scholarly journals Investigating the Impact of Social Media Use on Student’s Perception of Academic Performance in Higher Education: Evidence from Jordan

10.28945/4661 ◽  
2020 ◽  
Vol 19 ◽  
pp. 953-975
Author(s):  
Ahmad Samed Al-Adwan ◽  
Nour Awni Albelbisi ◽  
Shadia Hasan Aladwan ◽  
Omar Horani ◽  
Amro Al-Madadha ◽  
...  

Aim/Purpose: The main objective of this study is to explore students’ beliefs with regard to social media use (SMU) in higher education and the consequences of such use on the perception of their academic performance. Additionally, the study aims to determine the major influential factors with regard to SMU in student learning settings as a means of enhancing their performance. To achieve these objectives, drawing on the literature related to SMU in higher education settings, a research model has been developed. Background: Social media platforms have led to a significant transformation with regard to the communication landscape in higher education in terms of offering enhanced learning and improved teaching experience. Nevertheless, little is known, particularly in developing countries such as Jordan, as to whether or not the use of such platforms by students in higher education increases the perceptions of their academic performance. Therefore, this study has developed a model to examine the perceptions of higher education students with regard to social media use and its effect on their performance. Methodology: The Structural Equation Modelling approach is used to analyze data collected via an online survey in the form of a questionnaire to examine the use of such a model. The study sample is drawn from undergraduate and postgraduate students from three universities (one public and two private) in Jordan. Convenience sampling is used to collect data. Out of 730 sent questionnaire, 513 responses were received, of which 403 were deemed qualified to be part of the data analysis process. Contribution: This study contributes to the literature on social media in higher education by enhancing our understanding of the perceptions of higher education students on the use of social media in their learning. The tested model can be used as a benchmark for other studies that target the impact of social media on student performance in higher education. Findings: The results reveal that perceptions of (1) usefulness, collaborative learning, enhanced communication, enjoyment, and ease of use of social media have a positive effect on the use of such media in student learning; (2) resource sharing has an insignificant effect on social media use in student learning, and (3) social media use has a positive influence on students’ perceptions of their academic performance. Recommendations for Practitioners: Senior management and policy makers in higher education institutions will have to train faculty members on effective strategies and methods in order to effectively integrate social media into education. This would equip faculty members with the necessary digital skills needed to help them to be fully informed regarding the benefits of social media and its tools in learning and teaching activities and would also allow them to avoid any possible drawbacks. Furthermore, faculty members should reconsider their current techniques and strategies, and adopt new methods in their teaching that encourage students to use social media platforms as part of their learning. For example, they can regularly post discussions and assignments on social media platforms to inculcate the habit of using such platforms among students for educational purposes. Students, on the other hand, should be aware of the implications and potential advantageous aspects of SMU in their learning. This could be done by conducting regular workshops and seminars in the various faculties and schools at universities. Recommendation for Researchers: Researchers are encouraged to investigate additional factors that might influence the use of social media by students as well as faculty members. Specially, an emphasis should be given to identify any potential obstacles that might hinder the use of social media in higher education. Impact on Society: Social media is not only useful for socializing, but also it can be an effective educational tool that enhance students’ performance in higher education. Future Research: Although the collected data support the research model, this study is subjected to various limitations that need to be tackled by further studies. This study is based on the principles of quantitative research design. Data for this study was collected via survey questionnaires. Accordingly, future studies may consider a qualitative research design in order to uncover additional factors that may impact the use of social media on the part of higher education students. This would allow researchers to generate in-depth insights and a holistic understanding of SMU by higher education students. A convenience sampling method was employed to select respondents for this study. The respondents who participated in this study were from three universities (one public and two private) in Jordan. Accordingly, future research is deemed to be necessary to achieve a degree of generalizability regarding the findings of this study.

Author(s):  
Ann M. Simpson

Social media use is prevalent throughout the world and is now commonplace in higher education. The devices, support technologies, and social media applications used in higher education are in a constant state of change. Using social media in education creates new and sometimes challenging issues for institutions, instructors, and students. This chapter attempts to address some of the considerations and potential issues that impact our use of social media in the higher education classroom. It examines social media as an educational tool in higher education, possible pedagogies for social media use, potential educational contexts, and privacy concerns raised by social media use in educational environments. This chapter also provides a possible definition for social media and introduces some themes that will be explored in further detail in the following chapters.


