scholarly journals RESEARCH ON THE IMPLICATIONS OF BUSINESS ENGLISH TEACHING ON BILINGUAL COURSES IN BUSINESS COMMUNICATION

2018 ◽  
pp. 11-13
Author(s):  
Yang Xi
Keyword(s):  
Business Communication ◽  
Business English ◽  
English Teaching

scholarly journals The Integration of Intercultural Business Communication Training and Business English Teaching

2016 ◽  
Vol 9 (2) ◽  
pp. 77
Author(s):  
Deng Jingzi ◽  
Zhu Wenzhong ◽  
Elizabeth Elendor Dimond
Keyword(s):  
English Language ◽  
Business Communication ◽  
Simultaneous Increase ◽  
Teaching Methodology ◽  
Intercultural Training ◽  
Business English ◽  
English Teaching ◽  
English Curriculum ◽  
Literature Reviews ◽  
Discourse Teaching

<p>The cultural information transferred by language is an important part of Business English teaching. Therefore, teachers of Business English should not only improve the language level of the students, but also develop the students' cross-cultural understanding. The cultivation of intercultural business communication (IBC) competence could not be realized by one or several courses, it must be emphasized through the entirety of Business English teaching. For example, elements of intercultural training should be reflected in Business English teaching materials, classroom discourse, teaching activities, and teaching methodology. This paper analyzed the afore-mentioned elements of IBC competence. Utilizing literature reviews and questionnaires, it also revealed problems in teaching and cultivating IBC competence in Business English curriculum and examined what obstacle Chinese students experience in intercultural communication. The author of this paper proposed three principles that should be followed while integrating IBC competence and Business English teaching in order to realize the simultaneous increase of course knowledge and IBC competence, and to further students’ professional knowledge, English language ability, and intercultural business fluency.</p>

Bahasa Inggris Bisnis dari Perspektif Alumni Jurusan Akuntansi Politeknik Negeri Padang

2015 ◽  
Vol 4 (1) ◽  
pp. 10-16
Author(s):  
Martini Martini
Keyword(s):  
Graduate Students ◽  
Language Skills ◽  
Descriptive Analysis ◽  
Business Communication ◽  
Educational Institutions ◽  
Teaching Material ◽  
Business English ◽  
Reading And Writing ◽  
English Curriculum ◽  
English Class

As a part of dissertaion research entitled “Developing A Model Of Business English Teaching Material For Students Of Politeknik Negeri Padang”. This article tells about the needs of Business English in workplaces from the graduate students persperctive. The information gottten can be used as inputs is designing Business English curriculum which in based on Link and Match concept between the needs of workplaces and educational institutions. A survey was done by spreading online questionnaires by using Google drive to the graduates of accounting department, who work for some companies in Indonesia. By using descriptive analysis, finding of the research obtains an overview that four language skills (speaking, listening, reading, and writing) are very impportant in business communication. It menas that they must be taught in Business English class. Next, it is also obtained that grammar, vocabulary, pronounciation, and translation are also very important to be taughy. Besides, this study can determine some business topics that are needed for Business English class.

College Business English teaching in the context of multimedia network

2021 ◽  
pp. 002072092110077
Author(s):  
Yan Liang
Keyword(s):  
Language Learning ◽  
English Education ◽  
Classroom Teaching ◽  
Business English ◽  
Teaching Mode ◽  
College English ◽  
English Teaching ◽  
Multimedia Network ◽  
English Classroom ◽  
Reform Model

With the advent of the Internet age, network information technology is rapidly entering college English classes, which fundamentally changes the mode of college English teaching. In college English classroom teaching mode, as a brand teaching form, College English multimedia network teaching environment has brought advantages to classroom teaching, but also brought about impacts on teaching concepts, teaching models, teaching methods and other aspects. There are some phenomena that are inconsistent with the reform model at the students, teachers and the environment. The balance of traditional English classroom teaching has been broken, which has affected the smooth progress of college business English classroom teaching mode reform. It is very important to analyze and resolve these imbalances and find ecological methods for optimizing university English education. In this context, the advent of multimedia-assisted education technology has provided better conditions for the implementation of Business English classroom education in universities. Multimedia-powered business English education allows teachers to create a better language learning environment in class more conveniently and quickly, helping students acquire grammar knowledge and achieve their educational objectives.

scholarly journals FACTORS INFLUENCING TEACHERS’ INTEGRATING INTERCULTURAL COMMUNICATIVE COMPETENCE (ICC) INTO BUSINESS ENGLISH TEACHING

2020 ◽  
Vol 129 (6B) ◽  
Author(s):  
Duyen Thi Phung Ho ◽  
Huong Nu Nhu Ton
Keyword(s):  
Teaching And Learning ◽  
English Education ◽  
Influential Factors ◽  
Global Integration ◽  
Intercultural Communicative Competence ◽  
Business English ◽  
English Teaching ◽  
Factors Influencing ◽  
English Textbooks

<p>Globalization has triggered the need to teach ICC in Business English education for effective communication and interaction across cultural diversity.<strong> </strong>This case study was carried out at a college specializing in International Trade in Vietnam with six Business English teachers as participants. The study aims to explore factors influencing the teachers’ integrating ICC into their Business English teaching (BET). The data were collected through 1/ in- depth interviews; 2/ analyses of two syllabi and two Business English textbooks in current use; 3/classroom observations. Inductive analysis was used to analyze the data. The findings revealed that the teachers hesitated to teach ICC due to multiple influential factors. The results of the study were a good source of data for more efficient policies to develop ICC teaching and learning in the global integration.</p>

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