scholarly journals Social media supports tourism development in the COVID-19 normal era in Bandung

Author(s):  
Herpita Wahyuni ◽  
Eko Priyo Purnomo ◽  
Aqil Teguh Fathani

This research focuses on social media. We were using Social Media in Supporting Tourism Development During Covid-19: Case Study a New Era Policy in Bandung. This study uses descriptive qualitative research methods with data sources through the Twitter account of the Bandung City Culture and Tourism Office @DisbudparBdg assisted by the NVivo 12 Plus software. We are utilising Social Media to Support Tourism Development During Covid-19: A Case Study of New Era Policy in Bandung by measuring the use of social media in tourism planning, creation, integration, and marketing strategy. This research shows tourism planning in a new standard era by directing outdoor tourism and implementing health protocols. The Tourism Promotion Board integrates cooperation between the Bandung City Culture and Tourism Office and PT Kereta Api Pariwisata. Tourism marketing by providing tourist information can give tourists confidence that Bandung is an attractive and robust destination city in improving health regulations and strictly following health protocol rules during recreation.

Author(s):  
Enilda Romero-Hall

This chapter discusses the current use of social media for professional growth, focusing on a case study that uses social media to increase instructional design graduate students' awareness and participation in professional growth opportunities. Social media metrics were analyzed from three social networking tools (Facebook Page, Twitter account, and/or Google+ community) that are used to communicate with the students in the program. Additional data was collected using an electronic questionnaire with open and closed-ended questions. The results show that graduate students' participation in the social media initiatives for professional growth provided awareness of self-directed, voluntary, and informal learning opportunities; engaged students in conversations with their peers and the instructors; and allowed the learners to expand their learning experience outside the traditional classroom format.


Author(s):  
Enilda Romero-Hall

This chapter discusses the current use of social media for professional growth, focusing on a case study that uses social media to increase instructional design graduate students' awareness and participation in professional growth opportunities. Social media metrics were analyzed from three social networking tools (Facebook Page, Twitter account, and/or Google+ community) that are used to communicate with the students in the program. Additional data was collected using an electronic questionnaire with open and closed-ended questions. The results show that graduate students' participation in the social media initiatives for professional growth provided awareness of self-directed, voluntary, and informal learning opportunities; engaged students in conversations with their peers and the instructors; and allowed the learners to expand their learning experience outside the traditional classroom format.


2017 ◽  
Vol 66 (6/7) ◽  
pp. 456-467
Author(s):  
Sabelo Chizwina ◽  
Benford Rabatseta ◽  
Siviwe Bangani ◽  
Mathew Moyo

Purpose The purpose of this paper is to highlight how North Western University (NWU) Library used Facebook and Twitter to inform, educate and communicate with library users during the students’ protests #FeesMustFall Campaign. Design/methodology/approach This paper follows a case study approach to examine how Facebook and Twitter were used to inform, educate and communicate with library users during the #FeesMustFall Campaign. Data was obtained from the NWU Library’s Facebook Insights, the Facebook page itself and Twitter account, after which content was analysed. Findings The paper provides insights that the teaching and learning (educational) aspect still lags behind on social media usage in libraries. Given the period in question, the expectation would have been a higher percentage of posts that could be categorized as educational. Research limitations/implications The study is confined to one campus library of the NWU Libraries and the results cannot be generalised to the NWU. Practical implications Social media use policies should be developed and awareness created on their availability and meaning/implications to users. Originality/value This paper fulfils an identified need to study how social media can be used by academic libraries. The literature currently focuses on how Twitter has been used in library campaigns. This paper shows how Facebook can be used in a university setting during crises time.


2020 ◽  
Vol 19 (1) ◽  
pp. 51
Author(s):  
Chleitosia Violen Dentya Paradisa Naibaho ◽  
Chleitosia Visien Dentya Paradisa Naibaho ◽  
Arthik Davianti

<p class="Imar-Abstract"><em>The use of social media among companies to disclose and disseminate corporate information is rocketing. This study examined to what extent companies use social media platforms, especially Twitter. It identified the disclosure of Multinational Companies (MNCs) in Southeast Asia, particularly Indonesia. The study analyzed Nestlé as it operates in more than half of the countries in Southeast Asia, including Indonesia. The data was based on Nestlé Twitter accounts, both parent and the subsidiary, which is collected from the beginning of the year to December 31st, 2019. This study utilized a descriptive qualitative method using content analysis in the form of a case study to analyze the information shared and disclosed by this consumer goods company. The results showed that Nestlé uses Twitter for disclosing information that covers environmental, branding, health, gender, education, and others. It is found that Nestlé parent company disclosed more data than its subsidiary in Indonesia, and content shared by Nestlé Indonesia is quite different because of cultural differences. Indonesia’s subsidiary followed the pattern of information disseminated by their parent companies on its Twitter account. Overall, the results indicated that Twitter is rarely used in Southeast Asia for many disclosure purposes, either financial or non-financial information.</em></p>


2016 ◽  
Vol 17 (4) ◽  
pp. 424-433 ◽  
Author(s):  
Raquel Mendes ◽  
Laurentina Vareiro ◽  
André Rafael Ferreira

Film-induced tourism has various socio-cultural, economic and environmental impacts on local destinations. Considering that destination managers and tourism development authorities aim to plan for optimal tourism development, and at the same time wish to minimize the negative impacts of this development on the local communities, monitoring residents’ opinions of perceived impacts is a good way of incorporating their reaction into tourism planning and development. This study’s main objective is to explore residents’ perceptions of film-induced tourism and the impacts of filmmaking on the development of a destination. Specifically, the research examines residents’ perceptions of filmmaking impacts on two Portuguese municipalities (Arcos de Valdevez and Estremoz) given their features in two popular television soap operas. Data is collected by means of an Internet survey, in which residents’ perceptions of these impacts are solicited. Residents generally agree that the recording and exhibition of the television soap operas are important to the municipality, and contribute to the increased number of tourists. Given that residents consider that the positive impacts are more significant than the negative impacts, they would support the recording of other television series in their municipalities. Although perceptions of residents from Arcos de Valdevez and Estremoz were similar, some significant differences were found.


2021 ◽  
Author(s):  
Jelena Djurkic

Threats to reputation can destroy a brand. Communicating effectively during a conflict can help to manage negative impressions that expose brands to reputation risk. This is important now more than ever as organizations—and nations—turn to Twitter to address various publics. The rigid 140-character structure of Twitter thus necessitates the creation of sound bites that act as productive texts to address multiple rhetorical objectives simultaneously. An examination of the Israel Defense Forces’ (IDF) Twitter account through sentiment and content analysis shows evidence that the Force took a significantly defensive approach to impression management of Operation Pillar of Defense in November 2012. There is evidence that Israel sought to re-frame public impression of its military involvement from aggressor to defender in the armed conflict. Codes discovered in the analysis suggest that the IDF tried to justify force, avoid responsibility and establish legitimacy of its operations.


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