Author(s):  
Katharine Jones ◽  
Mark S. Glynn

Children's use of social media affects their interactions with consumer brands. Because children's social media use is a part of people's increasing use of social platforms to communicate and share content with each other, it is important to understand how children are using such platforms as sources of market-related information. This is because children's socialisation as consumers depends upon their accessing a range of market-related information sources, and social media platforms are envisaged to facilitate such access. Children's interactions with consumer brands are governed by interaction processes, and such processes shape the relationships that children may form with brands. Understanding these interaction processes will provide insights for parents, educators, and business marketers seeking information as to how the next generation of consumers use social media for market-related activities.


Author(s):  
Vittoria Franchina ◽  
Mariek Vanden Abeele ◽  
Antonius van Rooij ◽  
Gianluca Lo Coco ◽  
Lieven De Marez

Fear-of-missing-out (FOMO) refers to feelings of anxiety that arise from the realization that you may be missing out on rewarding experiences that others are having. FOMO can be identified as an intra-personal trait that drives people to stay up to date of what other people are doing, among others on social media platforms. Drawing from the findings of a large-scale survey study among 2663 Flemish teenagers, this study explores the relationships between FOMO, social media use, problematic social media use (PSMU) and phubbing behavior. In line with our expectations, FOMO was a positive predictor of both how frequently teenagers use several social media platforms and of how many platforms they actively use. FOMO was a stronger predictor of the use of social media platforms that are more private (e.g., Facebook, Snapchat) than platforms that are more public in nature (e.g., Twitter, Youtube). FOMO predicted phubbing behavior both directly and indirectly via its relationship with PSMU. These findings support extant research that points towards FOMO as a factor explaining teenagers’ social media use.


2020 ◽  
Vol 19 (01) ◽  
pp. 2040023 ◽  
Author(s):  
Mamoun Masoud Abdulqader ◽  
Yousof Zohair Almunsour

This research aims to investigate the effects of social media use on higher education teaching and learning as well as the students’ academic performance. A total of 275 students and faculty members from the College of Computer Science and Information Technology at Imam Abdulrahman Bin Faisal University took part in the study. The participants answered survey questions to analyse information on their use of social media in education and how that has affected their teaching, learning and grades. A majority of the participants reported that they used social media in training. However, they also stated that social media platforms were beneficial in academic matters. The number of participants who stated that the use of social media in learning helped improve their grades was 43%. The other 57% thought that social media had no impact on their grades or had an adverse effect or were undecided.


2016 ◽  
Vol 20 (2) ◽  
pp. 475-494 ◽  
Author(s):  
Anatoliy Gruzd ◽  
Caroline Haythornthwaite ◽  
Drew Paulin ◽  
Sarah Gilbert ◽  
Marc Esteve del Valle

This research was motivated by an interest in understanding how social media are applied in teaching in higher education. Data were collected using an online questionnaire, completed by 333 instructors in higher education, that asked about general social media use and specific use in teaching. Education and learning theories suggest three potential reasons for instructors to use social media in their teaching: (1) exposing students to practices, (2) extending the range of the learning environment, and (3) promoting learning through social interaction and collaboration. Answers to open-ended questions about how social media were used in teaching, and results of a factor analysis of coded results, revealed six distinct factors that align with these reasons for use: (1) facilitating student engagement, (2) instructor’s organization for teaching, (3) engagement with outside resources, (4) enhancing student attention to content, (5) building communities of practice, and (6) resource discovery. These factors accord with a Uses and Gratifications perspective that depicts adopters as active media users choosing and shaping media use to meet their own needs. Results provide a more comprehensive picture of social media use than found in previous work, encompassing not only the array of media used but also the range of purposes associated with use of social media in contemporary teaching initiatives.


Societies ◽  
2020 ◽  
Vol 10 (1) ◽  
pp. 27 ◽  
Author(s):  
Jan Hruska ◽  
Petra Maresova

Social media has evolved over the last decade to become an important driver for acquiring and spreading information in different domains such as business, entertainment, crisis management, and politics. The increasing popularity of social media raises a number of questions regarding why we use it so much and what aspects influence this activity. What about gender? What about education, income, age or social status? This paper answers some of these questions using statistical analyses and by dividing overall social media use into selected social media, i.e., Facebook, Instagram, Snapchat, YouTube, and Twitter. The analysis used a dataset that contains information related to 2002 respondents from the U.S. and their social media activity. The results show that people with high household incomes and high education use social media the most. As age increases, social media use decreases, while bigger household income means that social media are used more. Overall, understanding where and at what frequency users are on social media can be a key competitive advantage. When using social networks correctly for marketing, companies can significantly improve their brand awareness, customer satisfaction, quality, reach, and profit.


