be a significant moderator on the relationship between satisfaction and continuance intention. Practical implications The findings can be used to guide e-finance providers to improve their platform design and services to retain users. Originality/value This study combines the theory of trust, Technology Acceptance Model and Expectations Confirmation Theory to investigate the factors that influence the continuance intention in the context of e-finance in China.

Sign in / Sign up

Export Citation Format

Share Document