2016 ◽  
Vol 140 (9) ◽  
pp. 956-957 ◽  
Author(s):  
Maren Y. Fuller ◽  
Timothy Craig Allen

Social media use is very common and can be an effective way for professionals to discuss information and interact with colleagues. Twitter (Twitter, Inc, San Francisco, California) is a social media network where posts, termed tweets, are limited to 140 characters. Professional use of Twitter is ideal for physicians interested in both networking and education and is optimally used to facilitate in-person networking. Live-tweeting (posting real-time reactions to events) at professional meetings is also a popular and highly successful use of Twitter. Physicians report patient privacy as the top concern preventing use of social media for professional reasons, and although generally social media use is safe, it is essential to understand how to protect patient confidentially. Other social media platforms with potential for professional use include Facebook (Facebook, Inc, Menlo Park, California), Instagram (Facebook, Inc), YouTube (YouTube, LLC, San Bruno, California), and Periscope (Twitter, Inc). With Twitter and other social media options, now is the time for pathologists to increase our visibility on social media and worldwide.


2020 ◽  
Vol 2 (1) ◽  
pp. 104-115
Author(s):  
Christine W Njuguna ◽  
Joyce Gikandi ◽  
Lucy Kathuri-Ogola ◽  
Joan Kabaria-Muriithi

There is a rise in unprecedented political infractions, disturbances and electoral violence in Africa with the youth playing a significant role. Thus, the study broadly investigated social media use and electoral violence among the youth in Kenya using two objectives that were to assess the use of social media platforms among the youth and to investigate the relationship between social media use and electoral violence among the youth. Guided by the Dependency Theory and the Social Responsibility Theory, the study was carried out in Mathare Constituency, Nairobi County, Kenya. Data collection involved questionnaires, key informant interviews and focus group discussions. Analysis of quantitative data was by descriptive statistics and regression while qualitative data was analyzed through transcription. The study findings showed that the use of social media platforms in communication has been growing with WhatsApp becoming the most ‘preferred’ platform in Kenya. The study outcome exposed the fact that social media had an important and positive effect on electoral violence among the Kenyan youth in Mathare (R = .812). On the other hand, social media (Facebook, WhatsApp, Twitter, YouTube and Instagram) had a strong explanatory strength on electoral violence among the Kenyan youth in Mathare (R2 = .659). This means that social media accounts for 65.9 percent of electoral violence among the Kenyan youth in Mathare Constituency, Nairobi County. The study, therefore, concluded that there is a relationship between social media and electoral violence among the Kenyan youth in Mathare. The study finally recommends that the government should embrace and enforce self-regulation mechanisms by Internet service providers to deter incitement. In addition, there should be increased efforts to educate and inform Internet users on the importance of assessing the credibility of information. Promotion of productive engagement as an effective instrument of dealing with online hatred is key.


2022 ◽  
Vol 6 ◽  
Author(s):  
Kristiina Tammisalo ◽  
Mirkka Danielsbacka ◽  
Emilia Andersson ◽  
Antti O. Tanskanen

Older adults have recently begun to adopt social media in increasing numbers. Even so, little is known about the factors influencing older adults’ social media adoption. Here, we identify factors that predict the use of social media among older adults (aged 68–73) and compare them to those of their adult children (aged 19–56) using population-based data from Finland. As predictors for social media use, we utilized demographic factors as well as characteristics of the respondents’ social lives. In addition, we test whether social media use in older adults is predicted by the social media use of their adult children. The data used in this study uniquely enable the study of this question because actual parent-child dyads are identifiable. In both generations, women and those with higher education were more likely to use social media. Predictors specific to men of the older generation were being divorced and younger, and predictors specific to women of the older generation were having better health and more frequent contact with friends. A higher number of children predicted use in both men and women in the older generation. As for the younger generation, specific predictors for social media use in women were younger age, divorce, higher number of children, and more frequent contact with friends. For men in the younger generation, there were no significant predictors for social media use besides higher education, which predicted social media use in all groups. Finally, social media use in a parent representing the older generation was predicted by the social media use of their adult children. This study provides novel information on the predictors of the use of social media in two family generations.


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